"The Condor" went around in radio and television circles, following rules that no one could understand, and was cut from forty-two episodes to forty-one, but luckily it passed smoothly yesterday and was allowed to be broadcast.
After the news was approved, Bright Times and CCTV vigorously promoted it. Whether it was the craze caused by the popular election again or the sky-high first-round copyright fee of one million episodes, after a day of fermentation, the popularity was unprecedented.
There are a lot of discussions offline, and it dominates the hot searches online.
Regarding the sudden release news of "The Condor", people in the industry also have different opinions and actions.
——Xiannan Radio and Television.
Ou Balcony sat on his office chair, resting his hands on the table, holding a list of TV series in his hand and looking at it.
""The Condor" will be broadcast in prime time on February 13th, the second day of the Lantern Festival. The time is really accurate, worthy of CCTV." He smiled lightly, and the director of the satellite TV channel sitting opposite listened.
"The Golden Branch, which we introduced from TVB, will be broadcast on the prime time slot on February 15th. It has been bumped. Please move it back one round." He closed the form and placed it on the desktop.
"This..." The director of the satellite TV station was stunned for a moment, "Our promotional resources have been prepared, and we can start promoting "The Evil of the Golden Branch" next week."
Director Ouyang Yang picked up the thermos cup, opened the lid and took a sip of water. He glanced at the director while drinking, then he put down the teacup and tightened the lid and said: "You want to take the "Golden Branch Desire" and "The Condor" hard
?”
The TV director pursed his lips but said nothing.
Director Ouyang Yang put down his tea cup and said: "CCTV bought "Beijing Fengyun" for 700,000 an episode at the beginning of last year. At that time, the marketing and publicity of this drama was worse than "The Condor", but CCTV took a big gamble and finally bought it for 3,000.
The cost of 10,000 yuan was exchanged for 150 million yuan in advertising revenue, making a lot of money."
The TV director nodded.
Director Ouyang Yang added: "You don't have to think about the popularity of "The Condor" now. The popular election campaign held by the Brilliant Era was well known to everyone. This foreseeable super-strong national popularity has made the audience's response to "The Condor"
The attention must have been extraordinary.”
"The popularity is just one of them. CCTV is not stupid, so why should it buy "The Condor" for a million dollars per episode? Of course, the quality of "The Condor" can be beat, coupled with the appeal of Chu Xuan and Liu Yifei, the combination of various factors...
Together we created this sky-high price of copyright.”
"With the sweetness of the advertising revenue of "Beijing Fengyun", as long as the quality of "The Condor" passes the standard, given its popularity, CCTV will definitely have a high degree of confidence in earning back the sky-high copyright by several times."
The director of the satellite TV took a breath and nodded: "CCTV is so confident, then the quality of "The Condor" must not be bad. "The Golden Branch" is very popular in Xiangjiang, but the situation on the mainland is still unknown. Besides, now
Li Zhi and She Shiman seem to be inferior to Chu Xuan and Liu Yifei in terms of mainland nationality."
"It's good to know." Director Ouyang Yang stretched out his hand and returned the form to the TV director, saying: "Not only us, other TV stations must also be adjusting the schedule of TV series, either replacing them with reruns or replacing them with unfavorable ones.
If you want to compete with "The Condor", which has a high probability of high ratings, it's a matter of money."
He also joked: "Brilliant Times is also our partner. Making way for our partners is also a way of giving them face. Doesn't it make you feel better?"
The TV director was startled, then smiled, nodded and said, "I understand, I'll make arrangements right away."
…
Xiangjiang, a garden villa.
Mr. Cha and his daughter Ms. Cha were sitting on the sofa, each holding a newspaper in their hands.
The promotional resources channels of Brilliant Era are spread across the Taiwan Strait and three places. "The Condor" will be released in Hong Kong and Taiwan in the future, so we will take advantage of the opportunity to start publicity and promote it in Hong Kong and Taiwan in advance.
"Dad, one million episodes has broken the mainland TV copyright record." Ms. Cha said, "The Condor" is adapted from her father's book. As a daughter, she is happy to see that the TV series can be a hit.
"In this way, Dad, the stories in your book will be more widely circulated in the mainland." She smiled and said, Dad is already old, and his biggest dream at the moment is to make his books more popular. This is also
All writers wish for.
"It depends on the ratings." Mr. Cha said, pointing to the tea cup on the coffee table.
Ms. Cha took the teacup and handed it to the old man, and said confidently: "We have watched the TV series in advance. Chu Xuan and Liu Yifei acted very well. The emotional scenes were just like real ones. I cried several times. The audience from the mainland
You will definitely like it.”
Mr. Cha said with a smile in his eyes: "We are just a young couple, so of course the emotional drama will be just like the real thing."
"Ah? Really? No wonder." Ms. Cha doesn't often read news from the mainland, and she doesn't know much about the relationship between Chu Xuan and Liu Yifei.
She added: "No matter what, I think Chu Xuan's Yang Guo surpasses Gu Tianle's Yang Guo and will definitely be liked by many people."
Mr. Cha shook his head and said kindly: "Everyone has his or her own opinion, and we cannot generalize. I am personally very satisfied with the performance of Mr. Xiao Chu and Ms. Liu, but it also depends on the audience's response."
Ms. Cha nodded and said with a hint of stubbornness: "Anyway, I think this version of "The Condor" will become a hit!"
…
The same is Xiangjiang, an office building.
Wang Jin, with a round belly, leaned back in the chair like Ge You was lying down, holding a newspaper with his hands spread out and reading.
When he saw the news about the sky-high copyright for one million episodes, he curled his lips and said disdainfully: "Zhang Jizhong is good at filming martial arts dramas. He is just lucky."
The colleagues in the office were startled, turned their heads to look at Wang Jin, and each of them suppressed laughter.
Since the turn of the millennium, the media has always compared the works of Zhang Jizhong and Wang Jin.
One is the "Master" of mainland martial arts dramas, and the other is the "Master" of Hong Kong martial arts dramas. Their respective personalities are unwilling to admit defeat, so they often quarrel with each other in front of the media.
"Zhang Jizhong? What he took was rubbish!"
"Wang Jin? He knows nothing about martial arts!"
For several years, the two people's verbal exchanges in the air made the crowd burst into laughter.
"CCTV can use this money to buy "The Divine Condor", which means that the quality of "The Divine Condor" is extraordinary." Someone said.
Hearing what the people in the office said, Wang Jin immediately sat up and said with a "cut" sound: "Chu Xuan and Liu Yifei are lovers in real life. Last time I went to Liu Yifei's coming-of-age ceremony, they seemed to have a very good relationship. These two actors
It is a very special existence.”
"With this feeling, if you give me the marketing resources of Brilliant Era, give me 50 million in funds, and let Chu Xuan and Liu Yifei be my male and female protagonists, I will tell Zhang Jizhong how to shoot "The Condor" in minutes."
People in the office lowered their heads and laughed, but suppressed it.
Listening to director Wang Jinda often complain about Zhang Jizhong has become a pleasure in their daily work.
…
In Beijing, in a villa.
Looking at the news on the computer screen, Zhao Baogang was envious of the information about the sky-high copyright price of one million episodes.
When a TV station buys a TV series, it depends on the production cost of the TV series.
Due to cost constraints, no matter how well the urban drama is shot and no matter how strong the cast, it cannot be sold at such a price in the current market, or even at half the price.
Thinking back to those days, he did not specialize in dramas with urban themes, but the television industry at that time was still in a barbaric period. In order to manage the television industry, the radio and television issued some "imperial edicts" every now and then.
This element couldn't be filmed, and that element was banned... Several of his dramas at that time were not released by radio and television because of this.
He later thought about the market and finally found that urban romance and urban inspirational dramas had never been banned by radio and television. So he embarked on a path to the rise of niche TV themes.
and the audience was labeled as the king of urban romantic dramas.
But here comes the problem. Not many well-known actors are willing to act in urban dramas. After all, dramas such as martial arts, history, bandit suppression, mythology, palace, and criminal police are very popular. It is easier to become popular if you act in these types of dramas. Therefore, although he transformed at the time, he was unable to do so.
Actors available.
Zhao Baogang is having a bad temper. If there are no actors, I will use newcomers!
Not to mention, as soon as this newcomer was used, he became popular in the industry.
"Like Wind Like Rain and Like Fog", the new star Chen Kun is a hit.
"Never Close Eyes", Lu Yi became famous.
"Jade Guanyin", Tong Dawei and Sun Li, although they have works but are not popular, became popular.
In several dramas in a row, his starring roles were either newcomers or people with little popularity, and they were all made popular by him.
He has never returned on this road, and every drama insists on using new people or tepid people.
However, this time he was hindered.
He valued a script, so naturally he had to use some newcomers as usual, but the screenwriter was very resistant, and the investors didn't buy it. Moreover, the screenwriter named two actors to star in the play, saying that they would be the male and female protagonists.
Very fitting for these two actors.
Zhao Baogang reached for the mouse and clicked on a link, then crossed his arms and looked up at the computer screen. The website page displayed the photos of Chu Xuan and Liu Yifei posted by fans.
There was a script on the table in front of him. It was an unfinished script with a famous cover - "Struggle".
"What are the identities and popularity of Chu Xuan and Liu Yifei, and why are they willing to make urban dramas? Shi Kang, a hard-nosed screenwriter, is posing a problem for me." He smiled bitterly.
But considering that the script is really good, as a director of urban-themed genre films, he was very excited.
As for "The Condor" he just saw, the promotional resources of the Brilliant Era were also what he lacked.
"Let's finish the script first. I'm afraid it won't be easy to hire these two people." He shook his head, took the script and walked out the door.
