The family of three woke up, had a meal in the hotel breakfast room, and soon split into two groups to set off for their respective destinations.
Regarding investment, Liu Xiaoli was not involved. She knew that she did not know much about this aspect, and her daughter knew much better than her under Chu Xuan's guidance, so she did not choose to disturb their career.
Liu Xiaoli took a group of assistants to visit Wuzhen. Chu Xuan and Liu Yifei took two bodyguards and an accompanying driver to the company they were visiting. The two parties agreed to meet in Wuzhen in the afternoon.
"Mr. Chu, Miss Liu, welcome."
As soon as Chu Xuan and Liu Yifei got off the bus at the entrance of the office building where Hangzhou Legang Technology Company is located, chairman Wu Qifeng and general manager Li Minghui came up to greet them.
"Mr. Wu, Mr. Li, excuse me." Chu Xuan and Liu Yifei shook hands respectively.
"How can I say it's disturbing? Mr. Chu can come to our company to provide guidance, which will make our company prosperous." Wu Qifeng said with a smile.
Chu Xuan and Liu Yifei followed the two of them towards the elevator. Chu Xuan shook his head and said: "The two bosses have been deeply involved in the Internet industry for many years, but I am only half-experienced. How can I be qualified to guide? As I said the day before yesterday, we are here to learn."
.”
Wu Qifeng pressed the upward button in front of the elevator door and said: "Mr. Chu is humble and communicates with each other."
Chu Xuan raised his forehead slightly and said, "Communicate with each other."
With a "ding" sound, the elevator door opened.
A group of people walked in, and Li Minghui introduced: "We are located in Yuhang, which is also designated as a technology development zone. Most of the technology companies in Hangzhou are concentrated in this area, including Ali Baba not far away."
"Ali Baba?" Chu Xuan blinked and asked casually: "I heard that Ali Baba is still in dire straits with eBay?"
Wu Qifeng and Li Minghui raised their eyebrows. They did not expect that this young Mr. Chu knew quite a lot about the Internet.
Wu Qifeng nodded: "We are evenly matched, and no one can do anything about the other, but in the eyes of many big guys, they think Ali Baba cannot win eBay. eBay's foundation is too deep, and the consortium behind it is worth trillions."
He also laughed at himself: "Of course, we are just hearing about it. We just want to watch the excitement of their competition at that level."
Li Minghui looked at Chu Xuan and said, "Mr. Chu, what do you think?"
"What do you think?" Chu Xuan smiled lightly.
"Who can win between Ali Baba and eBay?" Li Minghui asked. He didn't know if he was asking casually or because he was thinking about Chu Xuan.
Chu Xuan thought for a while and said slowly: "Ali Baba and eBay are the same type of companies, and the overlap rate in their business fields is too high. In such a situation, whichever company has more money will basically win. This seems to be common sense."
"But obviously, if it's a money comparison, Ali Baba is far inferior to eBay."
Wu Qifeng and Li Minghui nodded.
"But." Chu Xuan changed the topic: "I heard that eBay failed to apply for an online payment interface with China UnionPay, and Alipay's Alipay was successful, opening up a convenient channel for online payment, so it's hard to say all this.
.”
Wu Qifeng nodded and said: "We are also wondering why the eBay application failed, but Ali Baba's application was successful."
Chu Xuan smiled slightly: "Personally, I think eBay's headquarters is in the United States, and Ali Baba's headquarters is in China."
He didn't finish his words, but he said everything that needed to be said.
Wu Qifeng and Li Minghui were slightly stunned. Wu Qifeng praised: "Mr. Chu still sees things thoroughly."
Chu Xuan shook his head in his heart, is this difficult to see? Anyone who reads more Internet news will understand.
Mr. Wu and Mr. Li were obviously testing him. Perhaps they saw that he was too young and wanted to test his cognitive abilities so that they could have a more in-depth consideration of him as an investor.
"Mr. Chu, Miss Liu, please."
When the elevator door opened, Wu Qifeng stretched out his hand to indicate that Chu Xuan and Liu Yifei followed him and Li Minghui to the door of the company.
The girls at the front desk probably got the news in advance. They watched Chu Xuan and Liu Yifei coming from a distance. They stood up at the front desk until Chu Xuan and Liu Yifei walked in. They bowed slightly and said sweetly: "Welcome."
."
Chu Xuan and Liu Yifei smiled and nodded.
"Mr. Chu, Miss Liu, welcome." The company's high- and middle-level managers greeted warmly.
After the introductions of Wu Qifeng and Li Minghui, Chu Xuan and Liu Yifei also responded with greetings one by one.
This group of people followed him to the office area. Wu Qifeng and Li Minghui took Chu Xuan and Liu Yifei to visit the staff's offices first.
At first glance, it looks much worse than in the glorious era. The office area is crowded, probably to save space, with many programmers sitting on the same site.
This seemed to be a normal plan for this type of company. Chu Xuan and Liu Yifei lost interest after taking a few glances.
However, the staff did not expect that two big stars would come to the company. They glanced at them intentionally or unintentionally, and their eyes flashed with excitement.
Chu Xuan and Liu Yifei also waved and smiled from time to time.
"Is this a game?" Passing by an office area, Liu Yifei glanced at the programmer's computer. A web page was displayed on the computer. The web page contained blanks to be filled and game modules that had already been filled in.
Then, the programmer switched the page back to the programming software and continued to write code that she couldn't understand.
"Yes." Wu Qifeng nodded.
Chu Xuan glanced at it and said, "Is this html?"
Wu Qifeng nodded slowly. Unexpectedly, Chu Xuan could see through the format of the web page at a glance. It seemed that Chu Xuan was well prepared.
"The current development of web games basically uses HTML as the front end, and jsp, asp, etc. as the back end." He explained.
"I heard that the pictures produced by flash are more beautiful?" Chu Xuan asked a question through his knowledge.
"That's true." Li Minghui replied: "But the underlying logic of flash is too complex and incompatible with many things. Moreover, there are not many technical personnel who are proficient in flash in China, so the effect of using this technology to develop games is very good, but the utilization rate is very low.
Low situation."
Chu Xuan and Liu Yifei understood and understood another knowledge point.
When the programmer switched the page back to the game web page, Chu Xuan glanced at it and said, "This game is a small game with a very simple framework, right?"
Wu Qifeng smiled and said: "Mr. Chu hit the nail on the head. The games currently being developed are made using a very simple underlying framework."
Chu Xuan crossed his arms and said: "In my understanding, previous web games were limited by web technology and could not develop large-scale games. However, in the second half of last year, there was an innovation in web2.0 technology, which meant that large-scale games could be developed.
I’m on a web game, I don’t know if my statement is correct?”
"Yes." Wu Qifeng made it clear and said: "Our company is currently considering using innovative technology to develop large-scale web games, and this project is under proposal."
Chu Xuan and Liu Yifei nodded slightly, took the tea poured by the girl at the front desk, and went to the office with Wu Qifeng and other senior managers of their company.
"The web game has a quick login entrance, no need to download and install, and can achieve the convenience of playing immediately. For such a convenient game mode, why does the market share now be so low?" Chu Xuan asked as he walked.
"Client games account for 70% of the market, stand-alone games account for 15%, small games account for 9%, and web games only account for 6%. They are at the bottom of the industry chain." He said.
Everyone was silent, this was a situation they urgently wanted to change.
Wu Qifeng sighed: "In general, there are two reasons, internal and external. The external reason is that the graphics of client games and stand-alone games are much more beautiful than web games. Not to mention stand-alone games, the social nature of client games is also
It’s not comparable to web games.”
"The internal reason is that when web games cannot achieve large-scale profits, after the popularity of "Legend", a lot of capital has turned to the client game market. This has also resulted in us web game companies having been unable to seek considerable investment."
"Without investment, how can we have the energy and funds to develop better games? What's more, publicity also costs a lot of money."
He opened the door of the office, and Chu Xuan, Liu Yifei and everyone followed him in.
"The external reasons involve the entire market, which is difficult for us to change, but the internal reasons are within ourselves, which we can try to change. What do Mr. Li think about this?" Chu Xuan asked.
"Mr. Chu, Miss Liu, please sit down." Wu Qifeng invited Chu Xuan and Liu Yifei to sit down on the sofa.
After he also sat down, he said: "The web page market is in a slump. It's just that we can't make a lot of money and can't attract capital to enter. That's why we haven't been able to open up the situation for a long time."
Chu Xuan and Liu Yifei nodded in agreement.
Wu Qifeng took a sip of tea, put down the tea cup, and said: "My idea, or a common idea in our industry, is to create an attractive large-scale web game that is not inferior to PC games in terms of gameplay."
“Then find a profitable model and integrate this model with web games.”
"Then vigorously promote the game to attract as many users as possible to play."
"In the end, we will fight for a turnaround and obtain profit data that attracts the attention of capital through the game, thereby attracting these capitals to enter the game and invest considerable funds in us."
"We will take this invested capital and repeat what we have just done to form a sustainable closed loop of benefits."
Chu Xuan thought about it for a while and realized that Mr. Wu could have this idea because he was determined to seek changes to overcome the current difficult situation in the web page.
Legang Technology is indeed one of the few companies in the web game industry that can make profits and achieve steady development through current web games.
Mr. Wu is able to be prepared for danger in times of peace. Such a leader is in line with his psychological expectations.
At this point, he felt the need to discuss it in depth.
"According to Mr. Wu's idea just now, the first step is to create a large-scale web game with gameplay that is not inferior to PC games. You are professionals in this step. We don't know what kind of web games can attract users, but Mr. Wu just said that your company
I am considering this step, and I also believe that your company has so many years of development experience, and the games it creates must be good." He said.
"Mr. Chu, thank you very much. The market is changing rapidly, and we are crossing the river by feeling the stones." Wu Qifeng said humbly.
Chu Xuan stopped talking about this issue. He said: "Let's put aside this step for now. Let's talk about the most important profit model. This is the core of bringing the web game industry back to life. I wonder if Mr. Wu has any ideas?"
Wu Qifeng crossed his legs and said: "Mr. Chu has hit the nail on the head. The profit model is indeed the basis for the industry to recover. I have an immature idea, but there are many problems that need to be solved, so I have to show my shame in front of Mr. Chu.
"
Chu Xuan shook his head: "Every issue requires communication, so why bother talking about it?"
Wu Qifeng nodded and thought for a moment.
In fact, he could directly show Chu Xuan the groundbreaking profit model such as first-time recharge and accumulated recharge, so he would have to talk more nonsense.
However, we have to face another problem. What if Chu Xuan sees this plan, then abandons it and uses it for his own fun?
Judging from Chu Xuan's capital and connections, he won't be able to do anything about it.
It was also the first time for him and Chu Xuan to meet and talk formally. This lack of trust was a problem.
He could only ignore this profit model for the time being and talk about the problem of this profit model to see if Mr. Chu, who created the miracle of micro-entertainment at a young age, had any solutions.
Is it based on luck or strength?
"As we all know, whether it is a web game or a client game, if there is a recharge entrance, nowadays all transactions are done with recharge cards," he said.
Chu Xuan and Liu Yifei nodded, they already understood this situation.
Whether it is a Shengda series game, a Penguin series game, or a NetEase series game, if you want to recharge, you need to buy a recharge card, and then enter the card number and password of the recharge card into the game to complete the recharge.
"There will be a trust issue for users when using recharge cards for transactions. Users basically trust games from major recharge companies. For example, Shengda's Shengda Card, Penguin's QQ recharge card, and Wangyi's game cards are the most
Best-selling because users trust big manufacturers like them." Wu Qifeng said.
Chu Xuan and Liu Yifei listened.
"But our web games are all small businesses. We don't have the qualifications to apply for exclusive recharge cards from China Telecom. We can only apply for general recharge cards from these big companies, join their recharge system, and complete point card recharge for web games." Wu Qifeng.
It explains the relationship between the current recharge system of web games.
Chu Xuan and Liu Yifei nodded clearly. They had also learned about the recharge system in the web game industry in advance through information.
"Then there is a key question." Wu Qifeng said: "If I have a profit model, I can make a lot of money through this profit model, but my recharge entrance is controlled by these big companies. If the big companies take a fancy to my
If the profit model wants to get rid of me, it will directly cut off my recharge entrance, and then I will be completely finished."
He looked at Chu Xuan seriously: "Mr. Chu, do you think this is true? Even if I can come up with a profit plan to change the situation of web games, I can't escape the fate of being controlled by big companies.
This is also the current situation of the entire industry.”
He continued: "Maybe I think too much, and those big capitals may not take me seriously, but I can't help but think about this issue."
The company's senior executives were silent. Regardless of whether they thought too much or not, this was indeed an urgent problem that needed to be solved, otherwise they would not be at peace.
Chu Xuan thought for a moment, put his elbows on the armrests of the sofa, moved slightly closer to Wu Qifeng, and said: "Web game companies are not qualified to apply for exclusive recharge cards from Telecom. I can understand this. This is related to the interests of the people. National Telecom
You have to consider the pros and cons, and if something goes wrong, it will be a big problem."
Wu Qifeng nodded, the national policy is like this, I understand it, but it is also a big problem before us.
"But why not apply for a UnionPay interface to open online banking payment channels?" Chu Xuan asked with a frown.
Wu Qifeng smiled bitterly: "Mr. Chu, you also have no qualifications. Online banking payment has only just emerged. Banks are very cautious. Although they are slowly relaxing the qualifications for online payment, there are still only some state-owned enterprises that are qualified to open online banking payment."
channel, otherwise why would those big manufacturers still use recharge card payment?”
Chu Xuan and Liu Yifei suddenly nodded, that's it.
Chu Xuan tapped his fingers lightly on the armrest of the sofa, his expression dazed.
Seeing him like this, Liu Yifei knew that this was a sign that Chu Xuan was thinking, so she and Wu Qifeng did not bother him.
After a long while, Chu Xuan said slowly: "This is indeed an urgent problem that needs to be solved, otherwise it will hinder your development."
Then, he smiled lightly and said: "But I have a way."
Wu Qifeng, Li Minghui and all the senior executives were stunned. This problem has puzzled us for so long. You can find a solution as soon as you come here?
But thinking about Chu Xuan's groundbreaking thinking in creating micro-entertainment, Li Minghui asked expectantly: "Mr. Chu, what can you do?"
Chu Xuan did not answer, but looked at Wu Qifeng: "Mr. Wu, do you have any other questions?"
Everyone was dumbfounded, and Chu Xuan's change of subject caused most of the arrogance in their hearts to dissipate.
When they first met Chu Xuan, they didn't have basic trust in Chu Xuan, and it seemed that Chu Xuan didn't have basic trust in them either.
They calmed down and stopped talking about this issue.
Wu Qifeng took a breath inconspicuously. Chu Xuan could solve the problem of the recharge entrance. Whether it was true or false, it was too tempting for him.
But Chu Xuan stopped abruptly, which immediately made him passive. He was already controlled by others in this exchange.
Wu Qifeng smiled bitterly and shook his head. Mr. Chu is so young. How can the city be so deep?
But he quickly picked up his mood. In order to cater to Chu Xuan, he continued: "If the problem of the recharge entrance can be solved and there is a profitable plan, then after the game is produced, it only needs to be vigorously promoted, but the cost of publicity is too high.
Taller."
He said intentionally or unintentionally: "For example, the promotion on the homepage of Weiyu takes up multiple pages and interstitial advertising spaces. The cost per month is at least 18 million. We only need 1.8 million to develop a game. This promotion
We cannot afford the cost.”
Mentioning the promotion of micro-entertainment, this is obviously a request, which is also what Chu Xuan expected.
Chu Xuan nodded and said: "Eighteen million dollars are spent on promoting a web game. This is just a micro-entertainment platform. The cost of publicity is indeed high and beyond the scope."
"Yes." Wu Qifeng said bitterly.
Chu Xuan crossed his legs and said with a smile: "Have Mr. Wu ever thought about joint operation?"
Joint operation?... Everyone was startled, hearing this term for the first time, but after years of experience in this industry, they seemed to understand it immediately.
"What does Mr. Chu mean...?" Wu Qifeng was half-understood and half-confused.
Chu Xuan waved his hand casually and explained: "Mount one product on multiple platforms and share the revenue with the platform providers in a split model."
"For example, split it 50-50 and mount the game on 4399, 91wan, Tom Online, Maopu, Baidu Tieba, Tianya Forum, etc."
“After users who log in through their platform channels enter the game, the recharge amount will be divided 50-50.”
"These platforms have benefited. They know that this game can make money, so will they voluntarily help us promote it? If you make money, if you don't, it will be nothing."
"This is joint operation, which greatly reduces publicity costs and also increases the breadth of the game. It seems that a 50-50 split gives away a lot of benefits, but the increase in the breadth of the game will allow game manufacturers to earn more than operating it themselves.
"
After receiving Chu Xuan's explanation, everyone fell into deep thought in enlightenment.
In the current web game industry, each company promotes its own games, and each company is a competitor.
Even if you mount a game on the platform for promotion, you only choose one.
Its model is not a share, but is equivalent to paying advertising fees. You will pay as much money as you spend on a website.
However, the joint operation that Chu Xuan mentioned broke their inherent propaganda idea.
Mount multiple platforms?
Benefit sharing?
After the platform gets the benefits, it will definitely promote it voluntarily. This is a no-brainer. Under the sharing model, who will have trouble with money?
And as long as the platform voluntarily promotes it, for them it is free promotion without any money!
Wu Qifeng hissed, then came to his senses and said, "Mr. Chu, this is a perfect operation plan!"
Li Minghui seemed to have been baptized and praised repeatedly: "Mr. Chu, this is a new door for the development of web games. Perhaps because of your joint operation, our entire web game industry will undergo earth-shaking changes."
Liu Yifei listened, she knew all of Chu Xuan's plans, but seeing the bosses praising Chu Xuan, she showed off with pride.
Chu Xuan smiled slightly and said: "You are discussing the development of a large-scale web game. The problem of the recharge entrance has been solved here, and the publicity plan has also been solved. Based on your remarks, Mr. Wu, I guess Mr. Wu should have a way to make profits.
What’s the plan? Now that all the problems have been solved, your company’s development will surely be prosperous.”
Hearing this, Wu Qifeng and Li Minghui were not happy because of Chu Xuan's words. Instead, they opened their mouths, unable to express their pain.
Chu Xuan's words seemed so, but they didn't know the solution for the recharge portal. The specific ideas for joint operations and how to communicate with the big platforms including Weiyu were also problems.
There is a message in and out of Chu Xuan's words: I can help you solve everything, and even tell you a groundbreaking operation plan, but you are still hiding it and are not sincere at all.
Wu Qifeng and Li Minghui looked at each other, discussing something through their eyes.
"Mr. Chu, Miss Liu, let's go out for a while and be back soon," Wu Qifeng said.
Chu Xuan raised his eyebrows, probably going out to discuss something, and he nodded slightly.
Wu Qifeng and Li Minghui had just gone out, and Li Minghui hurriedly whispered in his ear: "Chu Xuan just talked about the joint operation plan, which shows that he knows this market very well. The joint operation involves many parties. He must have a big plan, otherwise why would he tell you
this?"
"He comes to inspect web game companies like ours, probably to get potential companies to join his plan. He can talk about joint operations, which means he is optimistic about our company."
"But if the recharge entrance issue is not resolved, we will not dare to take out our profit model easily. Even if we take it out, it will probably be used as someone else's wedding dress."
"Chu Xuan probably calculated this accurately, so he gave us another sweetener, blocking our recharge entrance, which is the lifeline, and then solved our publicity dilemma, telling us that he is capable and strong, too.
There is a complete plan.”
"Old Wu, he saw from your words that we should have a profit plan, but you never said it. He said that joint operation was a sign of sincerity, but he couldn't see sincerity from you."
Li Minghui advised: "Old Wu, being cautious is a good thing, but being too cautious can easily miss opportunities."
"Let's take a step back and think about it. If no one supports us, our profit model will most likely be to make wedding clothes for people. If we are really wrong about Chu Xuan, we will still make wedding clothes for Chu Xuan, and the result will be the same.
"
"But if Chu Xuan is sincere in investing, then we will have a network of people behind us, and we will not be short of funds and publicity channels."
Li Minghui added: "Moreover, I believe that Chu Xuan is here to invest sincerely, and his words are full of professionalism and planning."
Wu Qifeng was in a state of uncertainty, and Li Minghui was also thinking about it. The profit plan was the bargaining chip and trump card he used to make the company skyrocket, but if the trump card was revealed, was it still a trump card?
But from the recent exchange with Chu Xuan, we can indeed learn that Chu Xuan must have a big plan. Although the joint operation plan seems perfect, it involves the interests of multiple platforms. Thinking about it, it is difficult to complete.
thing.
But Chu Xuan is a shareholder of Weiyu. If Mr. Cao Xinlang can take the lead, everything will become simple.
After all, it was the imbalance of funds and resources that made him hesitate in a passive situation.
At the same time, he also admired Chu Xuan's communication skills. He identified his difficulties and revealed a solution.
Based on the exchange just now, he believed that Chu Xuan relied on strength rather than luck to create micro-entertainment.
Now, Chu Xuan's hand has reached out to the Internet again, and he comes with a plan that he doesn't know the details but is vaguely groundbreaking.
Wu Qifeng let out a breath, glanced at the office door, and decided to take a gamble.
"Mr. Chu, Miss Liu, I've been waiting for a long time." He raised a smile, walked to his desk, and took out a document from the locked safe under the desk.
"This is...?" Chu Xuan looked at the handed documents, a little confused.
"This is my humble opinion. Mr. Chu can help me refer to it." Wu Qifeng sat down on the sofa.
Chu Xuan nodded, took the document and flipped through it, then started reading it with Liu Yifei.
With just one glance, Chu Xuan's eyes lit up.
First deposit? Accumulated deposit? Fund? Rotary?
It was a no-brainer. The first company he visited was the one he wanted to find.
This profit model can be said to have far-reaching influence and will continue to be repeatedly used and innovated by the market to reach a new level of game revenue generation.
He was committed to this company.
Liu Yifei was very interested and said in Chu Xuan's ear: "This profit model is more powerful than we thought. We just wanted to engage in some profit-making activities, but we didn't expect this company to come up with a complete profit system."
Chu Xuan smiled imperceptibly, closed the documents with both hands, and said: "Mr. Wu, take time to have a meal at my house in March at the latest. Mr. Cao of the Brilliant Era will be invited by then.
, and some of your colleagues, we will help you solve your problems."
By saying this, it can be regarded as a statement of attitude.
Mr. Cao? Mr. Wang? Traveling together? Eating at home? Does Chu Xuan regard him as one of his own?...Wu Qifeng blinked doubtfully, and his heart felt hot.
Although he was still worried about the leakage of the profit model, there was nothing he could do about it. He could only choose to listen to Chu Xuan and wait for the dinner that Chu Xuan said came.
"I'm waiting for Mr. Chu's call." Wu Qifeng stood up and said with a smile.
"I will not disappoint Mr. Wu." Chu Xuan smiled back, stood up with Liu Yifei and shook hands with him.
A group of company executives saw each other off and arrived at the door of the office building.
Both parties got what they wanted, and the young couple left here with a happy farewell.