Chu Xuan's plan is very complete. Based on the current market situation, it can be said that there are almost no flaws.
Although it has not been stated explicitly that everyone here is a participant in the plan, Chu Xuan's ability to invite them to his home is enough to show this attitude.
This is why, with a table of food, both the host and the guest enjoy themselves.
Chu Xuan's web game platform plan involves all aspects, and it is obviously unrealistic to discuss all the details over a meal.
Everyone here is also a boss. Naturally, they cannot handle the trivial matters in the plan personally. They only need to control the situation individually.
So that night, the four bosses called the managers of their respective companies and told them to come to Beijing the next day to participate in the discussion of the plan.
Wang Jinhua also called and called two managers from Bright Times Investment Company. These two managers were also responsible for managing Yixuan Investment Company.
Just like that, at noon the next day, a group of people met in the suite of Shangri-La Hotel to formally discuss the details of the plan.
The managers of the various companies who were called did not know the purpose of the trip at first. They just guessed that something big might happen based on the tone of their respective bosses urging them to come over the phone.
From the conversation between Mr. Cao and Chu Xuan, I slowly understood the context of the plan. I was very surprised and amazed by Chu Xuan's plan.
This plan……
Still very creative.
It is still a success if it does not make a sound, but it can become a blockbuster if it succeeds.
Thinking of the micro-entertainment created by Chu Xuan, it is still the same familiar formula.
But the web game platform plan is more mature and stable, and they can’t help but sigh in their hearts: Mr. Chu is awesome!
For Chu Xuan, the plan was indeed the result of his repeated deliberation, during which Liu Yifei also checked for omissions and filled in the gaps after slowly accumulating knowledge.
With several years of experience as a capital investor, he can look at problems from a high-level perspective with the overall situation in mind. However, he is not a veteran in the Internet industry, and his shallow experience in the industry naturally makes it impossible for him to consider everything comprehensively.
Fortunately, Mr. Cao, a capital tycoon who stands at the top of the industry, is here, and there are also three web game CEOs who have been deeply involved in the industry for many years. Some of their suggestions for the plan are very constructive, and Chu Xuan cannot consider them for the time being.
of.
"Mr. Chu." Mr. Cao was sitting on the sofa in the hotel living room, with his hands on the armrests on both sides: "In terms of joint operations, the 50-50 split you proposed is too much."
Chu Xuan looked at him, didn't refute, and listened humbly.
Mr. Cao continued: "Joint operation is a cooperation plan that is not available on the market. It is a novel and win-win cooperation model, and it is an innovative operating method that can promote the good development of the industry."
"This joint operation was proposed by us. Even if the game companies are inferior to the platform companies, we should take the initiative to set the initial standards when we launch this model."
Set standards?...Chu Xuan was slightly stunned.
Mr. Cao explained: "If we follow what you said, Mr. Chu, we would cooperate with major platform providers at the ratio of 50 to 50 from the beginning. Under the influence of our recharge system, once the platform providers see huge returns, those platform providers will
The share will definitely be increased, from 55 to 64, from 64 to 73, then to 82, and then to 91."
Mr. Cao waved his hand: "This is a situation I can foresee, and the market will definitely move in this direction."
Chu Xuan and Liu Yifei nodded with everyone. Driven by profits, major platforms will slowly increase the proportion of game profit sharing. This is normal and indeed foreseeable.
However, what they are doing is a platform. Wouldn’t it be better to increase the share ratio?
Mr. Cao took a sip of tea and continued: "The development of the platform relies on games. Games come from game developers across the country. The web game market is now very sluggish. Our plan will be carried out accordingly. The recharge system is indeed enough for various companies.
Seeing the hope of huge profits.”
"But the development of various game companies takes time, and only by allowing game companies to develop, the market size will become larger and larger, and the market size will become larger and larger, and our platform will have more room for growth.
Going further and further into the leadership position in the industry.”
"So we have to give more development time to all web game companies across the country. Otherwise, once the major platforms increase the share ratio to a daunting number, the interests of the web game companies will be sharply reduced, and their living space will be reduced.
Getting smaller and smaller."
"If we start from a 50-50 split, then there are four steps: 64, 73, 82, and 91. Perhaps we will reach the final 91 in just a few years."
"But if we start from March 7, then we will add two stages, April 8 and May 5, which is equivalent to giving the national web game companies one or two more years to develop."
"Don't underestimate the past two years. Perhaps because our decision has given the market two more years of rapid development, we may expand the upper limit of the web game industry by a notch. It's not just what Mr. Chu said.
It’s as simple as a billion.”
"Once the plan is completed, our platform will be the industry leader. What I just said may seem to be helping the entire industry, but we, who hold the largest market share, are also the biggest winners."
Chu Xuan, Liu Yifei, Wang Jinhua and the other bosses understood what Mr. Cao said for a moment, and soon came back to their senses, with admiration in their eyes.
"Mr. Cao, you are right." Chu Xuan acknowledged it, and Liu Yifei and the others nodded repeatedly.
He is worthy of being a top capitalist in the Internet industry. He considers the direction of things so far-reaching that he did not expect this issue.
His plan is just like the original micro-entertainment. Once it is launched, it will have a huge impact on the entire industry.
When Micro-Entertainment first came on the market, companies with portal websites rushed to imitate its ideas.
Now that the web game plan is on the market, it is expected that some companies will imitate it, replicate the recharge system, and conduct in-depth development of the joint operation model.
But since this model is their first, they will have the natural advantage of setting the standard.
He proposed a 50-50 split at the initial stage, thinking that the platform would gain more benefits in time, but he did not consider the difficulties for game companies to survive.
Hearing Mr. Cao's words made him realize that if the profits of game companies were weakened due to too high a share ratio, then some game companies would not be able to get sufficient funds to develop themselves.
If game companies cannot develop, the platform will lack a large number of games, which will also hinder the development of the platform.
If the platform wants to grow, the size of the market must also grow.
The size of the market represents the number of web game companies.
In short, if the platform wants to develop rapidly, game companies across the country must develop. Only then can the entire industry be full of vitality and get out of the downturn.
Mr. Cao thought deeply and gave the entire industry more time to develop by lowering the share ratio. As the entire industry develops, they, as industry veterans, will be the biggest beneficiaries.
Liu Yifei smoothed her hair and looked at Chu Xuan. She also understood Mr. Cao's long-term considerations. This overall view and pattern were simply amazing.
"I've learned, I've learned." She said in her heart.
Chu Xuan nodded slightly. He was also taught a lesson by Mr. Cao, and his horizons suddenly broadened a lot.
At the same time, after Mr. Cao’s reminder, he realized that the time and space for industry development was actually in his hands.
It's as if he is standing in the atmosphere, looking down at the entire industry. All companies are his pawns, and he determines the future development direction of these companies.
This feeling...is really good!
He couldn't help but think of the future. When the film and television industrialization business of Brilliant Era is successful and Brilliant Era is qualified to set standards, will the development direction of the entire entertainment industry also change due to his decision?
Thinking of this, Chu Xuan quickly took a breath and threw away this distracting thought, otherwise he would be afraid that he would really drift away if he thought about it again.
Mr. Cao’s suggestion is not only beneficial to the entire industry, but also beneficial to the long-term development of their platform. Under such circumstances, this suggestion of lowering the share ratio is undoubtedly agreed and adopted by everyone.
Mr. Cao made a foresighted decision, and the three web game bosses also put forward ideas based on their own experiences that would facilitate the smooth development of the plan.
"Mr. Chu, Mr. Cao, Mr. Wang, Mr. Han."
Wu Qifeng sat on the sofa, glanced around the crowd and said: "The success of this plan relies on the popularity of the initially launched game and the ability to get as much revenue as possible, thereby driving the entire industry to make changes, and ultimately making us the biggest winner.
"
"A web game needs to be popular and generate a lot of revenue. According to our recharge system, I discussed with Mr. Liang and Mr. Bi to develop a national war game, or something like "Legend" that can be freely
PK games, or games with as many competitive elements as possible.”
"If there are battles and PKs, there will naturally be comparisons. Under the mentality of comparison, players will top up. When players top up, a chain reaction of more people top up will occur."
"At that time, Mr. Cao can also use micro-entertainment to publish some topics to attract more users to join the game. Under this operation, the probability of the game becoming popular will be greatly increased, and the success rate of our plan will also be increased."
"This is good." Mr. Cao readily agreed. The original popularity of "Legend" was mainly due to the free PK and Sabak siege gameplay, which allowed players to feel the blood and passion, as well as the fun of killing with their brothers.
Wu Qifeng made this consideration for the plan from the perspective of game type, and he thought it was a very good idea.
"This is good. The three bosses are the real professionals in this area. Just do as you say." Chu Xuan agreed.
Immediately afterwards, they started to discuss the next detailed issue.
Negotiating the details of a big plan not only requires time, but also requires everyone to work together to make plans.
During this discussion, the main discussants were Chu Xuan, Mr. Cao and three web game CEOs.
Liu Yifei, Liu Xiaoli, Wang Jinhua and Han Sanping listened and occasionally expressed their opinions.
The managers of each company took notes with pen and paper to serve as reminders and references when the plan was implemented.
In this way, after three days of discussion, Chu Xuan and several bosses checked the notes written by the manager and found that there were no problems, so they each decided to end this initial discussion on the plan.
The plan has been initially agreed upon, and the issue of distribution of benefits has also been brought to the forefront.
After everyone's final discussion, a preliminary plan was drawn up to allocate the rights and interests of the platform with a four-three-three equity structure.
Thirty percent of this amount is contributed by each of the web game bosses.
Although Wu Qifeng, Liang Yaozhong and Bi Qiu estimated that the benefits of the platform might be astronomical, so they felt a little regretful that they only received 10% of the rights, but they did not have any objections. If Chu Xuan and Mr. Cao did not take them
Play and they won't be able to do anything about it.
Having said that, they are now very happy that Chu Xuan values their company and their company's development philosophy, otherwise such a pie-in-the-sky opportunity would have been missed like other peers.
They must admit that Chu Xuan is their nobleman and they are lucky to be able to get 10% of the rights.
As for the remaining 40% and 30%, naturally one part goes to Chu Xuan and the other part goes to Lao Cao.
But who is the major shareholder and who is the second shareholder?
They looked at Chu Xuan and then at Mr. Cao. The two of them seemed to be anxious, and neither of them looked good enough to speak.
Liu Yifei and Liu Xiaoli, Wang Jinhua and Han Sanping also remained silent. Although they were all on Chu Xuan's side, they couldn't say much when faced with such a problem.
"Mr. Chu will take 40%, Xinlang will take 30%, that's it." Mr. Cao suddenly said.
But upon hearing his decision, everyone present, including Chu Xuan, was stunned.
The three bosses glanced at Mr. Cao. Before they even discussed this, Mr. Cao actually gave up 10% of his profits. This was something they didn't expect.
Capital pursues profits, and they actively give up profits without any discussion. This situation also makes them very surprised.
Liu Yifei, Liu Xiaoli, Wang Jinhua and Han Sanping were thinking to themselves. When they came into contact with Chu Xuan, they were the largest number of people present. Based on their understanding of Chu Xuan, they slowly seemed to have figured out something.
"Mr. Cao, you're welcome." Chu Xuan smiled slightly and stretched out his hand to Mr. Cao.
"Mr. Chu, you're welcome." Mr. Cao raised his lips slightly and shook hands with Chu Xuan.
Xinlang is one of the capital giants in the top circles of the domestic Internet, and as the leader of Xinlang, with such an identity and status, if he is facing others, he will try to get the majority of the profits no matter what.
But facing Chu Xuan, his thoughts were dismissed by him just now.
Chu Xuan is a shareholder of Weiyu. When Weiyu and Xinlang merge and go public, Chu Xuan will be a shareholder of Xinlang.
Under such circumstances, he and Chu Xuan have a relationship of co-existing interests, and Wang Jinhua, as Chu Xuan's sister, will also be a shareholder of Xinlang, so the relationship of co-existing interests is even stronger.
And because of the strategic cooperative relationship between Weiyu and Bright Times, if this relationship is to be maintained firmly, he needs to be the helmsman of Xinlang, which requires the support of the two shareholders Chu Xuan and Wang Jinhua.
Looking at it this way, he and Chu Xuan can be regarded as having a relationship bound by interests.
But even though he had this relationship, it was not enough for him to take the initiative to give up the profits.
The real reason that made him take the initiative to give up the profits was because of Chu Xuan's ability.
The original creation of micro-entertainment changed the situation in the Internet social field.
Today's creation of a web game platform can also predictably change the entire industry.
Both plans have changed their respective industry fields. This vision, grasp of the opportunity of the trend, and the pioneering operating philosophy in the plan have made his assessment of Chu Xuan's abilities infinitely higher.
In 2004, Chu Xuan founded micro-entertainment.
In 2007, Chu Xuan created a web game platform to break the industry situation.
So, what outlet will Chu Xuan find in a few years? He doesn't know.
But he knew one thing, it was right to establish a good relationship with such a talented person who also had financial strength and could help him in his career.
Moreover, Xinlang is taking advantage of Micro-Entertainment to move toward the [Internet + Entertainment] development model. If it wants to carry forward this model and make the company stronger, it is not enough to rely on Micro-Entertainment alone. It must also open up more business sectors in the Internet entertainment field.
He believes that Chu Xuan’s vision and operating philosophy can help Xinlang develop.
Under various factors, he will not only help Chu Xuan to implement the web game platform as smoothly as possible, but also give Chu Xuan profits to strengthen the relationship with Chu Xuan.
As the relationship between the two parties becomes stronger, no matter what big plans Chu Xuan has in the future, or if Xinlang needs Chu Xuan's help in making suggestions, Chu Xuan will remember him and help.
Based on long-term interests, he chose to give up the profits to Chu Xuan.
After all, Chu Xuan showed an ability that made him look at him, and what he values is Chu Xuan.
Moreover, Chu Xuan is still so young, and with such ability and vision, his future is limitless.
Chu Xuan didn't know that Mr. Cao was so optimistic about him, but he could guess some of the reasons.
As Huang Bo said at the annual meeting, when people can see the benefits in you, sometimes making a decision will surprise you.
No matter what Mr. Cao thought, Chu Xuan did not make any more guesses in this regard. It was enough to get the majority of the benefits and get such a result.
But he also had an unkind request: "Mr. Cao, I need your help regarding joint operations and cooperation with Alipay."
If he just talks about cooperation with ordinary platforms, he thinks he can do it.
But QQ space involves Penguin’s Ma Huateng, 51.com portal involves Giant Network’s Shi Yuzhu, and Alipay involves Ali Baba’s Ma Yun.
Conducting business negotiations with these three famous bosses? He thought he would be beaten to death.
This is not to make others' ambitions undermine his own prestige, but because his current capital level is far different from these three. If he just sits together and chats and laughs, it will be fine, but when it comes to business negotiations, he will fall into a passive situation due to the gap in capital level.
, this will be very troublesome.
But things are different with Mr. Cao. The current salary wave is still overwhelming them. Under such circumstances, if Mr. Cao is asked to negotiate with them, the situation will be different immediately and it will definitely be much smoother than if he talks with them.
.
Mr. Cao nodded and said cheerfully: "No problem, it's a small matter."
He understood Chu Xuan's request after thinking about it for a moment.
This Chu Xuan is quite self-aware and knows that he cannot do these things with his current level of capital.
If others didn't talk about it, they would talk about Ma Yun. With Ma Yun's mouth, if Chu Xuan went to talk to him, he would probably be fooled to death.
Of course, Chu Xuan's self-knowledge made him appreciate Chu Xuan even more.
When to retreat and when to advance, Chu Xuan knew in his heart that this young man was truly extraordinary.
"Mr. Cao, Mr. Wu, Mr. Liang, Mr. Bi, see you in the next year."
At the entrance of the hotel, Chu Xuan and Liu Yifei said goodbye.
The plan has been initially set. The next three CEOs are responsible for game development planning. They are planning the platform website. Mr. Cao is responsible for acquiring a company and establishing their platform company.
All these things need to be prepared in advance. Only when the platform company is established and recruits personnel to develop the platform project, is the time when the plan actually starts.
It takes some time for everyone to make preparations. We all agreed to meet again in the capital after the new year.
"Finally done!" After returning home, Liu Yifei walked into the small villa and said happily.
"It has been initially decided. When the platform company is established, we will be responsible for the design and development of the platform. Mr. Wu and others will be responsible for developing web games. Mr. Cao will be responsible for establishing the cooperation between the platform provider and Alipay. That will be the beginning of the plan." Chu Xuan
Take off your coat and put it on the sofa, then sit down.
Liu Yifei said "hmm", sat down next to Chu Xuan, and turned her head to look at her mother who was coming from the kitchen carrying fruit: "Mom, after the company is established and the design of the platform is finalized, shall we go to the United States?
"
Liu Xiaoli put the fruit on the coffee table, and while sitting on the sofa, she nodded slightly to her daughter: "You have the final say."
Liu Yifei looked delighted, picked up an apple and took a bite happily.
Liu Xiaoli picked up the remote control and turned on the TV. While adjusting the channel, she said: "Watch some TV and go to bed early. You have to record a program tomorrow."
Liu Yifei held the apple to her lips and raised her eyebrows at Chu Xuan: "Yes, Hu Ge and the others are going to the finals!"
After working with Chu Xuan on the web game platform project for several days, she almost forgot about the variety show work.
"I've finished recording the variety show in the past few days. It's done." Chu Xuan took an orange and peeled it.
Liu Yifei nodded repeatedly and took another bite of the apple.
"Also." Liu Xiaoli put down the remote control and also took an orange: "Grandma and the others will come over in a few days to celebrate the New Year. They will reunite at our house this year."
Chu Xuan and Liu Yifei were startled and surprised.
But the next moment Liu Yifei was very surprised: "Grandma, aunt, uncle, they all come over?"
Liu Xiaoli smiled and nodded.
"Great!" Liu Yifei said excitedly.
Chu Xuan was a little surprised, but then he became happy.
He didn't know why this family suddenly wanted to come to his house to celebrate the New Year this year. Was it Liu Xiaoli's invitation or did they come on their own initiative?
It does not matter.
Liu Yifei's family came to his house to celebrate the New Year, which was undoubtedly a sign of recognition for him. This result made him happy: "Auntie, do we have to prepare anything?"
Liu Xiaoli smiled: "You finish your variety show work well, I will prepare it."
Seeing Chu Xuan's happy expression, she was still very pleased.
After all, this villa belongs to Chu Xuan. It is somewhat impolite to let the whole family come over to celebrate the New Year without telling Chu Xuan in advance.
Although she knew that Chu Xuan would not be angry because of this, and she also knew that Chu Xuan would definitely be happy to see this scene, she was very satisfied when she saw Chu Xuan's happy look with her own eyes.
In the final analysis, it was Liu Xiaoli who regarded Chu Xuan as her real son-in-law and the villa as her home, so she behaved like this.
"Okay, thank you for your hard work, auntie." Chu Xuan nodded.
Thinking that her family would come to celebrate the New Year, Liu Yifei was very happy. She leaned on Chu Xuan's shoulder and watched TV all night, and the smile on her face never faded.
Until ten o'clock in the evening, Chu Xuan and Liu Yifei waved and said "good night" to Liu Xiaoli, then returned to the bedroom of the big villa, washed themselves and fell asleep hugging each other.