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Chapter 477 The arrogance of Hallyu?

Chapter 477 The arrogance of Hallyu?

Author: Write a new dream

New Haven, Eli Community.

Today's night sky is dotted with stars, making the deep sky no longer look lonely.

The occasional spring breeze gently beats the leaves, making a crisp rustling sound, and brings refreshingness in the weather that is getting warmer in April.

In front of the window on the third floor of the villa, there is an open book on the desk. The pages are densely packed with English. The title "perform-act" translates to the art of performance, indicating the category of the book.

However, its owner had no intention of reading it.

The light fell from the crystal chandelier on the ceiling, illuminating the side of the girl's face, and her white and tender skin made the light slightly dim.

The girl held her chin in her hands and looked up at the stars in the deep sky. The breeze blew her slightly raised eyelashes and blinked at intervals, but it did not affect her at all. She remained in this state, as if her thoughts were wandering.

"Ding ding ding~" A strong wind came, and the silver wind chime hanging at the window suddenly rang.

The girl was slightly startled and looked up at the swinging wind chimes out of the corner of her eye.

The evening breeze swayed strands of silver threads, and the silver threads murmured layers of rhythm, blurring away the girl's gradually flying thoughts.

Chu Xuan should have arrived, right?

Why haven't you called me yet?

13 hours have passed. It only took more than 12 hours when we came here.

Nothing will happen, right?

Bah bah bah!

Hey, I'm so anxious.

Liu Yifei frowned and looked down at the mobile phone placed on top of the books. She hesitated whether to make a call, but she was worried that Chu Xuan was still on the plane and the call could not be reached.

"It should be here." She muttered, a little anxious.

Just as she was struggling, the screen of her phone lit up.

Liu Yifei saw the caller ID clearly and smiled instantly.

"Have you arrived in the capital?" She picked up the phone and answered it, then put it to her ear, keeping her other hand holding her chin. Seeing that her beloved finally called, she put down the stone in her heart.

"I just got in the car. I'm going to go home and put my luggage before going to the company." Chu Xuan's voice came: "Isn't it very late over there?"

Hearing Chu Xuan's voice, Liu Yifei was filled with joy. She couldn't sit still for a moment. She stood up in front of the desk, walked briskly and answered: "Well, it's almost twelve o'clock."

"Then take a rest quickly." Chu Xuan said with concern.

"I've been sleeping all afternoon and can't fall asleep." Liu Yifei said softly, then flopped on the bed again and lay down on the bed.

"One afternoon, how many hours?" Chu Xuan asked.

Liu Yifei blinked, thought for a moment and said, "Three or four hours."

Chu Xuan, who was on the other side of the phone, said immediately: "I stayed up all night yesterday and only slept for three or four hours today. This is not good. You go and have a rest right away. I'll call you tomorrow, okay?"

"Not good." Liu Yifei shook her head: "I can't sleep."

Chu Xuan paused, then said with a smile: "Miss me?"

The corners of Liu Yifei's mouth gradually turned up. Unexpectedly, Chu Xuan directly pointed out her psychological activities, and she said in a charming voice: "That's right."

"Then you can't break your body." Chu Xuan said, "What if I feel distressed?"

Hearing what Chu Xuan said, Liu Yifei felt sweet in her heart, and her legs moved up and down at the end of the bed: "Are you busy today?"

"If you're not busy, just go to the company and see what's wrong?" Chu Xuan said.

Liu Yifei wrinkled her nose cutely and said mischievously: "Then tell me a story when you get home, otherwise I won't be able to sleep."

As soon as she finished speaking, Chu Xuan's softly smiling voice came from the other side of the phone. Liu Yifei could immediately picture Chu Xuan's face that couldn't help but laugh. She said in a coquettish tone: "Okay?"

"Okay." Chu Xuan responded gently: "Then I will call you when I get home?"

"Yeah!" Liu Yifei said "Yeah": "I'll wait for you."

After hanging up the phone, Liu Yifei put the phone on the bed. She held her chin in her hands and swayed her legs at the end of the bed, just waiting for the call from Chu Xuan.

——Jingcheng.

Chu Xuan put down his mobile phone in the nanny car, turned his head to look at the scenery outside the window, and was lost in thought.

In the past, I had only heard other people say what would happen to people who have been together for a long time after they break up.

For example, people who have just joined the society to work will miss home, retired soldiers will miss their comrades, and lovers who have just left will make themselves very melancholy because of longing for them.

He never expected that such a situation would happen to him and Liu Yifei, and it would turn out to be what he had heard of before.

After all, we are still ordinary people, with normal emotions and desires.

Looking at the constant flow of traffic outside the window, the nanny car quickly arrived at Donglin Villa.

After getting off the car at the gate of the villa, the assistant and bodyguard helped carry the luggage. Chu Xuan opened the door and the group walked into the villa.

After returning home after more than half a month, this home still made Chu Xuan's heart more stable, but facing the situation of living alone for more than two years, he began to feel hesitant again.

It looks like I'm going to have dinner at Sister Hua's house from now on.

The assistant and bodyguard helped carry the luggage upstairs, and then retreated to the nanny car at the gate to wait.

Chu Xuan opened the suitcase, put the clothes in the closet, and picked up his mobile phone to make a call.

"Got home?"

Before the phone beeped halfway, Liu Yifei's voice came from the other side.

Chu Xuan smiled slightly, and after thinking about it, he knew that Liu Yifei must be waiting for his call.

"We're home," he said.

"Let's get started." Liu Yifei's tone sounded a little bit sweet.

Chu Xuan tilted his head, clamped the phone between his face and shoulder, folded the clothes with both hands and put them in the cabinet: "Go to bed, cover yourself with quilt, close your eyes obediently, and I will tell you a story."

When she finished speaking, she didn't hear anything Liu Yifei said, but only heard a rustling sound.

After a while, Liu Yifei's voice came: "Okay, you go ahead and tell me."

Chu Xuan arranged his clothes, went back and forth between the bed and the cabinet, and thought for a while.

"In the bear world, there is a bear couple, one named Winnie and the other named Vissie."

"Weiqian?" Liu Yifei chuckled. Although she was not sure whether Chu Xuan was named like this, she thought it was so.

Chu Xuan raised his lips slightly and continued: "They love life, yearn for beauty, and their careers are going smoothly. But one day, Wei Qian felt that her abilities were insufficient, and she wanted to become more powerful, so she wanted to go abroad.

Cross the sea to go to another bear continent for further study.”

"Xiong Dalu." Liu Yifei chuckled, and Chu Xuan's story reflected them in reality, which made her very interesting.

"Weiqi decided to study further and made an agreement with Pooh to get married when she returns from school..." Chu Xuan continued.

Before she finished speaking, Liu Yifei's cooing voice came to her ears: "Who made the agreement with you? Shameless."

Chu Xuan laughed warmly and ignored the topic, pretending to turn a deaf ear.

He continued to speak, and Liu Yifei continued to listen.

Just as they were talking, Liu Yifei slowly stopped interrupting, and Chu Xuan could clearly feel that she was falling asleep.

"Vissie returned from her studies and hugged Pooh tightly at the airport. It didn't take long for the two bears to get married and start a better life..."

Chu Xuan paused. If Liu Yifei was still awake, she would definitely interrupt at this point and complain in a coquettish tone.

However, there was silence on the other side of the phone. If you listened carefully, you could only hear the sound of weak breathing.

Chu Xuan understood that Liu Yifei was already asleep.

In the bedroom on the third floor of the villa in the Eli Community of New Haven, Liu Yifei fell asleep peacefully while listening to Chu Xuan's voice. After staying up all night yesterday, she only slept for three or four hours because she missed her too much, and now she slept soundly.

Under the light of the moon outside the window, her delicate face shone brightly.

Liu Yifei was sleeping on her side, with her cell phone in front of her eyes, but she hadn't hung up yet.

In the quiet night, a gentle whisper came after a while: "Good night."

In the large villa in Donglin Villa, Chu Xuan put down his cell phone and spent some time in silence, then suppressed his thoughts about Liu Yifei and chose a set of clothes from the cabinet to change into.

It's almost April in Beijing, and the temperature in Beijing is much higher than in New Haven.

Today, with a temperature of nearly 20 degrees under the bright sun, Chu Xuan changed out of his warm clothes and put on a thinner jacket in spring and summer.

Change your clothes and go downstairs, get in the car and set off for the Brilliant Era.

Arriving at the company, Chu Xuan pushed open the door of the chairman's office. People in the office looked up or turned their heads.

"Mr. Chu." Several senior members of the company shouted.

"Our President Chu is finally back." Wang Jinhua and Chu Xuan looked at each other and smiled.

Chu Xuan nodded slightly to several senior staff members and walked towards the opposite side of Wang Jinhua's desk. A senior staff member quickly stood up and gave up his seat. He moved a chair and sat down next to Chu Xuan.

"Exactly. Could you please Mr. Chu to review it? If there is no problem, just sign and seal it." Wang Jinhua watched Chu Xuan sit down, handed him a stack of documents, and said in a joking tone.

Chu Xuan took the document and looked down at it. It was an approval document related to the development of a theater.

"It only officially opened in January this year, and it has generated 50 million yuan in revenue in one quarter. It is very good in the current box office market."

The document also included this year's Q1 quarter financial statements. Seeing this turnover, Chu Xuan was quite satisfied with the development of the cinema.

"One hundred theaters have an average attendance rate of 18%, which is 7% higher than last year's national average attendance rate of 11%, so we can achieve this turnover." Wang Jinhua said.

Chu Xuan nodded: "It should be because it is newly opened. The fashionable style of the theater is more attractive to young people. We will still have to look at the service in the future."

"Yes." Wang Jinhua nodded, and Chu Xuan also shared her thoughts. Just like when a new store opens, the business will be better at the beginning, and the more you go on, the more you will pay attention to the quality of the service.

She continued: "With a turnover of 50 million, 50% of it is recorded at the box office, which is 25 million. Excluding 30% of publicity expenses such as light box advertising, staff wages, machine maintenance fees, etc., we made a profit of about 17.5 million."

Seeing Chu Xuan flipping through the documents while listening, she happened to turn to the page of theater planning. She pointed at it: "According to our plan, the theater will be self-reliant and develop on its own. Of the 17.5 million profit, 7.5 million will be left for operation, and 10 million will be left for operation."

It is used to expand the market and add six to seven regular theaters in selected locations."

Chu Xuan nodded slightly, this was indeed a plan that he and Sister Hua had discussed together.

"Mr. Hu, have you chosen a place?" he asked, tilting his head.

Hu Hanguang, who is also the CEO of Bright Times Cinema Company, heard Chu Xuan's question and replied: "Mr. Wang and I have discussed starting development from third-tier cities in coastal provinces."

"Third-tier city?" Chu Xuan thought thoughtfully.

Seeing Chu Xuan's doubts, Hu Hanguang analyzed the market for him: "Mr. Chu, compared with more entertainment methods in big cities, I think people in small cities will have higher demand for watching movies in the future."

"Now facing higher ticket prices, it seems that people in small cities will not choose to go to the movies due to economic problems, but the country's economic level will improve sooner or later."

"If we start developing in small cities and establish our brand before others, we may be more competitive for the future development of our company's theaters."

Hearing Hu Hanguang's words, Chu Xuan nodded in understanding.

Nowadays, the development of major theater chains is concentrated in big cities. Just because the per capita economic conditions in big cities are relatively high, watching movies is common, and theaters can survive because of this. This has also caused major theater chains to ignore the development of small cities.

thing.

Hu Hanguang's development plan is quite insightful. Instead of fierce competition in big cities, it is better to take root in small cities first and develop with basically no competition, hoping that after the people's living standards improve, there will be an explosive development trend.

.

So, comparing before and after, if we continue to develop in big cities now, we will have no problem surviving, but the fierce competition atmosphere will definitely limit the expansion of Bright Times Cinema.

If you develop in a small city, you may lose money every month, but if you survive, there is a high probability that you will seize the opportunity and usher in spring.

"Rural areas surround cities? Lose first and then make profits?" he laughed.

"It can be understood that way." Hu Hanguang paused.

"Sister, what do you mean?" Chu Xuan looked at Wang Jinhua.

"I think it's okay." Wang Jinhua leaned back on the chair with his hands folded, and said: "Our existing 100 theaters are located in major developed first- and second-tier cities across the country. There are one or two theaters in different areas of a city. At present,

It's enough. If it continues to develop, it will create greater competition with other theaters."

"Currently, in many third-tier and below-tier cities across the country, the cinema market is still blank. Many cities still have small cinemas with one screen."

"This type of cinema is basically organized by local schools for elementary school students and junior high school students to go to the movies in groups every once in a while and survive by making money from the students."

"If we set up regular cinemas in these cities that are relatively new to local people, firstly, it will allow locals to remember the brand of Our Brilliant Era at the first time, and secondly, it will be one step ahead of other cinema companies in laying out the cinemas."

"When the country's economic level improves, perhaps as Mr. Hu said, we will have greater competitiveness. Even if other theaters come to grab the market, local people will come to our theater out of habit."

Chu Xuan nodded, the theater thing must consider long-term interests, and wanting to make money immediately goes against the long-term development idea.

Sister Hua had the same idea as him, and Chu Xuan stopped talking. He got up and went to the safe to take out the seal. While signing and sealing the document, he said: "Twenty-five million box office revenue per quarter, 100 million per year.

We are still half way from the 200 million a year standard applied by theaters. Mr. Hu, it’s up to you to show your prowess in this area."

Wang Jinhua smiled slightly and looked at Hu Hanguang. The ultimate goal of her and Chu Xuan's establishment of a theater company was to apply for a theater chain and give Bright Times the right to speak in the film market.

At present, it is still far from this standard, but cinemas have only just developed, and the future is still promising.

Hu Hanguang smiled: "Under the leadership of Mr. Wang and Mr. Chu, I think this can be done."

He said something flattering, which made everyone present raise their lips.

"Mr. Wang, Mr. Chu, let's take the first step." Hu Hanguang and others stood up. The purpose of coming to the company was to bring the theater planning documents to the two bosses for review.

Seeing that Chu Xuan was not here, he thought he would have to wait for a while. Unexpectedly, Chu Xuan arrived halfway and signed and sealed it. Then his goal was achieved and it was time to go back and deal with the theater company's affairs.

"Walk slowly." Chu Xuan and Wang Jinhua said.

After watching the group leave the office, Chu Xuan and Wang Jinhua were the only two people left. Wang Jinhua no longer had any scruples and chatted with Chu Xuan about the American delegation.

When the conversation got interesting, the siblings also had a good time.

"In the future, when you eat at my sister's house, don't order food from outside. It's not hygienic."

"Okay, just what I want."

At this time, the two siblings sat down on the sofa. Wang Jinhua picked up the teapot on the tea tray and poured two cups of tea. She and Chu Xuan drank from the cups at the same time: "I just felt uncomfortable when I saw you walking in alone.

"

Chu Xuan shook his head, put down the teacup and said, "I'm even more uncomfortable with it."

"Think on the bright side." Wang Jinhua put down the tea cup and said: "You and Sissi were together every day before, but now they have to be separated for more than two years. Each of you can experience the feelings of separation. It will be better to get together again in the future. Separate

It’s all for the sake of a better time when we get together again in the future.”

Chu Xuan nodded, and Wang Jinhua saw the melancholy look on his face and shook her head: "Okay, let's not talk about this topic. Do you know the ratings of "Struggle"?"

"How much?" Chu Xuan raised his head.

"Both received 12 points. Although it is not as explosive as "The Condor", there should be no drama this year." Wang Jinhua crossed her legs.

"Following "The Condor", this is another long-term profitable project." Chu Xuan said that the copyright of the TV series is only for two years. If the TV series becomes popular, major TV stations will continue to purchase the rights for a second broadcast after two years.

Although the copyright fees at that time will be much lower than those for the first broadcast, with the increase in copyright fees in the TV market every year, it is still expected that these two dramas will bring tens of millions in revenue to the company every year.

Moreover, he and Liu Yifei's exposure in the TV market will also continue to increase, attracting waves of new viewers who have never watched their dramas.

"The broadcast of "Struggle" has allowed Huang Xuan and Zhao Liying to accumulate a lot of fans. The attention on Weibo has exceeded one million, which is probably in the third tier, and it continues to rise."

""Zhu Xian" will be broadcast next Friday. Director Ouyang Yang is very confident in this drama between you and Sissi."

Chu Xuan moved his body and slumped down on the sofa. Although he slept on the plane, the plane was not as comfortable as the bed. At this moment, he was still a little tired: "That's good. I hope the results will be impressive, otherwise it will be very difficult."

Embarrassing, maybe some experts and professors said that Sissi and I were not doing our jobs properly, that we did not perform well but went into producing, and that we were too ambitious."

Wang Jinhua laughed "Pfft" and found it interesting.

The next moment, she changed the topic: "By the way, the marketing department has launched a plan to build the company's brand, and publicly announced the company's list of film, television, drama and variety show projects for this year in the name of the company. First, it will make the audience deeply remember the brand of Bright Times. Second,

This can achieve long-term publicity effect.”

Chu Xuan raised his eyebrows, put his hands behind his head, and thought for a moment: "Reveal the company's one-year project plan in advance, so that the audience can focus on it. Even if the popularity disappears after some time, the audience will be impressed.

It doesn’t take much effort to promote it vigorously afterwards, this plan is fine.”

Wang Jinhua nodded: "Yes, I signed it a few days ago. Taking advantage of the gap between "Zhu Xian" and "Zhu Xian" has not yet been broadcast, today the marketing department is preparing to implement this plan both offline and online."

"Okay, let's see how it works." Chu Xuan said.

Wang Jinhua looked at Chu Xuan's tired face and didn't want to say anything more. She wanted Chu Xuan to have a good rest, but then she thought of something and couldn't help but said: "By the way, I received a call some time ago.

An agent in South Korea wants her artists to cooperate with us in film and television."

"South Korea?" Chu Xuan was surprised, and pulled himself together and said: "Now the domestic Korean wave is getting more and more popular, Cui Jiyou, An Zaixu, TVXQ... and Zhang Nala, the singing and dancing market is occupied by them

You have conquered half of the country, and now you are starting to enter our country’s film and television industry?”

"They are all here to make money. They will not develop in the country for a long time, so don't take it seriously." Wang Jinhua revealed the essence of the Korean Wave in one sentence, saying: "The person who called and wanted to cooperate was Zhang Nala's agent. Look.

The heroine Zhen Huan who appeared in "The Legend of Zhen Huan in the Harem"."

"Zhen Huan?" Chu Xuan said in surprise: "How did she know that we were going to do "The Legend of Zhen Huan in the Harem"?"

"This is not a secret." Wang Jinhua shook his head: "Our screenwriters and directors all have their own circles of friends. It is normal to discuss and ask for advice from their respective friends in order to polish the script. After this spread, it is estimated that this South Korean

That’s where my agent found out about it.”

Chu Xuan frowned: "There is no script now, so she hasn't read the script, how can she be confident in playing the heroine?"

Wang Jinhua shook his head: "I just said that the Korean Wave is all about making money. It doesn't matter what she plays. What she values ​​​​is the heroine's role and the influence of our brilliant era."

Chu Xuan was a little speechless. There is no such script. You just want to play the heroine, and you don’t care whether it’s suitable or not. Is this the arrogance of Hallyu?

"I have never met Zhang Nala, but I have seen her photos on the Internet, and they are completely incompatible with Empress Zhen Huan's temperament. If she is asked to act, the drama may be ruined by her."

"Sister, let me say it first. If she really comes to talk to Zhen Huan about some kind of cooperation, don't blame me for refusing."

Wang Jinhua turned on the boiling kettle: "Why should I blame you? I think the same as you."

Chu Xuan and her looked at each other and smiled. Since they had the same idea, the siblings stopped talking about this topic.

"Sister, I'll go back first, I'm a little tired." Chu Xuan yawned.

"Go back and take a nap. Come to my sister's house for dinner tonight." Wang Jinhua waved her hand.

"Okay." Chu Xuan stood up and left the office.


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