Regarding promoting a cause, when communicating with a group of aspiring people at the beginning, how to make this group of aspiring people more interested in, more recognized, and more willing to join the cause, should we only talk about benefits? Or should we just talk about benefits?
Talking about the future? Or talking about ideals?
Chu Xuan, who experienced it personally, can only speak and talk about it.
The reason why he talked at length about humanistic history, core ideas of development, sources of structural ideas, and other things that seemed to have nothing to do with this business negotiation was because he didn't know how to communicate before he came here.
It was also the first time for him to experience such a business situation related to a major undertaking. He was not sure whether he wanted to make people more interested and successfully persuade them to pursue this undertaking.
He has no idea, so he can only learn from people who have experience in communicating in such situations.
Ali’s Boss Ma and Xiaomi’s Boss Lei, these two are successful people, and they both have one thing in common, that is, they like to give speeches everywhere.
Their speeches also have a common characteristic, that is, they like to talk loudly, and their speeches on the stage are often off-topic. It seems that they have not touched on the topic from beginning to end, but they can always use their own logic very cleverly.
The comprehensive summary brings back the previous "off-topic" remarks, causing the large audience to shout "Awesome, master."
If a speech keeps talking about the key points, the effect of the speech will be mediocre.
If the topic at the beginning goes far enough and is brought back with a finishing touch at the end, it will make people feel amazing.
Boss Ma is like this, and Boss Lei is also like this, and he has learned and applied it this time. Facts have proved that this kind of language art is still very effective.
Not only did it give the screenwriting industry of the Brilliant Era a very profound cultural heritage, but it also surpassed the Western film and television industry in terms of ideological cultural output and distinction, and also made Wang Yuan and others more convinced and recognized by this undertaking.
.
"Thank you Boss Ma, thank you Boss Lei, I have learned a lot."
Chu Xuan expressed his gratitude to the two big guys afterwards. Watching the videos of the speeches of the two big guys on the Internet was not in vain, which made him learn something about the ability to organize language, and also learned a way to communicate in similar situations.
Skill.
There will definitely be many occasions like this in the future. The industry of film and television industrialization is huge, and he needs to promote it personally. I think there will be a lot of people and circles in the development process. Through this exchange, it can be regarded as accumulating experience for the couple.
A valuable experience.
Wang Yuan and others were already interested in this business, and they became more active after his explanation. For several days, they were eager to talk to the couple about specific implementation matters.
"The creation software will be installed, so what server aspects need to be improved?"
"It shouldn't be necessary. This is software for internal use and has no requirements on server performance. What you have now should be enough. Please wait until the technicians come to ask them about it."
The creative software of Bright Times Literature Company, called "Literary Creative Cube", has been produced and put into use for more than two years since the beginning of 2007.
This is software, not a website. It needs to be installed on-site using a USB flash drive and password.
The copyright of the software is in the hands of Bright Era, and the encrypted password is naturally in the hands of the literature company. Technical personnel from the literature company will come to Shenghai to install the software on Wang Yuan's company's computers and teach how to use it.
The company that produces this software is called Jingcheng Shuzhi Computer Technology Co., Ltd. It was originally recommended by the Huaying Group and is considered a patriot company, because this company focuses on confronting foreign countries and wants to develop its own software.
Film and television editing software, animation production software, special effects processing software.
It should not have been developed yet, otherwise it would have been promoted to them in the brilliant era.
However, this company's technology is very good. For more than two years, according to the requirements and needs put forward by the literary company, the design and iterative updates of the 'Literary Creative Rubik's Cube' software have been done well every time, which makes Liu Yi and the others very good.
very satisfied.
Because of this, last year, the company had always wanted to reach a strategic cooperation with the literary company, and it was agreed to after Liu Yi and others discussed it.
A technology company takes the initiative to reach a strategic cooperation with a literary company? This may sound a bit confusing, but it also depends on the needs of the other party.
Intelligent computing is what this company wants to pursue, and it is also what this company wants to use to surpass foreign software manufacturers and design its own better software related to film and television production.
If you want to research technology, you need to continuously invest funds, and if you use the "Literary Creative Rubik's Cube" software of the Bright Era as one of the experimental products, you can not only get the funds for the updated version from the Glorious Era, but also improve your performance here.
If the research and development of related technologies are progressing, then why not?
For Bright Times Literature Company, the function of intelligent computing embodied in this creative software is very powerful. It can capture the creative content of screenwriters and compare it with the existing content in the database to identify whether it is homogeneous.
The screenwriters have created the day's content and click an identification button with the mouse, and the system will prompt the percentage of originality, and similar plot content will also be marked.
This function is very powerful. Teachers such as Chu Xuan, Liu Yifei, Liu Yi and others like this function very much.
Although this function is currently useless, because it can only compare the script library of Brilliant Era. It is impossible to collect and compare the contents of scripts on the market for decades, and the script library of Brilliant Era is very small, so this function currently seems to be
Of no use.
But if we look to the future, once the screenwriting industry popularizes the entire market, the role of this function will be too great, enough to minimize the homogeneity of the scripts created by all creative companies that join the Bright Era screenwriting industry system.
Without this software, how would you know that your content is of the same quality as other dramas?
If you have this software, the software system will give you homogeneous content prompts, so can you just change it?
This chapter is not over yet, please click on the next page to continue reading! This function is very awesome. The couple and teachers such as Liu Yi attach great importance to it. Although this function is currently useless and the technology needs to be improved, in the long run this function will be of great benefit.
The meaning is very important.
In addition, the literature company also facilitated the cooperation between this company and Xinlang. The company opened an interface on the software to facilitate the Xinlang technical department to design a function for this software.
Although this function is currently expected, it is also quite impressive. It first captures the type of creative content information, and then captures hot memes, hot words, popular articles and other materials in Xinlang System’s news platforms including Weiyu, and provides them to literature
The company's script writers serve as references.
If the screenwriter has no inspiration for a while, or wants to learn from something, use the mouse to click on the similar search button, and the function provided by Sina will pop up a page, and a large number of information on similar scripts and plots currently being created will be displayed, giving
The screenwriter provides inspiration and reference.
It's just that the current technology is limited, and jokes are often made. The information often given is incorrect, but that's okay. Times are advancing, and technology is also advancing. One day, this function will be more accurate.
, providing greater help in software creation.
The Digital Intelligence Technology Company needs to research intelligent technology and has reached a strategic cooperation with the Literature Company on this software.
On the one hand, Xinlang is because Cuican Times is a shareholder of Micro Entertainment, and on the other hand, Xinlang itself is researching the push algorithm, so by the way, Xinlang will have a more in-depth strategic cooperation with Bright Times on this software.
Although the copyright of the software belongs to Bright Times, the patents of the respective core technologies belong to each company, so there is no conflict of interest between the three parties.
Because of this, the script creation software "Literary Creative Cube", which was already unique nationwide, has become even more unique since then.
Not to mention that other film and television companies have no idea of developing similar software at all. Even if they have such an idea, they cannot create similar software. Even if they realize the power of this software in Brilliant Era and want to imitate it, they cannot imitate it.
In terms of advanced creative models such as the screenwriting industry, Bright Times has led the industry for more than two years, and this lead is still continuing. When the screenwriting industry begins to affect the market, when the capital in the circle and people in the industry realize the power of this industrial undertaking
At that time, I didn’t know if they would be shocked or horrified. The couple was waiting to see what happened.
After Wang Yuan and others learned about the power of this software, they were also amazed. They immediately realized that this software is the core of accelerating the efficiency of screenwriters in creating scripts, and supplemented by a clear division of labor creation model,
That would be more efficient.
In response, Chu Xuan provided him with this software free of charge, and also included free door-to-door installation and teaching how to use it.
If one more company uses it, one more piece of data will be fed back to Shuzhi and Xinlang. The two companies will be able to better research and develop their own technologies, and secondly, they will be able to better help Bright Times.
This software is optimized.
Moreover, before the screenwriting industry opened up the market, it was difficult to get a group of like-minded people to join the industry. If you even charge for a piece of software, it would be too petty.
If the screenwriting industry can completely open up the situation in the future and achieve cyclical economic benefits, then it will be more appropriate to implement a charging strategy on the software, and maybe it can be sold abroad.
Let’s look at how foreign countries are cheating China. The annual fee for a film and television editing software is US$500, the annual fee for a special effects rendering software is US$1,000, and the annual fee for an image modeling software is US$800.
Not to mention other companies, Glorious Era has 50 post-production computers. The digital special effects company has expanded after conglomeration, from the original 300 computers to 500 now.
50 times 500 is $25,000.
500 multiplied by 1,800 is $900,000.
The total amount is 925,000 US dollars, which is equivalent to nearly 7 million yuan in RMB.
In other words, Bright Times spends RMB 7 million in software fees abroad every year, and this kind of software fee is only double digits in the United States. It is specifically designed to bully them because they have no domestic technology and come up with a deceptive price.
Chu Xuan felt very unhappy when he thought about this expense. He really hoped that his own creative software could be sold abroad in the future. It would be nice to throw a boomerang there and earn their dollars in return.
"Mr. Chu's Brilliant Era currently has eight groups. According to our idea, we will try four groups first and set a period of two years. However, the investment is really a lot. How about Mr. Chu and Mr. Liu also invest some?"
"Forget it, this is just a small number to Mr. Zheng. We will help you from the sidelines while you play."
The industrial screenwriting team of Bright Times Literature Company currently has eight major groups, each with 15 people.
Based on Bright Times’ current plan of producing three dramas per year, three of the major groups are standing groups, which are groups that are ready to work on projects at any time.
One of the large groups is specializing in the "Hope" trilogy. This large group is quite a fixed science fiction creation group.
The other four major groups are doing experimental work on warehousing scripts that are randomly adapted from novels. The first is to increase the inventory of scripts in literary companies. The second is to develop a tacit creative understanding among the members of each group. The third is to experiment with finding loopholes in the creation software to make the software more optimized.
, the fourth is that you can join the crew to help at any time as needed, and the fifth is that Bright Times can make adjustments and supplements when you want to enter the film industry.
Wang Yuan and others had just started this business, and the scale was naturally not as big as that of Glorious Times, so they decided to recruit four groups first to test the effect.
Four groups, each with 15 people, totaling 60 people.
According to Zheng Zhongwei's statement that the average salary per person is 4,000, 60 people are worth 240,000 per month and 2.68 million per year.
Wang Yuan, Han Zhongping, Wei Zheng, and Liu Feng, the four partners who are in charge of the company, must also have salaries and benefits, and they are not low.
This chapter is not over yet, please click on the next page to continue reading! Moreover, it is impossible to have only four managers, and all departments including finance, personnel, administration, etc. need to be recruited.
At last calculation, the annual expenditure was approaching 5 million.
Zheng Zhongwei first set a time limit of two years to test the effect, that is, 10 million.
And this is just a rough calculation of the investment in basic human and material resources. For the operation of a company, it is impossible to base investment only on the most basic things. There must be some overflow to plan for unexpected situations and additional company affairs.
Zheng Zhongwei exceeded it by 50%, and the budgeted investment amount came to 15 million.
15 million in two years is not much for a big boss, but it also depends on what industry and business it is invested in.
If you invest in film and television companies and production companies, 15 million is still a small amount, but this is the business of investing in script creation!
Just look at the literary studios on the market, there are often only three or five people, and a yearly expenditure of more than 100,000 is considered too much. How can you invest 15 million in two years in the screenwriting industry of the Brilliant Era??
Such a horizontal comparison made everyone present dumbfounded.
"Mr. Chu, please vote for me too," Zheng Zhongwei joked.
"You have fun, you have fun." Chu Xuan waved his hand and declined.
The joining of Wang Yuan and others in this business is equivalent to the nature of a franchise, rather than the nature of investment by superiors and subordinates.
If Chu Xuan invested on behalf of Bright Times, such a development model would be a dead end.
The economic benefits generated by opening up the industrialized market situation through franchising will drive the sustainable cycle and healthy development of the entire market.
If we open up the industrialized market through investment, then Bright Times will be a monopoly, because all the big profits will be concentrated in Bright Times. If we don't protect the whole company, we will be slapped to death by the relevant departments.
In the great cause of industrialization, Bright Times only needs to serve as the standard setter and the initiator of the operation model, and then allow the business owners who join this business circle to operate completely independently. Only then can a healthy market economy and
Industrialization can be the path to long-term sustainable development.
Chu Xuan understands, and Zheng Zhongwei and the others also understand that once Chu Xuan invests in on behalf of Brilliant Times, the nature of this business will change.
Therefore, Zheng Zhongwei was joking when he asked Chu Xuan to invest, because he was complaining that the investment amount was too large compared to his peers.
Therefore, Chu Xuan also brought his sincerity.
"Brilliant Era Literature provides a library of domestic and foreign novels. As long as they are copyrighted by My Brilliant Era, you can adapt them into scripts for free to experiment with your industrialization progress. As for selling the scripts, it is a matter of profit for the company's own film and television productions.
Someone will come to talk to you in a few days."
"This is good."
In the industrialization of screenwriting, the first thing is the script.
Where does the script come from? It’s either original or adapted from a novel.
There is uncertainty about originality, and uncertainty will cause delays in creation and experimental industrialization. Therefore, adapting novels is the most appropriate way to start in the early stages of a career.
Adaptable novels require novel copyright, and whether the novel is suitable for film and television production also requires a lot of time to find and analyze.
The plan of sharing the novel library of the Brilliant Era proposed by Chu Xuan made Wang Yuan and others very satisfied and relieved most of their hearts.
They know that Bright Times Literature Company has a large inventory of novel copyrights, and they also know that Bright Times has had a plan to network domestic and foreign novel copyrights since its establishment, and it is still in progress today.
Moreover, there are dedicated personnel from the Bright Times Literature Company to classify them, so they can just go and make a simple selection, which is of great help to meet their basic needs at the beginning of their career.
"I can also make it clear here that if the script you adapted is chosen by the film and television companies in my brilliant era and system, you will all have a certain percentage of the share in terms of box office or TV copyright sales after the film is turned into a film.
This is what I can be sure of."
After hearing Chu Xuan's words, Wang Yuan and others were completely relieved.
Liu Yi told them that if they are engaged in the business of industrialization in the Brilliant Era, the scripts they provide, whether they are movies, TV series, or animations that will be produced in the Brilliant Era in the future, will get a share of the profits.
This is a fantasy in the industry, and there are very few screenwriters in the country who can get the final profit from the works written by themselves.
Domestically and even globally, 99.9% of screenwriters can only earn income by selling scripts and being hired to work in a team. To get the final profit share of the work, it can be said that unless a miracle happens.
It was because of Liu Yi's words that capital like Zheng Zhongwei was tempted.
Now with the guarantee of Chu Xuan, the boss of Brilliant Era, Zheng Zhongwei has a firmer pursuit of this long-term career.
Investing in film and television dramas is a one-time quick profit based on luck, and if every script you create can produce long-term profits, wouldn't this be more stable and enjoyable than trying your luck to invest in film and television dramas?
Of course, there is no factual basis for whether Bright Times can achieve this.
However, there is always a gambling nature in doing business. Compared with the tens of millions or even tens of millions he invested in a movie or TV series in previous years, it is not a bad idea to gamble 15 million on this long-term career.
A vision of a better future that he looks forward to.
For Chu Xuan and Liu Yifei, they dare to make such a guarantee because this is their industrialization plan. Furthermore, it will also promote Wang Yuan's "Chu Yuan Culture" and Cai Yinong's "Tang Ren Film and Television" in the future.
'Within the cooperation plan.
When the "Chu Yuan Culture" screenwriting industry takes off, maybe next year or the year after that, they will promote cooperation with Tang Ren.
Tang Ren is a subsidiary of Bright Times, so cooperation here is easy to negotiate.
Wang Yuan provides high-quality scripts based on industrialization, Tang Ren develops film and television production, and Wang Yuan gets a share of the film and television revenue.
As long as a win-win cooperation situation is reached, and then spread into the industry through the media and influence the industry, the couple believes that few screenwriters will be able to resist the temptation to get a share of the film and television works through creation, and there will definitely be many people in the industry or outside the industry.
of capital is attracted by such a cooperation model.
By then, opening up the screenwriting industry market will no longer be a fantasy.
Although all this has just begun, it may become a storm in two or three years, which makes the couple very much look forward to that day.