() When real estate was booming a few years ago, Mr. Shen happened to catch up with this trend and bought a piece of land in the old city. When he bought the land, the land set a new price record, and the transaction price has not yet been reached. Being refreshed, he is a veritable king of earth.
After acquiring the land, Shen invested a lot of money to develop a luxury house project on the land. Now when the house is built and about to be put on the market, the entire real estate market has entered an unprecedented cold period, and the listing prices of surrounding projects have been higher than It has almost dropped by 13 in the past few years. If you set the sales price based on the transaction prices of surrounding projects, you will definitely lose money. If you introduce high prices, anyone can imagine that the future transactions will definitely be bleak, and the house cannot be sold, and the funds will be dragged into it.
Loss is the second issue. In order to develop this project, Shen owed a huge loan to the bank. Now the loan is about to expire. If the house cannot be sold, they can only withdraw funds from other industrial companies to repay the bank. loan.
Despite Shen's superficial glory in recent years, many of the industries involved in the company are traditional industries. The profits are not high, the speed of making money is slow, and it requires a lot of capital. The cash flow in hand is not very abundant. If the real estate If the project cannot withdraw funds in time, the entire group is likely to face the risk of a rupture of the capital chain.
During this period, Shen Zaixing and Shen Haixing almost turned their heads with worry about this matter. They had been thinking hard for nearly a month but could not come up with an effective countermeasure.
Seeing that the pre-sale opening time was approaching day by day, the two Shen brothers were so ill that they sought medical treatment, so they went to Binglan and Zeng Jun.
"I heard that you are doing a great job in Youth Real Estate. Let me see if you can help me think of a way." After saying this, Shen Haixing laughed himself: "I know that you young people have always focused your energy on In the low-cost housing project, I also had to seek medical treatment in a hurry."
Binglan looked at her third uncle and asked, "My father never lets me get involved in the real estate company's affairs. Does he know you came to us this time?"
"I don't know, I decided to come on my own."
Zeng Jun lowered his head and thought for a while, then raised his head and looked at Shen Haixing and said, "You can't solve this matter by yourselves, and I probably can't help you much, but you may have found the right person by asking me."
"How do you say that?" Shen Haixing asked.
Zeng Jun replied: "Uncle San, have you forgotten the shareholder structure of Youth Real Estate? Before jointly establishing Youth Real Estate, Lin's side had made several shocking and large-scale investments."
Shen Haixing patted his thigh and said, "I almost forgot if you didn't mention this."
Zeng Jun suggested: "Let's go to the site to take a look first. I'll ask our boss and Ms. Lin if they are interested in coming over to take a look."
Shen Zaixing stood alone on the top floor of Building 1, holding on to the railing and overlooking the entire construction site. Now faced with such market conditions, if no effective solution can be found, Shen is likely to face an unprecedented crisis. For this matter The white hair on Shi Shenxing's head has increased a lot, and his back no longer looks as straight as before.
At this time, there was a sound of footsteps behind him. Shen Zaixing turned around and saw his third brother walking towards him with his daughter and three other young people.
"You are not allowed to tell the children," Shen Zaixing said displeased.
"Brother, Binglan will know about this matter sooner or later, and we two old men can't come up with any good solution. Why not let the children know it earlier, and if we brainstorm together, there may be hope of bringing it back to life." Shen Haixing said.
Shen Zaixing waved his hands helplessly and said, "That's all, since everyone is here, let's come and take a look."
He knew Zeng Jun, and the other two were also strangers. They were both people working in the business world, so how could he not know about these two outstanding young juniors.
Shen Jae I am not as good as you now."
"Uncle Shen, Miao praised it." They both replied at the same time.
Shen Zai If we want to quickly recover funds regardless of cost, how should we operate this project next is more appropriate."
"It's not that far yet." Zhang Yang said.
Shen Jae
After Zhang Yang understood the basic situation of the entire project, he pondered for a while and said: "To be honest, if it were to be operated according to Junyang's original model, this project would not be operable at all."
"Why." The two Shen brothers asked at the same time.
Zhang Yang asked Shen Haixing for a house design drawing, pointed to the drawing and said: "The target customer group of this project was high-end people with successful careers and distinguished status, so all the houses developed were large, two to three hundred square meters. , even if the price is 15,000, how many families who just need it can afford it."
Shen Zaixing wiped his hair and murmured: "That's true, which means that this project is completely hopeless." He did not say that there is no possibility that this project will work."
"The difficulties may be great, but there is still hope for success." Lin Yingyi added.
"Tell me what you think." Shen Zaixing gestured.
Lin Yingyi smiled: "I don't know what price Uncle Shen Bo has in mind, and how much money he plans to invest in the future."
Zeng Jun knew that his two bosses were ready to discuss business.
Shen Jae How much money has been invested in it?”
Lin Yingyi showed a charming smile on her face and said: "Uncle Shen is too stingy. In my opinion, this project can be purchased with an average price of 35,000 or even 40,000."
When Shen Zaixing heard this, he laughed and said: "Girl, don't scare me, your Uncle Shen's heart is not in good condition as he gets older."
Lin Yingyi pointed to the two old tube buildings at the back of the construction site intentionally or unintentionally, and said: "Uncle Shen, try to think about it, what would my grandfather do if he personally changed the design of this project."
"Mr. Lin is very talented, but I can't fathom his thoughts."
Lin Yingyi said with a smile: "I believe he will find a way to buy the two dilapidated houses opposite, and then change the main entrance of the community from Dongfeng Road to Yuehua Road. This place will be valuable."
Yuehua Road is the most legendary road in Guangzhou. The Guangzhou National Government was located at the intersection of Yuehua Road and Jixiang Road. Today, the entire Yuehua Road still retains many gardens built during the Republic of China. In the villa, I don’t know how many people and nobles are trying to squeeze into the gardens, but how can the people who live in it easily move out?
Every few years, only one or two properties can be vacated because the owner of a certain garden has fallen into decline for various reasons, which is simply not enough.
The two old tube buildings Lin Yingyi mentioned are located on Yuehua Road. They used to be the dormitories of the Municipal Construction Committee, but have now been completely reduced to dilapidated buildings.
Regarding the disposal of these two dormitory buildings, there have been different opinions within the construction committee. Later, someone proposed to demolish these two buildings and build several new houses for the leaders to live in. But which leader would dare to live there because his official career is too long? Come here, so those two old buildings were put aside like this.
Shen Jae Bring up the matter of selling land."
Lin Yingyi smiled: "Of course they dare not sell it, but if it is changed, it is not necessarily the case. From a personal point of view, Uncle Shen thinks it is better to place the architecture museum at No. 108 Yuehua Road or Xinhepu No. 18 Road is more suitable.”
I believe that no one knows the place at No. 18 Xinhepu Road better than Shen Zaixing, because he has lived there for 50 years. No. 18 Xinhepu Road is now the Shen family compound.
"You mean to put the Guangzhou Architecture Museum in my home, of course that's good, but where do you want my mother and her family to live?" Shen Zaixing asked, pointing to his nose.
It was already clear at this point that Lin Yingyi wanted Shen Zaixing to exchange the current Shen Family Courtyard with the Construction Committee for the two old buildings on Yuehua Road.
The building at No. 18 Xinhepu Road is a provincial key architectural cultural relic protection unit. It is of course more meaningful and more in line with the theme of the museum to put the architectural museum there. The construction committee should agree that it is not difficult to carry out this matter. If someone can talk to the construction committee, we can probably make peace with it.
"Brother, this is absolutely not possible. Our ancestors will curse us to death in the underground. In the future, we will not have the shame to go see them when we are old." Shen Haixing said anxiously.
"The third brother is right. I would rather lose billions than give up the Shen family's old house." Shen Haixing said.
The conversation temporarily reached a deadlock.
Zeng Jun finally found the opportunity to speak at this time and asked: "I don't know which one is more valuable, the Dongshan villas or the old house on Yuehua Road."
"Of course the one on Yuehua Road is more symbolic of status." Everyone answered in unison.
Zeng Jun slapped his thigh and said, "That'll be easy. The triangular piece of land inside the old gatehouse can be set aside to build a separate villa."
Note: The content in this chapter is fabricated by the author, please do not verify it.
