The news that the first brother of the family had contact with other platforms is naturally difficult for Shark Platform to accept.
Although I don’t know how this news came out, Shark Platform still attached great importance to it and immediately convened a meeting to deal with this issue.
After all, they were able to poach Brother Dazhi from Huya Platform back then, and others could naturally poach him from them too.
When we signed Brother Dazhi back then, Brother Dazhi was already well-known. He was a well-deserved brother in the field of commentary videos and had a group of die-hard fans.
It is precisely because he has been famous for a long time that he is qualified to sign a 15 million annual salary contract with Shark Platform, and this contract will expire this year.
Relying on Dazhige's reputation and a series of operating methods, Shark Platform has taken the lead in the field of game live broadcasting and gained a firm foothold.
In Brother Dazhi's view, he is considered a meritorious official in opening up new territories, while in Platform's view, Brother Dazhi is a self-respecting soldier.
After all, without the support of Shark Platform, Brother Dazhi would not be able to secure his current position as the number one game anchor.
Positions determine issues. Sharing adversity is easy, but sharing wealth and wealth is not so easy to negotiate. The contradiction between labor and management is reflected in this issue of contract renewal.
But no matter how big the conflict is, it is an internal conflict, and the problem cannot be discussed. But when Brother Dazhi comes into contact with Principal Wang, the nature of the matter changes.
This is also the reason why Chen Shijie convened this meeting to discuss a solution.
"Mr. Chen, if Brother Dazhi, a shady anchor, doesn't want to renew his contract with us, we need to consider some cold treatment measures."
"That is, without the operation of our platform, Brother Dazhi would not be so popular. Now that his wings have become stronger, he has started to push his nose and face. This will never be tolerated." The people below were also indignant.
"Brother Dazhi now has more than 2 million views in his live broadcast every day. He is the best brother on all our platforms and is also a banner in our game area. If the contract cannot be renewed, it will be a big loss for us." Some people analyzed.
.
"Does it mean that such a big platform still needs to compromise with one anchor? As long as our platform supports it, anyone else would be the same brother."
"Although I say so, not everyone can be the number one brother on this platform..."
There was also a heated discussion in the conference room. Chen Shijie sat in the upper seat and pondered for a while, and then spoke slowly.
"Continue to discuss the renewal of the contract with Brother Dazhi. If the renewal does not go well, just deal with it coldly. If the contract period is over, he will no longer be considered the first brother."
"However, what happened with Brother Dazhi also reminded us that although top anchors can bring traffic to the platform, without the support of middle and low-level anchors, it will be difficult for us to retain this traffic."
"As long as we have a large number of mid- and low-level anchors to support the platform's traffic, even if the top anchors change jobs and cause a loss of traffic, we still have enough risk resistance. For middle- and low-level anchors, this may not be a good opportunity to get ahead."
Chen Shijie analyzed it briefly and then said: "It's time to put the attendance system we discussed before into use."
The reward system is a gift system launched by the Shark Platform to compete with the Huya Platform, but it has many clever features compared to the simple gift system.
Rewarding Qin is only divided into three levels: junior high, middle and high, with three consumption levels of 15 yuan, 30 yuan and 50 yuan respectively. As the name suggests, it is established to reward anchors for their hard work in live broadcasting.
The brilliance of this design is that unlike the simple and crude gift system, the audience pays and the anchor gets a proportional share.
Instead, it cleverly allows viewers to become VIP members of the live broadcast room, and the anchor also needs to reach the corresponding live broadcast duration to receive the corresponding rewards.
While the audience consumes, they can also gain a sense of participation, reward their favorite anchors, and at the same time, the audience can also see the live broadcast content of their favorite anchors for a longer period of time.
It's like letting the audience be the boss, spending money to reward hard work, and encouraging the anchor to work. The anchor will get paid if he meets the working hours. When the anchor completes the reward, the audience can also get corresponding reward props.
Audiences are happy watching live broadcasts, and anchors can also make more money. After receiving rewards, mid-level and low-level anchors will be more serious about live broadcast content. While the platform makes money, it also gains more traffic, which can be said to be a plan that kills two birds with one stone.
.
Although the simple and crude gift system can speed up traffic monetization, it is not conducive to the development of the platform. This is also a good idea that Chen Shijie racked his brains to come up with.
In Chen Shijie's view, the reward system can allow the platform to monetize and at the same time enter a virtuous cycle of development, allowing the Shark Platform to further thrive.
In Chen Shijie's view, if he wants to become the last live broadcast platform in this chaotic war in the live broadcast industry, taking a long-term view is one of the basic conditions.
"No problem, Mr. Chen. The technical issues of the reward system have been tested and can be launched at any time." The people below responded positively, and many people looked forward to it.
"Then hurry up and go online. Although this will be a long and protracted battle, our Shark Platform will definitely be the one with the last laugh."
Chen Shijie smiled confidently, and this confidence also infected the people below, giving everyone a sense of collective pride. I believe they will have the last laugh.
After returning to the office, Chen Shijie sat in his seat, took off his glasses and rubbed his forehead, not as calm as he had just shown.
Principal Wang's menacing approach still made Chen Shijie feel full of pressure and worry, but as a leader, he couldn't show his cowardice.
There is another reason why Chen Shijie launched the reward system, which is that the Shark Platform is in urgent need of ammunition replenishment.
The competition between live broadcast platforms is a money-burning war. If Shark Platform had not raised US$20 million in early financing, it would be difficult for it to take the lead in this protracted war.
Now that this huge amount of money has been burned, if you want to raise funds, the now-hot Shark Platform naturally has no shortage of investors.
But embracing capital also means that Chen Shijie needs to hand over more chips. After all, capital is not a charity.
Chen Shijie doesn’t want Shark Platform to have the last laugh when he, the founder, is no longer around.
I hope that the reward system can achieve the expected results. In this way, the Shark platform can be supported for a period of time more calmly without relying on capital.
If you wait until then for the next round of financing, you will have more say.
…
Zhou Dongsheng didn't have as many doubts as Chen Shijie. After shopping with Xu Kaidao for a day, he had already selected two suitable cars.
Xu Kaidao really has a soft spot for Volkswagen, so he chose the Volkswagen Touareg, which seemed ordinary and had a landing price of nearly 800,000. Zhou Dongsheng really couldn't appreciate it.
As the vice president of the company, wouldn't it be nice for him to equip you with a BMW and Mercedes-Benz?
And Xu Kaidao also had his own considerations. Although the company supplied the car, the vice president was still the vice president. There was no need to dominate the car. BMW and Mercedes-Benz should be left to the boss to choose.
As for Zhou Dongsheng himself, looking at the angular and boxy SUV in front of him, it was really difficult to take his eyes away from it. I believe no man can resist the temptation of this car.
It's so sexy!
As if he had seen through the boss's thoughts, Xu Kaidao said very considerately: "Boss, the company's funds on the books are very abundant..."
Zhou Dongsheng gritted his teeth and bought it as a reward for himself. Isn't it just a big G? If the stock market hits the daily limit, he will make money back.