After sending Lu Sifang and others to the capital for business, Zhou Dongsheng naturally returned to the three-acre land of Yangcheng.
Regardless of his past life and this life, Zhou Dongsheng still feels that he is the most comfortable in this familiar city. After all, in these two lifetimes combined, the time he has spent in this city is probably longer than the time he has spent in his hometown in this life.
After returning to Yangcheng, Zhou Dongsheng was not idle either. He had other things to do.
Little Man Media started out as an anchor agent, and it is also one of Zhou Dongsheng's foundations. Naturally, he attaches great importance to this company and cannot give in too much.
After all, Little People Media is Zhou Dongsheng’s most important support in the future when the Internet celebrity economy takes off. Zhou Dongsheng will naturally not be satisfied with just using the information gap to earn the difference in the anchor contract.
Compared with this kind of one-and-done business, the steady flow of traffic business is the real future, and it is the future that Zhou Dongsheng has witnessed with his own eyes!
So after having a heart-to-heart talk with Yang Luyu about muse’s short video strategy in Shanghai, Zhou Dongsheng also had some ideas of his own waiting to be implemented.
In the past, Zhou Dongsheng was timid. He always wanted to wait for the wind to come and rise, then go with the flow and rack his brains to pick up leaks. He was afraid that he would regret missing any opportunity to pick up leaks.
After all, "time waits for no one." This opportunity to come back is extremely precious. If you miss those opportunities in this life, you will not have the opportunity to make up for it in the next life.
But, after experiencing the World Cup and the stock market, drinking makes people bold, and money is a man’s waist. When his pockets are bold, he will naturally gain weight.
Especially after successively winning investments like Pin Xixi and Mihayo, which completely solved Zhou Dongsheng's "food and clothing" problem in the second half of his life, Zhou Dongsheng finally had no worries at all.
Although it is far from the point where one can calmly say "money is just a number" and "I have no interest in money", it is not an easy task to destroy this family's fortune.
Therefore, Zhou Dongsheng naturally started to get excited and wanted to do something, so he strongly encouraged Yang Luyu to enter the domestic short video field and make arrangements in advance.
In addition, Zhou Dongsheng is also preparing to let Little Man Media enter the short video track in advance, especially in the area of short video content...
If you master the content, you will master the traffic, and if you master the traffic, you will naturally be able to create a decent IP and further shape the internet celebrity matrix of Little Man Media!
Compared with the visible benefits and returns of live broadcasting, this business is obviously unlikely to yield benefits and returns in a short period of time.
It even requires investing a lot of money, manpower and material resources in advance. In the eyes of ordinary people, this is gambling.
But for Zhou Dongsheng, it is still a sure-profit investment.
Compared with the traffic that is difficult to realize in the eyes of most people now, in Zhou Dongsheng's eyes, it is no different from real money.
What's more, if you master the traffic channels, money is only secondary. The influence it can bring is so great that even Zhou Dongsheng, who has a sneak peek, can know its power.
"If you don't fight for the position of public opinion, it will naturally fall into the hands of the enemy!"
This thought flashed through Zhou Dongsheng's mind.
If it can be done to this extent, it can be regarded as not being reborn in vain, and it can be regarded as not losing the face of the reborn person, right? Zhou Dongsheng joked in his heart.
After an ordinary sleep on the flat floor, Zhou Dongsheng, who was full of energy and refreshed the next day, came to the company to work with Li Jiana, who also had the same rosy complexion.
As soon as he entered the door, he was greeted by Xu Kaidao with a smile on his face. Apparently he had known about Zhou Dongsheng's return to Yangcheng for a long time, so he had waited for it early.
Although he got the shares, Xu Kaidao still did not forget his original intention and always kept his mission in mind.
"Hey, Lao Xu, you're here just in time. Let's go to my office for a chat. I have something to talk to you about." Zhou Dongsheng smiled and put his arm around Xu Kaidao's shoulders and walked to the office.
"Could it be that the boss has gained something else from his trip to the Magic City this time besides attending Master Huang's wedding?" Xu Kaidao asked with a smile.
"There is indeed something else to gain. It is about the future development of our company. After all, the company's business has been stagnant recently, which makes me very distressed." Zhou Dongsheng said matter-of-factly.
Xu Kaidao was shocked when he heard this. Is the boss trying to beat himself up?
After all, the development of Little People Media is visible to the naked eye even within the industry, but Xu Kaidao also knows that this is also due to the boss's unique ability to discern pearls.
If Zhou Dongsheng hadn't laid such a solid foundation for Little People Media, Little People Media wouldn't have been able to grow so fast, and the role he played in this process...
It’s really just compared to the shares you own, 1%.
So being "beaten" by Zhou Dongsheng like this, Xu Kaidao couldn't help but feel a little worried.
Zhou Dongsheng naturally didn't know that his casual words were over-interpreted by Xu Kaidao in his heart. After he came to the office and took a seat, Zhou Dongsheng couldn't help but say.
"Old Xu, do you still remember what we talked about when we first met?"
Xu Kaidao, who was already worried, felt a little more like walking on ice after being "tested" by Zhou Dongsheng, and he hurriedly racked his brains to think.
"Of course I remember. At that time, my boss asked me what I thought of the 4G era, the prospects of the mobile Internet, and the Internet celebrity economy we were engaged in..."
"To be honest, I was still a little dissatisfied with my boss's views at that time, but the current growth rate of Little People Media really gave me a loud slap in the face at that time."
Xu Kaidao was panicking inside, but on the surface he still pretended to be calm, even to the point of harming himself.
"Hey, where are we now? Today's Little Man Media can only take a small step in the anchor economy. It is still far away from the internet celebrity economy we originally envisioned."
"Although we have benefited from the rise of the live broadcast industry and the fierce competition among live broadcast platforms, such a money-burning war will obviously not last long."
"The market will tend to be rational. No matter how big the bubble is, it will burst. When the water is muddy, we can fish in troubled waters, but if the water becomes clear, the comparison will be with fishing skills."
"So, I have to prepare for a rainy day." Zhou Dongsheng said meaningfully.
Xu Kaidao was shocked in his heart and said quickly: "What the boss taught me is, but forgive me for being stupid, this fishing technique refers to... traffic?"
Zhou Dongsheng shook his head, "Traffic is important, but traffic is like a rootless tree. If you give it to you, you can't keep it. The most important thing is of course the content!"
"The reason why top anchors are top anchors is that they have unique and non-replicable characteristics that support them in continuously outputting content that they like to see and hear to the audience."
"It is precisely because of the current scarcity of top anchors that determines their value."
"Although this quality is not something we can decide, the content can be controlled by us. This is even what we, Little People Media, should do!"
"Next, this will be the main development direction of Little People Media. Only with the ability to continuously create high-quality content can we support us to go further!"