Chapter five hundred and ninety seventh net red punch card
Unknowingly, Dawei Zimi's short video account has exceeded an astonishing number of 2 million fans, second only to Liu and Mozi.
In one fell swoop, it became the account with the third largest number of fans in the short video business of Little Man Media!
This gold content has even exceeded its performance in the live broadcast business. After all, compared to game live broadcasts, content such as this can be continuous and repeated, which can be said to be a natural fit for the requirements of the live broadcast platform.
At the same time, it can also meet the viewing needs of the audience at all times, otherwise game live broadcasts would not be the only one in the major live broadcast platforms.
In contrast, although Yang Zimi has found a differentiated competition track with mukbang, he has become the first person in the country to eat and broadcast, and has become the first lucky person in the industry to eat crabs.
It has also led to a craze for eating and broadcasting on major platforms. With such topics and popularity, the popularity of Dawei Zi Mi has always remained high.
But obviously, the characteristics of mukbang are destined to be unable to meet the needs of high-intensity live broadcasts, even for the talented Yang Zimi.
Compared with game live broadcasts, which can last for several hours or even more than ten hours, no matter how carefully Yang Zimi prepares, it is impossible for a mukbang to be broadcast to this level.
As we all know, the human body has limits, and the Big Eater only represents a limit and cannot transcend this category.
Unless... choose not to be a human being!
Although Yang Zimi first tasted the benefits of the live broadcast platform and quickly accumulated her popularity and fans, after Zhou Dongsheng took her to do a video editing of the "Buffet Challenge"...
The effect is remarkable! Yang Zimi was surprised to find that making videos seems to be more suitable for eating and broadcasting than live broadcasting. Especially after Zhou Dongsheng proposed the concept of "food exploration", Yang Zimi suddenly found his own direction!
After trying out several issues of food store exploration, Yang Zimi suddenly lost control and completely fell in love with this calm and interesting creative direction.
Moreover, whether on the scarf platform or the Douyin short video platform, the response has been unprecedentedly enthusiastic. With the surge in fan data and the positive feedback from a large number of positive reviews, Yang Zimi has determined his development direction.
The content direction of supplementing live broadcasts and focusing on videos has been completely determined. Not only the Douyin short video account has exceeded 2 million fans, but now Dawei Zimi's neck bib account has reached 4 million fans.
The title of "the first person in mukbang" is now well-deserved!
Zhou Dongsheng couldn't help but said in surprise, "Yang Zimi's short video is very good. The data performance is so impressive. Are you in the company? Call me over and have a chat..."
When it came to discovering talents, Zhou Dongsheng focused on killing and not burying him. After taking this general under his command, he paid little attention to his development path.
Unexpectedly, it was silent, but it made a lot of noise, and it also brought out the theme of "food exploration" that I mentioned.
This suddenly greatly increased Zhou Dongsheng's interest. "Food shop exploration" is a relatively new and sustainable content direction. It will never become outdated in the next few years, and it will always be updated and iterated with new ones.
Now that we have Yang Zimi as the leader, it is necessary for this "food exploration" theme to become one of the cores of the short video business.
Hearing this, Xu Kaidao said without leaving a trace: "The main thing is that the boss's guidance is good. I will call her over right away..."
Xu Kaidao got up and went to find someone in person, but Zhou Dongsheng said with an easygoing smile: "Hey, you are a vice president running around all day, just give me a call.
"
"Okay boss." Xu Kaidao accepted the situation and said with a heartfelt smile.
The scene was joyful and harmonious, just like a father's kindness and his son's filial piety, brothers and sisters respectful to each other.
While the tea cups were being exchanged, the knock on the door of the office rang. Yang Zimi happened to be in the company at the moment, so he naturally rushed over with just a phone call.
"Come in!"
The cute and cute Yang Zimi pushed the door open timidly and said hello shyly: "Hello, boss, hello Mr. Xu!"
"You're welcome, we're all old acquaintances. Come sit here and just chat." Zhou Dongsheng waved in an elegant and easy-going manner.
"Okay, boss, if you say that, I won't be polite!" Yang Zimi threw away the mask, and in a blink of an eye, he took out the Sichuan girl's bold and honest gift, and came to the table with a smile and sat down.
After all, Yang Zimi had interacted with Zhou Dongsheng several times since joining the company, and it was not a close relationship.
"Hey, Guangliang, I just like the straightforwardness of Sichuan girls." Zhou Dongsheng smiled happily and joked in a teasing tone.
Yang Zimi couldn't help but shudder, remembering the various rumors circulating about the boss in the company. Could it be his turn?
"What the heck, I have no face, no body, no good for anything other than knowing how to eat..." Yang Zimi waved his hands repeatedly, as if he was afraid that a sheep would fall into a tiger's mouth.
"No, no, no, you have another advantage." Zhou Dongsheng said seriously.
"What...advantage?" Yang Zimi asked with a difficult look on his face, mentally preparing for a heroic sacrifice. After all...I am not at a loss either?
"You are quite self-aware." Zhou Dongsheng said matter-of-factly.
Even Xu Kaidao couldn't help but laugh out loud. The boss's abrupt humor was really too much for people to tolerate.
When Yang Zimi came back to his senses, he couldn't help laughing and gave a thumbs up, "Boss, you are so funny."
2k
After a harmless little joke, Zhou Dongsheng changed the subject and said, "You've done quite well in this gourmet restaurant tour recently!"
Talking about this, Yang Zimi was shocked and said with a little excitement: "Speaking of this, I haven't had time to thank my boss. Thanks to you for inspiring me by mentioning this direction in the last meeting. I didn't expect the effect to be so good...
"
Yang Zimi slapped him with all his flattery, and Zhou Dongsheng couldn't help but look sideways at Xu Kaidao.
His eyes seemed to say: Is this your direct disciple?
Xu Kaidao returned an innocent look: I'm not, I'm not, don't talk nonsense...
Zhou Dongsheng showed a clear look on his face: Oh~it turns out that what goes up and what goes down works!
After Yang Zi said a lot of secrets, Zhou Dongsheng mentioned it leisurely.
"As the saying goes, food is the most important thing for the people. The demand for delicious food will never go out of style. Only internet celebrities will become outdated. Therefore, the content of 'food shop exploration' can be listed as one of the company's main businesses, and we can continue to develop with this content.
Newcomers…”
"Yang Zimi is now the leader, and he can also give full play to his head effect to divert traffic..."
Zhou Dongsheng set the basic policy in a few words. Xu Kaidao listened with a pious expression, nodding seriously from time to time, as if what Zhou Dongsheng said was a golden rule.
Then Zhou Dongsheng seemed to have thought of something, and changed the topic, "By the way, Zimi, how about I give you a mission? It's not far from the next city, and I can also accumulate materials for you..."
"Oh? What mission!" Yang Zimi couldn't help but asked with curiosity on his face.
"Of course it's a gourmet store visit, and public expenses will be reimbursed!" Zhou Dongsheng smiled brightly and waved his hand very grandly. Not long ago, good news came from Lu Sifang, and Heytea has won the first round of financing.
It just so happens that in this trend of "Internet celebrity check-in", let yourself take the lead!
"I'll go!" Upon hearing the reimbursement of public expenses, Yang Zimi naturally nodded in agreement without hesitation!