The hustle and bustle in the world is all for benefit, and the hustle and bustle in the world is for benefit.
The word "interest" describes almost everything in the world, just as all human relationships are basically maintained by interests.
Interest is almost the main driving force that drives human beings forward, and anything that involves vital interests is often a vital event.
Just as the old saying goes, "Destroying a person's wealth is like killing his parents." Wealth is just a manifestation of interests.
The game PlayerUnknown's Battlegrounds came out and swept across the country, setting off a new game craze, driving countless players to call their friends again and go to Internet cafes to start a hearty chicken feast.
"Good luck, eat chicken tonight" is a very representative game line. Unknowingly, it has already become popular on the Internet. Even people who have never played this game have heard about it.
Although this year is not yet halfway through, this sentence has already reserved its place as a popular Internet word of the year. You can imagine the popularity of this game.
And as the popularity continues to ferment, the influence of this game is no longer limited to the player group, it has begun to show signs of spreading beyond the circle on the Internet, and it has become a rising trend.
The two words "eating chicken" subsequently became the symbol leading this trend.
Although the emergence of PlayerUnknown's Battlegrounds can be called a "savior" for many Internet cafes, it has invisibly brought countless people to many offline Internet cafes.
Coupled with the successful holding of a national Internet cafe chicken eating league, it indirectly brought a large amount of traffic to Internet cafes across the country.
As for Internet cafes, what is the difference between traffic and money? In the face of the temptation of real profits, countless Internet cafe owners are naturally inspired to support this cornucopia and place it at the core C position of the Internet cafe.
The most intuitive manifestation is that more and more Internet cafes hang posters about PlayerUnknown's Battlegrounds in Internet cafes, and also launch Internet cafe activities related to PlayerUnknown's Battlegrounds, etc.
With interests as the basis, the culture of eating chicken has quietly emerged among Internet cafes across the country, and has gradually grown, becoming the favorite of many Internet cafe owners.
After all, for Internet cafe owners, their demands are very simple. They will naturally support whoever can help them make money.
However, the handicap of Internet cafes across the country is only that big after all. As the size of PlayerUnknown's Battlegrounds gradually expands, it will naturally reach into the bowl of dominance here.
Obviously, this game is called League of Legends. No matter from which dimension, it has already become an insurmountable mountain in the gaming industry, and has gradually formed its own unique cultural symbol on a global scale.
There are only a handful of games that can reach this level in the world. Apart from Dota, there are perhaps only game masterpieces such as World of Warcraft and Counter-Strike.
It’s just that the wheels of time are rolling forward, and although the stage is always there, no one can always dominate. There will always be a new generation replacing the old one.
Just like when League of Legends was just a fledgling game, it was just an unknown player at the game exhibition. No one expected that this game in the corner of the exhibition would defeat many big players in the blink of an eye, ushering in a new era and becoming a star on the stage.
The new master.
Although there are endless games all over the world in recent years, there is no game that can shake the dominance of League of Legends. There are even many players who say that "the online game is running smoothly, and the league is iron-clad."
However, things have changed. When PlayerUnknown's Battlegrounds came out, Riot Games didn't pay much attention to it, and even Tengda didn't take it seriously.
Unexpectedly, in the blink of an eye, PlayerUnknown's Battlegrounds has developed far faster than imagined, and has begun to truly affect the interests of the League of Legends.
Especially when PlayerUnknown's Battlegrounds reached out to the cake of e-sports, they obviously could no longer sit back and ignore it.
A serious meeting was being held internally at the Magic City Riot Branch at this time, and the company's management was studying this direct competitor very seriously.
"This time the National Internet Cafe League held by PlayerUnknown's Battlegrounds was very successful and was warmly welcomed by many players. At the finals, the company's shareholders, Principal Wang and Zhou Dongsheng, also announced that they would formally prepare for a formal league..."
"Everyone must be very familiar with this. This road is also the road to success that we have walked step by step, and judging from their current progress, it only took them a few months to complete our
After several years of hard work..."
"We must pay attention to this opponent, maybe this game will replace us next!"
This evaluation is not a low one, and it shows that the rapid rise of PlayerUnknown's Battlegrounds has indeed made people at Riot Games feel a certain threat.
Another person provided real data as evidence, "Since this game was launched in China, the number of players in our League of Legends has shown an overall downward trend. It is conservatively estimated that the number of players has decreased by about 20%..."
"It directly led to a serious decline in the number of players in individual servers. The ranking and matching time of a single game exceeded 2 minutes. Only popular servers were not affected..."
"Although there is no overseas data for reference, the game PlayerUnknown's Battlegrounds has also set off a craze overseas. Its free strategy has directly led to the popularity of "h1z1", which was originally a representative battle royale game, and the serious loss of players..."
Of course, since it is a meeting, there are still people with different opinions. Not everyone thinks that this game can be compared with League of Legends.
"I think this statement is a bit exaggerated. After all, the two games target different players. FPS players and moba players are two groups. There may be overlap between the two, but they are distinct..."
Someone put forward the opposite opinion, "MOBA and FPS are essentially two different types of games. There is no such big conflict between them. Only new MOBA games can replace the old MOBA games, just like we replaced Dota."
…”
"No matter how popular an FPS is, its market positioning is always focused on FPS players, and it will not directly shake our fundamentals. The natural gap between these two types of games and the essential differences in operation are what hinder players.
The strongest barrier..."
"Perhaps driven by the novelty of the moment, many players will choose to try new things, but as time goes by, the vast majority of MOBA players will still return to this familiar territory. In terms of protracted battles, this is exactly what we are best at.
…”
These confident words won the approval of many people at the meeting. After all, competition exists all the time. The reason why the League of Legends can always stand firm is not that they deliberately avoid competition...
But they are always able to become the winners with the last laugh in all competitions.
"What's more, the decline in the number of PC game players is an overall trend. The transfer of a large number of players to mobile terminals is an inevitable result of history. However, the impact on us will naturally be greater due to our large size. It may not necessarily be because of the impact of a new game...
"
"In contrast, I think the development of the League of Legends mobile game is our most important next strategy!"
Two different viewpoints set the tone for this meeting, and at the same time, two groups of people began to have fierce confrontations and discussions around the two viewpoints.
Of course, in the end, the decision must be made by the person in charge of the branch, and the two people sitting at the top are familiar to many players. They have both attended the annual ceremony and presented awards to the annual champions.
One of them is Jin Yibo, known as "Bobby", and the other is Ye Qiangsheng, the talkative person of Riot in China.
Jin Yibo pondered for a while and said: "I think it makes sense. Even if PlayerUnknown's Battlegrounds has achieved great success in e-sports events, whether it is players, audiences, or professional players, they are all distinct and fundamentally different from each other.
…”
"Just like basketball and football, there won't be much conflict of interest between the two different sports. I don't think we need to pay more attention to e-sports."
Jin Yibo's tone was very relaxed. As the person in charge of e-sports events, he obviously did not feel that the LPL league, which had been developing for several years and had a complete commercial operation system, would be greatly impacted and threatened.
The difference between the two may be just like the difference between football and basketball. No matter how well basketball develops, it cannot shake football's dominance as the world's number one sport.
In Jin Yibo's mind, League of Legends is obviously the football, and the current PlayerUnknown's Battlegrounds is not even a ball. Comparing it to basketball is an insult to basketball.
Jin Yibo's words still carry a certain weight, and the meeting room fell into a brief moment of calm.
As the person in charge of China, Ye Qiangsheng naturally cannot only focus on e-sports, although he does not feel the need to go to war against PlayerUnknown's Battlegrounds...
But as a direct competitor for interests, we still need to be respected.
"Mr. Jin is right, but we still need to pay attention to game operations. Regardless of the sluggish environment for mobile games as a whole, we still need to pay attention to maintaining our own player base..."
"The next step is to launch more activities to reward players, encourage players to return, and stimulate players' desire to consume."
"There is another question that I found no one mentioned, and that is that on the live broadcast platform, PlayerUnknown's Battlegrounds has become the biggest competitor of League of Legends."
"Nowadays, live broadcast has become one of the most important channels for player diversion. The reason why the game PlayerUnknown's Battlegrounds can rise rapidly is that the live broadcast channel plays an inseparable and important role!"
"If we can cut off the other party's live broadcast channel, it will undoubtedly be equivalent to breaking one of the other party's legs!"
As soon as Ye Qiangsheng finished speaking, everyone in the meeting couldn't help but tremble in their hearts. Otherwise, the person in charge was really cruel and ruthless.
"Wonderful, Mr. Ye's idea is indeed hit the nail on the head, but now PlayerUnknown's Battlegrounds is also a major traffic pillar of the live broadcast platform..." Jin Yibo analyzed carefully.
"No matter how big the traffic pillar is, it is not as big as our League of Legends. What's more, we also have mature e-sports broadcast rights. The current scale of the live broadcast platform is inseparable from us..."
After Ye Qiangsheng finished speaking confidently, he suddenly changed the topic and said pointedly: "Moreover, the game mechanism of PlayerUnknown's Battlegrounds is a bit too cruel, just like an ancient arena.
For underage players, isn’t it..."
As soon as these words came out, everyone in the office looked at each other and were speechless for a moment. It turns out that a biting dog doesn't bark, and this move will be a fatal blow!
This move is not cruel, and it is definitely not something that most people can think of.
"This is a killer move, but once used, it is equivalent to opening Pandora's box. Even we cannot be immune to it!" Jin Yibo sighed with emotion.
"Even if we don't use it, someone will use it sooner or later. It's always better to take the initiative than to be passive, don't you think?" Ye Qiangsheng smiled slightly, his dark face full of expressions of victory.
For people in high positions, controlling the overall situation, or even playing tricks on their opponents, brings a sense of accomplishment that is even greater than money.
As for things like spiritual needs, it's a matter of benevolence and wisdom.
………
Of course, Zhou Dongsheng was completely unaware of this, but it was only a matter of time before a big tree attracted the wind. After all, the cake was sometimes so big, and if one more person shared it, the others would naturally have less.
As Zhou Dongsheng climbs higher and higher, the interest disputes involved will naturally increase. The saying that shopping malls are like battlefields is never a joke.
Of course, even if Zhou Dongsheng knew most of it, he wouldn't take it to heart. After all, in the face of the general trend of history, personal power is always a mantis's strength. No matter how high you stand, you can't change this iron law.
After all, One Punch Man specializes in treating all kinds of dissatisfaction.
On the other side, the spring playoffs of the LPL league are still in full swing, although the IM team has successfully replaced the original LGD team and advanced to the playoffs.
But he still did not escape the fate of being eliminated in the first round, even if Zhou Dongsheng had nothing to do and came to supervise the battle in person, he made a lot of noise before the game and gave these players various buffs.
However, this time, Zhou Dongsheng's influence as a butterfly ended there.
After all, neither the team's hard strength nor the team's running-in state is ideal. It is obviously difficult to support the team by relying solely on Schrödinger's mid-lane thigh.
Zhou Dongsheng was not surprised by this. As long as he can keep his seat, it will be considered a success. The rest will be left to time. Only time can unleash the potential of this team.
The same is true for the IG team. IGIM, a pair of brothers in need, bid farewell to the playoffs in one round hand in hand.
On the contrary, I am very interested in the LGD team's life-and-death promotion and relegation competition. Although the chance of an upset is very slim, the following case is a small probability event in any competitive game.
What's more, the LGD team has two world champion players, how can it be impossible to even defend the LPL league? Just think about it and you know it's impossible... right?
(VG:?)
However, the LGD team struggled particularly hard. Even if they were pushed to the edge of the cliff, the team's style was still weird.
In the end, they managed to win 3-1 with hard power, defending their spot in the LPL league and ending their spring league.
From a potential team that is expected to win the World Championship, to now being reduced to a relegation match, it has been going back and forth...
Whether it is fans or players, the psychological gap is not small, not to mention the club management and owners.
However, for Zhou Dongsheng, it was really good news. The hoe in his hand was already thirsty!