Chapter eight hundred and sixty second root Zheng Miaohong
However, Zhou Dongsheng originally thought that this was just an ordinary round of conventional financing, nothing more than raising more funds to further fill the ammunition arsenal to meet the more intense development needs in the next stage.
I just didn't expect it, but there was an unexpected windfall.
For a company that is already on the right track and whose business model has been fully verified by the market, it is not surprising that such conventional financing often involves several rounds depending on demand.
Except for a very small number of companies that have extraordinary profitability and whose abundant cash flow alone is enough to meet their own development needs, this is undoubtedly the only way for most companies to develop.
For both entrepreneurs and investors, one round of financing is in line with their interests and needs. Only frequent financing can continuously promote the continuous increase of corporate valuations until the final IPO.
Cash out.
But obviously, there are thousands of entrepreneurial projects, and not all of them can reach the IPO stage. The opening of each round of financing window period is also a better market evaluation stage for investors and even entrepreneurs.
If the market is viewed as a poker table, the window period may be a game stage for players to raise, call, or fold.
On the card table, you can bet on the next card. In the market, you can also bet on the future prospects of this project. Life is a gamble, and every choice you make will determine the future direction of your life.
Just like Superman Xiao Li never dreamed...Yue Lun never dreamed that the crappy game League of Legends was not cool yet (funny).
Ahem, let’s get down to business.
After Wenxue Network released the news of its new round of financing intentions, as a leading figure in the hot short video track, there are undoubtedly many investment institutions interested in it.
The previous valuation threshold of over US$4 billion also destined this poker table to be one in which only those established and powerful investment institutions are qualified to sit.
This is equivalent to an invisible capital verification procedure, and a round of screening is completed quietly.
Established institutions such as Sequoia Capital and Hillhouse Capital, which are active behind many Internet companies, are all very interested in this round of financing of Wenxue Network, and almost immediately offered an olive branch to Wenxue Network.
.
Even though Sequoia Capital is an early investor in Toutiao and Kuaishou, two major Internet companies, it has received extremely generous returns from the former.
At the same time, he is also very aware of the direct competitive relationship between the three, but this does not prevent him from showing interest in the Wenxue Network.
After all, profit-seeking is the nature of capital. As long as it is profitable, this is obviously not a problem, not to mention that for established capital with strong strength, they are optimistic about the short video track.
There are no regulations in the capital market. You can only invest in one player in a track, just like there are no regulations in the lottery, you can only buy one bet in each issue. If you are willing, you can even win the entire issue.
After all, theoretically, there are only 17,721,088 permutations. Assuming that a bet costs 2 yuan, it only takes less than 40 million to realize the dream of winning the lottery (funny).
It can be seen that as long as you have enough strength, a small probability event such as winning the lottery can become a 100% inevitable event.
Although this principle is simple and crude, for established capital with strong strength, they can indeed do this.
Since they are optimistic about the popular track of short video, as long as they can capture all the top players on the track, then no matter who becomes the winner with the last laugh, they will not lose.
As the name suggests, this is called risk hedging.
Now that we have already acquired Toutiao and Kuaishou, we naturally don’t mind investing in another rising star to hedge our risks.
Anyway, as long as there is no black swan event, for this type of snowball getting bigger and bigger, investment is a business that is guaranteed to make a profit without losing money. It is just a matter of making more or less.
What's more, the short video model has been proven by the market and has become a popular track. Naturally, the next stage is when investors who like it will flock to the market.
This is undoubtedly the necessary process for most innovative projects in the market: first question, then understand, then believe, and then enthusiastically gather to enter the market. In the end, either one person will rise to heaven, or they will disperse in a rush, leaving a pile of chicken feathers...
…
As for Douyin Short Video, as the first leader in the short video track to enter the billion-level daily activity club, its value and potential are obviously inestimable.
Coupled with the presence of many official agencies and authoritative media, it represents a certain degree of official recognition, which undoubtedly further increases the market's imagination of its future expectations.
Although this kind of official certification often chooses a bowl of water, it is only a matter of time before it is evenly distributed on all major platforms.
But just as the essence of business is information gap, the imagination space that time difference can bring is also quite interesting.
However, originally all this was just in the stage of speculation, but after a group of established investment institutions led by Sequoia Capital extended an olive branch...
The sudden appearance of a new face added an unusual meaning to this financing. It also stirred up waves and attracted great attention from all sides.
Although this new face is not well known by the market, his national reputation is enough to be intimidating.
China Internet Investment Fund, referred to as Huawang Investment, although the fund scale is only a few hundred billion, it is definitely a serious business, and its symbolic significance has obviously far exceeded the fund itself.
To a certain extent, this is a bellwether representing the official attitude!
And when Huawang Investment showed up and clearly expressed his willingness to participate in this round of financing, it was enough to push this sparse and ordinary round of conventional financing to a level that did not belong to him.
Suddenly, the Douyin short video was pushed directly to the center of the stage, becoming the focus of the audience under the spotlight!
Not only did it alarm the entire market, but even the person involved, Yang Luyu, was stunned by this sudden surprise. What the hell? Am I a regular soldier?
For this reason, Yang Luyu was even more anxious and quickly synchronized the news to Zhou Dongsheng.
To be honest, Zhou Dongsheng was a little confused when he heard the news. He had not even heard of this fund before, so he checked it out specifically.
When he saw the serious and upright background, even Zhou Dongsheng couldn't help but take a breath of cold air. He always felt that there was something fishy about this matter, and that it had nothing to do with him.
As for where the problem lies, he couldn't figure it out for a while. Could it be that the quantitative changes caused by the accumulation of many measures caused qualitative changes?
After all, under the influence of his own variable, this "Douyin" is no longer fundamentally the same "Douyin", but a new version of the ship in the true sense...
In addition, I have been subtly influencing its development path, and it may have already had some far-reaching impacts that even I am not aware of...
But there is no doubt that this olive branch from China Net Investment is of great significance.
Zhou Dongsheng originally thought that being able to get many official organizations to settle in, this small step for official recognition is already a big step for the short video industry.
But compared to the emergence of Hua Wang Investment, it is still somewhat insignificant.
Although I didn't think clearly for a while, it was obvious that no one could refuse such a temptation. After all, financing is nothing more than to obtain more resources and... reduce risks!
After all, starting a business is a process involving thousands of people crossing a single-plank bridge, and risks and rewards are always directly proportional. When you are barefoot and not afraid of wearing shoes, you are naturally not afraid of high risks and high rewards.
Anyway, the worst case scenario is that you have to start all over again, but if you win, you will have the opportunity to get hundreds of times rich rewards!
But in this process, as the assets in your hands continue to accumulate, your mentality will undoubtedly change accordingly, from craving for risks to aversion to risks. This is undoubtedly a human nature.
Although stud is a kind of wisdom, you can't stud everything, right?
When it comes to strengthening the ability to resist risks, even if it is compared with the old capital with deep pockets, it will be slightly inferior.
After all, in the final analysis, veteran capital also belongs to away players, and the opponent is not only at home to support the game, but when necessary, there may be a black and white striped referee uniform hidden under the clothes...
In addition to the player's own strength, the reason why he can get the attention of the referee may also be a crucial factor in his stance...
Thinking of this, Zhou Dongsheng couldn't help but feel a hint of enlightenment in his heart. Maybe he really made a mistake and made the right choice invisibly...
Zhou Dongsheng couldn't help but smile knowingly, and said to Yang Luyu in a relaxed tone: "Mr. Yang, this is a great good thing. To a certain extent, it can also prove what I said before..."
"We are indeed on the right path!"
Zhou Dongsheng's tone was firm and he said word for word, "Since we are betting on the right direction, we just need to follow through in this direction to the end."
Yang Luyu's excitement on the other end of the phone was beyond words, "I understand, Director Jay, I just want to tell you the good news as soon as possible..."
"The road is long and difficult, but it will come soon. If you keep on walking without hesitation, you will have a bright future! Let's encourage Mr. Yang together."
Zhou Dongsheng happened to remember such a passage, which fit the situation very well, so he said it smoothly.
Encouraged, Yang Luyu couldn't help but said with high spirits: "I will definitely live up to Director Jay's expectations!"
After that, they stopped talking and hung up the phone in a hurry. After all, as China Internet Investment joined this round of financing, as the helmsman, Yang Luyu still had a lot to do.
The final outcome of this round of financing will also determine the market at the current stage and the latest valuation of Wenxue Network.
Zhou Dongsheng couldn't help but feel excited. As a strategic investor and the second largest shareholder, he is undoubtedly one of the vested interests. He will also benefit from this process of rising tide lifting all boats.
If, with the joint efforts of many parties, Douyin's short video can firmly occupy the top position in the industry, then the value of this "Douyin" may surpass the "Douyin" in my impression.
Just like the real and fake Monkey King, whoever is beaten to death is the six-eared macaque, and only the one who survives is the real Monkey King.
To a certain extent, today’s Douyin short videos are the “Monkey King” in the true sense.
In the process of this new round of financing, Zhou Dongsheng's national style challenge "tailor-made" for Li Jiajia on a whim has naturally set off a trend of following suit on Douyin short videos.
After all, since [Muziqi] was crowned as the intangible cultural heritage promotion ambassador, her influence has obviously surpassed the ranks of ordinary Internet celebrities. Coupled with the establishment of her own brand, and the best-selling snail noodles...
All of them have pushed [Muziqi] to a higher level to a certain extent, and have become the number one Internet celebrity on the Internet. Compared with [Papi Jiang], they can only abdicate and give way to others.
.
[Muziqi], which has always only made high-quality long videos, has taken up the cross-dressing challenge in a unique way, and it is also a refreshing national style innovation, which is naturally full of freshness for its audience.
"It's been a long time since I've lived, and I can still see Ziqi in disguise in my lifetime!"
“It’s so amazing, our national costumes are so beautiful too!”
"Thank you Ziqi for promoting our Dong costumes. Welcome everyone to come and play in Dong Village~"
There are countless comments like this, and as the most popular Internet celebrity at this stage, the national style challenge launched by [Mu Ziqi] has naturally become the hottest Internet trend at the current stage.
And with the help of the platform and Dongsheng Media, this national trend has directly spread to every corner of the Internet and attracted the attention of many netizens.
At the same time, it has also aroused the interest of many creators, who then rush to imitate the trend. After all, the process of innovation is always difficult, but following the trend and imitating is easy.
What's more, as the national style opens up the minds of creators, for a country with fifty-six ethnic groups, there is really too much material for creation.
For a time, many netizens of all ethnic groups dug out their ethnic costumes from the bottom of the box and began to participate in the ethnic dress challenge with great interest.
As the number of videos released continues to increase, the influence of the national style challenge continues to ferment, and in this process of innovation, individual video works with extremely excellent and stunning quality will also be strongly promoted by the platform and the support of netizens
hold.
The process of Internet communication is undoubtedly a typical quantitative change leading to qualitative change. When the traffic accumulates to a sufficient amount, it will not only break through the circle, but even break through the national boundaries...
And [Muziqi]'s own influence is not limited to the land of China. The national style cross-dressing challenge is almost simultaneously released on major overseas platforms.
Taking [Muziqi] as a breakthrough point, we will set up a clear banner of Chinese culture in overseas markets!