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Chapter 771: This is a win-win thing

The supermarket chains under Nianqin Group not only sell Anxin Old Yogurt, but also proactively provide the best locations and booths for Anxin Old Yogurt.

But the only pity is that although the Nianqin Group is large in scale, its operating conditions are not satisfactory. All its supermarkets are experiencing sluggish business and are barely able to survive.

While looking at the report, Mo Li called Sui Sui and said, "Zi Sui, help me check all the information about Nianqin Group immediately."

Because before, the sales volume of Anxin Old Yoghurt in Nianqin Group was very low, so Mo Liang had not paid attention to this group.

After hanging up the phone, Murray continued to think of solutions to those reports.

Nowadays, Anxin Old Yogurt seems to have no way out in the face of the comprehensive interception by Guo Group.

Unless they are sold in small stores, although Guo Shiming is powerful, he cannot sanction those stores that operate on a small scale.

But small stores are not like those large chain supermarkets that have special distribution.

Although there are many small stores, they are too scattered, and the sales volume of each store is very small. If you deliver this single Anxin old yogurt door-to-door, you may not even be able to make back your capital.

Mo Li frowned and smoked cigarettes one after another.

More than an hour later, Sui Sui ran in with the information.

"Brother Mo, do you know what the predecessor of Nianqin Group is?" Sui Sui said excitedly

Looking at Sui Sui's expression, Mo Li asked doubtfully: "What is it?"

"That's our mo!" Sui Sui said, handing the information about the Nianqin Group to Mo Li.

Mo Li was also surprised

After mo collapsed, the market was seized by Guo Shiming, and the funds and projects were secretly transferred by Li Shilan. What was left was just an empty shelf. Later, it was auctioned by the law enforcement agency at a low price to a European named Kemer, and Mo Li never existed again.

Followed

Mo Li looked at the information of Nianqin Group and found that this empty shelf had lost its market and projects, but it still maintained its previous business projects.

Of course, running the business is very difficult

Although there are many industries involved, it is just a capital-guaranteed operation.

"I can't figure it out." Mo Li shook his head. It seemed that the boss of Nianqin Group didn't understand business at all, and he didn't have any passion to make money.

However, one thing still touched Mo Li very much, that is, in almost every big city, there are supermarkets owned by Nianqin Group.

Mo Li suddenly had a good idea: Since Nianqin Group is sincere in selling Anxin Old Yogurt, why not cooperate with them and grow together!

Almost instantly, Mo Li thought of a good legal way

Compared with other large supermarkets, Nianqin Group's sales capabilities are uncompetitive. It would be better to just go the low-end route

Mo Li's initial plan is to rely on every supermarket under the Nianqin Group to find a self-operated store in every community in the city, and then form an alliance with them, equip them with a unified logo, jointly operate, and jointly distribute goods.

Although the store is small, all the stores added up are a powerful force

After the merger, the store reduced the purchase cost and increased the trust in the minds of consumers; and the Nianqin Group was equivalent to having countless more small branches, improving its competitiveness with other large supermarkets.

Although voluntary gifting to Nianqin Group is such a classic growth plan, Anxin Old Yogurt can also use the power of Nianqin Group to flow into the hands of consumers more directly.

It's a win-win thing


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