"This ad is interesting!" Wang Lun suddenly felt a smile after watching the ad. It was very interesting to see such an interesting video in such a busy job.
Immediately, Wang Lun called a few colleagues and said, "Hey, take a look, this advertisement is so interesting!"
"What's so good about advertisements!" Some people said without understanding. They didn't know what Wang Lun was doing. They even watched the advertisements with gusto.
"You will know after you take a look!" Wang Lun did not want to explain more. Facts speak louder than words. Speaking with facts is more effective than anything else!
This video ad went viral. In just one day, it received more than 10 million clicks on major websites. What a terrifying statistic. Moreover, I voluntarily watched the entire ad.
However, in just a few days, this video advertisement became popular throughout the Internet due to word of mouth. At this time, Zhang Yicheng struck while the iron was hot and contacted the top executives of various websites, spending a lot of money to place the entire advertisement in the most conspicuous place.
The location plays a role as a booster for the promotion of this advertisement.
You must know that Coca-Cola has invested 10 million yuan this time, and the major video websites are just getting started. They have not invested so much advertising funds in a year, although these funds are not just invested in one website.
Yes, but it is still a very cost-effective thing for those video websites
Originally, for relatively popular videos, the consistent strategy of video websites is to push them to the homepage, so that the popular video can attract more people's attention, increase traffic to the website, and increase clicks.
This is what they should do. What's more, after they did what they should do, they actually still got advertising fees.
Moreover, all they have to do is to put the already popular video in a more conspicuous place. This is just a simple task. In the past, the bosses who came to place advertisements were all very stingy, and they would often only put two videos in a quarter.
Quarterly, it’s not as easy to make money as it is now. This is simply pie in the sky.
Only then did this video finally sweep the entire online world in just a few days and became a hit. Many manufacturers discovered for the first time that advertising could still be done this way and that everyone could like it.
This advertisement can be seen as a funny story, and with the help of the Internet platform, it becomes even more powerful!
It turns out that advertising can be done like this!
They all couldn't help but express such emotion!
Just like a few decades ago, many merchants who were still adhering to the fragrance of wine and not being afraid of the dark alleys, saw that the business of those who had advertised on the shelves was booming, and then they realized that they could still advertise, and they could also do TV commercials.
!
For them, this was tantamount to a brainstorming session, which completely changed their minds. Only then did they realize that this was still possible and advertising could be done this way!
For Zhang Yicheng, the biggest benefit is that the popularity of Yang Guang and Yan Yuanyuan has skyrocketed. Everyone is asking, who are the two protagonists in this advertisement? They are both so beautiful!
As for Huang Yilin, who is obviously supposed to be the leading actor, few people care about him. Zhang Yicheng is also very helpless about this. In this funny advertisement, although Huang Yilin should be regarded as the male lead in the traditional sense, he also takes on the responsibility of being funny.
, which makes it difficult for ordinary people to develop admiration from liking
And this is the advantage of idol stars. They can make countless female fans scream with just a few poses. This is something that powerful artists simply cannot do!
A talented artist cannot afford to be hurt!
Fortunately, Huang Yilin's route was fixed by Zhang Yicheng from the beginning, which is to take the director route, so it doesn't matter whether he becomes an idol or not. His foundation lies in how many good works he can produce that will be remembered. If there are no good works
If so, then everything will stop. If so, then so what if no one worships it so crazily!
Among them, Yan Yuanyuan has the most fans, and the number of searches on Baidu exceeded one million in a short period of time. They were all asking about Yan Yuanyuan’s identity. However, the entire video was just when Yan Yuanyuan appeared.
It's just Yan Yuanyuan's name, and Yan Yuanyuan has not debuted before, so he is destined to disappoint those otaku fans, and there is nothing useful to find out at all.
Although Yan Yuanyuan has the most fans, when it comes to craziness, Yang Guang’s fans, who mostly have female fans, are the craziest.
In just two days, five or six Yang Guang support websites, large and small, were born. In just a few days, the total number of registered members of these five or six Yang Guang support clubs exceeded one thousand.
People are here
Although these 1,000 people may not seem like many, they are not on the same level as those powerful first-tier celebrities. Those first-tier celebrities may have more than 1,000 people in a fan club, which adds up to tens of thousands.
Hundreds of thousands of people!
But you must know that the popularity of those first-line stars did not appear out of thin air, but was accumulated bit by bit. Moreover, Yang Guang has not made his debut yet, and now he is just a newcomer and can have a fan support club of more than a thousand people. This
It’s already quite difficult
Seeing the emergence of these chaotic fan clubs, Zhang Yicheng suddenly realized that an official fan club should be organized at this time. It would be impossible to have a leaderless group like this.
If there is no leader, fans will not know where to go, and may even join the club randomly. If this happens, over time, their love for Yang Guang will be worn away.
Therefore, it has become imperative to establish an official fan support club.
We can't blame Zhang Yicheng for not thinking carefully. Although he was planning the whole thing behind his back, he just hoped to push Yang Guang and Yan Yuanyuan forward, but he didn't expect that the video would be so popular. He still underestimated the current situation.
Internet users’ acceptance of online advertising
He didn't expect that Yang Guang would have a fan website so quickly. This caused his infrastructure to fail to keep up. Only then did he understand that it doesn't mean you won't be popular without a debut, and it doesn't mean you can't have your own fans without a debut.
But this incident also taught Zhang Yicheng a lesson!
It is imperative to establish the company's official website, and other artists' personal websites can also start to be built. They can be temporarily linked to the company's website. The first one to bear the brunt is Yang Guang's personal website!