"Dear leaders, distinguished guests, and colleagues, good morning!"
Amidst the exciting music accompaniment, Li Xuewu walked onto the booth with the first Red Star car from another angle.
“Welcome to the Red Star Automobile launch conference, everyone is welcome~!”
There was thunderous applause at the scene, and everyone felt a sense of freshness as they looked at the upright host on the unique booth.
Wearing an executive suit, black leather shoes, and holding a wired microphone in his hand, Li Xuewu was not afraid of the warm atmosphere in the workshop.
A lot of people came, not only officials and workers from the steel rolling mill, but also heads of fraternal and related units in Beijing, as well as industry units.
Also sitting in the front row of the audience were leaders from the industrial and trade departments, as well as leaders from the steel rolling mill.
Originally, he didn't plan to go on stage himself, but those who know technology are shy and stutter when he mentions this.
Those who knew sales couldn't describe the technology-related flavor, so in the end it was Li Huaide who made the decision to let him come on board.
When Li Xuewu was the host, the audience really stabbed their butts with a knife - it opened their eyes.
"Everyone on the way to the event has seen the reason why our factory builds cars, right?"
"Isn't that surprising?"
Li Xuewu looked at the people in the audience and suddenly smiled, and said: "We are also surprised. Why did we build a car?"
"Hahaha~"
Seeing his embarrassed smile, everyone also laughed knowingly.
It was indeed unexpected. Whether they had known the news before or only learned about it after receiving the invitation, they were all surprised by the steel rolling mill building the car.
"Our factory's car-building plan can be said to be accidental, or it can be said to be inevitable."
Li Xuewu's opening was very fast, and he only used a small joke to get everyone to catch up with his rhythm.
"Just this year, our factory has encountered unprecedented difficulties and challenges."
"The earthquake disaster exposed the problem of housing difficulties for our factory workers, the strict control of safety exposed the problem of our factory's financial accounting, and the technical rectification exposed the problem of our factory's production capacity..."
Li Xuewu used a series of parallel sentences to make the smiles disappear from the faces of everyone present, and everyone who looked at him thought he was crazy.
Where is this?
Who is there?
Don't expose your family's scandal to others, how can you expose your own shortcomings?
The atmosphere at the scene dropped to freezing point, and everyone thought Li Xuewu was talking nonsense and venting his emotions.
In this serious period, if you make such a mistake, this person will definitely be ruined.
Some people had already turned their attention to Li Huaide, who was sitting in the front row, wanting to see his reaction.
Li Xuewu's speech continued, and the booth without tables, chairs, or benches exposed all his movements to the audience's view.
"The steel rolling mill is a behemoth. When these problems are exposed one after another, the management of the steel rolling mill is left with the question of where to go at the crossroads."
Li Xuewu looked serious, frowned slightly, and said with a bit of sadness: "Someone asked the leaders above to give guidance and help."
The leaders of the industrial and trade departments in the audience looked at the stage with thoughtful expressions and slightly pursed lips.
“Some people said to ask the brothers’ units to help and share the problem.”
"Some people also say that there is no need to worry about these problems, and someone will always solve them."
Li Xuewu held the microphone in one hand and gestured to the audience with the other, raising his voice slightly and saying: "At this time, Director Li of our factory said that the factory leaders can afford to wait, and the employees who need to solve their housing problems due to the earthquake can
Can’t afford to wait?”
"Safety problems occur frequently. Can injured workers afford to wait?"
"The children of employees cannot find jobs after graduation. Can they afford to wait?"
"Production capacity is seriously overflowing and waste is a serious problem. Can we afford to wait?!"
Li Xuewu's tone suddenly rose: "So, Director Li said that we must be self-reliant, reform ourselves, and start a new business!"
The emotions of everyone at the scene were aroused again by Li Xuewu, and their eyes turned to Li Huaide.
"So, we have a plan to build cars, to eliminate overcapacity, to solve financial problems, to solve employees, and to solve technical safety issues!"
Wow~~~
With Li Xuewu's wave of his hand, the atmosphere at the scene suddenly improved. The factory cadres and workers felt the same and applauded warmly.
The applause of the crowd is for Li Xuewu, for the steel rolling mill, and especially for Li Huaide.
Facing the eyes of approval and recognition from the left and right behind him, Li Huaide tried his best to keep his smile and demeanor, and not let himself laugh too loudly.
You have no idea how hard it was for him to endure.
Especially when Li Xuewu talked about difficulties and family scandals, how much pressure he felt.
But these pressures were suddenly released after the reversal of Li Xuewu's speech, and tears almost fell.
The leaders above all looked at him with smiles and nodded, a few looks of approval surpassing everything else.
The business leaders in the audience also realized at this moment that Li Xuewu was talking about difficulties and exposing his family's scandal, but he was actually trying to flatter him!
The flattery was so loud, it was as loud as the applause at the scene!
"It's difficult to build a car, it's even harder to reach the sky!"
After Li Xuewu raised everyone's emotional level, he started to talk about difficulties again, letting everyone's rhythm fall with his speech.
"I won't tell you how difficult it is to build a car. All of my colleagues here today know how many factories have tried to build cars, and how many have actually made it onto the road?"
Well, he opened up the topic and pulled everyone into a circle to start whipping.
Just now I was talking about the steel rolling mill itself, now I am talking about the industry, and I am starting to play with empathy.
"Our factory itself has metallurgical and steel rolling businesses, but we have never studied car manufacturing, but Director Li said we can build it!"
Li Xuewu pointed at Li Huaide in the audience, and his voice rose again: "Director Li said, doesn't our factory have a car repair shop?"
“Fulfill your dreams by yourself, save your own car by yourself!”
"Hahaha~"
There was a burst of laughter at the scene. Even though everyone knew that the steel rolling mill had successfully built the car, they felt the recklessness of the steel rolling mill management and still found it ridiculous.
This chapter is not over yet, please click on the next page to continue reading the exciting content! Saving a car is a mistake that many laypeople make when they are leaders. They think this thing has no technical content.
But to be honest, those stillborn car-making dreams were all made by these people.
Li Xuewu first praised Li Huaide and then made fun of his own leader, which made everyone feel very happy.
Li Huaide also laughed with everyone, without any shame.
"When I received the assignment from Director Li, I had the same reaction as everyone else!"
He pretended to be funny and said: "I told Director Li, you think this is a bicycle. If you save one, just save one!"
"Hahaha~"
Pad~~~!
Everyone listened to his jokes, laughed and applauded.
It’s funny because the cars from the steel rolling mill are on the stage. Li Huaide’s dream came true.
At this moment, everyone wants to know how Li Xuewu helped a layman like Li Huaide realize his dream.
"Director Li said so."
Li Xuewu calmed down his expression slightly, imitated Li Huaide and waved his hand, saying: "For technical problems, look to the technology, for business problems, look to the business, and for organizational problems, look to the organization!"
This statement was recognized by all the people in charge at the scene. As leaders, they all thought it was okay.
"Building a car is not a bicycle. We must work together as one, unite and cooperate. We must be the pioneers!"
Li Xuewu followed Li Huaide's tone and continued: "Leave the coordination issues to me, and leave the technical research and development issues to the Technology Department and Production Department."
"The simplest thing left is to leave the start-up funds for the car-building project to you. Let's divide the work and cooperate!"
"Hahaha!"
The scene once again burst into laughter and applause, especially with Li Xuewu's bitter smile and embarrassed expression, they laughed even more happily.
"so"
Li Xuewu smiled and gestured to the audience and said: "Director Li has invited the leaders of the Ministry of Industry and the Ministry of Trade for support and guidance."
Wow~~~
The crowd was very cooperative and gave warm applause when Li Xuewu introduced him.
The leaders of the two departments smiled and nodded in response to Li Xuewu's clever flattery.
Li Xuewu waited for the applause to end and motioned to the car lane on the stage: "The factory's technology and production departments have designed the vehicle."
"Now!"
He smiled wryly and gestured to himself: "Do you all know what my contribution is?"
Wow~~~
Once again, everyone's emotions were lifted with his speech, and everyone laughed and clapped, approving of him.
Li Xuewu talked about the money he got. In fact, everyone saw it on the display board. It was money earned by the security office from repairing cars.
He deliberately didn't say it here, just to let everyone think about it in their hearts.
Not saying anything would be tantamount to being modest and taking part of the credit, praising everyone but making fun of himself.
But because of his modesty, the content on the display board reminds everyone all the time what contribution he has made.
So the applause at the scene was kind and in recognition.
According to everyone's understanding, a meeting must at least have a leader's speech, a speech arrangement, and various processes.
But today there were none, only Li Xuewu was performing a one-man show.
Even at the beginning, even the leaders above did not introduce it.
A few small jokes, rising and falling mood swings, amidst laughter and applause, the entire process was slowly revealed.
The speech was both joyful and informative, unique and meaningful.
After this short opening, everyone was already looking forward to him talking about how the rolling mill builds cars.
"When it comes to building cars, we have to mention the seniors in the automotive industry."
Li Xuewu smiled and gestured to the audience, saying: "Vice President Zhang of Factory No. 17 came to our press conference today."
Wow~~~
There was a burst of applause at the scene, knowing that Li Xuewu was about to introduce important guests.
"Director Liu from Jianghuai Factory, Director Zhao from Songliao Factory..."
Every time he mentioned a heavyweight guest in the automobile manufacturing industry, there would be a round of applause.
Not only the on-site officials and staff welcomed the hosts, but also everyone on site encouraged them for their outstanding contributions in the automotive field.
Li Xuewu made a round of introductions, and finally pointed to the direction of the seats at the Capital Automobile Plant and said: "There is also Deputy Director Wang of the Capital Automobile Plant."
The audience at the scene also did not take it too seriously to watch the excitement. As soon as Li Xuewu finished his introduction, there was laughter on the scene.
Some time ago, we all heard about the quarrel between the steel rolling mill and the Beijing Automobile Factory over parts procurement, and now everyone is craning their necks waiting to see them fight.
The steel rolling mill has sent invitation letters to all related companies, and of course it is impossible to miss the Beijing Automobile Factory.
The Beijing Automobile Factory was also choked with gas and was on fire. They actually sent someone right after receiving the invitation letter.
The person who came here had a high status, he was a vice president in charge of business.
Li Xuewu said generously amidst the teasing laughter of everyone at the scene: "When I heard you laughing, I was surprised to see the leaders of the Beijing Automobile Factory also there, right?"
"Hahaha~"
Seeing him taking the initiative to break the window paper, everyone laughed even louder. Even Vice President Wang of the Capital Automobile Factory who was sitting in front looked at the stage with a smile on his face.
Today he is not just here to see the excitement of the steel rolling mill. On behalf of the Beijing Automobile Factory, he also wants to see what the steel rolling mill has done.
Even though they knew that Beijing Automobile Factory already had a mature Jeep product, they still dared to build a Jeep.
The important thing is that both companies are still in the same city, so the competition should not be so obvious.
What to fight for?
There will be competition for everything. There are two car manufacturers in one city, competing for market, resources and support.
So starting from Li Huaide's bragging at the wine table in Yangcheng, people at the Jingcheng Automobile Factory began to dislike the steel rolling mill.
Why do you think there are so many car company leaders here today? They are just watching the fun and don't take it too seriously.
They don't build jeeps, so they don't care if the steel rolling mill purchases parts from them.
I wish I could take the initiative to supply steel rolling mills so that the two tigers can compete.
"You laugh so loudly, why do I feel a little gloating~"
The more Li Xuewu said, the bigger the scale became. Even the leaders in front started to look serious, and Vice President Wang even frowned.
"You all heard that we had some trouble with the Capital Automobile Factory some time ago, right?"
Just when everyone was surprised that he said this, Li Xuewu smiled casually, pointed in the direction of Vice President Wang and said: "These are all rumors!"
"Vice President Wang"
Li Xuewu smiled and waved to him and said, "We are still brothers, right?"
Everyone couldn't help laughing, but Vice President Wang could only smile awkwardly in the face of his ridicule.
The leader of the Ministry of Industry glanced at him, turned around and whispered to Li Huaide.
Li Huaide also glanced sideways at Vice President Wang, his eyes quite meaningful.
"I said it is difficult to build a car. How difficult it is. The industry seniors here today know all too well."
Li Xuewu changed the topic, motioned to the jeep behind him, and said: "Then how did we complete our dream of building a car in just a few months?"
“I have to mention all the partners present today.”
Li Xuewu introduced with a smile: "Jingcheng Chemical, Jingcheng Glass, Jingcheng TV, Textile Factory No. 3..."
During his series of introductions, the heads of the joint enterprises present today all looked proud.
"Make difficult things easy"
At the end of Li Xuewu's introduction, he said seriously: "It is difficult to build a car. We don't have a production base for various parts and components, so we won't produce it."
"Director Li put forward the slogan of 'joint industries, win-win cooperation' at the automobile industry development work conference"
“We have broken down the industrial parts required for car-making into parts and invited all factories involved in the manufacturing process of auto parts to participate in our car-making dream.”
Li Xuewu solemnly said: "Unity is strength. The steel rolling mill is willing to share the dream of building cars and share this success."
Wow~~~!
The scene once again burst into warm applause, and everyone could hear the rolling mill's idea of building a car from Li Xuewu's words.
If one factory can't build it, then we can build it together with other factories that need it.
This idea really reminded many people at the scene. Is it possible to build not only cars but also ships? Is it possible to build airplanes?
Friends from the steel rolling mill, the circle of friends is getting bigger and bigger, especially those people who are applauding at the scene. Although I have heard the tiresome word win-win again, I have won after all.
In his speech, Li Xuewu emphasized the confidence and support of these factories in the steel rolling mill's dream of building cars, expressing that they also have a share in the success of today's steel rolling mill.
Indeed, if this car is built and sold well, all manufacturers involved in the parts supply chain will benefit.
And those who are interested have already heard a different meaning from Li Xuewu's speech.
This is to win over a group of people, step on a group of people, and then extend an olive branch to the remaining people.
The people who were attracted bared their teeth and smiled and clapped, the people who were stepped on had serious eyes, and the remaining people were all staring at the car on the stage with eager eyes.
United Industries and Li Xuewu only mentioned the automobile industry, but they knew that the steel rolling mill had more than just the automobile industry.
Whoever can join this circle of friends means that they have gained recognition and help from this circle, and at the same time can also take away benefits.
None of the responsible persons present were fools. They all felt like mirrors in their hearts, secretly lamenting that Li Xuewu was so powerful and had to move closer to the steel rolling mill.
The Jingcheng Automobile Factory is very powerful. He is his own son. He has an organization to help set up a trust, but the rolling mill is not bad now.
Without organizational help, this heavy industry factory is gathering strength in a win-win way to form a comprehensive trust enterprise alliance.
They can see this, and the leaders of the industrial and trade departments can naturally see this.
So at this moment, everyone discovered that the cadres of the steel rolling mill next to the leaders of the two departments were already making reports in low voices.
Everyone is clear about what it means to be proactively paid attention to by superiors and asked to report on their work.
Everyone is not only paying attention to the opportunities for the steel rolling mill to take off, but also starting to care about how this car can carry the steel rolling mill.
“I just mentioned the difficulty of building a car and the ease of building a car. In fact, it is left to the technical staff of our factory to have the most say.”
Li Xuewu smiled and raised his hand to indicate to the back half of the auditorium, where factory officials and workers were sitting.
"In order to build this car, we assembled our existing team of engineers and invited masters from other car manufacturers."
“And I was fortunate to receive support and help from teachers and students majoring in Huaqing Automotive Engineering.”
"I would like to express my special thanks to all the technicians who have worked hard and sweat on this car. Thank you for your hard work!"
"Okay!~~"
There was a burst of warm cheers and applause from the seating area of the steel rolling mill cadres and employees, attracting the attention of the guests in the front row.
I really didn’t expect that this vehicle in the steel rolling mill would have such a high “technical content”.
Li Xuewu hasn't even started talking about this car yet. He just introduced the team involved in the design, and they are already very excited and full of expectations for this car.
"They all say that I am the chief designer of this car, hahaha~"
Li Xuewu first made fun of himself, and then continued: "In fact, it is our chief engineer Comrade Xia Zhongquan who works the hardest."
Xia Zhongquan, who was sitting below, waved his hands modestly, and then motioned to Li Xuewu on the stage to show respect.
"One day, Manager Xia suddenly came to see me, very nervous."
Li Xuewu started telling stories again, which aroused everyone's emotions that had just calmed down again.
"He told me, it's terrible, people say that the car we designed is plagiarized!"
"Hahaha!"
There was a burst of laughter. Everyone had heard about it and discussed it before the event started.
Today's vehicle launch conference was so interesting. Li Xuewu's continuous revelations turned the scene into a sea of joy.
"Don't panic!~"
Li Xuewu smiled and waved his hand, saying: "That's what Mr. Xia and I said, don't panic, this is not plagiarism, this is a tacit reference!"
Hearing what he said, the laughter at the scene became even louder. One was laughing at him for being shameless, and the other was laughing at him for being shameless and succeeding.
Li Xuewu also continued to talk in this laughter: "If you dare to say that it is not a reference, then he will build a five-wheeled car!"
"Haha, as long as it has four wheels, everyone can learn from it!"
He waved his hand and said half seriously, half jokingly: "When it comes to plagiarism, when our ancestors used four-wheeled carriages, they drank blood like hair!"
"good!"
The staff seating area of the steel rolling mill responded to Li Xuewu's words, and applause immediately broke out.
All the people in charge sitting in the front row also applauded thoughtfully.
There is a reason why this steel rolling mill can complete one project after another. Even if Li Xuewu is so shameless, he will be half successful.
Seeking truth from facts and being honest without covering up is more reliable than being pretentious.
This counterattack answered all the doubts everyone had about plagiarism in the steel rolling mill, and they had no choice but to applaud.
"At the beginning of the car-making project, we conducted a survey of the cars on the market."
Li Xuewu said: "Most cars are pursuing excessive adaptability"
"For example, it can adapt to all usage scenarios, through road conditions, people, climate, etc. No one is trying to segment the market."
"What if we break these conditions down and build cars based on differences between north and south, regional differences, climate differences, applicable differences, etc.?"
While Li Xuewu was saying this, two more jeeps slowly drove up from the booth.
As everyone watched, they could clearly see that it was slightly different from the previous jeep. The chassis of the two cars was obviously higher.
Big differences can also be found in other details such as bumpers, lights, and tires.
"Red Star Cars should be born by choice"
Li Xuewu stood at the golden section of the booth, and the three cars behind him were parked at the perfect viewing angle.
"We must admit that Red Star Jeep is not the best Jeep, but it is the most suitable Jeep."
As soon as these words were said, there was a burst of discussion at the scene, accompanied by attention to the three cars on the stand.
Today's protagonists have all appeared, and everything that needs to be said has been explained clearly. It's time to talk about these cars.
At first they thought the steel rolling mill had built just one, but they didn't expect there were three.
According to Li Xuewu, the three vehicles are one platform, but they are divided into three categories according to their adaptability.
Just as Li Xuewu finished speaking and everyone was watching and discussing, a staff member placed corresponding triangular display boards in front of the three vehicles.
While not delaying everyone's observation of the vehicles, he also showed everyone the names of these three vehicles.
Red Star Antelope-City, Red Star Antelope-Mountain, Red Star Antelope-Engineering.
The name corresponds to the scope of application, which is clear at a glance, and everyone has a guess in their mind.
Especially the name Antelope, the heads of units who have cooperated with the steel rolling mill all know that this is the name of a light patrol vehicle.
The rolling mill also has other models of products in the vehicle market.
Does this mean that the rolling mill will not only develop the Antelope series of light jeeps, but also the Prairie Tiger and Signal series in the future?
"I dare to say that there are several reasons for making the most suitable Jeep"
Li Xuewu elaborated seriously: "First of all, we have equipped the Antelope series Jeeps with basic and optional versions of vehicles."
"For example, the Antelope engineering-grade Jeep has multiple optional packages for installation including industrial safety, fire protection, transportation, inspection, petroleum, and electricity."
“Secondly, we provide nearby maintenance and parts replacement services for car buyers.”
"All offices of the steel rolling mill in various cities can complete pre-sales and after-sales work."
"third……"
Li Xuewu stood on the stage and talked about the advantages and guarantees of the Red Star Antelope Jeep one by one. He did not mention 212 in every sentence, but he did not leave 212 in every sentence.
I almost made a comparison table of the two cars' data and posted it on the wall. Especially when it came to the waste of design, I almost made Vice President Wang's nose angry.
You can't make your own cars of high quality, so you still blame us for doing a good job?
You guys are shameless. One car can't compete with us, so you just build three cars. You even claim that you can choose the most suitable car, bah!
What does this mean? Tian Ji’s horse racing back then didn’t want Bilian so much!
After all, Tian Ji sent out three horses to fight against three horses. It would be better for you to have three horses against me!
If you really listen to Li Xuewu's words, no matter which series Red Star Antelope is, if you make a horizontal comparison with 212 in the corresponding field, it will be an instant kill.
Vice President Wang was furious, but with the leaders at the scene, he could only sit down with a gloomy face and dare not move.
After Li Xuewu introduced the design advantages of the car, he started to introduce the functional advantages.
As for vehicle lights, the 212 has two headlights, two anti-aircraft lights, and two turn signals. The Red Star Antelope has directly abandoned the anti-aircraft lights and made them optional.
Because Li Xuewu could not guarantee that the army would purchase this car, he boasted loudly, and he knew the gap between the Antelope and the 212.
Since it is unlikely to be included in the final assembly purchase list, why bother installing this thing?
Redesigned and rearranged, two headlights, two fog lights, two turn signals, and two more auxiliary lights were added.
The more Vice President Wang looked at it, the angrier he became. Two more lights than our 212 would be awesome, right?
This is indeed what Li Xuewu said. The two extra auxiliary lights make up for the low beam function that the headlights do not have in the high beam. This is the first time that it has been seen in the current automotive lighting field.
He said that the high-beam headlights of the Red Star Antelope were jointly designed and manufactured by three factories: Jingcheng Glass, Jingcheng Chemical, and Jingcheng Chemical.
The names of these three companies did scare some people, but more people also expressed doubts about Li Xuewu's words that the high beam is farther and the low beam is brighter.
He was even more interested in what he said: Even if the vehicle is turned off, the Red Star Antelope's lights will not automatically turn off and can still continue to work.
This chapter is not over yet, please click on the next page to continue reading the exciting content! No matter how suspicious or interested they are, Li Xuewu will never be able to show it to them on the spot.
One was at dawn, and the effect of the demonstration was not good. The other was that the front of the car was facing the leader, and he had no idea of damaging his own performance.
After talking about the car lights, let’s talk about the interior decoration. I didn’t mention 212, but from the interior layout, workmanship materials, and scientific design, everything looks like a slap in the face.
Hidden ashtrays, hand-cranked glass windows, storage boxes, door handles, etc. are all very novel changes.
Then we talked about seat belts, multi-terrain tires, optional car paint in black, white and green, etc. The numerous functions dazzled everyone.
The most novel thing and the one that most resonated with the audience was the windproof and soundproofing function.
Li Xuewu introduced the technical application methods such as rubber sound insulation strips, door panel sound insulation sponges, cabin sound insulation rubber and other technical applications equipped by Red Star Antelope.
The most scientific-grade thing is undoubtedly an engine pushed up by the staff. This is an experimental product hand-made in the steel rolling mill.
The prototype cars have been produced, and the experimental engine has completed its mission and is now only used for teaching and exhibition purposes.
In fact, Li Xuewu didn't understand the technology in this area, but that didn't stop him from bragging.
When introducing this engine, the issue of imitation was not avoided, but the application of new special materials was also proposed.
In particular, the completion of the construction of the production line and the introduction of industrial production technology from Yuben and Italy were officially announced for the first time.
Once again, there was a lively discussion. Engine manufacturing is not the only thing that limits the development of the automobile industry.
“The above are the basic configurations of these three models. Now let’s talk about the optional configuration functions.”
Li Xuewu smiled slightly and looked at the audience with a look that said, "Get out of the way, I'm going to start pretending."
He walked up to the first car, opened the door, and the leader sitting in the front seat instantly heard the sound of the radio.
Everyone sitting in other areas of the scene also fell silent, pricking up their ears and listening.
"...This is the "Red Star Traffic" channel of Red Star Radio..."
"Buzz~"
This beep was so awesome that everyone was shocked by him.
There was no one in the car and the engine was turned off. Li Xuewu just opened the door but did not get in.
What does this mean?
First, this car can really turn off the engine and supply power. It must be equipped with a battery, and it must be a kinetic charging type, otherwise who would bother to charge it.
Second, this car has a radio function, which is of relatively good performance. Otherwise, how would it be possible to achieve smooth playback when the battery voltage is unstable.
Third, this car is really soundproof. No one heard any sound from inside after being parked for such a long time. As soon as Li Xuewu opened the door, the car was soundproof. It was not soundproof.
besides!
What the hell is the traffic channel of Red Star Radio!
When you buy a car, it comes with traffic radio service!
Do you want it to be so curly?
The roll was still behind. Li Xuewu took out a box of thermometers from the car and quickly walked to the front of the booth to show it to the leaders sitting in the front row.
Buzz~~~
There was discussion again on the scene, this car has heating!
When Li Xuewu introduced the leather seats, seat adjustment, backrest adjustment, roof sunroof, leather interior, in-car reading lights... and even the radio station in the city, everyone's jaws dropped in shock.
Why don't you move your house into a car?
Is this building a car? This mud horse is building a home or an office!
Every time Li Xuewu talks about a function or design, he will mention parts suppliers.
For all the manufacturers in the supply chain in the audience, whoever he mentioned, the person in charge would be honored to greet the people around them politely, smile and applaud.
This wave of design and function introduction not only advertises the Red Star Antelope, but also advertises the joint enterprise.
Car manufacturers who want to follow suit have already set their sights on these responsible persons.
Is Li Xuewu really so selfless?
Of course not, the functional options he introduced are all parts produced by the joint factory.
Understand?
You have to make money by selling the car, and you have to make money again by selling these parts in the future. This is called a win-win situation.
After introducing the basic situation of the entire vehicle, Li Xuewu talked about production capacity.
"At the beginning, Director Li and I estimated that the monthly production capacity would be around 300 units."
Hearing him say this, some people in the audience were already talking. The production capacity of these 300 cars is already quite a lot. How big is the Beijing Automobile Factory?
"I admit that there was an element of gambling at the time."
Li Xuewu added: "I really didn't expect that assembly line industrial operations and supply chain assembly production could achieve a production capacity of 3,000 units..."
Buzz~~~
Once again, there was a lively discussion in the audience, and everyone ignored the presence of the leader. Even the leaders in the front row widened their eyes in surprise.
Li Xuewu is an old fisherman, how could he give a speech according to their meaning and rhythm?
He ignored their doubts and surprises and just said, "The goal of Red Star Motors is to achieve sales of existing cars and eliminate the waiting process."
The scene seemed to be boiling oil over a raging fire and then a bowl of cold water was poured over it, causing it to boil completely.
The leaders of the industry and trade department did not care about their demeanor and were very excited. They smiled and said something to Li Huaide.
The leaders of other car factories don't look very good. When it comes to production capacity, the current production capacity is basically the same.
No one has ever dared to say that the only way to realize existing car sales is to place an order, plan to purchase, plan to produce, and plan to deliver.
This time the steel rolling mill broke the current status of the industry and completely swept everyone away.
Of course, those who came today are all responsible people, all big guys, and they still have some self-cultivation and quality. Their expressions remain unchanged despite the collapse of Mount Tai.
They can still persist, especially Vice President Wang of Beijing Automobile Factory, who wants to wait until the steel rolling mill announces vehicle prices.
With so many functions, such a large supply chain, and so many models, whether it is parts inventory management pressure or technical pressure, the cost will not be too low.
In particular, the manufacturing plant of Red Star Motors is located in the Steel City, where parts and components leave customs and the vehicle enters customs. Transportation is another layer of cost.
"Let me talk about sales first"
Li Xuewu waved his fingers and said: "There are currently six sales offices across the country that provide pre-sales and after-sales services, namely Jicheng, Gangcheng, Jingcheng, Jinmen, Wucheng and Yuezhou."
"Pre-sale includes vehicle selection, fuel replenishment, formalities, etc."
"After-sales service includes vehicle maintenance, supply of tires, engine oil, lubricants and other parts..."
After all the pre-service conditions were explained, Li Xuewu invited the leaders of the industry and trade departments to come to the stage to announce the pricing of the three vehicles.
Very cleverly, the pricing was marked on three big red cloth scrolls, which were hung high on the top of the workshop, and the ropes hanging from them served as display mechanisms.
The two leaders were invited to the booth with great interest and stood in front of the three vehicles with the host Li Huaide, with the rope mechanism at hand.
When Li Xuewu issued the command to open, a burst of exciting music sounded, the three leaders acted at the same time, and the scroll above the vehicle fell, revealing a price that shocked everyone.
Antelope City:
The basic price is 7,980 yuan.
Full height configuration: 9980 yuan.
Antelope Mountains:
The basic price is 8,180 yuan.
Antelope Project:
The basic price is 7,180 yuan.
Seeing the numbers on the big red cloth, including the two leaders who personally announced the price on the stage, everyone at the event was shocked and their eyes widened, and then there was an uproar.
This price is not much different from the price Li Xuewu originally reported to Li Huaide. The basic model is just over 7,000.
But, how much does a 212 Jeep cost now?
31,000 yuan!
Not to mention, Li Xuewu later announced special discounts of 15% off for joint enterprise users and 95% off for related enterprise users.
Even if it is a car ordering discount, even if the car ordered now will be delivered next year, even if it is a price discount that will no longer be officially produced next year, it has also raised the popularity of the scene to another level.
While everyone at the scene was still discussing, Vice President Wang of the Capital Automobile Factory's face turned green. He didn't say it was in his heart, and he cursed his mother directly.
Not a son of man!
How can this be a cut-in-the-waist competition? This is a cut-off ankle!
Garbage truck! Garbage price!
Even if he gets angry and curses, he can't stop the enthusiasm of everyone present.
The Red Star Antelope has more functions and options. It is currently on sale. The price is still one-third of the 212 Jeep. How to choose it?
This multiple-choice question is not only chosen by customers, but also by the person in charge of the on-site car manufacturing company.
Everyone at the scene knew that a wolf had arrived in the automotive industry, and the era of self-reform was coming.
In the past, everyone produced what they needed on their own, but now some people have integrated these resources for assembly. The price of cars has plummeted, and the target of rapid rollout has been achieved.
This is really about building a people’s car!
Look at the banner that floated down along with the price banner:
Let the people choose Red Star Auto, and the people will choose Red Star Auto!
Serve the people wholeheartedly!
Look at the logo of Red Star Motors again. There is a five-pointed star with five words below it: Serve the People.
Okay, even those who are really popular are not so popular. The car is well built, the bragging is good, and the flattery is even better!
When the price was announced, conglomerates and parts supply chain companies were dumbfounded, fearing they would lose money at this price.
It doesn't matter if Red Star Motors loses money, but the factory cannot be ruined!
How much money is invested in the steel rolling mill? At most, the dream is shattered. How much money is the dream worth?
They invested real money!
In fact, there is no need to do so. Li Xuewu is a bit damaged, but he can't do the bastard thing of "returning to China next week".
Idiots looked next door during the Chinese New Year. When they saw the heads of car companies looking unhappy, especially Vice President Wang from Beijing Automobile Factory, they were relieved.
The unhappy these people are, the more accurate it is!