However, the rain that lasted for more than ten days stopped.
The temperature has risen slightly, and the spring breeze has blown away the sticky feeling brought by the return to the south.
Early this morning, Wen Liang took Li Rang out for a walk.
Wang Wanyu specially put Li Rang into an early spring mid-length coat, white leather shoes, and a hat.
Li Rang was jumping up and down before going out, and he didn't even want Wen Liang to hold him.
Facts have proven that no matter how old they are, girls will have their stinky moments.
At the same time, during this rare weather without rain, many people in Bolang were working overtime.
because,
Today is the day when "God of War" officially launches open beta!
Wen Liang deliberately avoided witnessing this slightly important scene.
This is also the case with the classic closed beta test of "God of War" that did not delete files before it was launched.
He was deliberately shifting the pressure onto Li Ze, Sun Baoyin and others, forcing them to quickly take charge of their respective modules.
Wen Liang doesn't want his fellow entrepreneurs to fall behind, so they can only keep up with his ideas and the development of the company by constantly working hard and excelling.
Only those who are good enough can easily understand the concept of "money and interests are just a series of numbers" after the benefits gradually become considerable.
Only then can we understand more clearly: It is a cool thing to realize a common vision together.
In addition, there is a very cliché reason why Wen Liang is absent from these scenes: "God of War" is not big in scale.
It’s just a test of the mobile game business.
Of course, Mr. Wen chose to take Xiao Lirang shopping to gain a broader perspective, just as Wang Wanyu carefully trained him in Jiangxia.
Li Ze, Tang Pu, Sun Baoyin, and Li Bowen were all sitting in front of the display wall.
Except for the slight heat dissipation sound of some machines running, there is no other sound in the room.
Although red-marked content kept popping up, no alarm was triggered.
After a while, Li Ze took the lead and breathed a sigh of relief: "The results of the public beta version are not bad, I can feel more relieved."
Hearing this, Li Bowen said: "Today I will mainly focus on the number of installations on the iPad. After the adaptation work was completed, it has been suppressed and not released."
Sun Baoyin, who was sitting there holding a thermos cup and taking a sip from time to time, had a smile on his face and specially echoed: "Yes, we have been busy with research and development and products for so long, it's time to let the market test it."
He has the same point of view as Li Bowen. Under normal circumstances, he will not talk nonsense again.
It's just that Li Bowen can only speak from a product perspective now, because he is currently in charge of the product department.
Li Bowen is very clear about his own weaknesses. He is one of those people who finds it difficult to have his own opinions.
So be easy-going and follow the mainstream.
Sun Baoyin also knew this, and he also knew that Li Bowen had a bit of inferiority in his show, and that he worked harder than everyone else on the whole, so he specifically stood up to express his support.
After all, Sun Baoyin is also the oldest in the team.
You can't always rely on gentleness for everything.
"Indeed." Li Ze also quickly reacted, "The main focus must be on the iPad, and we cannot let "Here Comes" take the top spot in the iPad App Store's best-selling list!"
When Li Ze said this, Tang Pu laughed: "Leditong is a really interesting company. For more than ten days, we have been very careful not to break the good understanding between us."
"You're talking like that Huang always shakes his pussy." Li Ze's thick eyebrows jumped up.
Next to him, Li Bowen couldn't help laughing: "Ha...it's almost the same."
Sun Baoyin said nothing this time.
Now everyone has figured out the identity of that 'Mr. Huang', he is the vice president of Le Ditong.
This company is not big after all.
Although it was founded in 2009, it has not launched the product "Come" until now, and its previous products have not seen any action.
After only chatting for a few words, Li Ze and others turned their attention to the public beta.
…………
Different from the previous classic internal beta without deleting files, the so-called public beta is equivalent to the actual launch, with fully open user registration channels and no longer any restrictions.
And because the total turnover in the past ten days has exceeded 500,000, there are more promotion resources prepared for this open beta.
The intensity of advertising has also become much greater.
Take Xiaocheng Book as an example. There are already a large number of gameplay guides under the newly created #手机游戏 tag.
"Coming" did not disappoint Li Ze and the others, and the public beta version was launched after an hour delay.
Subsequently, most of the brand partners under the big label of the Xiaocheng Book platform game received advertisements for "God of War" and "Coming".
This time, the advertisements for "God of War" and "Come" have attracted much attention to the newly established niche label of mobile games.
It also allows almost every brand partner who is mainly active under the game label to get just the right amount of money.
It’s much better than before when no tags were even created!
Now even the brand partners who develop other labels are a little envious.
Together with the brand partners, a group of vested interests have an increasingly favorable impression of Xiaocheng Book, and spontaneously conveyed to the outside world the view that "Xiao Cheng Book has strong operational capabilities".
It even formed a common saying: "Even a relatively niche category such as games has so many brand partners that can get good advertising revenue. What label is there that Xiaocheng Book can't make popular!"
"..."
When it comes to the honeymoon-like competition between "God of War" and "Here Comes" specifically, the discussion it triggered is very interesting.
"It's been almost half a month, and "Come" has really been chasing after it! "God of War" started public beta, and they immediately caught up with it. The competition between the two games on the iOS App Store has become increasingly fierce!"
"Who says it's not? Moreover, both of them have updated their iPad-adapted versions! Now only "Here Comes" lacks the Android-adapted version!"
"It seems that the manufacturer of "God of War" has stronger development capabilities, and this time the adaptation to different Android phones is more accurate."
"I won't say much more. I'm going to experience the difference of the public beta version. I hope there will be something new."
"Don't worry upstairs, let me give you a spoiler. This time "God of War" launches several new red card generals. There is also a big giveaway today, and the chance of red cards is greatly increased! The new ones are Diao Chan and Xiao Qiao, they both have them.
Some very interesting skills.”
"Fuck! Not a human being!"
"I gradually realized that it was not good! Spoiler dogs, get out of here!"
"..."
…
As soon as the two games started open beta, the benefits for new and old players were very strong.
Especially "Martial God"!
Because Bolang has experienced the benefits of being more oriented to female users on the Xiaocheng Book platform, and also felt the consumption power of female users;
Therefore, this time the public beta of "God of War" has specially launched some content that is more oriented to female users.
It's not even a gentle suggestion.
It was the spark that came out of the collision between Li Ze and Li Bowen.
After all, drawing cards and drawing skins are essentially similar. Later generations of kings can use some skins to attract female players, and now "God of War" can also use cards that are more thoughtful in art to attract female players.
Soon, the two games began to collide with each other in perfect harmony.
…………
On the 18th, two games were released for public beta successively, and the discussions caused caused a surge in the number of new players.
On the 19th, "Come" took the lead in launching targeted feature updates, giving people a clear intention to grab users of "God of War".
Whether Deng Pei’s ‘Pei Xuan’, the marketing company used by Bolang, or the marketing promotion found by the other party, they are all exaggerating the competitive situation through low-quality information.
To put it simply, this is called...
Join forces to cut players' leeks.
Soon, players started discussing it enthusiastically on game forums such as nga.
"Come on, come on, "Come on" is going to grab the top spot on the iOS list!"
"It's long past time for us to start working like this with real guns. There is no room for two tigers in one mountain. Those things before were all just a joke. The current mobile game industry is still very imperfect. How can two games with the same IP and the same card type coexist peacefully?"
possibility!"
"I knew something big was going to happen from the first public beta to the next, and sure enough, within a day, I started grabbing users!"
"..."
"Open the game and "God of War" will immediately update features to counter "Come"! It supports key 1, but does not support key key."
"Call the authorized moderator, come on, come on, there are people gathering here to gamble, you have to choose one!"
"..."
Of course, "God of War" will not disappoint players, and a small content was also updated on the server that afternoon.
To fight back.
Under such a surging flow of heat.
"God of War" quickly took over the top-selling spot in the entire iOS AppStore!
It didn’t give the other party any chance to grab the ranking, and easily took the top spot in the iPad App Store’s best-selling list.
At this point where there are not many mobile games nowadays, "God of War" simply sweeps and crushes everything.
"Here Comes" is not bad either. After all, it is a well-prepared game. It is only one place behind "God of War" and ranks second in the best-selling game.
Such a hot phenomenon naturally triggered wider enthusiasm.
The amount of discussions on Weibo, Zhihu, Tieba and other platforms has also increased.
Under such circumstances, the total sales of "God of War" directly exceeded one million in the two days of 18 and 19!
"Coming" is not too far off.
As a result, the two game developers, who had tasted the sweetness, intensified their competition in a tacit understanding.
For example, Li Ze was about to move his desk into the multimedia room. He was busy arranging various tasks around the clock. Almost everyone in the game team of the operations department and the public relations department worked overtime on Saturdays and Sundays. No one had any objections and everyone was working hard.
In the next week or so, the two games have been updating small features very frequently and with very sharp pertinence.
You come today and I'll go tomorrow.
It was very lively.
Coerced by the overall public opinion situation, countless netizens expressed their opinions:
"This kind of life-and-death competition between you and me will help us players play better games. Well done!"
Just like the simplest example of wild dogs fighting on the roadside, people will watch. Only quarrels and quarrels can generate traffic and generate ultra-high liquidity premiums.
This tacit cooperative and competitive relationship is also the first new version that Bolang has experienced so far.
Even from Wen Liang to the new employees who have just joined the company, they all know that "God of War" is just a temporary show. It will not last long and will not make a lot of money. It is only a corner of the mobile game market that has not been paid attention to for the time being. Sooner or later it will be welcomed.
Come pay attention to the game manufacturers;
But it didn't affect everyone's happy mood at all times.
Because, breaking one million in turnover in two days on the 18th and 19th was just the beginning.
In the days that followed, the receipt of "God of War" was like running water, rushing! -
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Now the only thing that is worse than being in circle 3 is the amount of interaction. You and I will be out of circle 3 sooner or later. Let’s rush.