The direction of public opinion in overseas markets finally developed in accordance with Bolang's needs.
When Tim expressed his recognition of the product strength of xinghai1 in a clear and euphemistic manner, when Tim was asked by the host about the sales volume of xinghai1, Tim responded with a public relations caliber...
Things are starting to get more and more interesting.
Even if there is no wind, it can suddenly stir up public opinion.
Not to mention that now that we have such substantial material, from the perspective of communication and the "artistic" interpretation of language, we can play 10,000 tricks.
On the one hand, it adopts the marketing account model of large volume and full management, which is the kind that is common on the Internet... shocked xxx, xxx was angry, banned, Mrs. Tim admitted xxx...
But it was changed from Chinese to English. With professional English players, the emotions to be expressed were still clear and clear.
On the other hand, marketing and promotion also adopts the Lizhongke model.
Let some influential accounts on Twitter, range, xiaochengshu and other platforms publish some seemingly rational analyses.
For example, when Tim acknowledges the excellence of xinghai1, he also acknowledges the excellence of iPhone5, and denying his opponent is demeaning himself. This behavior is a sign of confidence. After all, the strength of xinghai1's products lies there.
For example, it expresses Tim's approval of the newly defined entertainment center concept, which is also a sign of confidence, etc.
In these seemingly rational analyses, the mixed underlying concepts still make the audience think that Tim/Apple has fully recognized the excellence of Bolang.
The massive marketing model and precise and rational communication, combined with Bolang's two major overseas social platforms and its precise information delivery algorithm, cover the groups that need to be covered most.
The effect produced by the combination of the two is far more than 1+1. Among the covered audiences, regardless of their academic level, almost all are instilled with the same views.
Public opinion is like this. Given a preconceived concept, and then washed away by massive information, a person with high IQ will become a fool.
However, there is a major premise for this, which is that there must be a platform for unlimited dissemination.
For example, the main examples are Twitter, range, and xiaochengshu. Twitter is helpless and not so large.
There are also daily battles between realgm and realdt, and many active users have been... refined.
In this form...
Sales of xinghai1 increased again.
And America broke out in a relatively rare demonstration.
Countless people are accusing the upper class of abandoning freedom, restricting everyone's right to choose, etc. Beautiful scenery can be found everywhere, and it is not the same everywhere.
There has also been an outbreak of zero-yuan purchases in some places.
At the same time, Facebook's top decision-makers suddenly began to hesitate, including Mark Zucker, who was thinking about a problem.
If the entertainment center is closer to the mobile Internet in the smartphone era, then where is the entrance?
Bolang's uncharacteristically strong momentum, and xinghai1 being sold out again and again in various markets, seems to be an insatiable purchasing demand. Does this mean another possibility for Facebook's growth?
No matter how much Mark Zucker dislikes Dongfang and Bolang, he has to think about the interests closely related to himself.
A simple analysis.
Facebook can be replaced, but it is difficult for Apple. Is it difficult for Bolang Terminal, which has already competed with Apple's iPhone series in terms of product strength, to be replaced?
Will stars apps become an application ecosystem platform at the same level as gms and app store?
…………
…………
It was mid-March when Li Ze’s plan to go overseas was in full swing.
On March 13, the second day of the second lunar month, the dragon raises its head.
A day that everyone gradually chooses to get their hair cut, an ordinary Wednesday.
When he entered his junior year, the number of Wenliang's coursework decreased drastically.
There is only one class this Wednesday.
However, he didn't even attend this class, and he was still on campus.
There is no other way. Under the strong recommendation of the principal Wang Yingjun, Wen Liang, who has been elected as the honorary chairman of the Huagong Education Development Foundation, is scheduled to chair the annual board of directors meeting of the foundation today.
Such meetings are naturally rare.
After all, many of the directors, chairman of the board, etc. are honorary alumni of China University of Technology from all over the country.
Only 2 times a year.
It's just that... this time, the directors, honorary directors, honorary chairman, etc. came especially well.
How should I put it? Don’t look at the monk’s face and look at the Buddha’s face~
Wen, the richest man, is a bit of a show-off.
Regardless of whether he is ordinary or not, as long as he is a big boss in the business world, he should be given a small amount of respect. Who knows what Bolang will do next.
Now Bolang’s industrial chain is huge~
The key is that no one in the country is worth more than Wen Liang publicly, and even privately, they are gradually disappearing.
"Hey, hello, Mr. Zhang."
"Hello, Director Li."
"Please this way, please this way."
Wen Liang is quite hard-working. He warmly welcomes every director who comes from afar, and occasionally exchanges greetings. I can’t say that he is a perfect hospitality person. I can only say that it is enough for others to have such a welcoming attitude here.
.
What should be said is that there are a small number of directors from the business community who usually have no way of meeting Wen Liang.
Even Mr. Ze has to queue up~
After all, Bolang’s internal business is actually very large now.
Unlike now, Wen Liang still welcomes everyone harmoniously.
At ten o'clock, the meeting officially started. Wen Liang, who presided over the meeting, spoke first: "First of all, on behalf of the Huagong Education Development Foundation, I would like to thank everyone for taking time out of their busy schedules to come. Thank you for your hard work."
"This is the first board meeting in 2013..."
"The main meeting procedures are..."
"..."
It's not something too complicated.
Only relevant personnel report on the social donations received by the foundation in 2012.
Briefly report on the management and operation of the foundation.
These include funding for the construction of Huayuan Engineering disciplines and the updating of teaching and scientific research equipment;
Funding for the introduction of Chinese labor talents and academic exchanges;
Information on the establishment of the teaching scholarship fund to assist the needy;
Sponsor other activities related to Chinese labor education;
Other social welfare activities funded.
These reports are equivalent to telling everyone where the foundation has spent everyone's donated funds.
Huagong's Education Development Foundation is a non-public fund that can only accept active donations, and there are clear regulations and restrictions on the scope of use of foundation funds, which is very different from private equity funds on the market.
This is why Bolang Terminal’s previous invitation-based investment was from Huagong Asset Management.
In addition to these standard procedures.
Naturally, there are also some reasonable...'begging' processes.
It's a non-public fundraiser, that's what it is.
Not surprisingly, Wen Liang took the lead in donating 100 million points.
Not much. Bolang Group donated 120 million willingly, mainly for establishing scholarships and teaching funds.
The main thing is not to put too much pressure on everyone.
In the name of Bolang Group, this donation is really a waste. I'm bragging that I don't even bother to remember a sum to deduct tax. It's too little.
For example: in the past January and February, the domestic value-added tax paid by Bolang Terminal to Yangcheng alone was as high as 17.4 billion.
There is no way, there are really a lot of Xinghai 1 sold in China.
I don’t know about other things, but Yangcheng’s attitude towards Bolang Terminal is already like ‘hold it in your mouth for fear of melting, hold it in hand for fear of breaking’.
Most business owners are willing to donate some funds.
Starting from one million.
This is probably the highest number of donations and amount the Huagong Education Development Foundation has received since its establishment in 2007.
At this point, both the formal board meeting and the informal meeting have ended.
Of course, Wen Liang was not in a hurry to leave, as that would be a bit too ruthless, but instead started chatting with everyone nearby.
"Mr. Wen's overseas business has been very prosperous recently."
"TOEFL, it's okay, but it's still difficult."
“I heard that Bolang is investing in some semiconductor industries, but I don’t know which ones specifically?”
"Upstream."
"Huh? Not semiconductor manufacturing?"
"It's only experimental in nature, mainly focusing on upstream equipment and materials."
"Which part?"
"all."
"..."
Even the TCL boss next to him, Li Dongsheng, couldn't help but breathe lightly. The whole range was too fierce. With such courage and thickness of resources, they couldn't even catch up.
Some directors also mentioned that Bolang has opened 10 factories across the country.
These factories are mainly for downstream consumer electronics assembly.
It is a labor-intensive industry.
The technology content is not high.
But... this industry chain is very long, including not only electronic components, but also production and manufacturing equipment, including factory basic environmental equipment, etc.
Of course someone will have some ideas.
This gentle man didn't resist either.
Anyway, Bolang has its own processes and standards, and we can do business with anyone, as long as we don't rely on our status as an old senior to pass off inferior products.
To be honest, Wen Liang actually knows how to deal with such... little things.
He stopped asking questions eight hundred years ago.
Everything was handed over to Li Xia who was accompanying her, and she made the detailed arrangements.
Not that it's perfunctory.
If you can do it, you will definitely be given priority in the cooperation list.
Of course, these people are not stupid. With Wen Liang's gesture, they instantly saw the huge gap between the two sides.
For specific matters, it would be useless to go to Wen Liang.
He couldn't possibly have the energy to deal with it.
Even...his assistant won't handle it personally, he will just record it and pass it on to other people.
Wen Liang came forward to preside over this meeting, firstly for the sake of the Chinese workers, and secondly for the development of the Chinese workers.
Both of these are for Hunan University of Technology to continue to play the role model and leading role of key universities in many aspects such as industry, academia, research, and talent cultivation systems.
After all, classmate Wen Liang’s bombastic remarks at the graduation ceremony last summer are still in my ears.
Moreover, Mr. Ze will continue to fire off fire this summer.
In addition to these, there is a small reason in the end for Li Dongsheng of tcl.
…………
Seeing that everyone's 'curiosity' about him was almost over, Wen Liang made an invitation gesture and politely said: "Director Li, can you lend me a moment to speak."
"Please." Li Dongsheng nodded happily.
Wen Liang basically stopped talking and went straight to the point: "Director Li, I don't know if China Star Optoelectronics, a subsidiary of your company, will accept strategic investment."
"Does your company want to invest in CSOT?" Li Dongsheng asked in confusion.
Wen Liang nodded lightly and changed his tone: "Old senior, we have been working hard to make Bolang Terminal's mobile phone industry chain controllable, independent, and domestically produced. The screen is a link that cannot be bypassed."
Li Dongsheng raised his eyebrows: "Isn't it a simple matter of autonomy?"
"The old senior misunderstood. At most, it is strategic investment + technical support." Wen Liang said frankly.
Li Dongsheng was stunned again: "Technical support?"
Wen Liang bluntly said: "We have relatively high research investment in the upstream equipment and materials of the semiconductor industry. We have invested a total of about 65 billion in cash so far, because there are many categories involved, among which we accidentally researched OLED (organic light-emitting semiconductor).
There must be some progress in luminescent materials."
"Bolang Terminal has no intention of monopolizing anything. It is just that in the early stage of development, it needs to have strong control over the supply chain. This can only be done through investment, mergers and acquisitions, holdings and other methods. It is unavoidable that the outside world has criticized it."
"I believe the cooperation between Bolang Terminal and CSOT will be very pleasant."
Li Dongsheng fully understood and marveled: "Mr. Wen's courage and pursuit are really... surprising."
“A pleasure to work with.”
Li Dongsheng happily agreed to this cooperation.
Huaxing Optoelectronics is now a company with a registered capital of one billion, and its scale is not too big. It will indeed be a pleasure to take the Bolang Terminal train.
At the end, Li Dongsheng mentioned: "I heard that Bolang Terminal's supply chain still needs several parts to be purchased overseas. I will take the lead in introducing some friends to Mr. Ze of your company another day. It will give you one more choice."
"Then thank you senior senior first." Wen Liang smiled and thanked him.
Li Dongsheng's network of contacts in the business world must be wider than Wen Liang's. After all, TCL has been established for more than 30 years.
Bolang terminal does have cameras, memory modules, storage, batteries and other components that are still in the process of being discussed and finalized.
It would indeed be more convenient to have Li Dongsheng in the middle as a matchmaker.
After all, sometimes the process is a very troublesome matter.
…………
The two agreed verbally, and subsequent matters will naturally be coordinated by the relevant teams of both companies.
According to the current progress and Bolang's consistent style, Bolang's Xinghai series of terminals should be able to use independent screens early next year.
This thing is mainly limited by materials and chips.
In terms of materials, Bolang has inadvertently made some ideal progress, which is really an unexpected surprise. After all, semiconductor upstream materials also involve a large amount of optical research.
Sometimes they cross paths for no apparent reason.
After all, there is actually more than 70 billion in funds. If this amount of funds were used for the lunar exploration project, it would be enough to go back and forth to the moon 50 times.
Money can be really helpful sometimes.
This is also because of upstream research.
If you are doing downstream, such as smartphones, this thing is really... Boss Lei invested 40 million in R&D funds on Redmi's de facto first product, which is already a big loss.
It only took three or two months from finalization to prototype. After running in and running in, I still felt that it was too stretched, so I had to tear it down and start over.
Finally, I negotiated cooperation with Bolang Terminal to get insurance. uu Kanshu www.uukanshu.com
In comparison, Bolang's preparations for the launch of Xinghai 1 are really an exaggeration. If it falls on some mobile phone brands that are still playing the mobile phone strategy, it is simply intolerable time cost and early sunk cost.
…
Wen Liang immediately discussed the matter with Huaxing Optoelectronics.
Li Ze was very grateful.
This made him rush to the school after he had hardly appeared on the Huatu campus since his junior year last semester.
Wen Liang looked at Li Ze from side to side, and said slowly: "There's no need to be so excited, it's just a matter of a finger."
"What." Li Ze was a little confused at first, and then he realized, "What about cooperation with Huaxing Optoelectronics?"
As he spoke, the smile on his face grew brighter, and he laughed loudly: "Hahaha! I'm laughing so hard, I came to school just for this."