There have also been some new changes in online trends.
This is mainly reflected on the Weibo platform.
For example, more than half of the hundreds of thousands of comments under the official Weibo Weibo statement have disappeared.
For example, there are many topics, comments, and Weibo disappearing on the Weibo platform.
Li Ze observed the general process through Bolang's self-compiled public opinion monitoring system, and couldn't help groping for a bit of beard on his chin: "Is this the first thing the new official will do when he takes office?"
"Good guys, it's okay to control reviews in batches."
Wen Liang next to him didn't take it seriously and just asked casually: "No one calls him Mr. Jia?"
Upon hearing this, Li Ze turned around and looked at Wen Liang: "Eh?!"
"Broken Bowl is a bit awesome. He said before that he wanted to lead this rhythm, and now someone has already called Mr. Jia."
As he said that, Li Ze frowned: "Why?"
Wen Liang laughed: "It's been a while since I took office. Now I'm deleting posts and blocking Weibo. This style of work is unsightly. I can only call him Mr. Jia."
Li Ze called the expert directly: "Ah this..."
"..."
Then Wen Liang added: "It's a good thing that Mr. Jia has taken office. With this style, we may not only be able to maintain the existing market."
Li Ze said: "Okay, as long as you know the number, I know it's useless for me to ask now."
"..."
…………
Friday the 13th.
Bolang's lawsuits with several companies are being heard as scheduled.
The competitive situation between Xiaochengshu and Weibo is also changing.
After yesterday's public opinion marketing, Xiaocheng Book's traffic today has reached 11 million IPs, with five to six million online users, and more than 100 million views.
These figures are of course falsely high.
The conversion rate is not very impressive.
The total number of users has increased from 11 million to 12.2 million.
In short, most people watched the excitement, and fewer people were interested in Xiao Chengshu.
The main reason is probably that the current form of Xiaocheng Book is more oriented to female users, and the hesitancy of female users is very, very high to some extent.
Just like shopping, men are goal-oriented and will end quickly, while women go round and round and may end up empty-handed.
Fortunately, Xiaochengshu’s new functional module has begun testing.
…
The biggest gossip today is that Weibo is planning to directly subsidize certain user groups.
That is: Xiaocheng Book brand partners and Xiao Cheng Book personal media mainly synchronize the advertisements promoted on the Xiao Cheng Book platform to Weibo, and Weibo will provide a certain proportion of subsidies based on the advertising value.
Because Weibo officials did not come forward, did not respond to relevant matters, and were still deleting posts, it was widely characterized as gossip.
The interpretation on the Internet is: If true, it is Weibo’s dimensionality reduction attack on Xiao Cheng Shu.
This time, the Xiaocheng Book official did not come forward to take any action.
Wen Liang, who is very familiar with this kind of routine, only arranged one thing, asking Li Ze to send a message to all [brand partners] group chats on behalf of the Xiaocheng Book official.
"We at Xiaocheng Book hope that your network value can be more widely exploited and gain higher profits. Regardless of whether the gossip about Weibo Starlight Project is true or not, Xiaocheng Book will never stop you from embracing a better future.
future;
Just for the sake of friendly cooperation, we would like to remind you: stay calm and seek professional legal advice before signing any consent form, agreement, or contract.
Our Xiaocheng Book can also kindly provide third-party legal support channels, and most of the support team comes from the Intellectual Property Institute of South China University of Technology."
It should be mentioned here that Wen Liang requested that it be a good idea to set up a group chat for all brand partners.
Not only does it have such a convenient and direct communication channel, it is easier to get first-hand information, and it is also possible to respond like now without making a big fuss.
"..."
Although the public online space is still discussing this gossip like crazy, and even caused countless netizens to come to the Xiaocheng Book platform to watch, the message sent by Li Ze still had an effect.
Among the more than 1,000 brand partners who have not explicitly left Xiaocheng Book, some have received certain hints, and a small number of them have actively sought legal support, including directly through the channels provided by Xiao Cheng Book.
Not only that, Zhang Yulin and Qin Zheng, who were on vacation but still stayed in school to study, as well as Wang Zhiyi and Zhao Mingjie, who were not involved from beginning to end, were not affected by external trends and solved technical problems with peace of mind.
They have long been convinced of Wen Liang.
There was only a very small disturbance within Bolang regarding Deng Pei's voluntary resignation, but there was no other news.
It can be said that despite the storm outside, I remained unmoved.
…………
If the gossip in the morning seems to directly dig out the foundation of Xiaocheng Book;
I want to destroy in one fell swoop the [Xiaocheng Book × User × Advertiser] multi-party mutual benefit model that Xiaocheng Book has spent more than two months painstakingly establishing;
Well, when Wen Liang, who was sitting in the general manager's office in the afternoon, received this landline call transferred from the front desk, he was acting like a boss.
When the front desk transferred the call, he informed Wen Liang of the other party's information.
So, when the call was connected, Wen Liang pressed the recording function of the phone without thinking.
After all, when I called at this time, I had some ideas.
After the call was connected, the other party introduced himself with a smile: "This is Mr. Wen, hello. I'm Qian Dejian. We talked last time."
"Money is always good." Wen Liang greeted politely and waited patiently for the next step.
Seeing that Wen Liang was just greeting him politely, Qian Dejian on the other end of the phone was not surprised. He smiled cheerfully and greeted: "I'm really sorry that I bothered Mr. Wen at the end of the year."
"Mr. Qian is too polite." He responded in a gentle and gentle manner, "If you have anything to say, please say it directly."
When it comes to small talk skills, Director Wen can at least talk for a long time without boring people.
It's just that the person calling now is not worth Mr. Wen's waste of energy.
It is most appropriate to get straight to the point.
Therefore, Wen Liang showed his perfunctory attitude very straightforwardly.
Qian Dejian was not stupid to be arranged to talk to Bolang. Listening to Wen Liang's response, Qian Dejian laughed dryly: "Haha... Mr. Wen is so straightforward, but I am a bit verbose. This time I represent Sina
Come."
Then he went straight to the point decisively; "According to public information, Mr. Wen holds 66% of the shares of Bolang Company. Bolang has experienced a lot of ups and downs in its development. I don't know if Mr. Wen would mind having one more shareholder."
"President Wen should know that we are still very capable and have made some achievements in venture capital."
"..."
I don’t know if Qian Dejian is very eloquent, but he is a bit talkative.
I wanted to finish everything in one breath, as if I was afraid that Wen Liang would interrupt.
In fact, Wen Liang is very patient.
Mr. Wen also took care of the other party's emotions and would hum at appropriate things to prevent Qian Dejian from being embarrassed when speaking alone.
Qian Dejian first stated the strength of Sina, counting how rapidly Weibo developed, how profound its foundation was, and how strong it was after it was launched in 2009.
Another example illustrates Sina’s strength in venture capital.
In this process, of course, Sina Weibo’s crushing advantage over Xiao Cheng Shu was particularly demonstrated.
He also calmly expressed the bleak future of Xiao Cheng Shu, and particularly agreed with the darkest moments mentioned in Xiao Cheng Shu’s open letter.
The core idea is:
If Xiao Chengshu refuses to give in, he will collapse immediately!
Sina Weibo’s core attack is not here yet!
If Xiaocheng Shu is gone, Bolang will be gone!
However, Sina is now willing to give Bolang an opportunity to purchase Bolang shares at a so-called high price, and achieve win-win cooperation.
Finally, Qian Dejian said something long-winded: "Mr. Wen, there are many things that can't be explained over the phone. I'm preparing to come to Yangcheng now, and we can talk in person."
After listening to Qian Dejian's lengthy words, Wen Liang leaned back in his chair and said with a faint smile: "Mr. Qian, why do you guys always like to play such dark things?"
Qian Dejian: "..."
Wen Liang said casually: "Now it's just a marketing competition. Sina, which you represent, really regards my kindness as unbridled capital. Sina Weibo needs to have the ability to monetize traffic on the product itself, and it also needs to threaten my blog."
Lang, do you still need to invest in Bolang?”
"You don't need to say more. Bolang has no financing plan before now! I want to see how the business itself is not competitive enough. How can you achieve your goals through capital means? Everyone is a media owner, but they want real money."
of!"
After saying that, Wen Liang hung up the phone directly, not bothering to listen to the other party's beeps.
Qian Dejian's phone call made Wen Liang further understand that Weibo is just a superficial thing.
Weibo’s current user base and traffic monetization capabilities will most likely not be able to support the prospects promoted by the Starlight Project.
However, Wen Liang also knows that the situation Bolang is facing is very difficult and he really needs some external help... -
Broken Bowl, please recommend votes and monthly votes.
