On a busy street in the capital, gongs and drums are being beaten at the door of a shop, and firecrackers are blasting. There is no doubt that this is a grand opening.
"Dear young and old men in the capital, if you are passing by, don't miss it. Our Ryukyu candy shop is open~"
At the entrance of the store, a man dressed like a shopkeeper smiled and said to the people who were attracted. As he finished speaking, the waiter at the entrance also pulled down the red festive curtain, revealing a gold-plated plaque.
The three characters "Ryukyu Candy" with flying phoenixes are obviously written by famous artists. A lot of money was spent on this signboard alone.
"To celebrate the official opening of our Ryukyu sweets store, all customers who spend money in our store today will receive ten percent off their purchases~"
"The sugar in our Ryukyu candy store is the best in the entire Ming Dynasty. The price is also the cheapest, and the quality is definitely the best. Please feel free to buy it."
The shopkeeper's voice was very loud, and he said to the people around him with a smile.
"Ryukyu?"
"What ball is Ryukyu?"
The people watching the excitement asked in confusion.
"Ryukyu is not a ball, it is a ground. It is located in the southeastern region of Ming Dynasty, across the sea from Fujian. All the sugar in our store is made from sugar cane grown here in Ryukyu."
The shopkeeper heard this and replied with a smile.
"I know, I know. It turns out to be Ryukyu Island. I heard it's still a wilderness. How can sugar cane be grown?"
Some people know about Ryukyu, but in the original concept, Ryukyu is a barbaric place where no one has ever set foot. Now there are people growing sugar cane here to make sugar.
"That was a long time ago. Our Mr. Liu built Ryukyu City here in Ryukyu, recruited immigrants to reclaim the land, and planted sugar cane to make sugar."
"In other places, this brown sugar costs eight or nine hundred cents per catty, and some even sell it for one or two cents per catty. Here, it only costs five hundred cents per catty. And today we are celebrating the opening. We will get ten cents off for every hundred cents. In fact, it is only five hundred cents per catty."
It costs more than 400 yuan per catty, which is very cheap."
The shopkeeper said with a smile.
“How can there be such cheap candy whether it’s real or fake?”
Someone said in disbelief.
"I don't quite believe it. Can the sugar from sugar cane grown in this barbaric land be eaten?"
Some people also doubt that in the eyes of the Ming people of this era, the Ming Dynasty is the best, and everything is the best in the Ming Dynasty. As for the world outside the Ming Dynasty, it is a barbaric land, and nothing is as good as the Ming Dynasty.
"Of course you can eat it. Not only is it edible, but the quality is very good. You will know if you go in and take a look. If it is good or not, you can try it first. It doesn't matter whether you buy it or not. You can also join in the fun.
."
The shopkeeper smiled and said matter-of-factly. After saying that, he also got out of the way.
"Let's go in and take a look. These five hundred coins per pound of candy are really cheap."
"Yes, let's go, let's go and have a look. If I had known how cheap the candy here is, I wouldn't have bought any candy just now."
When the people around him heard this, they immediately began to flock in.
As everyone entered the Ryukyu candy store, they immediately saw piles of brown sugar, as well as snow-white white sugar.
"Ryukyu brown sugar, priced at 500 cents per pound~"
"Ryukyu Snow Candy, priced at twenty taels per catty~"
Next to the candy, there is a sign with the brand and price of the candy clearly written on it.
"Come, come, everyone can try our Ryukyu brown sugar. It doesn't matter whether you want to buy it or not. You can try it."
A waiter was holding a plate with brown sugar that had been cut into very small pieces. He asked everyone to try Ryukyu brown sugar and shouted.
"I'll take a piece~ I'll take a piece~"
When I heard that there were free candies to try, the scene suddenly became a bit chaotic.
Sugar is a luxury product in this era, and the price is extremely expensive. Even if it sells for 500 yuan per pound now, this sugar is still very expensive, and it can only be afforded by rich people. As for ordinary people, it is estimated that only
I had to grit my teeth and buy one or two kilograms to try.
"Everyone, take your time, take your time, don't be in a hurry, don't be in a hurry~"
The waiter immediately panicked. Fortunately, the other waiters quickly came over to help and asked everyone to line up and come one by one.
"Hmm~ This sugar is good, sweet but not greasy, definitely the best brown sugar~"
"It's indeed good. I originally thought that the candy must be bad because it was sold so cheaply. I didn't expect that the taste is so pure. It's much better than Xu Ji's candy."
Everyone who tasted the brown sugar couldn't help but nod their heads. You'll know if it tastes good or not.
Ryukyu Castle's sucrose has good raw materials and is processed in very standardized ways, so the quality of the brown sugar produced is naturally unparalleled.
"Xiaoer, give me ten pounds~"
Soon, people began to buy sugar. It was so cheap and tasted really good. There was no reason not to buy it.
"Give me a pound~"
There are some people who are not from well-off families, but after thinking about it, they grit their teeth and buy a pound of candy. With such cheap candy, if you don’t buy some, you always feel like you are losing money.
"Okay, please wait~"
The waiters in the shop immediately started to get busy.
"Boy, why do you sell snow candy so expensive?"
Someone soon noticed Xuetang and asked curiously.
"This snow candy is the best sugar. It is crystal clear, white in color, and tastes more pure. It is definitely the best sugar in our Ming Dynasty. The price is naturally expensive."
The waiter also smiled and replied.
"Then can we all have a taste of this snow candy?"
When someone heard this, they smiled and said.
"This won't work, this won't work, it's too expensive~"
The waiter immediately shook his head and said.
Liu Jin obviously did not set the price randomly. Brown sugar is cheap, mainly because of quantity. Snow sugar is expensive, so it takes the high-end route. As long as the quality is good enough, the price is not a problem at all.
For truly wealthy people, there is actually no difference between 2 taels of silver per catty and 2 cents per catty.
The sales are very hot and the quality is good enough. The key is that the price is much cheaper than other candies. So with the opening of the Ryukyu Candy Store, young and old men in the entire capital immediately knew that there was a candy store here.
, the products inside are not only of good quality, but more importantly, the prices are very cheap.
Of course, not only here in Beijing, but also in Tianjin, there is also a Ryukyu candy store opened. These two stores are advertising, specifically used to show Ryukyu candy stores to everyone.
Going into retail is obviously not Liu Jin’s plan.
The sugar production here in Ryukyu City is too large. If you retail by yourself, it is impossible to sell so much sugar, so you will eventually have to sell the sugar to other merchants, and through these merchants, the sugar will be sold to everyone in the Ming Dynasty.
Inside the corner.
The sudden emergence of the Ryukyu Sugar Shop quickly attracted the attention of businessmen specializing in sugar business throughout the Beijing-Tianjin area.
In the parlor behind the Ryukyu Candy Store in the capital, Li Yuanshan was laughing and discussing business with a businessman from the Jiangnan area.
"Mr. Wu, what do you think of our candy?"
Li Yuanshan smiled and asked Wu Lang in front of him.
“Very good~”
Wu Lang carefully tasted the taste of brown sugar and white sugar, and then carefully looked at the color, grains, etc. of the brown sugar and white sugar. Having been in the sugar business for many years, he immediately knew that the quality of these sugars was really impeccable.
"Of course, the quality of the sugar produced in Ryukyu City is definitely the best."
After hearing Wu Lang's words, Liu Yuanshan said with satisfaction.
"Mr. Li, I want as much candy as you have."
Wu Lang thought for a while and said, he is from the Jiangnan area, which is very wealthy. They have liked sweets since ancient times, so the demand for sugar is very large. It is the area that consumes the most sugar in the entire Ming Dynasty.
He knew clearly that the quality of this candy was impeccable and the price was very cheap. As long as he could get the goods, he would definitely make money because the price was cheap and more people could consume it.
"Mr. Wu, our output is very large, I'm afraid you may not be able to eat it, and our sugar also adopts an agent system, so if you want to sell our sugar, please come and participate in our supply on the 15th
Business Bidding Conference.”
When Li Yuanshan heard this, he couldn't help but smile and said.
"Can't eat?"
When Wu Lang heard this, he immediately felt despised. Then he smiled and asked: "How big is your output? If it is tens of thousands of catties, or even hundreds of thousands of catties, I can still eat it."
of."
Sugar is very expensive, mainly because the production is so small.
How could Wu Lang not know that when he was doing this business, he was from the Jiangnan area and was very powerful. Of course, since sugar was making money, he could also recruit people to borrow money to turn over the money.
"Haha, the sugar produced in our Ryukyu City exceeds tens of millions of kilograms. If Mr. Wu can eat it all at once, I will still be in a lot of trouble."
When Li Yuanshan heard this, he couldn't help laughing. These sugar merchants were all similar to Wu Lang. Seeing that the sugar was cheap, they all wanted to buy it all in one bite.
However, after everyone heard that the output could reach tens of millions of kilograms, they were all dumbfounded and their eyes widened in disbelief.
"Ten million pounds?"
The same was true for Wu Lang, who was completely dumbfounded.
