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Chapter 563, Marketing Means

After hearing what Liu Jin said, Mao Qi thought for a while and replied: "If I go back to the young master, of course I will sell it directly. There will definitely be a lot of people clamoring for the things in Golden Continent."

Moltke was still very confident in this. Now the topic of Golden Continent is ever-lasting, and things about Golden Continent are being discussed everywhere.

Last year, Du Mingen's fleet brought back wealth worth thirty million taels of silver, and the news spread throughout the Ming Dynasty, and now even North Korea and Japan know about it.

This is what young and old men in the Beijing-Tianjin area talk about the most, because anyone with a little money has invested in some trading companies, and they all hope that the fleets of the trading companies can bring back gold and silver mountains to everyone from the Golden Continent.

The fleet has gone to Golden Continent, and it is estimated that it will not be able to return until next year.

But there are a lot of things here in Huangjinzhou. Everyone has been paying close attention to the many crop seeds brought last year.

Liu Jin had boasted at the beginning, saying that the crops in Huanghuangzhou could produce tens of dan per mu. Whether this would work or not, everyone was waiting to see the results.

It is already June, and in a few months it will be autumn, so there should be results.

Therefore, Mao Qi had no worries about the sales of peppers, corns, and tomatoes. He believed that these items would definitely be sold at a good price, and they would be sold quickly.

"You can't do this. You won't make much money just relying on freshness. You have to learn how to market."

After hearing this, Liu Jin shook his head slightly, thought for a moment and said, "In this case, you do as I say."

"You go to the Tomorrow Morning News first..."

Zhu Houzhao on the side looked at Liu Jin's appearance and immediately knew that this guy must be trying to deceive people.

But the chili is indeed a good thing, the tomatoes are also good and taste very refreshing, and the corn is also very fragrant. I ate them last year.



"Sell newspapers~ sell newspapers~"

"The seeds brought back from Golden Continent have blossomed and bear fruit~"

"The yield of corn is extremely high, and it is said to have miraculous effects in nourishing yin and nourishing yang~"

"Chili pepper is the favorite condiment of His Royal Highness the Crown Prince. Eating chili pepper can dispel cold and dampness, and is the best condiment for hot pot~"

"Tomatoes are said to have beautifying effects. The empress in the palace eats tomatoes every day~"

In the streets and alleys of the Beijing-Tianjin area, as the morning sun shone, one by one the newsboys opened their voices and shouted loudly.

Newspapers have become an essential part of the lives of young and old men in the Beijing-Tianjin area.

In other words, you don’t have to eat breakfast, but you must read the newspaper.

If you don't read newspapers and don't know about some national events, anecdotes and the like, you will be embarrassed to go out, because you will find that you and other people have nothing to talk about.

Therefore, newspaper sales are very strong.

At the beginning last year, newspapers were published every few days. Now there are new newspapers every day. At the beginning, only 5,000 copies were issued every day in the capital. But now, in the capital alone, the daily newspaper sales can reach 200,000.

share.

There are already thousands of newsboys selling newspapers here in the capital every day. Every morning inside and outside the capital, no matter it is windy or rainy, there are bound to be the sounds of these newsboys.

"The crops brought back from Golden Continent have finally begun to mature."

"I just don't know when I can buy it. I really want to buy some and try it."

"Isn't that right? When Duke Zhuangyuan said that the yield of sweet potatoes, potatoes, and corn in Golden Continent could reach dozens of dan per mu, I didn't believe it. Now it seems that autumn is coming soon, and we will know by then.

."

"The Number One Scholar probably won't lie to us."

"Didn't the newspaper say that the sweet potatoes and potatoes have not yet reached the harvest season, but the corn has already reached the harvest season and is starting to be harvested."

“Is this corn really nourishing yin and yang?”

"Who knows, but last time I secretly went to the cornfield to look at the corns. Not to mention, this corn looks a bit like a man. Maybe it can really nourish yin and yang."

"really?"

"How could it be fake?"

"I heard that there is a store here on Zhuque Street that is being renovated. It is said that it is specially used to sell these things from the Golden Continent. The decoration is very luxurious. How can the things sold here be cheap?"

"Maybe it's really possible."

"I have a relative who was a crew member who went to Golden Continent last time. He told me that these descendants of the Yin Shang in Golden Continent are all very tall and strong."

"And many of these descendants of Yinshan don't wear clothes, so they can see things like that. I heard they are very big, so maybe it's true."

"Is there anything else?"

"Can I lie to you?"

"There are many sailors who have returned from Golden Continent here in the capital. If you don't believe it, you can go and ask."

"Does any of you know about this chili pepper?"

"This chili is very spicy, very spicy. Just a little bit of it can make you unbearable."

"But, this thing is very expensive. I heard that only the emperor and the prince in the palace can eat it. If you eat hot pot here at Wangyue Tower, it will cost a lot of money to add a little chili."

"A relative of mine has tasted this chili. It's very spicy, but it's spicy. The more you eat it, the more delicious it becomes. You can't stop loving it."

"It's summer now. In winter, if you eat chili, you won't feel cold at all. It can indeed dispel the cold and dampness."

"What you said is so amazing, isn't it?"

"Are the things brought back from Golden Continent so magical?"

"Of course, otherwise what do you think? This Golden Continent is full of gold. How can the things brought back from Golden Continent be any worse?"

"I heard that the queen in the palace eats these tomatoes every day. Add some eggs to make soup. It's sour and sweet, and it's good for your beauty."

"……."

Along with the sales of the Ming Dynasty Morning Post, corn, peppers, and tomatoes soon became the objects of discussion among young and old men in the capital.

The capital city is very big if you say it is big, but it is really small if you say it is small.

If something big happens, it will spread throughout the capital immediately.

Almost all the people in the capital knew about the affairs of the emperor's family in the palace.

Through the publicity of the Tomorrow Morning Post, corn, peppers and tomatoes were labeled with some labels.

The things brought back from Golden Continent have incredible effects, and are labeled as things that the emperor and queen in the palace like to eat, etc.

If you are a person from later generations, you will know at a glance that this is a very typical marketing method. It is nothing more than a subtle impression that these things and these labels are equivalent in everyone's impression.

In this way, when selling, whether it is selling at a high price or promoting promotion, its effect can be very obvious.

Of course, Liu Jin's marketing methods have just begun.

Soon, some of the more famous restaurants in the Beijing-Tianjin area launched a series of dishes using Huangjinzhou crops as ingredients.

Leaders in the catering industry such as Wangyue Tower in Beijing, Wanghai Tower in Tianjin, Shiweitian, etc. all keep up with the trends of the times and constantly introduce new ones.

Moltke found these restaurants and restaurants and gave them priority in supplying these crops from Golden Continent and asked them to design some new dishes.

Tomato and egg soup, a simple thing in later generations, has now become a new dish in the most upscale restaurants in Beijing. A serving of tomato and egg soup actually costs five taels of silver.

You are as expensive as grandma's house, and you are so evil as to be at grandma's house.

But the sales are very hot, and it has been extremely popular since it was launched. There are too many rich people in the Beijing and Tianjin areas, and they don't need these few taels of silver. No matter what, they always have to try it first.

Boiled corn in boiling water, simple corn cobs, are sold for 1 tael of silver each in these restaurants, which is very expensive.

However, because it is said that corn has the effect of nourishing yin and replenishing yang, it is also very popular. Coupled with the natural fragrance of corn, the corn became extremely popular as soon as it was introduced. Almost all customers who went there must order this dish.

Chili peppers are also very popular.

Stir-fried pork with chili, adding some chili to the stir-fry, chili dipping sauce, etc. Everything is very expensive, but they are very popular.

I heard that the prince likes to eat this very much.

Although it is very spicy, many people were moved to tears when they tasted it for the first time, and even did not dare to touch it.

But after trying it a few times, the chili becomes more and more addictive. Many people originally didn’t have a very good appetite, but after eating chili, their appetite actually improved.

Eating spicy food soon became popular in these high-end restaurants in the Beijing-Tianjin area, becoming a high-end ingredient and condiment that only the truly rich people in Beijing can afford.

These don't even count.

Liu Jin also asked Mao Qi to deliver food to prominent people in the Beijing-Tianjin area.

The yields of corn, peppers, and tomatoes are quite high, and there are plenty of them.

So it goes up to Emperor Hongzhi, Empress Dowager Zhou, Empress Zhang in the palace, down to the princes and nobles above the imperial court, cabinet ministers, six ministries and nine ministers, etc.

Liu Jin asked Mao Qi to send someone to deliver it free of charge, so that these princes and nobles could have a taste of the crops brought back from Golden Continent and what they tasted like.

Everyone is actually very curious about these things.

So everyone is willing to try it and try this novelty. What’s more, these things are praised as amazing in the newspapers, so everyone wants to try it even more.

So Queen Zhang in the palace always had tomato and egg soup for every meal, because it is said that this food can beautify and nourish the skin. Women all love beauty. Eating this food can beautify and nourish the skin, so naturally they should eat more.

At the same time, Empress Zhang also told Xiao Jing every day to feed Emperor Hongzhi corn to nourish yin and yang. As everyone knows, it is said that after Emperor Hongzhi ate it, his digestion was better and his appetite was greater.

The emperors and queens all eat these things, and the princes and nobles below are all the same. The ladies like to drink tomato and egg soup. As for the men, chili and corn are absolutely indispensable.

This chapter has been completed!
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