Peter Kenyon, almost everyone in the football world did not know him... After all, this man achieved impressive business results at Manchester United, and then defected to Chelsea. He has always said that he is a Manchester United fan,
But he was very determined when he defected. The important thing is that after he defected, he took away many secrets of Manchester United, especially the player information that Manchester United had been observing. Chelsea immediately snatched it from Manchester United.
Players like Robben and Mikel. Chelsea's ability to sign them is directly related to Kenyon.
But now, Peter Kenyon is not very famous. He is well-known in the circle, but ordinary fans are not very familiar with him. The current CEO of Manchester United is still the pervert who likes to spy on women going to the toilet.
Crazy Edwards. Although Peter Kenyon is responsible for the commercial promotion of Manchester United, everyone's attention is on Edwards. Because he will break out big scandals every once in a while, and he is much more interesting than Kenyon.
.
Today is the first time that Lister met Peter Kenyon. The forty-three-year-old Peter Kenyon is a miracle in business. He has been the CEO of Enbao for eleven years and turned a company with only six thousand
A company with sales of 10,000,000 yuan has become the largest sports brand in England with annual sales of more than 600 million yuan. Even when he left Enbao, the Enbao brand was more high-end than Puma. And his outstanding results at Enbao were regarded as
Manchester United looks to have arrived at Manchester United.
"Mr. Kenyon, first time meeting you."
Peter Kenyon first worked at Manchester United and later at Chelsea, and was an absolutely indispensable connection for Lister to enter English football. Therefore, Lister stepped forward and greeted Peter Kenyon warmly.
"Hello, Mr. Cherny."
After Kenyon came to Manchester United, he heard that Ferguson and List had some unpleasantness. It was two years ago that Ferguson admired Bobowski, but was disturbed by List's agent. However, this small matter did not affect Kenyon.
En's judgment. Kenyon is a very confident and arbitrary person. Michael Williams is very simple. After helping Lister and Kenyon create such an opportunity, he did not show up at all. Only those who met today
Lister and Kenyon.
"Mr. Cherney, Michael has conveyed your meaning. To be honest, I am very interested. Can you tell me in more detail?"
Arrogance? There really is a kind of arrogance. Although Kenyon's tone was not that arrogant, his attitude made Rist very unhappy. Before meeting Kenyon, Rist always thought that Kenyon should be a very gentleman.
A person with a graceful manner. But the first words he said made List quite uncomfortable, but List was not angry. Maybe Kenyon had been in a high position for too long and had no contact with an agent like List.
It seems that some agents look down upon agents like List.
"Mr. Kenyon, it's very simple. The Premier League's influence in China is increasing day by day, and Manchester United's fans are no longer in the minority. However, there is still a gap in the number of fans between Manchester United and Serie A teams such as Milan, Inter Milan, and Juventus.
. I believe that Manchester United does not want to give up the big market in China or the big market in the Far East. And for the sake of the Manchester United fans in China, I hope to be able to arrange for Manchester United to play in China."
Kenyon didn't speak immediately, but lowered his head and didn't know what to think. Lister wasn't in a hurry, but he was very dissatisfied with Kenyon's attitude. Lister is now considered the number one agent in European football.
, but it seems that Kenyon is too proud.
In fact, some of Lister's feelings are correct. Whether Kenyon was at Enba or when he was at Manchester United, he was doing business things. For nearly ten years, the objects he negotiated with were all
A high-level figure like the CEO of a large company. In terms of business ability, Kenyon is invincible. But this is his first contact with a football agent. At Manchester United, he doesn't care about player transfers, so he has no chance to interact with football.
Broker contact.
In his heart, he looks down on the football agent industry, they are just a bunch of parasites. Not to mention that although List is the best in European football, he is not the kind of super agent who can make all the difference in European football.
So it was indeed a bit of neglect.
After thinking for a while, Kenyon raised his head and said: "Mr. Cherney, Manchester United is indeed interested in competing in Asia. But we still have to see the other party's sincerity and whether they have the ability to make arrangements.
"
List nodded. Kenyon may have despised List, but he took Manchester United's commercial game very seriously.
"Mr. Kenyon, it's easy to say. Sincerity, they have a lot of sincerity. Look, they found me first, and I found Michael Williams, and then found you. Tell me about such a complicated process.
Being able to contact Manchester United is a sign of sincerity."
List is the most important thing to Manchester United. Because Manchester United won the Triple Crown in 1999, even if there were some changes due to List's appearance, according to the strength of Manchester United at that time, the results were still outstanding. Manchester United in China
Its influence far exceeds that of Lazio. Manchester United became the club with the most fans in the Far East thanks to its Triple Crown in 1999.
Of course, these are not big reasons for List. List hopes to use Manchester United's trip to China to ease the relationship with Ferguson and deepen the relationship with Ferguson. Don't look at Chelsea, Manchester City, and Real Madrid in later generations.
Money is very powerful. In fact, Ferguson is no worse than them when it comes to spending money. And now that Ruud Ruud has entered Eindhoven, Riester wants to play a role for Ferguson.
Using this business name, I hope to establish some kind of personal friendship with Ferguson. Ferguson will be the head coach of Manchester United for more than ten years in the future, and with his huge connections and prestige in English football, with him
Everything is easy in English football.
"As for ability, it's very simple. The Chinese company AutoNavi that is preparing to do this this time has done games between the England national team and the Chinese national team. They are the most powerful sports and culture company in China. They do this kind of business.
The game is the best in China. There won’t be any problems.”
"good."
Kenyon nodded and said, "It looks like we can talk further."
"Mr. Kenyon, I am just an intermediary. Since Manchester United has intentions in this regard, I will immediately notify AutoNavi and their general manager will come over to discuss specific issues with you."
Whether List is talking with Lazio or Manchester United, they only discuss the issue of intention and last name, and never go into depth. They will not discuss appearance fees or other requirements. Because for List, these are not issues that List should deal with.
.And Riester is not as professional as others, so it is best to leave it to professionals.
For List, the so-called business competition is not the purpose, and List does not care about some of the interests of the business competition. What List is most concerned about is relying on the opportunities of this kind of business competition to have good relations with those European giants. This is
List is most concerned about this time. The target this time is Manchester United, and having a good relationship with Manchester United is List's greatest concern.
…………
"Rister, you have news so quickly."
Liu Hongwei is negotiating with Lazio, and the talks are going very smoothly. Cragnotti is a very proud person, or in other words, he is not the kind of person who likes to haggle. His idea is very simple, that is, he must surpass the Italians in Asia.
He is on the rich side. He doesn't care about the appearance fees and other benefits. If he negotiates with Manchester United, it will take a long time. Because Manchester United cannot care about everything like Cragnotti.
Therefore, the negotiations between the two parties are relatively smooth at present. Cragnotti's requirements in all aspects are very simple. The biggest requirement is that the other party can increase the publicity of Lazio in the Chinese media. The negotiations in just a few days have turned out to be fast.
The result was obtained. At this time, Liu Hongwei received a call from List. He was greatly impressed by List's power in European football.
"Well. After the negotiations with Lazio are over, you can go to England. Then I will introduce you to Manchester United's commercial director Peter Kenyon. But Mr. Liu, there are two conditions you must put forward by then."
"What conditions?"
"Manchester United coach Ferguson and their player Beckham must go to China together."
In the eyes of Chinese fans, a head coach like Ferguson is no less charming than those players, and the most popular Manchester United player is of course Beckham. In history, Shanghai Shenhua once invited Manchester United with an appearance fee of US$350,000 in the summer of 1999.
In 1999, Shanghai Shenhua earned 20 million yuan from that commercial match. However, Manchester United's China trip at that time lacked Ferguson and Beckham.
Lister doesn’t want this. Is Manchester United without Ferguson and Beckham still called Manchester United? The most popular people in Manchester United now are Ferguson and Beckham. Therefore, Lister hopes to use the contract to make Ferguson and Beckham
Come to the scene. If the two of them don't come, Manchester United's appearance fee will be reduced.
Liu Hongwei said doubtfully: "Beckham?"
Although Beckham's popularity started well, he has not yet become a heartthrob. Beckham can only be regarded as a rookie in England. Like Owen, he is not yet the absolute main force of the England national team. So Liu Hongwei is a little confused.
Why Beckham must participate.
"Mr. Liu, believe me, I'm right. Beckham's popularity is exploding now. By this time next year, his popularity will not be a little bit. By then, you won't be able to invite him even if you want to."
After Manchester United won the Triple Crown, Beckham's popularity topped the entire England and Europe, and he soon became an insurmountable model player of football commercialization in the history of world football.
"Yeah, I understand."
Liu Hongwei didn't quite understand List's reasoning, but as a partner, Liu Hongwei absolutely believed in his partner. He was more professional than List in business competitions, but as an agent in the football field, List was more professional than him.
