Lister looked at the contract offered by Nike again and was furious. Nike was indeed a little anxious after Lister met with Adidas. If the players were poached by Adidas, let alone other things, it would be a shame. So they immediately
He asked List to meet with him, but List did not keep the appointment and instead asked other people in the company to take over. List was unwilling to go directly to negotiate with Nike and would easily fall out if the negotiations failed.
For now, the cooperation between List and Nike is in all aspects. From Villa to Joaquin, Vicente, and even young players such as David Silva, Cazorla, and Ribery, List has cooperated with
Cooperation with Nike. List is unwilling to completely break with Nike. Of course, Nike cannot completely break with List.
After all, Nike is currently at a disadvantage in Spain. It can be on an equal footing with Adidas in the Spanish market, and the contribution of List players is not small. If List and Nike completely break up, List will certainly suffer a lot. But Nike also
The loss is not even a small loss, and it may be directly pushed out of the Spanish sports market by then.
Therefore, List hopes that there will be room for maneuver. Even if the Messi matter breaks down this time, it will not affect everyone's future cooperation. That's why List will let his staff participate in Messi's contract renewal negotiations. But Nike is too
Don't give yourself any face. Adidas has already offered a sponsorship fee of 1.5 million euros a year, but the new contract offered by Nike is only a sponsorship fee of 900,000 euros.
"B*tch, shit, nine hundred thousand euros. Nike really treated me like a beggar."
Lister can't help but be angry. Nine hundred thousand euros, what is this? Does Lister still lack this little money? Lister just wants more than one million sponsorship fees, and Nike is not willing to give it. This is simply a way of playing.
The 900,000 euros used by beggars are simply not suitable for the current Messi.
"I got some information from some people. Nike is very suspicious of Messi and suspects that he may be the next Saviola."
The staff member involved in List's negotiations hesitated for a moment, but then told his boss what he heard. He followed List every day and understood that Messi was the player List valued most. The young players currently under List were not
One or two. But Rist spent more time on Messi than on other players combined.
"Saviola? He also matches my Leo."
Riester curled his lips disdainfully. In fact, Saviola's popularity in 2001 was no worse than that of Messi now. Saviola's performance in the World Youth Championship that year was really shocking, even more shocking than Messi. Otherwise, it would not be the case.
This will make Barcelona eager to acquire Saviola and give him a high salary of 5 million euros. However, Saviola is almost useless now. Saviola is someone else's player, Reese
Of course, Te does not want Saviola to be compared with Messi.
How unlucky it is to compare Saviola and Messi together. Saviola has long since declined at Barcelona, and Messi is Lester's hope for the future. How dare you compare them together.
In fact, many newspapers have written about Nike's concerns. Many people analyzed Saviola's failure and believed that his thin body was a reason. But now Messi's body does not look better than Saviola's at the time. Many people think that his thin body is a reason.
The media used the Champions League final to illustrate that Messi might be the next Saviola. When playing against Liverpool, Messi performed very poorly. Many newspapers believed that it was because Messi was in poor health that his performance in that game
That's why it's that bad.
Although Messi's performance in the Eredivisie is okay, his true colors will definitely be revealed once he enters a more intense league. I didn't expect Nike to believe this.
"So Nike is not optimistic about Messi's future."
Lister shook his head. Nike bastards are too realistic. Since Nike doesn't like Messi, then don't blame Lister for choosing Adidas.
In the middle of the World Youth Championship, and when List was choosing between Nike and Adidas, the transfer market in European football also started to become lively. However, because we were about to face the 2006 World Cup, there were not many heavyweight transfers.
indivual.
The most important transfer is Arsenal's French midfielder Vieira's 20 million euro transfer to Juventus. Although this transfer has Wenger's tacit approval, it is definitely not what Wenger wants. Jerome Anderson
The differences with Wenger are getting bigger and bigger. This summer, Jerome Anderson once again manipulated Vieira's transfer. At first, Wenger didn't agree with Vieira's transfer, or Moggi flew to London in person to cut the mess quickly.
This transfer was resolved. Jerome Anderson and, of course, David Dunn's son all played disgraceful roles. Anyway, the relationship between Wenger and Jerome Anderson cannot be maintained within Arsenal.
It can be said that it is completely broken, but it has already reached the bottom of history. But here Stunt is happy to hear it. Because Vieira is gone, it is a very good result for Baptista.
Also with this incident, the conflict between Wenger and Jerome Anderson has become semi-public within Arsenal. Even if Jerome Anderson has the support of David Dunn, if he has a dispute with Wenger,
Contradictory, life at Arsenal is difficult. Vieira is one of his trump cards. Plus Henry. Now that Vieira is gone, Jerome Anderson's strength at Arsenal has dropped a lot.
After Tottenham introduced Hleb and Arshavin, they did not stop. They introduced Evra for 4 million pounds, and then bought Evra from Extremadura Club for 6 million euros.
The introduction of their goalkeeper Cesar cost more than 50 million euros throughout the summer.
Liverpool's actions were second only to Chelsea's. They introduced Valencia's Sissoko for 11 million euros, Southampton's Crouch for 12 million euros, and Real Madrid for free.
Figo introduced Leeds United genius player Lennon for one million pounds. Then he introduced two players from Villarreal in succession. Eight million euros introduced Villarreal goalkeeper Reina.
The price of 9 million euros was the introduction of Villarreal right back Maicon. Liverpool's strength once again rose to a new level.
After Roig returned to Valencia, Valencia made a lot of moves. They introduced right back Miguel for 9 million euros, Regulo and Arsenal's Edu for free. They also introduced from Porto
Diego's last transfer was to acquire Morientes from Real Madrid for 10 million euros. Generally speaking, Valencia did not spend any money, because the transfer fee for Aimar alone was enough.
The biggest move in La Liga is Atletico Madrid. After introducing many players, Atletico Madrid introduced a Croatian forward. Of course, this forward was recommended by Riester, Eduardo Silva, known as the "Fox of the Zone" in history.
.Besides this, the biggest transfer is Vicente.
When Vicente moved to Liverpool, the transfer fee was more than 20 million euros, which was relatively cheap. But at that time, Vicente's market price was at least 30 million euros. It was just because of the relationship between Riester and Valencia.
The contract was not high, so Liverpool got a bargain. Although Vicente's performance in the past three seasons was not as good as in Valencia, his price is still not cheap. Atletico Madrid brought Vicente from Liverpool to Calderon
The stadium cost a total of 18 million euros.
The transfer market is a little sluggish, but List is still making a lot of money this summer. Just from the transfer of List players, List received no less than 10 million euros in commissions. In addition, some links with List
Yes, some transferred players' transfer fees are divided into shares, etc. In total, List has received a share of more than 10 million euros.
Not to mention other things. Just like the transfer of Hleb, Arshavin, and Baptista, Riester was able to get a share of nearly 7 million euros from the transfer fee. Plus other things, even more
Much more.
With so much income, Lister hates Nike's stinginess even more. Nike is not optimistic about Messi's future, so don't blame Lister for not giving him face.
…………
"Mr. Dolan, it's a pleasure to work with you."
After receiving a cold reception from Nike, Lister quickly started negotiations with Oberly Dolan. Lister was very satisfied with the contract offered by Oberly Dolan. But Lister did not directly agree. Lister proposed
Higher requirements. Because the World Youth Championship is over, the biggest winner is Messi.
Messi helped Argentina win the World Youth Championship, became the top scorer with seven goals, and finally won the best player. The last time he completed three honors was Argentina's Saviola. Saviola was in
After becoming famous in the World Youth Championship, he moved to Barcelona and received a salary of five million euros. His sponsorship fees at that time also exceeded one million euros.
However, Riester's demands were not outrageous, and both parties were very sincere, so an agreement was quickly reached. From now on, Messi will become a player sponsored by Adidas, and the contract will be two years. The annual sponsorship fee is 1.7 million euros. Riester
Te is only willing to sign for two years. After two years, Riester believes that Messi will be even more powerful, and then the money will no longer be worth it.
In fact, with Messi's outstanding performance this season, Riester already has invitations from many companies, all to discuss the possibility of sponsoring Messi. Messi's outstanding performance in Eindhoven made him also in Argentina
His fame has greatly increased. With this World Youth Championship, Messi has become another idol in Argentine football.
But Lester is very cautious. Who is Messi? He will be Lester's ace player in the future. Lester will not let Messi be too tired for the sake of a little immediate benefit. Now for hundreds of thousands of euros, millions
The euro sponsorship fee is too much for Messi, which is totally outweighing the gain. Because in a few years when Messi becomes the number one player in world football, any sponsorship he takes over will cost millions of euros. Now he needs to build up momentum and earn money.
The days of money are still to come.
So Rist discussed with Messi's father and chose two representative ones from countless sponsorship contracts. One was an Argentinian brand, which was negotiated by Messi's brother. Rist had to let Messi endorse an Argentine brand.
, Only in this way can others say something.
In addition to local Argentinian brands, what Rist negotiated for Messi was a very famous brand. Coca-Cola. The third sponsor Rist found for Messi was Coca-Cola.
Although Coca-Cola is a big brand, its sponsorship is not high. Their annual endorsement fee for Messi is only 600,000 euros, but Riester is mainly interested in the Coca-Cola brand. Coca-Cola is not a small brand. They have long-term cooperation.
It’s possible. And if you endorse Coca-Cola today, if you feel unhappy tomorrow, you can cooperate with Pepsi-Cola. Anyway, this is a good opportunity. After doing this, Messi will have three sponsors, and he can get nearly 3 million euros in sponsorship every year.
fee.
"Mr. Cherny, it's a pleasure to work with you."
Aubrey Dolan is very happy. Nike and Adidas are rivals, and Aubrey Dolan also knows about some of Nike's internal problems. Nike believes that Messi may be just a copy of Saviola, but Aubrey Dolan is different.
Messi may be Saviola, but what if Messi is Maradona? Nike started in the United States and later entered European football. But Adidas started in European football and is far behind in football.
He has more connections, more strength, and more importantly, more courage than Nike. Aubrey Dolan's judgment of Nike feels very ridiculous.
Just for such a small amount of money, it is really short-sighted to throw away Messi. If Messi does not develop, then at most he will lose some money. But once Messi develops, the benefits gained will not be a little bit.
"Mr. Dolan, I hope there can be more cooperation between us."
"Of course, Mr. Cerny. I know you have many talented players. We at Adidas are the boss in this industry. Americans don't know what football is. We at Adidas are very interested in the talented players you have.
Just like Franck Ribery, who just moved to Lyon in the summer, we at Adidas are very interested."
"If possible, I would like to continue to cooperate with Adidas."
List nodded, and then said with a smile: "They actually mistook my Leo for Saviola. The Nike executives are really blind. But again, they started out in basketball, how could they understand a future ball king like Leo.
"
"hehe."
The two people laughed. There are more and more players in List, and we need to cooperate more closely with these companies. List will not only cooperate with one of the companies, but will cooperate with brands such as Nike, Adidas, and Puma. Who?
Lister will cooperate with anyone who offers more benefits. Now that Adidas is willing to give Messi a higher sponsorship fee, Lister will of course let Messi switch to Adidas.
Today we are cooperating with Adidas. If Nike is willing to give more money next time, maybe they will fall into the arms of Nike. List will let Messi get the same income as Zidane now in three or four years.
. He gets tens of millions of euros in sponsorship fees from Adidas every year, and he also cooperates with Adidas to create a brand. If he doesn’t get around 20 million euros every year, Lister would feel sorry for himself.