"Ivan, Arsène, you are too anxious. This will not give you enough time, but it will embarrass me."
It's not summer transfer time yet, but Leicester has already felt the signs of a prosperous transfer market this summer. Several giant clubs are not short of money, and several upstarts are already ready to circumvent UEFA's "Financial Fair Play Policy."
Everyone has money and is starting to make moves in the transfer market. Moreover, the transfer market is always interconnected. As long as a certain wealthy club or upstart takes action, there will be a series of impacts.
The transfer of Naples players is just the beginning, and some other large-scale transfers have not yet begun. Real Madrid is recruiting aggressively, but they also need to purge players to free up salary space. And as long as Real Madrid starts purging players, they will immediately be able to enter European football.
period of prosperity.
List was busy cooperating with Real Madrid when he received a call from Wenger. List put down his work and came to London to see Arsenal CEO Gazidis and Arsenal coach Wenger.
"Rister, we know you have a way."
Gazidis gave List a high hat, but List shook his head. List understood what Arsenal meant. Arsenal are short of money now, especially because they failed to finish fourth this season, so their finances have become
Very difficult. Not an ordinary difficulty.
Arsenal's performance in the Champions League in recent years has been average, but they have always been able to qualify from the group stage. As long as they qualify from the group stage, Arsenal will encounter strong opponents. Basically, they will be eliminated in the first round of the Champions League knockout round.
But don't look at Arsenal's journey to the top 16 every year. But Arsenal can get more than 30 million pounds from the Champions League every year. If you add some other direct or indirect income from the Champions League, Arsenal every year
Na's income from the Champions League exceeds 40 million euros, and when it is slightly higher, it is 50 million euros. This kind of income exceeds many teams that perform well in the Champions League.
This is a very high income for Arsenal. Arsenal is still repaying the loan, and it is a short-term loan. Therefore, this income from the Champions League must not be given up. Arsenal has been able to survive the difficult period smoothly in the past few years because
With the high income from the Champions League, there will be no Champions League next season, which means a loss of 40 million euros in income. Therefore, Arsenal is very anxious now.
"Ivan, I know you are talking to Barcelona about the transfer of Cesc Fabregas. You are not so short of money."
Arsenal really have no choice. Now they have not even secured a Champions League spot, so Fabregas' transfer can no longer be stopped. The moment he said Fabregas's name, List found Wenger's eyes.
A flash of pain.
Riester understands Wenger. Fabregas is Wenger's most proud disciple. Wenger's second generation Wenger was built with Fabregas as the core. But now he has to send away his most proud disciple, Wenger.
I will definitely feel uncomfortable.
"Rister, this money is far from enough."
Gazidis shook his head. Fabregas should be a very expensive player. It should be very common to be worth more than 50 million euros. Whether it is Real Madrid, Manchester City, or Chelsea, they will definitely be willing to pay for Fabregas.
It cost more than 50 million euros. But Fabregas only wanted to move to Barcelona, and the relationship between Arsenal and Barcelona clubs has always been good. Since the beginning of the new century, there have been many transfers between Arsenal and Barcelona.
This time Fabregas will definitely go to Barcelona. Arsenal is not confident enough due to financial reasons. The final transfer was only about 40 million euros, and Barcelona is not willing to pay this money directly. Barcelona is also short of money.
Rosell is a very cautious person in the transfer market, so Barcelona adopted a series of other methods. For example, the down payment was only 29 million euros, Fabregas paid 5 million euros himself, and there were a lot of follow-up terms. Only if they are satisfied
Only those follow-up terms will be fully paid by Barcelona. For Arsenal, who are currently short of money, such a transfer issue cannot solve a big problem.
"Ivan, look at how many months it is now. If you rush things like this, there will be a lack of time for operation. They won't have time to arrange their sponsorship advertising, and they won't give you too high appearance fees by then."
"We understand. That's why we came to you. We believe that with your rich experience, we can do our best."
Although compliments from others sound comfortable, especially those from Arsenal CEO Gazidis, which makes List feel even more comfortable. But List still has some difficulties.
The reason why Gazidis and Wenger approached Riester is very simple. They are short of money next season, so they are planning to go to Asia to make money. In European football, other giants and strong teams have already started to go to Asia to make money.
For example, Real Madrid has gone to Asia to play three commercial games, and other major giants are not to be outdone. Including the Italian football team held the Italian Super Cup in Beijing last summer, all in order to make money.
However, Wenger has always opposed such commercial competitions, so Arsenal will not even hold pre-season training in other continents for the past ten years, let alone go to Asia to play commercial competitions. But this time Wenger could not resist it.
I can only agree with Gazidis's idea.
But it was too late. It was almost May before Arsenal found List. But this was mainly because it was not until March that the situation in the Premier League became completely clear, and Arsenal began to really fall behind and lose
The hope of entering the Champions League next season. Then Gazidis thought that he should go to Asia to make money, otherwise it would not be easy to survive next season. But he needed to convince the stubborn Wenger. So it took some time. The final time is now.
In May, I started planning now, and the game will be played in early July. It has only been two months, and the time is too tight. Clubs that wanted to go to the Asian Commercial Championship in the past didn't start working with Riester seven or eight months in advance.
Contact. Just to carry out publicity and then sell various advertisements, which one does not take more than three months.
"Time is still too tight."
List is in some trouble. Arsenal is obviously going to Asia to play five or six games in order to fill the financial hole next season, hoping to take away about 20 million euros to make up for the loss of not being able to play in the Champions League. But it is not that easy.
.
"That's why I'm looking for you."
Lister thought for a while and nodded. A true hero is shown in times of crisis. Now that Arsenal has found him, Lister is ready to take action. Lister and Amap already have rich experience in the wealthy business competition. With those rookies
Sports companies are simply not on the same level.
Some other sports companies play commercial games in Asia and only have two aspects of income. One is ticket income and the other is sponsorship income. Therefore, once the sponsors are not active, when the European giants often pay appearance fees of more than one million euros, they will not pay at all.
I can't afford it. But after so many years, Lister and AutoNavi have developed a complete set of ways to make money.
Reasonably arrange the team's schedule, organize fan meetings, sell jersey tickets, promote the event, and find TV broadcast partners. Because of the excellent organization, it can attract many sponsors, and it can also bargain with TV stations for many years.
to obtain sufficient broadcasting fees. Among the current Chinese commercial competitions, only the commercial competitions organized by Lister and AutoNavi can obtain high broadcasting fees. There are also on-site jersey sales, allowing players to
Selling the image rights within half a year and one year is the specialty of AutoNavi. Every time it operates a European giant, AutoNavi's profit easily exceeds 100 million yuan. For example, when operating Real Madrid, the profit directly exceeded 200 million yuan in 2005.
Forty million yuan.
Maybe the income from operating Arsenal is a little less than before, but it is definitely not inoperable. So he said: "Okay. I will contact you immediately to see, but you must also be mentally prepared. It is estimated that it should be 100% less than the usual appearance fee.
About twenty or thirty, because you made your decision too late."
"Okay, Riester. We are waiting for your good news."
…………
"No, Lester. How could Arsenal be in such a hurry? There simply isn't enough time."
"Lack of money."
Liu Hongwei on the other end of the phone had a headache. He had never been so anxious about a business competition. Not to mention May, even March was already relatively late.
"I read the newspapers and they say Arsenal are rich every day."
"It's true that they have money. Arsenal has made a profit every year in the past few years. Last year, Arsenal made a profit of nearly 40 million pounds. However, the short-term loan for Arsenal's new stadium is a huge pressure on Arsenal. The money in their bank,
It’s all money that can’t be used. Arsenal won’t have the Champions League next season, so they want to make money in Asia.”
"It's not impossible."
Liu Hongwei hesitated and said: "Don't say it's two months, just give me half a month and I can complete a game. But this way our profits will be less, and Arsenal's appearance fee will not be enough."
Too high."
Liu Hongwei is a businessman. With the same effort, the final profit is far less than that of other competitions. He doesn't really want to hold such a commercial competition. Moreover, Arsenal is a declining strong team, and the lineup has become more and more difficult in recent years.
Yue Diaosi. Although Arsenal has many fans in China, in Liu Hongwei's eyes, Real Madrid, Barcelona, and Manchester United have even less development prospects than Chelsea and Manchester City.
"Old Liu, look forward. That is to say, within two or three years Arsenal will be able to get rid of the current situation, and Arsenal will still be a strong team in Europe. This time we help Arsenal, and Arsenal will appreciate it."
"OK."
Liu Hongwei was not trying to give Arsenal face, because for Liu Hongwei, AutoNavi and Arsenal had never cooperated. Liu Hongwei reluctantly nodded for the sake of Lister as a partner.
"That is to say, the profit is a little less, so I think it is a face to Arsenal. I will immediately send people over to negotiate with Arsenal, and I will start publicity now. But Arsenal must guarantee that they must come to Asia.
Otherwise, the losses for both of us will be great."
"Don't worry. Arsenal is also a traditional giant in English football, and there will be no such thing as going back on one's word."
