The spn plan couldn't keep up with the changes. The originally planned rest plan changed again and again, and now he could only rush to Nike's European headquarters in Amsterdam, the Netherlands. Fortunately, the air transport from London was developed, so Li Yu didn't delay, so he had to dedicate the originally planned gift to Zhan.
Jenny's flowers were temporarily given to the cafe waiter, and she left a message explaining the situation to Jenny, and went straight to the airport to Amsterdam.
As the world's leading sports brand, nke always pursues detail innovation and conceptual breakthroughs in product design. The completely open office space, various textured materials and smooth lines organize the sense of space very neatly, and the industrial design style
It’s also quite eye-catching, with elements from various nke product lines cleverly integrated into it.
For many sports fans, working at NKE is their dream, and NKE has indeed created a good environment for its employees that is worth paying for.
Just walking into it, "I have to throw away the real thing!" Compared with Everton's old training base, no wonder Li Yu had such emotion as soon as he walked in!
Before he could stand still, Wirtz came to Li Yu and said, "Let me accompany you to visit Amsterdam today. It's rare for you to have a holiday!" [
He rushed here without stopping, but he didn't expect such an arrangement. "I said it in such a hurry, why did I end up going shopping instead!" Li Yu was not happy.
Of course, Wirtz didn't know that he had unintentionally disrupted Li Yu's entire holiday plan. Gu shrugged, "The details of the contract have been discussed with the specific person in charge via video conference, but the actual signing of the contract still has to wait for the person in charge from NKE's Shanghai headquarters.
Mr. Langton is on his way!"
"So, my contract is with NKE Asia Pacific?" Li Yu realized the key issue, and then recalled Wirtz's previous emotions, and immediately asked.
"I can't say much, but your series is mainly for the Asian region. In order to facilitate the operation, your contract is responsible for the Asia-Pacific region!" Wirtz explained clearly that the sports equipment Li Yu will contract to produce in the future, to put it bluntly, is
Mainly focused on China, of course there will also be some in Europe, but they won’t be as focused as on Asia. After all, they are all products of NKE.
"While waiting for someone, I actually just want to introduce you to the background of nke. I can't sign the contract right away. You don't know the background of this company at all!"
"I know! Those who buy sports equipment, we in China call it Big Check!" Li Yu's answer only made Wirtz cover his head.
"Fortunately, they didn't come, what a big check, oh my God!" Wirtz was still secretly rejoicing in his heart, but his plan to visit Amsterdam was completely shelved, and he was replaced by literacy.
The name nke is very auspicious in the eyes of Westerners, and it is easy to read and remember, and can be shouted loudly. The Nike trademark symbolizes the feathers on the wings of the Greek goddess of victory, which represents speed, but also represents dynamics and softness. Nike
The company's Nike trademark is a small hook with a simple and powerful shape, as fast as lightning. At first glance, it reminds people of the speed and explosive power produced by using Nike sporting goods.
The first sports shoe named "Nike", the sole has square ridges to enhance stability, and there are knife-shaped hooks on both sides of the shoe body, symbolizing the wings of the goddess.
In 1980, nke entered China and established the first nke production liaison representative office in Yanjing.
In 1996, nke Sports Goods Co., Ltd., a wholly-owned subsidiary, was officially established in Yanjing, with its headquarters in Shanghai and branches in Yanjing and Wanzhou (Hong Kong was also merged into Huaxia District as a branch in January 2002
).
In May 2002, NKE began to hold NKE Scorpion Dou 3-on-3 football matches across the country. Hundreds of youth teams competed for medals at the three levels of 14, 16, and 18 years old in Guanzhou, Shanghai, and China.
.This is another great move made by nke for the development of Chinese youth sports.
Wirtz found a relatively quiet cafe, and as soon as the two of them sat down, he began to introduce them all, including some common sense and information related to the China region.
"From the data, NKE's popularity in China is completely based on NBA's influence in China. In other words, they are mainly basketball equipment and sports shoes. In terms of football, NKE really can't do it. This is why they can
The main reason why I spent a lot of money to sign a contract with you and repeatedly made concessions. In order to accommodate your time, the person in charge of Asia even flew over to sign a contract with you. They want to use you to open a big gap in China!" Wirtz is quite conscientious.
The agent, different from his usual lazy demeanor, is now analyzing clearly and clearly. It can be heard that the Frenchman who seemed a bit lazy before must have done enough relevant analysis.
"So, they are planning to use me as their spokesperson to produce a series of football-related products? Mainly targeting the Chinese market?" Li Yu really heard some clues, but he still couldn't believe it. After more than a year of playing football,
Career will earn the other party such respect. Of course, he can't ask these questions.
"Yes, you should know that in NKE's home country, it successfully signed NBA superstar Jordan and released the Jumpman series, which achieved great success. Nike is copying this successful series to China, a huge market that far exceeds the local market.
." Wirtz pointed at Li Yu and continued, "Of course there is still a certain gap in your popularity, but your age and your potential are definitely the most suitable candidate. I even think my asking price is low!
"
"I finally understand! But do you need to negotiate with Everton Club? After all, the contract with the club has image rights issues!" Li Yu himself did not expect that he would be so careful.
"I have already communicated with the Everton club in advance. After the contract between Nike and you is signed, I think your club will also have further cooperation with Nike. You must know that Everton has become one of the most well-known clubs in China.
One!" Wirtz did not talk about the specific discussion process, only a result. When they found out it was late, the two were ready to leave.
"Lee, be sure to remember the information I mentioned before!" Wirtz was still a little worried and wanted to remind him before going out.[
"Remember, isn't it a big check mark?" Li Yu casually gave his answer.
"It's such a big check mark. I talked about my feelings for a long time in vain!"
Seeing that Wirtz looked unkind, Li Yu said with a smile, "You're just kidding, where did your unique French humor go! I remember the angel wings!"
"Well, that's pretty much it! Meeting you this time is different from before. It's a bit like when I was at Juventus, and I don't want to, but it's different anyway!" Wirtz found that Li Yu had changed a lot this time.
He has obviously become more mature and natural, especially when he can quickly grasp the key points in several conversations, but his lame jokes are really not good!
"Why do you think there is still something wrong?" Wirtz noticed that Li Yu had walked out and was still gesturing with her wings with both hands. He suddenly realized that something was wrong, "What the hell, the feathers on the wings of the Greek Goddess of Victory, how could this happen?
The boy has grown into angel wings!"
"You boy, stop here!"
Li Yu found a good hotel early in Amsterdam, finished dinner with Wirtz, returned to her room and fell asleep!
In two days and one night, I flew back and forth twice, and actually went to three countries, and finally experienced what it's like to be a trapeze artist.
Lying on the hotel bed, Li Yu suddenly fell into a dream.
After a night of talking, if it weren't for the reminder sound coming from the optical brain, he would have slept for a while longer.
"Why did you remember this thing when there was no competition!"
When I opened the prompt, I discovered that it was a notification of reward points from my previous competition, as well as a prompt for the sponsorship that I was about to sign and whether to activate the task.
Of course, I accept all the good things, but after reading these notices, Li Yu got up and washed up. I was so tired yesterday that I forgot to take a shower before going to bed. There is an important signing today, so I must be neat and tidy.
It's inevitable.
In the afternoon, Li Yu and Wirtz appeared on time in the conference room of Nike's Amsterdam headquarters.
Wirtz enthusiastically introduced Li Yu to Nike executives, and Li Yu would politely stand up and shake hands one by one, exchange brief greetings, and immediately get to the topic of the meeting.
The person in charge of Nike's Asia-Pacific region was obviously well prepared. During the meeting, he presented the design concepts like Li Yu.
In the short short film, Li Yu finally learned that Nike had done enough preparations for this signing.
The series specially created by Nike for Li Yu added elements of the Chinese dragon to their original logo. The two were unified and combined to form a unique logo for the series, the Dragon Series!
When Li Yu came to Huabei, she always talked about a big check mark, and the hook part turned into a lifelike dragon head. The entire logo is a highly combined product of a Chinese dragon hovering in the air and Nike's original logo.
I have to say that as long as you are Chinese, you will definitely like this vivid logo when you see it. Anyway, Li Yu was shocked at first sight and liked it from the bottom of his heart.
The subsequent negotiations went very smoothly. The specific details had been discussed in advance. In fact, this meeting was for nke to let Li Yu realize that the company attached great importance to this signing. After all, it was not a big surprise for both parties and they wanted to contract for a long time.
, it is necessary to leave a good impression on the other party for the first time.[
After the signing was completed, media interviews were conducted immediately. The various media outlets who were notified in advance were deeply attracted and shocked when they saw the short film specially produced by nke company!
The first media meeting for signing the contract was extremely successful, especially the Chinese media, which actively inquired about the specific launch time and approximate price range of the Dragon series created for China.
No one present at the meeting expected that each model of the series that NKE spent so much effort to create would be the first in China, and that each model would be a limited edition signed with Li Yu embroidery or laser, and the price would be the same as the regular edition.
But in order to obtain the right to purchase the limited edition, you must purchase a certain amount of nke products to obtain it. There are no other conditions on a first-come, first-served basis.
As for the price issue, it will be more affordable than the Jordan series.
Other specific matters can only be known until the official product launch.
ps: It sounds like an advertisement, but if there is such a thing, I will definitely buy it!
