Zhong Jinwei smiled slightly and said to Emperor Chongzhen: "Your Majesty, this newspaper can actually be used to make money."
When Emperor Chongzhen heard this, the smile he had put on his face immediately became natural, and he quickly asked: "Master Zhong, how do you make money?"
After hearing this, Wen Tiren was curious, and he also paid attention to how newspapers made money.
Just listen to Zhong Jinwei's introduction: "Your Majesty, because this newspaper is for ordinary people, the content in it can not only be the court policies that local governments are concerned about, but also information about official promotions and demotions. Even this kind of information is not written unless necessary.
, just write some interesting things.”
When Wen Tiren heard this, he had some concerns in his heart and couldn't help but said: "Zhongxing Hou, if you only write interesting stories, how will you guide public opinion?"
He always remembered that this was the main purpose. If he just wrote some interesting things to entertain the people, he would not be very interested.
Emperor Chongzhen nodded after hearing Wen Tiren's words and listened to Zhong Jinwei's explanation.
When Zhong Jinwei heard Wen Tiren's question, he turned to him and explained: "I'm just making an analogy. Of course, interesting stories can also guide public opinion. Isn't there an old saying that education can be entertaining!"
Listening to Zhong Jinwei's explanation using ancient proverbs, Wen Tiren's old face couldn't help but blush slightly. His own thinking did not change from the Di newspaper, so he forgot the word.
Zhong Jinwei noticed the change in Wen Tiren's expression and secretly smiled in his heart. He turned to Emperor Chongzhen again and continued: "Your Majesty, a newspaper can be composed of multiple pages, and the content of each page can be arranged like this."
"Master Zhong, please speak." Emperor Chongzhen used words to cover up his embarrassment similar to that of Wen Tiren.
"A page is used to publish explanations of policies related to the people. For example, this banking reform can completely publish the causes and consequences, as well as the benefits of banking reform to the people, so that the people can see it first. In this way, those members
It’s not that easy to stir up trouble, and there won’t be that many people participating in this civil uprising.”
Zhong Jinwei's words combined with the Nanjing Civil War caused the three people in the hall to nod.
"In addition, we can publish the brutal and inhumane evil deeds of Jianlu in print. We can show it through short stories, so that people who don't go to the theater can also know about it, and the audience will be wider."
The three people in the hall nodded again. The audience that the troupe faced each time was very limited, and the cost was also very high. In comparison, it was not very cost-effective.
Zhong Jinwei then said: "Let's create another page to publish Liaodong, especially how the Denglai Ming army attacked the Jianlu under difficult conditions. We can choose the deeds of the meritorious soldiers to tell. The story will be more vivid, and not only the people will be willing to listen.
, the soldiers will also fight more attentively."
After hearing this, Wang Chengen couldn't help but think to himself, the things that Marquis Zhongxing moved from later generations have many benefits. No wonder the emperor is very nervous about his safety. This is really a priceless treasure!
"In addition, we can also publish some academic issues to guide the social atmosphere to change towards research and learning."
As soon as Zhong Jinwei finished speaking, Wen Tiren spoke again: "Marquis Zhongxing, how should we do this specifically?"
He was extremely dissatisfied with the current social atmosphere. He was very luxurious, liked empty talk, etc., which were extremely harmful to the Ming Dynasty. He also wanted to change this atmosphere, but at this time the atmosphere had become established, and even if he wanted to change, he was quite powerless.
After hearing what Zhong Jinwei said, Shi couldn't help but ask.
Zhong Jinwei turned to Wen Tiren again and replied with a smile: "Master Wen, this involves another difference between newspapers and Di newspapers."
Seeing that Wen Tiren was very concerned, he continued to explain: "One difference between newspapers and newspapers is that the content published in newspapers can be contributed by ordinary people, mainly those who can read and write, that is, they can write articles.
Publish it in newspapers so that the people of Ming Dynasty can see it. As long as we select the manuscripts in a targeted manner, we will naturally be able to provide guidance."
As Emperor Chongzhen listened, he thought that this method was unprecedented. It was a bit similar to a court announcement, but very different. It was a bit similar to a dibao, but the difference had just been explained by Zhong Jinwei.
When he saw Zhong Jinwei stopping there without saying anything, he asked the question that Zhong Jinwei before him had not yet answered: "Master Zhong, this newspaper is indeed good, but didn't Master Zhong say that this newspaper can make money? Where does the money come from?"
?”
When Zhong Jinwei heard this, he was only talking about the advantages of newspapers being different from Di newspapers, and suddenly forgot about the question asked by Emperor Chongzhen.
So, he turned to Emperor Chongzhen and said: "What I just said in the newspaper is what the people are happy to hear. In this environment where there is no television...and not much entertainment, the newspaper will be more popular..."
Emperor Chongzhen quickly caught the pause in Zhong Jinwei's words, interrupted Zhong Jinwei and asked: "Master Zhong, what store did you want to talk about just now?"
Zhong Jinwei laughed and explained: "It's the movies and TV shows in Chen's hometown. I said it smoothly, but then I remembered that no one has heard of it now, so I changed my mind."
"What is that?" Emperor Chongzhen replied curiously.
"It is a kind of drama-like, but very real story presentation. It can be about modern, ancient, or future events, and can be seen by every household." Zhong Jinwei tried to explain.
Then he saw the three people in the palace, not only Emperor Chongzhen, but also Wen Tiren and Wang Chengen, all showing longing expressions, and said with a smile: "It's impossible to do it now. It requires technological advancement before we can see it. My
There are a few movies on the phone, it’s ready to be smashed, and the battery is out of power.”
Emperor Chongzhen sighed regretfully after hearing this, and then said: "Master Zhong, there are too many unheard-of things about your hometown!"
Zhong Jinwei smiled after hearing this and said: "Your Majesty, after the Ming Dynasty is strong and restored, I will be happy to tell you about the wonders of my hometown."
Wen Tiren listened on the side and couldn't help but sigh in his heart. He really hated himself for being so old.
Emperor Chongzhen smiled and nodded, and then said: "I diverted the conversation just now, and Master Zhong went on to talk about how to make money."
Zhong Jinwei smiled. He thought about what he had just said before continuing: "Newspapers will definitely be more popular under the premise that there is not much entertainment at present. This is the premise. On this basis, we should try to reduce the cost as much as possible, so that
The common people can afford to consume this newspaper, so even if each newspaper only has a small profit, the Ming Dynasty is so big, the collective profit will not be small."
This time Wen Tiren frowned again, and he interjected and asked: "Zhongxing Hou, most people in the Ming Dynasty are illiterate, especially except for the Jiangnan area, the proportion of illiterates will be even higher. You want to sell this newspaper to ordinary people
, is it also unrealistic?”
When Emperor Chongzhen heard this, he seemed to think that this was a fatal flaw of newspapers trying to make money. He didn't know how to read, so it would not help if you gave the newspaper away for free.