"Stop, stop, it's right here." Mrs. Cheng Jun suddenly pointed forward and said.
Cheng Jun parked his car in the parking lot and walked into the supermarket when he met several customers carrying small bags of rice.
"Look, we're late. All they brought was Fuwang rice." Cheng Jun quickly pulled his mother-in-law and ran to the supermarket.
Cheng Jun has never been to this supermarket. However, all supermarkets are similar. Daily consumer goods such as rice and vegetables are usually placed in the back of the supermarket. In this way, customers can browse when buying daily consumer goods.
Other products in supermarkets. Drive sales of other products.
Walking inside the supermarket, Cheng Jun and his wife quickly discovered the location of the rice. There were several people there.
"Hurry up, hurry up, we must not leave empty-handed today." Cheng Jun said.
Cheng Jun took the lead and walked to the front.
Gong Liumei had seen something today. Rice with such a high price could be sold so fast. Moreover, those who bought the rice with a high price had one thing in common. Almost all of them came here after reading the news.
"I've been waiting for several days. I haven't seen any supermarket selling Fuwang rice. I only found out when I watched TV today that Fuwang rice has just come on the market, and the supermarket I chose is Xinhong. Really, I don't know what to choose.
A bigger supermarket.”
When Cheng Jun walked to the shelf, he heard a customer say.
"That's right, I wouldn't know if I hadn't seen the news today! I just want to try to see if this Fuwang rice is as good as Mr. Yuan said. Mr. Yuan is my idol." Another customer said.
"Yes. I came here after seeing the news."
Cheng Jun saw that there were only a few bags of Fuwang rice left on the shelf, so he quickly ran over and picked up two bags. The main reason was that his hand could not hold it, otherwise Cheng Jun would have wanted to grab all the rice on the shelf.
"Hey, brother, everything must be done on a first-come, first-served basis. We are here before you. You can't grab it like this." Those customers who came first were not happy. They only talked and forgot to put the Fuwang rice.
Grab it in your hand.
"Brothers, I almost went around the Shenzhen market today for this Fuwang rice. Otherwise, I would have arrived earlier than you." Cheng Jun said.
"Who hasn't turned around in a circle? I told you, in order to get here quickly, I ran through a red light. You can't do this. Queuing up." The man grabbed the Fuwang rice in Cheng Jun's hand and refused.
Let go.
"Brother, let me tell you the truth. This Fuwang rice is produced in my hometown. I have been looking forward to it for many days, but I just can't see where it is sold in the Shenzhen market. I finally got the news today. The brothers just
Fulfill me." Cheng Jun was going to be sensational.
"Brother, do you need to be so sensational for these bags of rice?" Those people couldn't laugh or cry either.
"I'm serious. I'm from Huangshi. This rice was grown in a village in Huangshi Town." Cheng Jun smiled awkwardly. He also felt that he was indeed exaggerating just now.
"How about this? Brother, please don't be so ruthless. Everyone supports domestic products, so let's all work together. How about it? You came all the way here, and you can't go back empty-handed." The man laughed.
"Okay. Everyone, please be patient and get up early tomorrow." Cheng Jun said.
"When I came in just now, I saw a group of animals carrying more than a dozen bags of various sizes. They took up all the shares," the man said.
Cheng Jun got a one-kilogram package and a two-kilogram package. Although it was a bit too little, there were only so many left on the shelves, so there was nothing he could do. However, he made a few good friends and kept in touch with each other.
We made an appointment to have dinner together at each other's houses.
Gong Liumei was dumbfounded. After selling rice in the supermarket for so many years, she had never seen customers go to war over a bag of rice. My dear, this is simply a famine.
DaFai did not succeed in obtaining the sales rights of Fuwang Rice and did not take it seriously. The reason why they talked with Fuwang Rice was mainly because the profit margin of Fuwang Rice was much higher than that of island country rice. After all, island country rice is more expensive.
In addition to high transportation costs, entering the domestic market also requires tariffs. However, the islanders are very strong. There is not much profit margin left for DaFai. Fuwang rice has just come out and has no reputation. DaFai naturally
Think they can get more rights.
Jiafu did not expect that Fuwang Rice would choose to refuse to cooperate with them. It also did not expect that Fuwang Rice would still be able to open up the market in Shenzhen after leaving Jiafu.
Café de Café didn’t pay too much attention to the sales of Fuwang Rice. Since the cooperation with Fuwang Rice failed, Café de Café prepared to introduce a batch of island country rice and Thai fragrant rice. The sales performance of these rice is still good.
On the first day Fuwang Rice was launched on the Shenzhen Stock Exchange, it didn’t even attract any attention from Dafu. After all, rice is not the most important source of profit for supermarkets.
One hundred kilograms of rice can't even make a splash in the deep pool of Shenzhen's high-end rice market.
But a few days later, DaFai had to face a problem. All stores had experienced a decline in performance in the past few days.
Café de Café is a private enterprise, and Chairman Feng Dongrong is also considered a prominent figure in Shenzhen City. It is definitely not an accident that it has grown from a small store to the current well-known enterprise in Guangdong Province.
"Why is there a decline in performance? Check the reasons carefully!" Feng Dongrong was very calm.
"Chairman, I think it is normal for performance to decline after the National Day and Mid-Autumn Festival. After all, consumers will be less enthusiastic about shopping in supermarkets after a long holiday. I think there will be some improvement after a while.
Improvement." said Gong Shigao, general manager of Dajiafu.
"No, what you said makes no sense at all. It has been so long since the two periods. The impact of the two periods should have disappeared long ago. And just last week, the performance rebounded. But this week, the performance is slowly declining.
Moreover, our supermarket is conducting promotions this week, but its performance is declining. Is there no other reason?" Feng Dongrong said.
"In the past few days, the store manager has called us to ask about Fuwang Rice. However, Fuwang Rice has not reached an agreement with us. They are unwilling to give us priority in supply, and the supply volume cannot meet our requirements. Most importantly,
What's wrong is that they refused to give us the best price," Gong Shigao said.
"Oh, please tell me carefully what is the specific situation." Feng Dongrong said.
"Last week, the famous scientist Yuan Lao endorsed a domestic high-end rice brand, and we contacted him at that time. They also had the idea of entering the high-end rice market in Shenzhen. However, the two parties could not agree on many aspects, and finally they sought to enter into the high-end rice market in Shenzhen.
Xinhong cooperated with Xinhong. We didn’t care. After all, our stores are close to imported high-end rice and the supply of imported high-end rice is still sufficient. But in the past few days, almost no store has customers asking about Fuwang rice. I wonder if this is the reason.
Something went wrong." Gong Shigao said.
"I've told you a long time ago that sometimes you don't want to squeeze too hard when it comes to listing. Is it because the other party has just gone public and is squeezing it too hard? That's why the other party switched to other companies?" Feng Dongrong asked.
"They have just entered the market. They have not paid much attention to their reputation and have not been tested by the market, so..." Gong Shigao did not continue.
Feng Dongrong naturally knew what Gong Shigao didn't say, "It should be the impact of this incident. I think you still don't realize the seriousness of this incident. Don't underestimate the daily necessities in the supermarket. Rice, vegetables, meat, these things
Although the profits of these daily necessities are much higher than those of beverages, non-staple foods, etc., these daily necessities can drive the sales of those lucrative commodities. You should be very clear about how much influence Mr. Yuan has in the country. He can be a voluntary spokesperson
, indicating that this Fuwang rice must have its own merits. Others have it, but we don’t. Do you know what this means?"
Gong Shigao didn't dare to answer the call.
"It means that we have been left behind. This matter must be remedied immediately. Contact Fuwang Rice as soon as possible. Even if we don't make money, we must seize the sales rights of Fuwang Rice." Feng Dongrong said.
In Xingsha City, Zhang Wenfang looked excited. Good news is spreading frequently these days.
"Laiwang, the feedback from all sales points is very gratifying. Unfortunately, our supply is insufficient. Otherwise, we can definitely break the monopoly of foreign rice on the high-end rice market in one fell swoop." Zhang Wenfang said.
"There's no rush. By next year, our supply will be greatly improved. By then, we will be able to dominate the high-end rice market. Don't forget our main task this year." Lai Wang said.
"I know. By the way, Jiafu Supermarket in Shenzhen City contacted us today and said that they agreed with our opinion. But they hope to get the exclusive agency rights of Fuwang Rice in Shenzhen City. In other words, they would rather not make money,
We also need to get the agency rights of Fuwang Rice. You see, how should we reply to them?" Zhang Wenfang said.
"Wenfang, do you think we should agree to them now?" Lai Wang asked.
"Of course not. Lai Wang, I understand what you mean. I will reject them right now." Zhang Wenfang said.
Lai Wang nodded, "We cannot give exclusive agency rights to any one company, because after next year, Fuwang rice will be released for sale. Giving agency rights to any one company is not in the interest of our Fuwang Farm."
"What! They actually rejected us?" Feng Dongrong was very surprised.
"Yes. Chairman, they said that the total amount of Fuwang rice they currently have is insufficient, and the supply is limited in all cities. This situation will continue until next year." Gong Shigao said.
"This person is a great person! He actually doesn't show any emotion in the face of interests." Feng Dongrong said.
"Chairman, what should we do?" Gong Shigao said.
"It's very simple. Let's run promotions and lower the selling price of foreign rice. I don't believe that consumers will not be tempted!" Feng Dongrong said. (To be continued. Please search Piao Tian Literature, the novel will be better and updated faster!)
