Early summer in June, Huaxia Institute of Labor Relations.
"Yuanyuan, come and listen to this song."
Hu Lanxin took out one of the headphones plugged into the repeater and handed it over, looking excited as if she had found a treasure.
Gao Yuanyuan raised her eyebrows, surprised that her best friend was losing her temper while listening to the song, even a little incoherent, and even changed the song back to the beginning.
She put on her earphones and heard a "woo" sound first, then the sound of a helicopter propeller, getting farther and farther away. After it faded away, a human voice hummed:
"I want to have a helicopter, I want to take you to the universe..."
"Hey, isn't this Jay Chou?"
"You have already heard his songs!" Hu Lanxin's eyes lit up.
More than that!
Gao Yuanyuan couldn't help feeling happy, and raised her lips, "Is his song good?"
"It's not whether he's nice or not, he's...he's a very special kind."
Hu Lanxin couldn't describe it in words, "It's just weird, but it's so weird that it sounds good. The style of music has never been heard before."
While they were whispering, the woman in the front row suddenly turned her head, even more excited than Hu Lanxin, and said in a feverish tone:
"Are you talking about Jay Chou?"
"This singer has just debuted. I haven't seen or heard it before, but the songs are really good. It's not like that. It's played first, then the verses, the chorus..."
"I can't sing the lyrics clearly, what's so good about it?"
"But the melody is very nice and pleasant to the ear!"
"..."
Gao Yuanyuan watched as more and more people were discussing, holding her cheeks with both hands. At first, she imagined that her and Jay Chou's advertisements were all over the country, but then she gradually digressed, thinking of "Qili Xiang" sung by Lu Fei, and the madness in the hotel that day.
Xiafei's cheeks were flushed with a blush that reached her ears. The song "Lovely Woman" played in her headphones responded to the situation:
"A lovely woman so beautiful that it makes me blush,
A lovely woman whose gentleness makes me feel distressed,
…
A cute woman whose bad ways drive me crazy..."
At the radio station of Yanjing No. 14 Middle School, the song request station opens on time in the afternoon and provides song request service.
"The next song "Tornado" was given to Kong Xi, a student in the senior year (2), by statement, a classmate in the third year of high school (8).
The college entrance examination is like a wind, it blows away and goes away..."
The loudspeaker recited blessings, and the sound echoed throughout the campus and reached Class 5 (Grade 4). The students had long been accustomed to it.
Can you get used to it?
These days, the songs from the "Jay" album are played one after another in a loop. To measure the popularity of a song, there is no need to list it or look at sales. It is very simple. It is played in the streets, alleys, hair salons and shopping malls. It means it is popular.
Already.
"Play these songs every day!"
Han Yu resisted all over, but was slowly assimilated. He could hum a few lines just by opening his mouth. This guy is really weird.
Lu Fei rested his head with one hand, tilted his head and looked downstairs through the window. There was a crowd of people gathered near the pole tied to the radio.
These days, the Chinese music scene is basically dominated by guava love songs, fast dance songs, northwest folk songs, rock, disco, etc., but none of them can challenge its dominance.
The reason why Jay Chou, Tao Jiji, and Wang Lihong were able to leave a mark in the Chinese music scene is that the new kings came to the throne and pushed r&b, hip-hop, Chinese style and other music styles to a climax.
But when they were "out of style" and the house collapsed, guava came back, but the quality and level dropped drastically. It was all just a song spoken by Internet celebrities.
Fortunately, at the beginning of the millennium, the glorious beginning of the Chinese language began.
This kind of music, which is different from what is on the market, is naturally refreshing and hits the hearts of young people, especially teenagers.
Youthful, restless and rebellious, always likes to be independent.
Lu Fei looked around and saw that many students did not do the questions well. They wrote and drew on the paper, copied the lyrics of their favorite songs, and then memorized them carefully.
A sideways glance revealed that Han Yu was also copying. The book was densely packed with lyrics.
"It's not necessary. You can buy a tape with a lyrics book for 13 yuan on Feigou.com. Why waste your time?"
Han Yu closed the notebook and said, "It's better to have a good memory than a bad pen. If you copy it once, I will remember most of it."
"Haha, if you have such energy in memorizing the text and vocabulary words, there is a 100% chance that you will pass the Beijing Postgraduate Examination. Stop copying. Let's go and go home from school."
The corner of Lu Fei's mouth twitched, he put on his schoolbag, put his hands in his pockets, and walked to the school gate. Along the way, he accidentally bumped into a junior high school student and pestered his mother who was picking him up.
"Mom, I want to buy a repeater!"
"Why buy a repeater?"
"I want to practice my English listening. The teacher said that my listening skills will be counted in the future."
Lu Fei saw the junior high school students throwing themselves around and laughed secretly in his heart. This is not the same as tricking parents into buying a Xiaobawang learning machine and using it to study. Studying is nothing!
However, he was actually right about one thing. After 2002, foreign language listening was indeed included in the total score.
The child's mother was so pestered that she had no choice but to say, "If it's really related to study, fine, I'll buy it for you!"
"I want to buy the one from Feigou.com."
"Why are you still online when you can just buy one in the store?"
The junior high school student shook his head like a rattle, "No, I have to buy it online on Feigou. It's cheap and comes with free gifts!"
"What to give?" the woman asked curiously.
Of course it’s the “jay” tape!
Lu Fei raised his lips. Jingdong Digital Mall, which Feigou sells, has put three repeaters of different price ranges on sale. They are sold in conjunction with Jay Chou's album, and the sales are quite impressive.
In fact, the cost of a tape is not high.
He is just diluting the profits of "jay" agency and diverting them to 3C Digital, which is exactly the same as selling socks.
In one week, "jay" has exceeded 25,000 copies. Pirated tapes are rampant, at least twice as many as genuine ones. Although piracy has the evils of piracy, there is also an advantage -
It spreads quickly and widely, and new people's popularity quickly increases.
The key point is that China lacks a list similar to Billboard. Various music lists have no authority. Even the Chinese Golden Melody Award was given to a song that was almost entirely in English. It was a big mistake!
With the help of piracy, Jay Chou gradually became popular, and his album became more and more popular. Offline physical audio and video stores placed orders one after another, and the orders were like snowflakes.
Although Feigou.com's online shipments are affected, it still maintains 3,000 to 4,000 units a day, with music, 3c digital, and more blooming, opening up the situation instantly.
"Who is this Jay Chou!"
Lei Jun was holding the "Jay" cassette in his hand, and he and Chen Nian gathered around the radio. They were all big-headed and dumbfounded.
How can this be so popular?
Chen Nian looked unhappy, "Who is Jay Chou? How can this person compare with the poetry collections of great poets we promote!"
"Times have changed, Lao Chen!"
Lei Jun couldn't help but regret that he had recklessly abolished the music department. Music cassettes were indeed a profit and drainage point.
But what shocked him even more was Jingdong Digital Mall.
Originally, both Dangdang and Joyo were copying the "entertainment + e-commerce" model. Everyone was on the same track, and suddenly Fei Gou turned a corner and drove on the highway.
One step is slow, each step is slow.
The valuation of Joyo.com has remained stagnant. It has burned 16 million until now, which makes it feel lonely. The valuation of Feigou.com is getting more and more prosperous——
"It's about 140 million U.S. dollars. This is still a conservative estimate. His current data has completely surpassed 8848.com, which is an e-commerce company with a valuation of 500 million U.S. dollars."
Wang Dawei held the tape of "Jay" in one hand and the receiver in the other. On the other end of the phone was Martin Fitch, the president of MIH China.
"That was during the Internet bubble, and now 8848 is not worth that much!" he said.
"The Nasdaq stock market has bottomed out and rebounded. The Internet winter will be over soon. If you don't invest in Penguin now and buy on the fly, you will have no chance."
Wang Dawei said anxiously: "Compared with Tiger Fund and Sequoia Capital, none of us have resources, only money. This is the best opportunity."
"You think highly of them?" Martin Fitch asked.
"I'm optimistic about Lu Fei, who leads them, and his team!" Wang Dawei said firmly.
"Okay, then follow your plan, but be aware that this is 40 million US dollars."