ps: Please give me some monthly tickets by the way.
America, Massachusetts.
In the hotel where MIT can be seen through the glass, Li Fuzhen carefully flipped through the US newspapers of the past week.
"Recently, the first instance of Logic and Samsung officially opened. Guo, the person in charge of North America, said: YP-Z1 is a naked plagiarism! From the appearance to the interface, and even the outer packaging, it is similar to lmusitasy. This is not a coincidence. This kind of blatant plagiarism is a mistake.
of……"
"It is reported that Samsung is not alone in plagiarizing. The roulette design of YP-Z1 is copied from Apple. A representative hopes that the limited exclusion law can be issued as soon as possible. We need to protect the interests of Apple and shareholders when some robber companies plagiarize ideas..."
"Since the court session, Samsung Electronics' stock price has continued to fall. It opened today with the largest drop since June 1, falling 1.2% at one point...Logic requires Samsung to publicly apologize, pay compensation, and recall the problematic MP3 player."
"Microsoft President Ballmer was interviewed by the media and was shocked by Samsung's alleged plagiarism. 'Samsung is an outstanding company, and such behavior is incomprehensible.'"
Samsung is undoubtedly at the forefront.
There was a lawsuit with Logic before, and an investigation by the ITC later. There were strong enemies on the front, back, and flanks, and the public opinion war was still at a disadvantage.
It was like he got into the pocket formation and was beaten violently.
Li Fuzhen put down the newspaper, and the ominous premonition became more and more serious.
This set of combined punches, some rough and some thin, some urgent and some slow, was clearly prepared, and the initiative was firmly in Lu Fei's hands.
His eyes fell on the invitation on the table, and suddenly the female assistant knocked on the door, with a tangled look on her face and a letter in her hand.
"What's this?"
The female assistant said weakly: "This is a handwritten letter from the third lady. She went out yesterday and didn't come back."
"What!?"
Li Fuzhen stood up in excitement and hurriedly opened the letter. The content could be summarized in one sentence——
Ernie, I'm going to the E3 game show, don't worry, okay~
The female assistant lowered her head, not daring to say a word, when she heard Li Fuzhen say sharply:
"She didn't even say hello to me, why did she go alone?"
The female assistant said humbly online: "The third lady brought a translator and bodyguard, and even took away the suitcase."
"This lawless, crazy girl!"
Li Fuzhen looked helpless, "Where is the E3 gaming exhibition?"
…………
Every May and June in Los Angeles, the E3 exhibition is held here.
The annual global electronic entertainment industry feast is unprecedentedly grand. During these three days, game manufacturers, distributors, players, review media, etc. gathered tens of thousands of people and the atmosphere was warm.
"How about it?"
Lu Huateng accompanied Lu Fei, walking through the crowd.
I saw that he was calm and calm, "It's very lively, but it's a pity that there are no games from China participating in the exhibition."
"I'm not asking about the game show, I'm asking about Samsung's lawsuit."
"The court session has only lasted four days, so don't be in a hurry. The patent case is quite complex and could take a year and a half."
"Is there any chance of winning?" Lu Huateng asked curiously.
"Look, I'm here, what do you think?" Lu Fei raised the corners of his mouth slightly, put his hands behind his back, and took a leisurely stroll.
"Since we can win, why are we negotiating for peace?" Lu Huateng couldn't help but wonder, "And if Samsung doesn't accept it, what will you do?"
"Then, the invitation to the press conference has changed from a letter of peace to a letter of war." Lu Fei's eyes showed a cunning light.
Lu Huateng couldn't help but be startled. When he saw him entering the crowded venue, he quickened his pace and followed him.
Capcom, NCsoft, Nintendo, Konami...
We walked through the booths of major game companies, stopping and stopping along the way, but they couldn't arouse any interest from Lu Huateng and the others.
Console games simply cannot survive in the Chinese environment, and only the "Sword of Immortal" games are barely surviving.
Lu Fei doesn't think so. To export culture, you must first make others interested. Compared with movies, games are more suitable as a carrier.
Penguin should have carried the banner, but failed to carry it. Now Mr. Lu is here, and the Optimus Baiyuzhu of the Chinese gaming industry is here!
The key is, what is the first self-developed product?
"Director Lu, Mr. Lu, that's Baokai Games over there."
Ren Yuyi introduced it carefully, "The logical gameplay of "Bejeweled" was designed by them."
"Um, eh?"
Lu Fei responded absently, and suddenly an idea struck him: isn't this the developer of "Plants vs. Zombies"!
He stopped and, under everyone's doubtful gaze, whispered: "How about we make "Happy Farm" a stand-alone game?"
"Eh?"
Lu Huateng and others looked confused, their brains unable to keep up with the giant old man's thinking.
Lu Fei showed a mysterious smile, changed direction, and walked directly towards Baokai Game. Only halfway there, surrounded by English everywhere, friendly Chinese words suddenly popped out.
"Mr. Lu! Finally met the real person."
In the vast sea of people, Chen Tianqiao strode like stars, Chen Danian and other Shanda teams followed him.
Lu Fei exchanged polite greetings on the surface, but secretly he was very alert and alert to the other party. The person coming was not good!
Chen Tianqiao said curiously: "Logic is in court with Samsung. I didn't expect that Mr. Lu would still have time to come to the exhibition."
"I was just too nervous, so I came to relax."
"Yeah, is Mr. Lu interested in any game?"
"Not yet. Where is Mr. Chen?"
"Hahaha, no."
Chen Tianqiao laughed, "I'm not going to see Blizzard. They say, 'Blizzard products must be high-quality products.' Let's see what kind of high-quality products they are. Mr. Lu, do you want to come with us?"
Lu Fei pretended to be uninterested: "Blizzard is a major console manufacturer, and Penguin is not interested in single-player games. The current domestic piracy is equivalent to throwing money down the drain. It is better to buy more online games."
Lu Huateng blinked, that's not what you just said!
I saw him saying seriously: "The current market is getting bigger and bigger, the competition is getting more and more fierce, and the Matthew Effect has come out. Mr. Chen, do you believe it or not, in the future, 10% of the game companies will control 90% of the online game market?"
"Goodbye, Mr. Lu!"
Chen Tianqiao pondered for a while and agreed.
Even so, they still headed in the direction of the blizzard. One of the two groups went east and the other west, and they parted ways.
"He's like an ant on a hot pot now."
Lu Huateng pointed out Shanda's predicament. The contract for "Legend" expired in less than half a year, but Actoz, the co-operator, planned to break up the contract, breaking the marriage between the two families.
In other words, if the contract is not renewed within half a year, Shanda's support will be broken.
"No wonder I personally led the team. It seems that I am really anxious."
Lu Fei watched Chen Tianqiao's back disappear, thoughtfully.
A group of people then gathered at the booth set up by Valva, where a live demonstration of "Half-Life 2" was being held.
Li Yinxin was stuck in the crowd, with their heads blocking their view, and had to stand on tiptoes.
At this moment, someone lightly bumped my ankle. I glanced sideways and saw a man appear in front of me.
"You kicked me."
"Sauri, there are too many people."
Lu Fei argued lazily, even though it was not his fault, but he took the initiative to apologize.
"Are you a stick person?"
When Li Yinxin saw that he had an Asian face and still had such a handsome face, her anger disappeared. Then she heard that he was from China, so she couldn't help but look at him in surprise.
But soon, the attention shifted back to the projection screen.
Halfway through the demonstration, the next-generation graphics and performance of "Half-Life 2" detonated the audience. Cheers and applause continued. People bumped shoulders, feet touched feet, and crowding and collisions occurred from time to time.
Li Yinxin felt a kick in her white sneakers, a pain hit her feet, and her eyebrows furrowed involuntarily.
Standing in front of him, apart from his bodyguards, he was also Lu Fei!
She said calmly: "You stepped on my foot."
Lu Fei glanced back, then lowered his head. His feet were on the ground without stepping on anyone's shoes.
Li Yinxin saw that he neither apologized nor took his feet off her shoes, but kept stepping on them, and said angrily:
"Ah! Hurry up and take your feet away."
Lu Fei shook his head and sighed: "Miss, you have found the wrong person."
"Mo (what), you still dare to quibble!"
"What am I quibbling about?"
The two sides were tugging at each other, getting more and more messy and the sound getting louder and louder. Lu Fei responded lazily and turned to leave, but Li Yinxin grabbed his sleeve tightly.
"Is it that difficult for you to admit your mistake and apologize?"
"I didn't do it, so why should I admit it?"
"It's you! It's you!"
Li Yinxin's cheeks were bulging with anger, "You stepped on a girl's foot and didn't even fart?"
Lu Fei listened to the translation and raised the corners of his mouth slightly: "If I really stepped on your foot, I would be very sorry for you. If I fart at you again, would I still be a human being?"
As soon as he finished speaking, there was laughter all around.
Regardless of men or women in the crowd, all eyes turned to Li Yinxin.
She quickly lowered her peaked cap to cover her blushing face. Under the cover of her bodyguards, she squeezed out of the crowd and said this before leaving:
"Xi, Xibalama, you owe me an apology!"
"Unreasonable trouble."
Lu Fei shrugged his shoulders, completely disappointed by such a commotion, and led the people away, walking around in circles.
On the way, I chatted with Lu Huateng and Ren Yu about the idea of "Plants vs. Zombies", and the two gradually became more and more interested.
What a coincidence, we bumped into Shanda's team head-on again.
Lu Fei glanced at their disappointed faces and knew what was going on: "Mr. Chen, are you leaving? How was your visit in Blizzard?"
"There's nothing to see, it's all single-player, I'm not interested at all."
Chen Tianqiao frowned. In fact, he didn't even like games. Even if there were a lot of cheats in the "Legend" private server, he didn't care. All he thought about was——
A grand transformation.
However, relying on "Legend" alone is too risky. Domestic online games have been decimated. Not to mention the lawsuit with Actoz. Seeing that the leg is about to be broken, we have to find another leg of cash flow.
Lu Fei smiled and said: "American manufacturers focus on consoles, and online games still depend on us and Bangzi. Mr. Chen has come to the wrong place."
Blanch, you didn’t force me to do it!
Chen Tianqiao's face stiffened, "I'm here to gamble on luck. Mr. Lu has bet on so many studios in Bangzi. Even if I want to take a gamble, I can't find any that I can bet on.
Mr. Lu is really a discerning gambler!"
Lu Fei smiled and said: "Both of us can't compare to Mr. Chen. You bet on "Legend", but you are a legend."
"I would rather not have this Legend. "Legend" is a bad game and a tool to make money, but Shanda is a good company."
Chen Tianqiao said enthusiastically: "I plan to gamble all my earnings to transform Shanda into China's Internet Disney."
Lu Fei touched his chin, "This is a big bargaining chip. Shanda must go public."
"Mr. Lu, our heroes think alike. We are actively planning to go public, and it will be on Nasdaq."
Chen Tianqiao danced with excitement.
Lu Fei smacked his lips, weighed the pros and cons and said, "Mr. Chen, I didn't mean to hit you. Going public is quite difficult."
Chen Tianqiao's smile froze, "Mr. Lu... what does this mean? I would like to hear the details."
"Will Shanda file a lawsuit with Actoz?"
"Yes, a lawsuit has been filed."
"Institutions that specialize in investing in listed companies will not take risks if there is litigation involved."
Lu Fei now has a clear understanding of financing and investment. "The risk is too high and it will not be popular. Therefore, no investment bank is willing to underwrite the listing. In fact, Shanda will not be able to go public."
"That means we have to reconcile with Actoz?"
Chen Tianqiao felt like he had eaten a fly: "But I will never compromise. The initiative lies in Actoz's hands. If you compromise once, you will compromise again and again. Then you will be passive. You don't have to cling to Actoz's thigh. Even if it is broken, you can still live."
.”
Lu Fei gave a thumbs up: "Hard enough!"
"Is it hard? I just hate the feeling of someone grabbing my throat."
"I don't like it either, so I sued Samsung. But you don't have to go to this step. There's nothing you can do about it."
Lu Fei has something to say, I have some ideas to help you reattach the thigh.
Chen Tianqiao's eyes lit up. Last time Dianka broke up with Ubisoft, Mr. Lu came to the rescue. This time, Mr. Lu, save me!
Lu Fei said a lot of pretentious words, secretly reminding me that I only save people with whom I have a predestined relationship.
Chen Tianqiao couldn't help but realize that generally before an IPO goes public, a final round of financing will be done to determine the valuation.
Inviting Mr. Lu to join us will not only provide us with a strong ally and a bright light in the industry, but also with the endorsement of "China Buffett", investment banks will definitely follow suit, and the valuation will be high rather than low.
After thinking about it, I understood clearly: "Shanda's 'pre-ipo' plan is to raise 20% to 25% of the equity. Is Mr. Lu willing to..."
Lu Fei squinted his eyes, and it was not in vain that he had been pulling for a long time, and he went on the road!
In the previous life, SoftBank invested US$40 million in Shanda, and cashed out US$560 million at a high level two years after its listing. The investment income was as high as 1,400%, and it directly became a reference in the global investment community. Now it can be cheaper than Masayoshi Son?
This time I am determined to hang up the street lamp, and even Jesus can’t stop me!
He said calmly: "It's not enough for me to invest. International venture capital is required for listing operations. I can help Shanda connect and find one or two investment banks to follow the investment. How about I lead the investment?"
"Then reconcile with Actoz..."
Chen Tianqiao was noncommittal.
"I'll make Actoz an offer he can't refuse."
Lu Fei is mysterious and mysterious, whetting everyone's appetite with suspense.
"Just the word 'Lu Fei', I believe you!"
Chen Tianqiao said categorically, and then carefully selected the two investors, Sequoia, Goldman Sachs, IDG, Barings Asia, and Morgan Stanley. Finally, he chose Goldman Sachs and Barings Asia.
The day Actoz is resolved is the time to invest in Shanda.
Lu Fei stretched out his hand, "I and the other two families will come forward."
"Mr. Lu, please contact me anytime if you have any good news."
Chen Tianqiao held his hand and let out a hearty laugh: "Shanda must go public as soon as possible in order to transform as soon as possible. I really don't want to do games, just 'electronic porn'. I'm like a fan, so I still have to take the right path.
"
Who are you scolding?
Lu Fei's expression remained unchanged as he watched Shanda's team leave.
Lu Huateng came over: "What did he just say?"
"Haha, he is noble and great."
Lu Fei shook his head and laughed: "Since he dislikes games, it's a coincidence that I like them. Now it's our turn to go to Blizzard."
Lu Huateng was surprised and said: "Aren't you not interested in Blizzard's stand-alone game?"
"Who told you that Blizzard only has single player?"
"It's not you..."
Lu Huateng suddenly realized, Damn it, Mr. Lu, you are really a master at pretending to be stupid!
…………
The "World of Warcraft" project was established as early as 2001. It is an M game based on Warcraft and is often reported in game magazines.
Chen Tianqiao even hates games, how can he watch the news?
Lu Fei is different.
After Shanda, New Wolf and other friends all returned without success, the Penguin team secretly arrived at the Blizzard booth.
Because Universal Music and Blizzard both belong to the Vivendi Group, a phone call asked music president Doug Morris to find someone.
After a while, Bill Roper, as the general person in charge of the scene, went there in person and introduced himself. He was in charge of Blizzard North, which was formerly the Vulture Studio that developed "Diablo".
"Lu, I'm very happy to see you."
"Me too." Lu Fei simply recognized him and explained his purpose.
"Online games? Of course we have them!"
Bill Roper's eyes sparkled: "This project has been under development for three years and is expected to be ready for internal testing next year."
"Wow."
Lu Fei's eyes were blazing, it was "World of Warcraft"! For Azeroth, for the Horde, and for the Alliance!
Naturally, it’s also for money and to go public.
"We penguins are very interested."
Lu Huateng claimed that he was China's number one game manufacturer and online game agent. This status alone was enough for Blizzard to take him 200% seriously.
Bill Roper immediately invited them to have a secret meeting, and Lu Fei acted as the hands-off manager, leaving full responsibility to Lu Huateng.
The boss cannot go to the table lightly and must leave room for negotiation.
At this time, the team left a translator, who sat next to Lu Fei with Wang Ben, watching him play the latest expansion pack of War3——
"Frozen Throne".
Just as he was enjoying the game, Wang Ben suddenly stood up.
"What's wrong?"
Lu Fei turned around and saw that it was not that enemies were not getting together, that *** girl appeared in his sight again.
I hadn't taken a closer look before, but she was a beautiful woman, with red phoenix eyes and willow-leaf eyebrows. Her facial features were all natural and unartificial, and her face was cold and squeamish. She looked like a milk tea girl.
Oh, she is still Bai Fumei!
"Yeah, it's you again!"
As soon as Li Yinxin shouted, two bodyguards immediately came forward to surround him.
Assistant Bangzi adjusted his glasses and reminded: "Don't move around. They are all retired special forces and very strong."
"Loyalty! Honesty!" The bodyguard raised his chest.
Lu Fei almost laughed out loud, turned his head and asked, "Can you handle it?"
"No problem, it's just a stick."
Wang Ben's eyes were cold and his tone was full of confidence.
"Hey, you still owe me an apology."
Li Yinxin raised her long legs and pointed at the white shoes stained with shoe prints, "No, there were two sounds, and that, that fart!" Lu Fei didn't want to pay attention and started to leave. Bangzi's bodyguard took a step closer, and the accompanying translator immediately shouted:
"do you know who he is?"
Assistant Bangzi replied: "Do you know who we are!"
OMG, there is a strong Korean drama smell of kimchi, something is wrong!
Lu Fei's mouth twitched, "This is a public place, what do you want?"
"Let's duel!"
Li Yinxin glanced at the screen of the trial machine, her eyes bright.
"You want to play war3 with me?" Lu Fei said with a smile.
"That's right, if I win, you have to apologize to me!"
"Did you lose?"
"Will I lose to you?" Li Yinxin chuckled proudly, "If I lose, I will apologize to you."
Lu Fei said: "No, just step on it for me."
"You, you... are good!"
Li Yinxin bit her lip and nodded, her eyes burning with revenge.
Two people are adjacent to each other and enter the battle network online.
"What picture?" Lu Fei asked.
"up to you."
Li Yinxin saw that he chose the human race and saw the 1V1 bayonet picture, so she confidently chose the night elf.
I just watched him play that game. He couldn't even beat the computer. He was so bad at his level. It was so fun!
And she is good at "StarCraft" and War3. She is known as the "E-Sports Girl" and she is sure to win!
As familiar music sounded, the map loaded, and a dark curtain shrouded the forest.
Manipulate the elves to enter the mine, and the base will produce elves.
Today's style of play emphasizes quickly leveling up to two copies, concentrating all resources in the early stage to defeat the opponent, and preventing the battle from dragging on to the later stages.
Suddenly, a militiaman jumped in.
Li Yinxin was very surprised. Hey, you are so young, can you still run out of sight?
Immediately afterwards, the peasants who had ended their militia form, instead of leaving, built ivory towers one after another.
This person doesn't know how to play, he's too good at it.
After building so many towers, do you still have money to recruit heroes?
But unexpectedly, just when the "Devil Hunter" was about to come out, four more militiamen came, followed closely by two ivory towers that had been upgraded and turned into arrow towers.
Swish, swish, cold arrows were fired at random.
Is there such a trick?
Li Yinxin suddenly realized that something was wrong, panicked, and hurriedly used demon hunters and archers to destroy the arrow tower.
However, the 6 arrow towers are like the God of War!
The farmers were repairing and building new towers at the same time, but what was not the most desperate was that the Archmage rushed over with more than 10 militiamen.
Lu Fei smiled crookedly, can you recognize TR's wave?
At this moment, it was like the human emperor sky was possessed by his soul.
Just 8 minutes into the game, GG was played and the game ended.
"Mo!"
Li Yinxin opened her mouth and stared, her mind went blank, "How can you play like this!"