typeface
large
in
Small
Turn off the lights
Previous bookshelf directory Bookmark Next

654 The first domestic 3G baseband chip (4k)

 On March 25, the rain stopped and the sky became sunny.

Lu Fei's car with the license plate "Beijing A54188" stopped at the door of the company. The moment the door opened, Lu Huateng got out of the car.

I specially came all the way from Pengcheng to attend the Shenzhou press conference.

At the meeting, not only were Shenzhou’s new phones announced, but WeChat was also officially launched.

"Just like I leave the chip to Hu Yuhua, I have to leave WeChat to you." Lu Fei and Lu Huateng shook hands.

"I think so too. I originally arranged for Xiaolong to come over, but you also know his character. He doesn't like to go to work, doesn't like to attend meetings, and doesn't like to show up in public. In the end, he had no choice but to let me come."

Lu Huateng had a wry smile on his face.

“How has the trial run of WeChat been going over the past two months?”

Lu Fei handed over a cup of steaming tea soup.

"In the beginning, because we could only chat via text and picture text messages, which overlapped with QQ, Fetion, and SMS functions, the number of users grew very slowly." Lu Huateng took a sip of tea, "Fortunately, a 'drift bottle' was added later, 'Shake it up'

"Shake', especially 'walkie-talkies', which are voice messages, the daily increase has suddenly increased from 10,000 to 20,000 to 60,000 to 70,000, and now the total number of users has exceeded 2 million."

"Then continue to focus on voice chat."

"We think so too, and we will use the world's first 'press and hold to talk' chat software to promote it at the press conference."

“What about the overseas version?

"The Southeast Asian version is called 'kakaotalk'. We leave it to Line to operate it. The European and American version is called 'Wechat'. It runs very smoothly and can be used at any time to coordinate with the launch of LogicX3."

Lu Huateng adjusted his glasses.

"Which version is Moments in? 1.1 or 1.2?"

"In the next version, version 1.1, as we planned before, WeChat will be upgraded to a 'mini Weibo' for mature people to socialize, and version 1.2 will be a video call..."

"Video calls are not urgent yet. 3G has just started. Users don't have much data. Operators are still focused on ringtones, ringtones and calls. Data packages are not cost-effective at all."

Lu Fei suggested that version 1.2 should focus on QR codes.

"QR code?"

Lu Huateng was startled.

"Yes, scan the QR code to make friends. You can also use it for payment in the future. Scan the QR code to pay."

Lu Fei was holding his mobile phone, performing and explaining at the same time.

1G makes calls, 2G chats on QQ, 3G uses WeChat and 2G, and 4G watches videos. When 4G comes, it’s time for WeChat to be commercialized, with official accounts, game centers, and WeChat payment...

Listening to his every step of planning for WeChat, Lu Huateng's eyes lit up: "Should I have someone register the WeChat payment trademark right away?"

“It will be incorporated into the newly established ‘Penguin Pay’ just like Tenpay. At that time, like Tenpay, functions such as Yu’e Bao, life payment, and online financial management can be launched.”

Lu Fei refilled each other's cups with tea.

Penguin Pay, WeChat Pay, and Caifubao account for not only 99% of the national market, but at least 98%.

Whenever there is a steel ball on the Internet, it must be named Lu!

The two drank tea and talked about the penguins' current situation.

Although it was dragged down by the subprime mortgage crisis, its market value shrank, its stock price plummeted, and it fell from the fourth largest Internet company in the world to the fifth largest by market value, there was still a lot of good news.

The oil pipeline that had been losing money for two years finally started to turn a profit!

"Advertising revenue in the first quarter was US$1.2 billion, accounting for 12% of Penguin's entire revenue. The Kardashian family, the influencers we have worked so hard to support, finally paid off."

Lu Huateng's eyes were full of admiration.

After all, Internet Celebrity M Plan was decided by Mr. Lu!

"It's not enough. One batch is not enough. There has to be a second batch and a third batch. We need to support more oil pipeline owners."

Lu Fei expressed what he had already considered in his mind.

“Reducing the commission on advertising revenue to 30%?”

Lu Huateng was surprised. At present, YouTube’s share of revenue is to first take away 25% of the advertising revenue to cover bandwidth and other costs. The remaining 75%, 60%, is given to the YouTube owner, and 40% is reserved for the YouTube.

A 10% decrease is equivalent to a direct loss of US$200 million!

"Any questions?"

Lu Fei raised his head and looked directly into his eyes.

"Considering the long-term development of the oil pipeline, there is no problem, but now is a special period. Any disturbance may cause the stock price to fall, and there is still a small hidden danger that must be dealt with."

"What?"

"World of Warcraft!"

Lu Huateng's tone was quite unpleasant.

Blizzard is simply too arrogant, arrogant and arrogant.

Relying on Microsoft as its backer and claiming to be the best in the world in "World of Warcraft", the new agency agreement is not only open to criticism, but also requires a 50% share of the revenue, and it also dares to interfere in the operation.

For example, the server needs to be changed to one designated by Blizzard!

"Has the blizzard gotten this big?"

Lu Fei narrowed his eyes, how dare you not give me face?

"The main thing is different now. In the past, Blizzard relied on us to enter the Chinese market. Now Shanda and NetEase are all competing to get the agency for "World of Warcraft"."

Lu Huateng was speechless for a while.

"what is your opinion?"

"What I want to do is to renew it for another year to see if the U.S. stock market will improve. If the contract expires at the end of the year and is not renewed, it will be easy for the short-selling funds on Wall Street to take advantage of this juncture. After all, the profits of "World of Warcraft" can account for

Taking 15% of our entire gaming business, they won’t miss this short opportunity.”

"Do you think Blizzard will be willing to sign a contract with us for only one year?" Lu Fei pondered for a moment, "In my opinion, when the contract expires, we might as well break up peacefully so that we can get together and part ways."

"But there is currently no game that can fill the huge revenue gap of "World of Warcraft". F can't do it, nor can stand-alone games such as "Roguelikes", "Minecraft", and "Plants vs. Zombies". Is it possible to rely on LOL?"

Lu Huateng frowned.

"That's right, just rely on LOL!"

Lu Fei couldn't help but sigh, LOL has been free for two years, and the money made from game skins has also stopped for two years. It's time to restore the blood of Penguin.

"I'm just afraid that players will have objections if the skin comes out too frequently."

Lu Huateng was hesitant and still had concerns.

Will players have any opinions?

Is this still the Lu Huateng I know?!

Lu Fei smiled and said, "This is not easy! We will hold a separate global competition for LOL. The champion team will receive our specially designed exclusive skin. Do you think that with the champion skin, other skins will be justified?"

As he spoke, the evil smile on his lips grew bigger and bigger, "Do you think the players will complain about us, or be grateful to us?"

"That's right! Mr. Lu is right!"

Lu Huateng's eyes suddenly lit up, "It might be too hasty to hold it this year. We should wait until next year to hold the first one..."

"It's better to choose a day than to hit it, this year."

The reason why Lu Fei insists on this year is because his contract with Blizzard expires at the end of the year. Only by launching the first shot of global competition this year can more clubs establish LOL branches.

Only when there are more teams can there be more things to watch.

"Okay, just this year!"

Lu Huateng made it clear at once, "Anyway, we have held so many WCGs and have accumulated enough experience in planning competitions like this. I don't believe we can't hold a LOL competition in four or five months!"

The two of them discussed the LOL World Series for a day with Zeng Liqing, Chen Yidan and others from [Antarctic Goose City Group].

The next day, the press conference was held as scheduled at Shuimu University.

Unlike the Xiaomi press conference, this time it is not of the same order of magnitude in terms of scale and number of people.

After all, it was jointly initiated by Shenzhou, The Paper and Penguin.

The media that missed the popularity of Xiaomi’s press conference before will definitely not miss such a big hot spot this time, especially the official Weibo posts such as The Paper and Penguin have made it 100% clear——

Lu Huateng will come!

Mr. Lu will come!

There was no transportation fee at all. The media rushed to the venue in a mighty manner and refused to let go of any scene.

In the shot, Logic, Penguin, Feigou, Tianyu, Huawei, ZTE, HTC, Xiaomi, Samsung, etc. were all present.

Either come to support or spy.

Just like he didn't take Xiaomi seriously, Mabote also didn't take Shenzhou seriously. Nokia was directly absent and focused on dealing with the problem of cross-selling products in offline channels.

Lian Xiang, on the other hand, was willing to respond internally.

Liu Chuanzhi sent Yang Yuanqing and others over.

"Damn it, the old man asked me to do this again!"

Yang Yuanqing felt quite resentful. The last time he went to Yangtze River Storage, he suffered a failure, and the last time he went to Pengbai Technology, he suffered another failure.

Looking around, there are huge crowds of people.

Even the corridors are filled with plastic chairs brought by students.

I saw VIP seats in the front row. Not only the three major operators of China Mobile, China Unicom and China Telecom were here, but even the leaders of relevant departments including the Ministry of Industry and Information Technology were also present, and the presence was unprecedented.

They were all deceived by Lu Fei's mysterious good news.

What a complete telecommunications fraud!

"Brother Lu!"

Li Xiangdong, who has been promoted to the general manager of Telecom, has a wave of excitement when he walks, his face is red and he is proud of the spring breeze.

"Brother Li, congratulations."

Lu Fei shook hands with him warmly.

"Hey, TOEFL, thanks to you, brother Lu, otherwise, how could I have been promoted so quickly?"

Li Xiangdong cast a "you know" look, "What was the good news you said on the phone before?"

"We can't say it now, it will be announced at the press conference."

Lu Fei showed a mysterious smile.

Li Xiangdong felt itchy in his heart, "Brother Lu, look at you, I'm not asking for myself, I'm asking for the leaders, just reveal a little, a little is always okay, just for our relationship, you and I

When I heard that Shenzhou wanted to cooperate with the 3G Tianyi contract machine, I immediately made the decision without even frowning."

"Actually, it's nothing, it's just a chip."

"Chip? What chip!"

"I can't say anything about this. Anyway, I will definitely give you a surprise later."

Lu Fei shook his head and laughed.

"No wonder the boss loves you so much. You, you, can always come up with something new."

Li Xiangdong couldn't laugh or cry.

After a while, with Wu Haijun taking the stage, the press conference officially began. The company logos of Shenzhou, Penguin, and ThePaper appeared on the projection screen, and the titles were also very interesting——

Shenzhou means going to heaven.

"hehe."

Yang Yuanqing snorted coldly when he thought of Lianxiang's defeat at the hands of Shenzhou and Tianyu's counterfeit mechanized sea tactics.

Let's see how arrogant you can be!

The global mobile phone overlord Nokia is here!

Even if Shenzhou and Xiaomi are logically tied together, their mobile phone shipments are no match for Nokia, and Nokia is not alone this time. There is the Saipan Alliance and Lianxiang Alliance.

The foreigners didn't come, so you bullied me.

Yes, foreigners are here, let me see how you bully me!

With murderous intent in his eyes, he stared at Lu Fei's back.

"Brother Lu, is your Penguin WeChat account going to come out this time?" Li Xiangdong poked Lu Fei with his arm.

Lu Fei didn't hide it and nodded.

"Brother Lu, don't you already have Fetion? Why are you creating an upgraded version of WeChat when everything is fine!"

Li Xiangdong also heard about the trial operation of WeChat.

Just like traditional banks hate online payment and offline stores hate e-commerce, the three major operators have a natural hatred for WeChat.

Once WeChat rises, it will inevitably affect voice, SMS, MMS, ring tones, and even roaming charges.

"Hey, Brother Li, that's not what you said when you launched Fetion with China Mobile."

Lu Fei gave him a joking look.

"Ahem, I'm not in my position, I'm not seeking my job. Now I'm in Telecom, not China Mobile. I have to think more about Telecom."

Li Xiangdong said helplessly: "Brother Lu, now that China Unicom has WCDMA and China Mobile has broadband, the competition is fierce."

"Brother Li, you are a fan of the authorities."

Lu Fei bluntly said that what operators have lost in voice, SMS and MMS services can be regained in data traffic services, and they can earn more and have greater growth potential.

After all, users cannot make calls 24 hours a day.

However, it may consume data 24 hours a day.

"What you said seems to make sense."

Li Xiangdong touched his chin.

"Brother Li, take a longer view. 2G services such as voice and SMS are no longer incremental markets. They have reached their peak. Even for 3G, 4G, and 5G, the upper limit is there. Telecom must hurry up and transform into data services, such as

The more data you consume on WeChat and QQ, the more you will earn in the future."

Lu Fei suggested that China Telecom take the opportunity to launch data-focused packages.

"According to what you say, we still have to thank WeChat?"

Li Xiangdong was unable to refute for a moment.

"You're welcome, this is what Penguin and I should do."

Lu Fei smiled and patted his shoulder, and then saw Hu Yuhua walking over, holding an unopened envelope in his hand.

"Mr. Lu, I'm going up."

"Go up, remember to have enough confidence."

Lu Fei took the initiative to tear open the envelope and encouraged him.

It took Huawei HiSilicon and Logic nearly two and a half years of hard work, hundreds of millions of dollars invested, and thousands of people to finally create the baseband chip that Qualcomm and Intel only created.

The reason why Logic was not launched immediately is that in addition to the baseband chip bundling agreement with Qualcomm, although the Balong 1000 is comparable to Intel in terms of performance, energy consumption, and frequency band, it is still slightly inferior to Qualcomm and has not been tested by the market.

Shenzhou was the first generation of Balong’s guinea pig.

"As we all know, most Android smartphones on the market use Qualcomm chips, such as Xiaomi, Samsung, HTC, and even 'Logic', which I regard as God, is the same. If Shenzhou is the same as them, it will also use Qualcomm chips.

, that would be boring."

"At this moment, I just want to tell everyone——"

“hasee4 is different!”

"Let us use warm applause to invite Chairman Pengpai, Hu Yuhua, and Mr. Hu to reveal a different answer to the mystery."

Following Wu Haijun's voice, Hu Yuhua walked onto the stage.

"Whoa whoa whoa~"

"Kakaka~"

Thunderous applause mixed with the sound of crazy photos.

Seeing the flashlights constantly shining at her, Yang Yuanqing felt envious and jealous, "Humph, I want to see what tricks you guys are playing!"

"thanks, thanks."

Hu Yuhua waved to the audience, turned around, checked his eyes with Wu Haijun who stepped aside, and immediately got into the mood.

"Ahem."

"As we all know, there are two cores in mobile phone chips. One is the application processor, including CPU, GPU, etc., and the other is the baseband processor, which is used to process various communication protocols such as GSM, 3G, and core units such as radio frequency..."

"Oh, what kind of chip is it?"

Li Xiangdong shook his legs.

"Brother Li, look at you, you are so anxious."

Lu Fei smiled and made a "listen" gesture.

"And as Mr. Wu said just now, most smartphones on the market use Qualcomm chips, including baseband chips."

"But Shenzhou is not!"

"The baseband chip used by Shenzhou is neither Qualcomm nor Intel. It is China's first domestic 3G baseband chip jointly developed by Logic and Huawei, with Pengpai participating in the design, and Fuxin responsible for the production. Its name is——"

"Barong 1000!"

As he finished speaking, Lu Fei saw Hu Yuhua holding a chip in his hand, shining brightly under the spotlight.


This chapter has been completed!
Previous Bookshelf directory Bookmark Next