Huang Zheng shook his head, "It's impeccable. The website has no lag at all, and the page is perfect. The marketing efforts are stronger than ours. The red envelope page has a gimmick of 100 million, which is twice as much as ours. The free gifts have all been upgraded. There is no comparison.
It doesn't hurt, and our platform pales in comparison."
"Then have they added any new attractions?"
Huang Zheng thought for a while and said: "No, it's just that we are striving to achieve benefits by upgrading and improving. That's quite shameless."
"Looking at it this way, we have no hope of winning."
"Um?
Really?"
Huang Zheng's eyes lit up.
Li Xinghe said: "Do you know what is the most important thing about doing Internet?"
"funds?"
"No."
Li Xinghe waved his hand, "It's innovation!"
"When you have something that others don't have, you can attract more attention from the public."
Huang Zheng thought about it carefully and realized that this made sense. The rapid rise of Pinxiang in the past was due to the never-before-seen marketing methods proposed by Li Xinghe.
"what about now?
What should we do?"
"Remove all restrictions on the entry of merchants, and you can put products on the shelves as long as you register. With more merchants, consumers will have more choices."
"People who buy bargains like to compare shopping. With more options, users will stay away. This is one of them."
Huang Zheng's eyes widened. It must be said that Li Xinghe's perspective on things is always so unexpected. Since he can't win over users, it is indeed a good way to make changes from the merchants to guide consumers back.
.
"What about the second one?"
Li Xinghe continued: "Second, create a section on the homepage, which is called fighting to buy! Set the price of a product, and as long as more than ten people click on it to buy it, the price can be reduced by one-third or more than twenty
The price can be half cheaper to drive more users to register."
"Buy together?"
Huang Zheng was stunned, this idea was so creative!
This method of sharing with friends to help grab free gifts contains some randomness, otherwise the amount of investment will be too large.
If there are too many routines, consumers will gradually lose interest. It is okay to use it to accumulate the number of users in the early stage, but over time, this trick will lose its effect.
However, this method recently proposed by Li Xinghe can actually retain users and make them have a strong desire to purchase, thereby turning invalid registered users into effective users.
"Mr. Li, this trick is amazing."
Huang Zheng exclaimed.
Li Xinghe smiled. He just used the group buying trick in advance. This trick has always been tried and true as long as it is on the Internet.
"With these two innovations, we can definitely compete with them in bargain hunting by looking for affordable prices."
Huang Zheng said confidently.
"Well, let Chen Dong and the others start working on it as soon as possible."
"OK."
Huang Zheng handed over a piece of information, "This is information about Zhang Heping, the founder of Taobian."
After saying that, Huang Zheng left.
After looking through the information, I found that Zhang Heping was not a simple person. He had ambitions, abilities, and connections. Otherwise, he would not have been able to attract investment from Ali's mother so quickly.
It's just that this person was too ambitious. As the saying goes, people's hearts are not as good as snakes swallowing elephants. In Zhang Heping's previous life, he was too greedy for success and eager for success, which ultimately led to the destruction of everything he had built.
From the establishment of Taobian to its collapse, it took less than two years. Zhang Heping lost a good piece of cake in his life.
Because he knew the outcome of bargain hunting in his previous life, Li Xinghe was not too anxious when he first learned the news.
But things are unpredictable. Li Xinghe's rebirth has changed a lot of things invisibly, and the butterfly effect produced is also very scary.
Just like A Li's mother, she would invest money to find bargains. This did not happen in her previous life, and it also made Li Xinghe a little more worried.
After all, they are a large group that has always stood at the top of the e-commerce platform. Their entry may change the outcome of Taobao, and Li Xinghe has to guard against it.
Among them, Zhang Heping is a very important figure, and his actions will determine the development after bargain hunting.
After reading this information, Li Xinghe's anxious heart dropped a bit.
There may be variables in this, but Zhang Heping's own character and ambition will not change easily.
In order to win, he will do whatever it takes, and he firmly believes that as long as there is financial support, Taobian can occupy a place in the e-commerce platform.
In this battle, Li Xinghe is also betting on who will win and who will lose. No one will know until the last moment.
Before the changes were made according to Li Xinghe's requirements, Zhang Heping's Taobao was launched online.
With the support of a large amount of funds, Zhang Heping was free to work hard. Taobao's advertising can be seen on almost all social media and websites, including offline promotion, which also achieved immediate results.
Secretly, with the help of A Li's mother, Taobian was all the rage, with the number of users reaching five million in just three days.
At this time, in the Taobao headquarters building, Zhang Heping looked down on everyone and said happily: "The data in the past two days are very good, everyone must continue to work hard."
"Mr. Zhang, we have the financial support of many big guys, why should we worry about a small effort to get benefits?"
A middle-level manager said proudly: "Nearly half of the users who have increased in our Taobao Taobao business in the past few days are from Pinyi. If we continue to grow at this rate, it won't be long before we can snatch away the users who are Pinyi."
Empty."
"Yes! Once our Taobao brand was launched, it was unstoppable. So what if we build it first to gain benefits?"
The current Internet is not about who is first and who is last, but who is richer."
"In my opinion, the boss behind the fight for benefits is just an outsider. I heard that he made his fortune by trading in stock futures. When he saw that e-commerce was profitable, he got involved. Little did he know that he stepped on the wrong foot. He was very experienced in e-commerce.
Compared to Mr. Zhang, Li Xinghe is basically a rookie."
"Huang Zheng can be regarded as a talented person, but it's a pity that their abilities are still too young compared to seniors like us."
"Yes, yes, the time is right, the place is right, and the people are right. We have all the advantages. It is only a matter of time before we fall because of the benefits."
Several people expressed their opinions, and it was obvious that they did not take Pin Beniyi and Li Xinghe seriously.
Zhang Heping smiled and waved his hands and said: "Even so, we should act cautiously and not make any mistakes."
"Compared to our bargain-hunting team, it's just half-assed to fight for the benefits. But the more this happens, the more we can't lose, otherwise it will be too ugly."
"Don't forget, the financial backers behind us are still watching. Only by widening the gap and increasing our advantages as much as possible can we have more funds to expand our scale and list Taobao as soon as possible."
"good!"
Zhang Heping suddenly remembered something and asked, "Has Pinyi made any recent moves?"