Nangong Ming's words shocked everyone. You must know that Blue Ocean Capital has been gaining momentum recently and is unique in the domestic economic field. It was unexpected that Nangong Ming would receive such an eight-character evaluation.
Bai Shuo was not angry. Instead, he bowed to Nangong Ming with even more respect: "Uncle Ming, please give me some advice."
Nangong Ming stroked his beard again: "In business, the emphasis is on using the least resources to maximize benefits. People like you who invest money lavishly and are rampant in the business world on your own, even if you have hundreds of billions
Trillions, in the end it will just become a cake shared by others."
Bai Shuo did not answer, but looked at Nangong Ming piously, waiting for Nangong Ming's further instructions.
Nangong Ming took a sip of tea and continued: "One of the ways of doing business is to take advantage of the momentum. Money is the momentum, connections are the momentum, core technology is the momentum, policy guidance, the international situation and all these can be the momentum.
A bad businessman will lose ten thousand gold in an instant, but a good businessman will come back even if he has ten thousand gold."
At this point, Nangong Ming stopped talking, looked at Bai Shuo, smiled, and continued to store water for everyone. Bai Shuo picked up the water cup and took a sip, thinking of many famous entrepreneurs. Even if their business suffered a huge blow, or even changed.
Although they have nothing, they can still make a comeback with one opportunity, and even surpass the past. And some rich second generations wantonly squander the wealth built by the previous generation. Although they are strong, they are exhausted step by step. Thinking of this, Bai Shuo
He immediately said to Nangong Ming: "Uncle Ming, please continue to give me advice on the second and third items..."
Nangong Ming smiled: "The second thing is that the way of business lies in the interrelation of interests. Those who are good at business often connect their own interests with everyone's common interests. In this way, there is mutual benefit and win-win, and retreat can also be achieved.
Preserve yourself. Those who are not good at business are often fierce and domineering, monopolizing interests, like a fighter who makes enemies in all directions. Such people often win miserably, and lose without a foothold."
Bai Shuo seemed to have some insights and said with emotion: "Just like Wang Zhongtian, the reason why he can quickly become the number one person in China's business world is precisely because he understands benefit sharing and mutual benefit. While he obtains huge benefits, he also
Only by winning the respect of others can you become a leader in China's business community and respond to everyone's call. But then abandoning your companions will put you into a lonely situation, and you will not get any help when you are behind bars."
Nangong Ming nodded as if he was very satisfied, and continued: "Third, at the tactical level, you must be good at taking advantage of small things to make big gains, and use the smallest resources to control the largest forces. You also have 10,000 yuan, but let go
In the hands of ordinary people, it is just 10,000 yuan; in the hands of a businessman with a certain business acumen, it may be a company with assets of more than 100,000 yuan; but if it is placed in the hands of top business talents, it may be enough to control a company with assets of over 100 million yuan.
of enterprises.”
At this time, Cao An muttered: "He controls a company worth hundreds of millions, but he still only has 10,000 yuan. When he makes money, he can only be divided into 10,000 yuan. Isn't this helping others make money?"
Bai Shuo immediately interrupted Cao An: "What nonsense are you talking about? You have control of such a huge force and have enough power and influence to worry about no benefits? Let's listen to Uncle Ming."
Obviously Nangong Ming was not angry because of Cao An's words. He thought about it and continued: "The fourth and fifth ones mainly depend on a person's understanding and heart. Any cultivation to the highest level requires inner cultivation.
, this may be the so-called reaching the same destination through different paths. You may not be able to understand it yet, so you don’t want to talk about it.”
Just when Nangong Ming finished speaking and everyone began to relax, Bai Shuo asked eagerly, "So what does Uncle Ming think I should do now?" The actual operation is what he is most concerned about.
Nangong Ming thought for a while and said slowly: "Strengthen the branches and strengthen the weak branches, rectify the industry, straighten out relationships, strengthen control, and combine vertical and horizontal forces to form a joint force."
Speaking of this, Nangong Ming's words were cut off and he did not continue to explain in depth. Seeing that Bai Shuo did not continue to speak, but savored Nangong Ming's words carefully, Cao An couldn't help but ask: "Uncle Ming, you are so
The words were convoluted, and I was confused. I have a practical situation, please give it to the staff."
Nangong Ming looked at Cao An and did not agree or say no. However, Xiao Lin was very interested in helping Nangong Ming agree and asked Cao An to quickly explain what was going on.
It turns out that Cao An went to a Chinese fast food restaurant with his friends a few days ago and felt that the food there was very good for fast food. The owners are a couple with many years of catering experience. After learning from the Western fast food model, they finally figured out a way to
It adopts the management model of Chinese fast food. They selected from various major cuisines and integrated more than ten kinds of dishes that are delicious, cheap, easy to make and highly acceptable to the public as regular dishes in the store. Then they established a programmed production
The process ensures that no matter who, when, and where, dishes can be produced with the same taste. The dishes are quickly produced, convenient to eat, and have high customer acceptance.
After Cao An and the shop owner got to know each other, they had the idea to promote this catering model on a large scale across the country. As for customer positioning, one is to meet the needs of the working class who have tight meal time and low cost requirements;
The third is to meet the needs of eating alone or with a small number of people and do not want to waste time going to big restaurants. The fourth is to meet the needs of some people to take a rest and enjoy snacks.
Under the leadership of Cao An, the shop owner and his wife and Cao An established a company called New Food Belt, and introduced the Baima brothers as investors. Currently, the shop owner and his wife own 25% of the company's shares, Cao An holds 30%, and the Baima brothers
Holding 20% of the shares. The owner and his wife are responsible for the specific technology and standardization management, and Cao An is responsible for the operation. After some reforms, the store has newly incorporated tofu curd, fried skewers, pot pork, ice powder, cold cake and other cookable foods.
It can also be used as snacks and is convenient for take-out. At the same time, in order to adapt to different tastes across the country, the company has launched many different ingredients packages and sauces on the dishes. For many dishes, different ingredients packages can be selected according to customer tastes.
The sauce plays a very good role in promoting the new store.
As for the operation model of the new store, it adopts franchising. Currently, Xinshidai Company is responsible for the location selection, decoration and opening of the new store, as well as the publicity and promotion of the new store. The operator only needs to pay a certain operating deposit.
, operate in accordance with the company's operating standards and provided recipes and ingredients, and 10% of the monthly profits can be returned to the company. Currently, 10 stores have been opened in the Bashu area, and each store is operating well.
But the problem the company is facing now is: Regarding the next business policy, Cao An feels that he and the old shop owner and his wife are gradually having some different opinions. However, although Cao An currently holds the most shares, it is not worth the two of them; secondly,
The company's initial store opening, promotion, and publicity expenses were very high, and the profits returned by each store seemed insufficient. If this model continued, Cao An felt that it was unbearable; thirdly, the operators of each store tended to complain to the boss when operations were not going well.
The company needs resources and help, but when the business is going well, it hopes to get rid of the shackles of the head office, and even adds dishes without authorization. Cao An has thought of many ways, but with little success, but he also feels that this project has great prospects.
, don’t want to give up.
After Cao An finished speaking, he looked at Nangong Ming blankly, wanting Nangong Ming to give him some advice. Xiao Lin on the side was also thinking at the same time. After thinking to no avail, Xiao Lin pulled Nangong Ming's arm again.
: "Uncle Ming, what should President Cao's company do? I really can't think of a good way. Please give us some advice."
Xiao Lin's intervention was indeed effective. Nangong Ming took a sip of tea, shook his head and said: "Hey, what's so difficult about this? First of all, there can't be two leaders in a company. I have three strategies, top, middle and bottom. You can think about it yourself.
, Shangcema takes advantage of the company's current situation of being unable to make ends meet, retreating instead of advancing, forcing the two couples to give up their positions voluntarily, and then gradually kicking them out; Zhongcema establishes another company under your full control to be responsible for the specific operations, Xinshidai Company
Only retain the brand and standards, and in the future focus on expanding operations and gradually isolate the parent company; the next best thing is to introduce new investments, dilute the equity, and strive to reduce their equity to less than 20%, so that you can truly control the company."
After Cao An carefully tasted Nangong Ming's suggestion, he immediately came up with an idea and immediately asked: "Uncle Ming, is there anything second to this?"
"Secondly, your profit model is wrong. In this way, all the money is earned by the franchisees, and you just make a lot of money. I suggest you take back the financial rights of each store and maintain two lines of income and expenditure. According to the operating performance of each store every month
Or settle accounts once every two months, so that a large amount of cash flow can be withdrawn. With cash flow, are you afraid that there will be no profits? You have controlled the financial rights of each store, but are you afraid that these people will challenge you? In addition, you can also take the real estate investment route, and open every new store
Buy all the store locations as your own property, so that you can collect rent in the future and have another way to restrict each store. As for other problems, I won’t go into more details, as long as these two points are solved
, you should be able to solve those small problems yourself."
Cao An's eyes suddenly lit up when he heard this, and he said happily: "Why didn't I think of that? In this way, for these stores that will be opened in the future, we only need to manage the standards and do a unified promotion. As for the other things, let the store owners do it.
Go and get busy. In fact, we make money from cash flow and real estate rent. As for the appreciation, the profit of each store only needs to maintain a balance of payments. Uncle Ming, you are really a genius..."
Xiao Lin also said excitedly: "Uncle Ming, you are really amazing. You can explain such a complicated problem clearly in just a few words. You are indeed a ghost in the dark world..."
Just when Cao An was overjoyed, Bai Shuo seemed to have figured something out. He was no longer so deep and suddenly stood up. Just when everyone was looking at Bai Shuo with doubts, Bai Shuo suddenly turned to Nangong Ming.
He bowed deeply and said: "Junior Bai Shuo, I dare to ask Uncle Ming to come out again."