Chapter 234. [The Great Transformation of Turtles]
Let’s talk about this again.
In a spacious and bright fashion hall, there are various mannequins, as well as gorgeous and luxurious clothes, bags, etc. from various brands.
From a glance, it looks like a super luxury hypermarket, rather than a clothing design company.
Yi Feiyang believes that such a place will make all women crazy. Yes, when you see the numerous luxury goods around you, you will be attracted and tempted by everything in front of you, and then you will be blinded by it.
Seduced and led by fashion.
This is a very dangerous place.
Yi Feiyang said to himself, especially for women, it can be said that "the temptation is unlimited, and they will be killed without mercy"!
Yi Feiyang thought of "The Devil Wears Prada" written by himself. The reason why the heroine Andi slowly changes is because she is in such a place, right?
For the first time, Yi Feiyang had a personal experience with his script.
At this moment, in the fashion hall, as the company boss and the Caesar of the fashion world, Lagerfeld, wearing a tight suit, with his white hair tied in a ponytail, was holding a meeting for his subordinates.
I saw Lagerfeld waving his fist and saying: "What is fashion? It's not how expensive this brand is or how good that brand is, but an attitude, an attitude that surpasses those in front and leads the trend! Yes, you guys
Do you think that now that you are in my company, you have truly entered the fashion industry? No! No! You are just tadpoles! Little ants! You have never seen what an elephant or a whale is in the fashion industry!"
"Now that you have stepped in here with one foot, I have the obligation to tell you, hurry up and get ready. Either you will be eliminated and abandoned! Or chase the highest peak and stand on top of the world like me! Children,
You are all still young and can experience many things and things, but you only have a superficial understanding of fashion and have not taken it into your heart at all. I understand your mentality. But I still want to warn you how cruel and cruel the fashion industry is.
Cruelty, as art, as philosophy, the entire concept of fashion will sweep the entire United States driven by our brand!"
It must be said that Lagerfeld's speech was very provocative. At least a veteran speaker like Yi Feiyang could not help but get excited.
At this time, a male employee stood up and said in a puzzled tone: "Mr. Lagerfeld, I don't quite understand. Since the fashion industry is so cruel, why have you been able to stay at the top for so long? Is there any secret?"
"The secret? Are you asking me for the secret?" Lagerfeld smiled proudly, "I don't know how you do it. But I will read at least a hundred newspapers and magazines tomorrow.
My inspiration comes from the information between the lines, such as Harper's Bazaar, Ruili, Loft, and Armani. I will record all fashion-related news here..." Lagerfeld pointed to his head and said,
"Because I don't know when I will be able to use these things!"
"Newspapers and magazines can be outdated, but the fashion information they publish will never go out of date! Do you know why? Because fashion is entertainment! Entertainment for you and me! Entertainment for everyone!"
"Is fashion entertainment? Mr. Lagerfeld, why don't I understand?" the clerk asked, rubbing his head.
"Haha, of course you won't understand!" Lagerfeld said with a mysterious smile, "You know, man, after you listen to what I say, you will be enlightened! Yes, you will know yourself again by then.
value……"
"Fashion and entertainment are twin sisters. If entertainment wants to be at the forefront, it must pay attention to fashion; on the contrary, if fashion wants to lead the trend, it must rely on entertainment!" Lagerfeld said solemnly, "Here is
Where? Hollywood! What does Hollywood do? It’s about entertainment! It’s about fashion! You can open your eyes and take a closer look. Which star has no sense of fashion? Which star dares to say that he is not fashionable? So, entertainment, fashion, lack
Not even one!"
"Now that our brand is starting up, we must rely on those fashionistas in Hollywood to blow our fashion wind out. My slogan is very simple, Baby Aisha, follow it for life!"
"Aisha" is the name of Lagerfeld's new brand. When the boss said this, everyone raised their fists and vowed: "Baby Aisha, I will follow you for the rest of your life!"
The sound is getting louder and louder.
Seeing such a passionate speech, Yi Feiyang couldn't help but applaud.
Lagerfeld saw him and said happily: "Yi, why are you here?"
…
The employees of the surrounding fashion empire began to do their own things in an orderly manner, and Lagerfeld invited Yi Feiyang into his office.
The decoration of the office is very unique, or in other words, the style is weird, especially the huge sculpture that takes up most of the space in the office. The sculpture is a cow carrying a woman and galloping away.
"This is an ancient Greek story. Emperor Zeus fell in love with a beautiful woman in the world, so he turned into a cow, abducted the woman on his back, and then carried her to the Olympic Mountains..." Lagerfeld saw
Yi Feiyang looked at it carefully and explained.
"You know, dear Yi, I admire the great god Zeus very much, not because he is authoritative enough, but because he is human enough and is willing to become a rogue cow for the sake of a woman!"
Yi Feiyang couldn't help but smile at Lagerfeld's explanation.
"You're right. The gods in ancient Greece were very humane. They could launch a war for love, regardless of life and death in the world..."
"Haha, Yi, why do I hear you hurting them?" Lagerfeld smiled and poured a glass of beer for Yi Feiyang.
"This is our Munich beer. It tastes great. Try it."
Yi Feiyang glanced at Lagerfeld strangely, "I thought you only drank limited-edition red wine like France's?"
"Drinking red wine is not fashionable. On the contrary, drinking this beer makes me feel like a German wandering in a foreign land!"
"If I have close friends in the world, I am still wandering in a foreign land! Let's drink to this!"
Yi Feiyang raised his glass and clinked it with Lagerfeld, and drank all the beer in one breath.
"Okay. Dear Yi, you are a busy man. Wouldn't you like to come to me for a drink when you have time?" Lagerfeld asked Yi Feiyang with a smile.
Yi Feiyang said straightforwardly, "Yes, I came to you this time mainly because I need your help with something!"
"Oh, what's the matter? Let's talk about it."
"The thing is like this..."
So Yi Feiyang revealed his plan to write the drama "The Devil Wears Prada".
"You know, dear Lagerfeld, I'm okay in filming, and I've never been stuck in writing scripts. But this time, God, I really don't know what to do!"
"Yeah, it's quite difficult for a country bumpkin like you..."
Phew, Yi Feiyang sprayed a mouthful of wine on Lagerfeld's body.
Lagerfeld looked at Yi Feiyang very speechlessly, "I know that the word country bumpkin is a big blow to you. But you don't need to have such a big reaction, right?"
Yi Feiyang coughed a few times and said, "No, I didn't expect you to call me that..."
"In my eyes, as long as he doesn't know how to dress well, even President Clinton is a big bumpkin!" Lagerfeld said seriously, "It's not that I look down on your dressing sense. On the contrary, I think people like you are
It is necessary for people with status and status to make a major transformation."
"A director should have the demeanor of a director, and a star should have the airs of a star. If you come here to ask me for advice, it shows that you trust me enough! So, dear Yi, don't worry, I will reform you!"
Guffey said it very sincerely.
But Yi Feiyang shook his head hurriedly, "Oh no, I'm not here to let you transform me. I just need you to provide some fashionable information and data to enrich my script. Yes, that's it!"
"Oh God, that's it. Look at me..." Lagerfeld patted his head and said, "Look at me, I thought wrongly. Well, this matter will be easier to handle. Why don't you let me do it for you?"
Be the fashion consultant for this drama!"
"Fashion consultant?"
"Yes, I am willing to take the time to give you professional advice on the fashion details of this drama. If you agree, we can sign a contract now."
Yi Feiyang didn't expect Lagerfeld to be so active, and couldn't help but ask: "I don't quite understand, dear Lagerfeld, why are you doing this?"
"Yi, you are a smart person and should understand, right?"
Yi Feiyang smiled, "Yes, maybe I already understand... You want to use my drama to launch the new brand you created, right?"
"Yes, that's it!" Lagerfeld smiled happily. The little old man shook his ponytail and said: "This is a win-win plan. I will be your fashion consultant and you will add my brand to the film during filming.
In your play, this is good for all of us!"
Take the test! I thought that the bad habit of adding advertisements to movies only existed in my previous life, but I didn’t expect that I would also encounter it.
Yi Feiyang was thoughtful and didn't answer. He was thinking about whether this was a good thing or a bad thing...
As a director, no one wants to add messy things to their movies as advertisements.
For example, in his previous life, director Feng, who was famous in mainland China, was scolded for three days and three nights because he added too many commercials when filming "Private Customization". However, miraculously, the box office soared...
Seeing that Yi Feiyang was still thinking, Lagerfeld said: "Have you thought about it, Yi? This is a rare opportunity. I don't want to be a consultant easily. Also, "The Devil Wears Prada" is too tacky.
, why not change it to "The Queen Wears Fendi"!"
Yi Feiyang was speechless. "Fendi" is a luxury brand created by Lagerfeld. Although it is very well-known, it is still not strong enough compared to Prada.
"Dear Lagerfeld, I understand what you mean and what you think, but I really don't want to turn my fashion movie into a laughing stock in Hollywood..."
"What, what did you say? Do you mean to say that adding my brand's advertisement will turn your drama into a laughing stock?"
"Don't be so excited yet, dear friend. You just said that fashion is art and philosophy, and movies are also art and philosophy. If someone wants to take advantage of your fashion brand and add some messy elements, you
Will you be willing?"
"No, I won't do it!"
"Just like you, I won't want to. The brand is your child and the movie is my child. We don't want him to be harmed, right?"
"You are right, dear Yi, it seems that I am too naive... God, I haven't done such a naive thing for a long time." Lagerfeld shook his head.
Yi Feiyang smiled: "In fact, we can still cooperate..."
"Ah, how to cooperate?"
"It's very simple. You will continue to serve as the fashion and art consultant for my film, and I will appropriately add elements of your brand into the film... Please note that it is appropriate, dear friend, and not indiscriminately...
Also, I am also very interested in this newly established brand of yours, so... can you become a shareholder?!"
"Ah?" Lagerfeld opened his mouth wide, "What are you talking about, dear Yi, do you also want to enter the fashion industry?"
Yi Feiyang didn't expect the little old man's reaction to be so big, "Why, isn't it possible?"
"That's not to say, if you join us, our fashion brand will definitely be able to get twice the result with half the effort... If I remember correctly, you have been nominated for this year's Oscar, then we will strike while the iron is hot, and I will use this brand to make you a
With the three-dimensional packaging all over your body, you, dear fellow, will be our biggest living advertisement!"
This time it was Yi Feiyang's turn to open his mouth wide, "Huh?"
This little old man is so treacherous!
I originally thought that I had taken advantage, but it seemed that the other party was smarter than me.
Thinking of walking on the Oscars red carpet and the little old man packaging himself like a luxury gold pig, Yi Feiyang felt a chill.
