PS: This book will end in September... I have always said that I would publish a single chapter, but it has never been published...
The hottest entertainment news these days is not the box office success and critical acclaim of Southeast Film and Television Group's "Steel Body", nor the marriage news of star Lin Tianhao, nor the dispute between Huayi executives and female stars.
The scandal was about Wang Shang's mistake...
Yes, in the eyes of the media, Wang Shang really made a mistake this time and fell into a pit. Even when he got up, he was covered in sewage and mud.
Wang Shang gambled on his fame to promote "Pleasant Goat and Big Big Wolf". After experiencing a "super high" ratings of 0.68% on the first day, it began to decline for several consecutive days, and finally fell to less than 0.2%.
What a shocking reversal!
The media can't sit still at this moment!
"This is Wang Shang's second mistake. The first time was "Now You See Me". That failure brought Wang Shang a lot of trouble, but this time it was a cartoon."
"From movies to cartoons, if you take too big a step, you will inevitably get into trouble."
"Will this be another career collapse for Wang Shang? After all, this cartoon is a crucial part of Wang Shang's TV station plan. If something goes wrong, the entire planning chain will be broken."
"Wang Shang doesn't know how to run a TV station. This will be a failure for Wang Shang in business management."
This time, negative news came quietly.
However, Wang Shang did not speak, as if he didn't care about Wang Shang's affairs.
Fortunately, Wang Shang is doing well in all aspects this time. He has his own media, and there are also many media and companies that have benefited a lot from "Avatar". Celebrities have spoken out in support. Moreover, Wang Shang's reputation is already higher than
Last time, I got more high, more fans, and even less stupid.
The two sides were slobbering again.
Entertainment public opinion began to make a fuss again.
However, they overlooked one thing. Cartoons are always in the children's dimension. No matter what the adults say, they have nothing to do with children. Moreover, Oriental TV's promotional strategy has focused on children during this period.
So, the turning point occurred again...
On March 25, the ratings of "Pleasant Goat and Big Big Wolf" began to stop falling and quietly increased significantly, with an average rating of 0.32% and a maximum rating of 0.45%.
On March 26, the ratings of "Pleasant Goat and Big Big Wolf" increased again, with an average rating of 0.42% and a maximum rating of 0.53%.
On March 27, the ratings increased again. The average ratings were 0.56%, and the highest ratings were 0.73%, which was higher than the 0.68% data on the first day!
On March 28, the ratings increased again in a terrifying trend!! The average ratings were 0.78%, and the highest ratings were 0.92%!!
When Ke Jinggong saw the rising data every day, he was so excited that he almost shed tears! The dull atmosphere of the entire TV station suddenly became lively. Every employee beamed, as if they had won a prize.
The Wang Hei people outside seemed to have been strangled by the neck, and they collectively lost their voices: "Fuck!! This is so unreasonable!!"
"how so?!!"
In the following days, the performance of "Pleasant Goat and Big Big Wolf" shocked countless people. Its ratings could not stop at all and were getting higher day by day!
1.01%……
1.13%……
1.24%……
The audience and their friends were shocked!!
As for watching, many people commented: "My daughter watches it every day. So now I can only watch "Pleasant Goat" with her every day."
"As soon as I change the channel, my son immediately gets into a fuss...my favorite is "The Tang Dynasty Cavalry"!!"
"Now I watch cartoons with my daughter every day, and I watch them with gusto, and laugh together with my daughter. My wife is still asking me if my IQ has been lowered, and she is hiding her face in tears!!"
Some women* commented lovingly: "Big Big Wolf loves his wife more than himself. He loves labor, is smart, capable and perseverant. He has strong hands-on ability. He never feels bad or bothers about spending money for his wife. He is loyal to his wife and never bothers her.
Don’t hide your personal money, know how to cook, and know how to please your wife. When you marry, you should marry the Big Big Wolf!”
And after a period of broadcasting, many young men and women in their twenties and thirties also fell in love with this cartoon, including the delicious Lazy Sheep, the gentle and considerate Beautiful Sheep, the big sister Nuan Sheep, and
The muscular man Boiling Goat and the clever Pleasant Goat...each character can find their own shadow in it.
However, just when "Pleasant Goat and Big Big Wolf" was advancing by leaps and bounds in a very good state, the program began to change. From 17:00 to 18:00, it was still "Pleasant Goat and Big Big Wolf", and from 18:00 to 20:00 it was changed to "Pleasant Goat and Big Big Wolf"
Another cartoon that has never been seen before, "Dragon Ball".
The media just can’t figure it out. Isn’t this a good show? Is it a death-defying rhythm to change the program?
The official website of Tianwang Film and Television once again announced without restraint: "Wang Shang recommends a good program "Dragon Ball", you deserve it."
"..." At this time, not only people outside wanted to complain, but even the employees of Tianwang Film and Television wanted to complain: This advertising method is too bad, right?
March ended and April began, just when "Pleasant Goat and Big Big Wolf" and "Dragon Ball" were making complaints all over the country, Forbes finally announced this year's Forbes rankings in 2013. This time, Wang Shang relied on some acquisitions and "Avatar"
After the movie became a hit, his assets skyrocketed again. With an estimated net worth of US$15.3 billion, he ranked 75th on the Forbes Global Rich List and fourth in China.
However, most people know that the development of Tianwang Film and Television in the past few years has been too rapid, and there have always been near misses, and the revenue has exploded every year. If it is really listed, its market value will definitely increase several times.
!
In the Forbes list of the world's most influential people, Wang Shang also entered the 30th place in the 2013 Forbes list of the world's most influential people with IMAX and "Avatar", which is extremely dazzling. However, with IMAX and "Avatar" in the entertainment industry
From all aspects of industry, economy, and social popularity/influence, this ranking is well-deserved and convincing.
The announcement of the Forbes rankings has further boosted Wang Shang's international fame and influence.
————————————
In a small county on the southwest border of China, a few strangers came here today, two men and one woman, driving an off-road vehicle that was already covered in mud.
"Director, according to the address given in the document, the person we are looking for is in this county."
Director Zhao Dongshan turned to a young man in the back seat of the car and said, "Xiao Ma, go down and ask for directions."
These three people are the director, photographer, and assistant of Oriental TV's "Wild Survival" program team. Unlike other programs, their program team did not have a host after its establishment, and they had to find it themselves.
After traveling around various places, I found a lot of retired special forces soldiers, and also used my connections to get information from the army. Finally, after checking with many parties, I finally found a host who felt very suitable for this show, so Zhao Dongshan and the others came to this small border town all the way.
.
The car passed through a muddy road and left the county town, arriving at a small village. The village was relatively run-down, with almost all mud bungalows. The road was not well maintained, and the gravel road was full of potholes.
The target we are looking for is called Dao Yuan. He loves adventure. He is a top special soldier in the army. He has rich experience in wild survival. He has been to the Middle East, Africa, South America and other places with dangerous environments to perform missions. He originally had the opportunity to stay in the army when he retired.
The leader, but his 70-year-old mother was in poor health, so he chose to retire and go home.
Zhao Dongshan drove and asked for directions, and finally arrived at the door of Daoyuan's home. His home was poorer than expected. The mud-brick house was dilapidated and the door was open.
"Is anyone here?" When Zhao Dongshan and his assistant entered the house, they could see that the house was bare and the TVs were all 31-inch old color TVs, estimated to have been used for ten or twenty years. As for refrigerators, washing machines and other electrical appliances,
Not at all.
A man with a strong body and firm eyes came out after hearing the voice. He looked at Zhao Dongshan and his group curiously: "Who are you?"
Zhao Dongshan confirmed at a glance that he was Daoyuan, the target of this trip, and introduced: "Hello, Mr. Dao, we are from Tianwang Film and Television Group. We are here to invite you to participate in a program of our Tianwang Film and Television."
Zhao Dongshan took out his business card and work card and handed them over. He deliberately did not say Oriental TV Station, but Tianwang Film and Television Group, because when he checked the information, he found a detail that his son had previously received funding from the Tianwang Charity Fund.
, this may be a very good breakthrough.
"Are you from Tianwang Film and Television Group?"