Millwall is not well-known in the English Premier League, and its sponsorship fees are pitifully low. However, with the great success of Sky Sports TV through the Premier League broadcast rights, the brand value of the Premier League will soon be reflected. If Millwall can be promoted to the Super League,
Although there won't be a qualitative leap in sponsorship fees for the league, it's better than nothing. Money is something you can't give too much.
In-stadium advertising will also enter a new stage of sponsorship in the next few months. Aldrich plans to let Adam handle these businesses, which is originally the responsibility of the club's CEO.
When Barnett saw Heisenberg leaving, he came over again, hugged Aldrich affectionately, and smiled mysteriously: "Come with me and give you a gift."
Aldrich smiled helplessly and walked to the corner of the lobby. Barnett took a folder from his assistant and opened it in front of Aldrich.
Aldrich took a closer look and saw that the content of the document was somewhat similar to a real estate developer's community display map.
"I bought a piece of land east of Millwall Club and south of the Thames River, and planned to develop it into a residential area with eighty houses for you."
Aldrich frowned and stared at Barnett and asked, "Why send it to me?"
Land prices in East London have not soared to such astonishing prices. Millwall's new stadium previously occupied a large area, and the total project budget for land purchase and construction was only about 15 million pounds. Aldrich estimated the cost price of this community to death.
10 million pounds.
Barnett threw the document behind him, regardless of whether the assistant could catch it. He hugged Aldrich again and said with a smile: "There is no reason, you deserve it. In fact, 51% of the shares of my company are
Mine, you have 30%, and Andrew has 19%. Don’t tell anyone, otherwise it’s your net worth, and you will be kidnapped if something goes wrong. Brother, I live in a mansion, and I can’t let you live in poverty. You are now an adult and working.
, social activities and so on are indispensable. If you have friends to hang out with, don't feel bad about giving them a house or something, it's not worth a lot of money."
Aldrich curled his lips and said: "I have been outside these past few years and I don't know anything about your company. What do I deserve?"
In European and American interpersonal relationships, even among relatives, property is very clearly distributed. Aldrich does not attach much importance to money. He has more than three million pounds in his private account. He feels that it is enough to spend whatever he wants in this life.
And now he has a club to run, so as long as he can run it healthily, it won't necessarily be very difficult to make a profit.
Barnett narrowed his eyes and smiled: "Haha, back then you said that Premier League broadcasting would definitely make money, especially Sky TV, which would make crazy money, so I bought a stake in Murdoch's company. Haha, that American guy wants to take advantage of me every day now.
Buy the shares back, you idiot, I won’t sell them!”
Aldrich didn't know this at all, and when he heard it at first, he was stunned.
Murdoch has long had great influence in the UK. He has controlling interests in The Sun, The Times and News of the World. However, in the late 1980s and early 1990s, Murdoch was the most unsuccessful in the UK.
The investment is Sky TV!
Loss of tens of millions or even tens of millions of pounds every year.
Just before the establishment of the Premier League, because the Premier League clubs' self-establishment was obviously a challenge to the authority of the Football Association, the controversy was aroused at the time. Aldridge mentioned it casually when he happened to chat with Barnett about it.
This is his character. He doesn't want to talk about things he doesn't understand in detail, and he can't stop talking about things he knows.
From the revolt of the 22 Premier League clubs under the leadership of G5 to the foolish move of the Football Association, coupled with the arrogance of the BBC and ITV and the sudden emergence of Sky TV and the fornication of the Premier League, the Premier League will be established, and it is asserted that there will be a new era.
A whole new era.
Barnett bought a stake in Sky TV in 1991. At that time, he made a time lag. Before Murdoch reached a private agreement with the Premier League, Sky TV had been suffering huge losses for many years. This American started a TV station and thought that the British would understand it.
Spending money to watch entertainment programs that Americans like is actually a big mistake. The TV programs that most British people are willing to pay to watch at home are: football, the second one is: football, and the third one is:
Or football.
When Murdoch was disheartened, Barnett's investment accounted for only 20% of Sky TV's shares, but Murdoch regretted it two years later.
After acquiring the rights to broadcast the Premier League, Sky TV's revenue situation was unprecedented: sacks and sacks of banknotes and checks were sent to the company every day. Sky TV turned around from losing tens of millions of pounds a year to making an annual profit.
Over £40 million!
Barnett is very proud. It is expected that this summer, after the broadcast of the Premier League season comes to an end, he will be able to pay off the huge loan from the bank when he invested in Sky TV with dividends. In less than four years, he will earn Sky TV 20 in vain.
% shares!
And this investment idea was a coup that he got from a few casual words from his precious brother. Barnett not only had a brother's doting on Aldrich, but also had a superstition like worship.
Even though Barnett made a good deal, Murdoch is no ordinary person after all. He is a tycoon who built a media empire single-handedly. In Barnett's words, he became: a big fool! It is nothing more than the arrogance of the British.
He's just making trouble, showing off his rhetoric, and in terms of real talent and hard work, there may not be many self-made rich people in the British business world who can match Murdoch.
"Okay, I accept this gift."
Aldrich was not pretentious. Barnett raised his eyebrows with a smile and said, "I won't bother you anymore. That pretty girl over there has been staring at you. Haha, among our three brothers, you are the least-looking."
flat."
"No matter how jealous you are, I'm just more handsome than you."
"Hahaha, then go and enjoy your beauty."
Barnett laughed and walked away.
Aldrich stood there holding the champagne and laughed to himself. Melanie Chisholm, who had been watching him from a distance, immediately came up to him, stuck out her tongue and said, "Aren't you a football coach?"
"What's suspicious about this?"
Aldrich couldn't laugh or cry.
"Uh, never mind, nice to meet you, Aldrich."
Melanie seemed to be planning to leave, and the other members of the Spice Girls were already standing by the door. They were all looking at Aldrich with a half-smile.
Aldrich shook hands with her formally again and said with a smile: "Me too, goodbye."
Melanie turned around and left with a smile. As soon as she returned to her companions, she was teased by them.
Aldrich looked at the attractive figures of the Spice Girls leaving with a smile. Melanie looked back with a shy and smiling look before going out, which he recalled for a long time.
Because it was FIFA match day again, Aldridge gave the team two days off. He changed into casual clothes and visited Bond Road in West London. This is a fashionable street in West London with a lot of land and stores of internationally renowned brands.
They are everywhere and are beyond the reach of ordinary people.
Aldridge was wearing sports casual clothes and a peaked cap on his head. On this street where most of the pedestrians were wearing suits and leather shoes, he looked very different.
Holding a glass of juice in his hand and drinking it carelessly, Aldrich's eyes searched back and forth on the street. He wanted to buy a mobile phone.
Even though mobile phones were as big as bricks a few years ago, as Motorola entered the German market in the 1990s and achieved unprecedented success, it quickly set the standard for mobile phone development, and the appearance of mobile phones also became smaller and lighter.
Aldrich originally had no interest in carrying a mobile phone, but at yesterday's family banquet, he saw several female guests holding small and exquisite mobile phones, and he realized that mobile phones have become no longer clumsy.
This is not just because Aldridge is chasing fashion and following trends to facilitate his work.
There has never been a world-class mobile phone brand in the UK, and the domestic market has always been occupied by foreign brands. Aldrich casually walked into a mobile phone brand store and unexpectedly saw a pair of familiar figures.
The two people were communicating with the waiter, carefully holding their mobile phones in their hands to try them out.
"What a coincidence."
Aldrich came to them and greeted them with a smile.
Both of them looked at Aldrich.
Victoria looked at Aldrich up and down, her eyes full of curiosity, while Melanie looked surprised. After seeing Aldrich's dress, she smiled and said: "Aldrich, are you in the wrong place? Isn't it true?
Going to the training ground? Mr. Coach."
Aldrich shrugged and said indifferently: "I have a day off today. I went shopping to relax myself. There is no need to wear formal clothes. Comfort is the most important thing."
"Haha, that makes sense. Are you here to buy a mobile phone too?"
"Um."
Aldrich lowered his head and glanced at the counter display, then pointed to a black mobile phone and said to the waiter: "This is the one I want. If you try it and it's no problem, just give it to me."
After Aldrich finished speaking, he took out his wallet, took out his bank card to pay the bill, and paid 10 pounds to the waiter.
The waiter was a little surprised. This customer in sportswear didn't take even a minute from entering to paying. This was the most comfortable transaction she had ever made.
Aldrich has no interest in these current mobile phones. He bought them just for convenience. He has no extra curiosity to try them over and over again.
As long as it's not bad, he puts it in his pocket and doesn't want to take it out.
Glancing at the dazed girl next to him, Aldrich smiled at the waiter and said, "By the way, their two mobile phones are also on my account."
Melanie exclaimed: "How can that work?"
A mobile phone worth several hundred pounds is still a luxury item for them who have not yet debuted.
Aldrich turned his head and looked at Melanie for three seconds. After she closed her seductive red lips with lipstick, Aldrich nodded and said seriously: "Well, well, you'd better pay for it yourself."
This time Melanie opened her mouth again and asked: "Why don't you insist? Maybe I will agree."
Aldrich blinked and said, "How many times do I have to hold on?"
"once!"
Victoria suppressed a smile and spoke solemnly before Melanie could speak.
Aldrich frowned in embarrassment and said: "Okay, I'll just insist on this once. Misses, it's not a big deal for me to give you a mobile phone. Don't worry about it. It's just a gift between friends.
Otherwise, if you give me a Ferrari in the future, I will definitely accept it directly."
Melanie and Victoria couldn't help laughing when they heard this, and they graciously accepted Aldrich's gift.
After Aldrich walked out of the store with his cell phone, Melanie's voice came from behind: "Aldrich, you big liar!"
ps: Thanks to "Qingdan Donkey" and "Take off your slippers" for the reward!
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