From the perspective of Qin Hai's original intention, he very much hopes to cooperate with Kusela. However, what he hopes to get from Kusela is not the other party's funds, and the second is not the other party's technology, because he has both of these.
There is no shortage. What he really wants is the huge sales system established by Kucera in the field of daily ceramics. No matter how good the ceramic knives of Brothers Ceramics Factory are, they still need channels to sell them, and the difficulty of establishing a channel is
very huge.
Qin Hai also knows that Kusela has always wanted to dominate the ceramic knife market that does not yet exist, because the profits of this market are so huge. When ceramic knives first appeared, they were known as aristocratic knives, a set of knives
The selling price is as high as hundreds of dollars, but its actual cost is very low. Some people vividly describe it as equivalent to selling soil for the price of gold.
There was definitely no market for a set of knives worth several hundred dollars in China at that time. But in Europe, America, Japan, the Middle East and other places, the price was not beyond people's affordability. In addition, ceramic knives are beautiful, novel and have excellent performance.
It is easy to be popular among people. There are nearly 1 billion people in the entire Western market. It is not difficult to sell millions of sets of knives a year. This means that there will be sales of more than 1 billion US dollars a year, and it can continue for several years.
Year. How can Kusela not be enthusiastic about such a market?
In a market that Kusela regarded as a target, a competitor like Qin Hai suddenly appeared. The hatred of Kusela's company is understandable. Qin Hai tried to get Kusela to help him sell ceramic knives, which was impossible.
It is different from seeking skin from a tiger, which is really a difficult thing.
However, to think about it from another perspective, Qin Hai has already produced the finished ceramic knife, but Kusela Company is not yet able to launch the same product. At this time, if Kusela Company does not cooperate with Qin Hai, then it will be quite
Yu completely ceded this market to Qin Hai. If Qin Hai could find other partners to jointly sell, Kusela Company would be in vain and would not even be able to collect any agency fees. I am afraid this is also the case for Kusela.
A result that Serra Corporation does not want to see.
For Kusela Company, the best solution is of course to get Qin Hai's technology into its own hands, thereby kicking Qin Hai away and monopolizing this market. However, in this case, it is equivalent to Kusela seeking skin from a tiger.
, how could Qin Hai be stupid enough to take off his own tiger skin and sell it?
Both sides have the mentality of trying to trick the other side, and this kind of negotiation is really difficult.
"Mr. Gao Cun, how do you plan to cooperate with us?" Qin Hai asked.
"What do you think we can jointly produce ceramic knives and then sell them separately?" Takehiko Takamura proposed another plan.
Qin Hai smiled and said: "This plan seems unfair to us. We can obviously produce ceramic knives ourselves, why should we produce them with you?"
"Because we have strong production capabilities, with all due respect, you may not have such production capabilities." Takehiko Takamura said.
"Even if what you said is right." Qin Haidao, Takamura Takehiko is really right. The production capacity of Brothers Ceramics Factory cannot reach the level of producing several million sets per year. If you want to sell it globally, you need to find an OEM.
Business is a must.
"So, how will the profits be divided between the two parties?" Qin Hai asked again.
Takehiko Takamura said: "We are responsible for the production and calculate the ex-factory price based on the production cost plus method. We both sell separately, and the sales profits belong to each other."
"Sorry, this plan is not attractive to us." Qin Hai shrugged his shoulders and directly rejected Takamura Takehiko's plan. He didn't even bother to give the reason, because everyone is smart, and the trap is
It couldn't be clearer.
Kucera is a long-established ceramics company with a developed sales system. Brothers Ceramics Factory has never even entered the international market before, so it is a blind eye. Takehiko Takamura suggested that both parties conduct sales separately. This is completely an unfair competition.
, it would be strange if Qin Hai would accept it.
"So, what is your company's plan?" Takehiko Takamura asked in turn.
Qin Haidao: "The technology of ceramic knives is ours. Therefore, the products are also ours and should be sold under a unified brand. We entrust your company with OEM production and at the same time entrust your company as our global sales agent. You will provide OEM services respectively.
Profits and sales commissions, the rest of the revenue is earned by us.”
"This is impossible!" Takehiko Takamura almost screamed.
According to Qin Hai's plan, a large international company like Kucera will become an inexplicable OEM and agent for Brother Ceramics Factory. Everyone knows that the cost of ceramics is not much, and the profit is extremely considerable. Kucera
Just adding a markup based on cost as your own sales profit is just like a beggar.
In addition, if we cooperate in this way, Brother Ceramics Factory can earn high profits and will grow rapidly and eventually become a strong enemy of Kucera Company. How can Kucera Company do this kind of thing of using its own resources to cultivate its opponents?
Woolen cloth?
"In this case, I'm afraid we have nothing to talk about." Qin Hai said simply. He also figured out that one mountain cannot accommodate two tigers. If he wants to enter the civilian ceramics market, he will compete with Kusela.
Eat, how can two companies like this cooperate?
"This is really a pity." Takehiko Takamura said helplessly.
The two Japanese walked away in dejection. Nagatomo Shuichi looked back as he walked, somewhat reluctant to leave. Although it was known before that the Chinese had made ceramic rake blades with cutting edges, this kind of on-site observation
The feeling is completely different. Nagatomo Shuichi desperately recalled the appearance of the ceramic knives Liu Shuo took out, the sharp blades, and the smooth surface... These are all things that Kusela was striving for but failed to achieve.
The goal.
"Takamura-kun, are we giving up like this?" Nagatomo Shuichi asked reluctantly.
"No." Takehiko Takamura said, "Didn't you notice that the guy who calls himself the factory director doesn't understand technology. Although the young man who came later knows a little about technology, he is obviously just an assistant. We will be back soon
Japan, use our relationship to find out which institution developed this technology, and we will talk to this institution directly."
"It's really strange how the Chinese were able to develop this technology before us. Before, there was no news that they were researching this technology," Nagatomo Shuichi said.
Takehiko Komura said: "This is a mistake by our intelligence department. The Chinese have never been very good at keeping technology secrets, but this time they caught us off guard. We should report this matter to the board of directors."
The two Japanese walked out muttering. At the Chinese delegation's booth, Liu Shuo also muttered to Qin Hai: "Xiao Qin, what did the two Japanese want to do just now?"
The conversation between Qin Hai and Takehiko Takamura was in Japanese. The translator sent by the embassy only knew Portuguese and English, so he could not translate for Liu Shuo. After seeing the two sides talking for a while, the other party walked away with a stiff face.
, Liu Shuo could guess that this negotiation was unpleasant, but he didn't know what the details were.
Qin Hai said: "The Japanese have bad intentions. They see that our technology has market potential and want to swallow us up."
"Swallow it?" Liu Shuo asked with wide eyes.
"That's right." Qin Haidao, "They proposed to cooperate with us on technology, but in fact, they don't have this technology yet. The so-called cooperation is just to steal our technology. With our current strength, we can't do it at all.
I couldn't lead the cooperation, so I simply rejected their request."
"The little devil is so bad!" Huang Yanling, who was listening on the sidelines, said angrily, "No wonder Uncle Sha has always hated the Japanese. Some Japanese came to our mine, but Uncle Sha never accompanied them."
"Uh... That's not necessary." Qin Hai said with a smile, "The business world is always full of intrigues. The Japanese have a lot of people, little land, and a shortage of resources. They have always had a sense of crisis, so they prefer to use unscrupulous means in market competition. This
It’s also their nation’s way of survival, so it should be understandable.”
Liu Shuo was very dissatisfied with what Qin Hai said, but he was not in a position to refute him face to face. He just nodded and said: "Xiao Qin is right. However, understanding is understanding. Things have happened to us, and we can't be fooled by them.
"
Qin Haidao: "What happened today was because I was too greedy. I originally wanted Kusela to cooperate with us in another way. We would provide the technology and it would be responsible for production and sales. Now that I think about it, this way is not suitable for it.
It’s so unacceptable.”
"What should we do?" Liu Shuo and Huang Yanling both set their sights on Qin Hai. They both grew up in the mines and had little business acumen, let alone experience in doing business in the international market. After the ceramic knife was made, they
They were all very excited and knew that this was a very promising product. But they didn’t know how to sell this product. Seeing that the thermal spray machine sold so well yesterday, they instinctively believed that Qin Hai must have a way to sell it.
Ceramic knives are also sold with such great success.
Qin Hai asked: "Brother Liu, how many sets of ceramic knives did you bring when you came out this time?"
"There are 15 sets in total." Liu Shuo replied.
Huang Yanling explained: "We also wanted to bring more, but the production process has not been stable yet, and some ceramic knives were deformed after production, so we did not bring them. When we came out, several engineers in the factory were busy improving the process.
It is estimated that when we go back, we will be able to get more finished products."
"Fifteen sets are enough." Qin Haidao, "We have 6 knives in each set, so there are 90 knives in total. Sister Huang, go make arrangements and contact all the reporters who came to cover the exhibition today. We will report on the second day.
There will be a press conference in the hall. You tell them that there will be mysterious gifts given at the conference." (To be continued...)