After memorizing the brand information for an hour, Zhao Mingyang felt like his head was spinning. This thing, a bicycle, actually had so many black technologies that were not available before. What a black technology. It was just a disguised gimmick to sell it for more money.
There are several pages of seat introductions, and they are related to future technology and even aerospace, using various aerospace materials.
Such flashy things prove that the marketing of this brand of bicycles is very awkward, because for such an expensive bicycle, you must either highlight your professionalism or highlight your brand value. Why do you do this?
It’s best to get these things to non-high-spending groups. They will be convinced by this, because it sounds cool, awesome, technological, and convincing.
Zhao Mingyang can't say it. There are still bugs in large companies. For example, if Zhao Mingyang wants to change the content, the person responsible for following up the project has to report it to the superior. The superiors have agreed, and this can be changed. And there is no need to worry about it if you don't pay attention.
Brands need to put in the effort to come up with a marketing plan for them.
The most important thing is that I don't have enough time. I can only understand the brand first, and then just brag about the brand and everything is good. Don't add random words yourself. If you can't say enough about the brand, no one who rates Zhao Mingyang would dare to rate Zhao Mingyang.
Low score.
The brand owner is a twenty-seven or eighty-year-old foreigner with blond hair and blue eyes. Foreigners pay more attention to things that have been settled and don’t change them easily.
Zhao Mingyang communicated with the other party and asked Zhao Mingyang how much he could talk to and what he should not touch.
The other party didn't give any useful information, but Zhao Mingyang knew that race and religion must not be mentioned. If he did, he would be in big trouble.
Zhao Mingyang had a headache, and so did the others. Everyone was not used to it. The short man in his thirties was also nervous. He had not been a pilot for many years, and he was afraid that he would be in trouble if he had an accident.
But he knew this sea area very well. He wanted to go there first. He got a small boat and went around to get a feel for it. This was to lead the way for the big ship. Driving a small boat in the deep sea and in the deep sea are two different concepts.
In the past, many years were spent on building a small fishing boat that could cross the sea. Even if it succeeded, it could only be said to be very, very lucky, and there would be no wind and waves along the way.
Zhao Mingyang had an impression of this short student, named Li Jian. He was smiling all the time and was very polite. It was obvious that he loved to be clean. The clothes he wore were basically light-colored.
Zhao Mingyang knows that most of these people who like to wear light colors like to be clean, because they want to see where the clothes are dirty when wearing light colors. When wearing black, they feel unclean because they can't see the stains clearly.
When I met him last year, I saw that he was wearing a white down jacket. When eating, he was very careful to avoid oil stains splashing on his body.
I didn't expect that a seemingly gentle and kind person would actually do such a dangerous job before.
There is also the woman who is about forty years old. Her name is Qin Mo. She is a very elegant woman in speech and behavior. She is very scholarly. She did not expect to become a dealer.
Zhao Mingyang found everyone interesting and interesting. These people's pasts were probably more interesting, but now we only see their most beautiful side.
At the beginning of the afternoon activity, Zhao Mingyang went on stage to give a speech. He did not have stage fright during his speech, but none of the students had stage fright. However, there were only a few who could speak foreign languages fluently, but they were a little older and their bodies were out of shape.
, unlike the host, it seems inappropriate at first glance.
Zhao Mingyang first greeted the people present in Chinese, then English and Japanese, and then began to introduce the bicycle. Zhao Mingyang tried his best to introduce it according to the requirements of the brand, and applied some routine copywriting content.
For example, the benefits of riding a bicycle, the importance of choosing a good bicycle, and how good this bicycle is are also introduced to the car.
Not many people actually came to watch. This cruise ship is too big. Most people either go to the gym, go to bars or gambling tables to play a few games, or go for beauty and health care.
Anyway, Zhao Mingyang talks according to his own script. When speaking to many people, whether it is a meeting or other speech, he must write the script in advance. This is very important.
Writing a manuscript is not to let you read it, but to let you know how to say it. First go through one side, and then revise it. Once the revision is smooth, you have passed it one or two times, and you will get stuck and unable to speak during the speech.
I know what to say.
Except for the yamen's manuscripts, which must be read to the manuscripts, general speeches rarely involve speaking directly to the manuscripts.
When the yamen gentlemen speak, every word must be pronounced as written in the manuscript, because a single mispronunciation of a word may have a great impact, because most of their speech manuscripts are reports and summaries, and there are some prescribed contents that cannot be tolerated.
Wrong.
So you will see that on many occasions, some important gifts are read out from scripts. Each of them is very good at giving speeches, but the content of the speech depends on the occasion.
Zhao Mingyang wrote a temporary manuscript, and after revising it twice, the speech is now very smooth, with not much content. Most of the speeches are routine speeches, which are based on some speeches he has used before.
For example, those who sell bicycles must be tied to health, environmental protection and slow pace. Cycling is good for health, helps reduce carbon emissions, reduces pollution, and contributes to environmental protection.
There is also the slow pace. The pace of life nowadays is too fast. You should slow down and enjoy life, and ride a bicycle alone to watch the scenery along the way.
These are all routine templates. Just bring in some routine things according to the product.
After Zhao Mingyang finished his speech, the brand gave Zhao Mingyang a high degree of praise. In the evening, Zhao Mingyang had to introduce it because they had a press conference for a new high-end bicycle priced at 70 million and 8 US dollars.
Is this bicycle from this professional bicycle manufacturer expensive? In fact, it is not expensive. After all, it does have some technology, but they cannot afford to raise the price. This is relatively high. If it is high, it is not something they can sell.
, are luxury goods that can be sold.
For example, Hermès can sell a grocery shopping bicycle for nearly 30,000 U.S. dollars, which other companies can only catch up with, and it is sold out instantly. The next time they sell it for 100,000 U.S. dollars, it will still be sold out.
Hermès sells a mobile phone case for six to seven hundred dollars, while other mobile phones are not that expensive. This is the gap between brands and consumer groups.
Zhao Mingyang went to prepare the manuscript for the speech again. After dinner, he went to read the information on new products, then wrote the manuscript, and just went through it in the evening.
After the speech in the evening, Zhao Mingyang received nine points and eleven hundred US dollars. His task was completed. He must find another job, otherwise he will have no place to live tonight, or continue to find a job as a host.
.
Suddenly, a pair of hands handed over a goblet, which startled Zhao Mingyang and broke his train of thought.