Zhao Mingyang and Brother Xiaosha came to the old Ken shop downstairs of the company. Hao Ren ordered a set meal for six people. Shops like Old Ken and Uncle Mai are a bit outrageous. A single meal is not enough for one person, and a double meal is not enough for one person.
The meal happens to be eaten by one person. I wonder what misunderstanding they have about single person dining? What standards are they based on?
This is why so many foreign fast food brands, with such a long brand history and mature operating experience, are instantly snatched away from the market by Xinhua and even face being beaten without the ability to fight back. Logically speaking, this cannot be done because
Team operation, brand control, store location selection, etc. are all much better than Huazi, but why did Huazi open tens of thousands of stores in an instant?
The only reason is that these foreign brands are not kind enough to satisfy a single person's meal, and the prices remain high. They also want to continue to increase prices, and carry out promotions to make the prices cheaper and reduce the quantity. For the price of one hamburger, Huazi sells three of them.
The taste is all processed into semi-finished products, and the taste is just slightly different. It cannot be said that it is too different to be swallowed.
And because Huazi's stores have opened too many and become popular, they will definitely face a problem in the future. The larger the quantity, the better. That is, the price of goods purchased from suppliers may be cheaper than those of Old Ken. Plus, after making profits, they will definitely
Paying attention to taste, once the gap between taste and quality control is narrowed, then Old Man Ken and Uncle Mc will either lower prices or upgrade, that is, give up the fast food market of hamburgers and fries and switch to other products, such as Western pastries and coffee. From here on
Price increase above.
This is why McCafé and the like appeared. They just didn’t want to lower the price, so they chose to raise the price. They focused on coffee and supplemented it with burgers.
According to this model, it will be difficult to make coffee in the end, because these people don't realize what went wrong.
Twenty or thirty years ago, many people thought it was novel and delicious to eat at Old Ken, Uncle Mai, or drink at Xingzi. They didn’t care if the price was higher because they belonged to the first group of high-consumption groups. Who goes there now?
Do you think it’s honorable to eat?
These foreign fast food are originally cheap fast food restaurants abroad, on the same level as Chuanxihua, but the management model and ideas in China still follow the management model decades ago, and will basically be eliminated. They may think that their brands are really
It is a high-end brand, and its brand perception is seriously wrong.
Just like the world's number one supermarket brand, it is difficult to operate in our country. It just doesn't understand the changes in the local market and doesn't pay attention to it, so it is eliminated. The market of the world's second largest economy, we didn't understand before.
Cherish it, there will be no use cherishing it later.
Zhao Mingyang and Hao Ren had previously helped a foreign brand plan a complete set of operations. The other party was very smart and formulated a complete plan for domestic operations instead of having a foreign company come up with a plan for domestic cooperation.
Just like in the live broadcast industry, don't do anything that is too high-end and must be generally liked by the audience. Don't be pretentious, because the anchor is a service provider to the audience, making customers happy instead of causing trouble for them.
These things do require training. Zhao Mingyang has been asking Brother Xiaosha and Hao Ren to train the anchors not to argue with any netizens. At most, they will pretend to ignore or block them, and there will be endless arguments.
The three of them were sitting and eating with the old man eating. After the old man recently changed operations, he began to change his style drastically. He did all kinds of things. If he doesn't adjust, he will be eliminated.
After eating something, Hao Ren said: We can't be like this anymore. If this continues, we will be very passive. We must find out who is the insider, otherwise we will operate for free for others.
Why do middle- and high-level employees in an enterprise rarely leave their jobs? Because the boss will try every means to retain them, and the price of a company’s middle-level and senior-level employees is basically twice the original salary. Do those companies really value the abilities of these middle-level and upper-level employees?
?Many people do not value ability, but value.
This is why there is a no-business agreement, but it depends on how you interpret the no-business agreement. If the company poaching people is upstream or downstream of the original company, the industry is actually not the same, but after poaching people, you can advance
After three years of planning, we began to organize and prepare things to produce the same product as the original company.
The information channel in the hands of a middle-level and high-level person is enough to cultivate another company. If there are multiple middle-level and high-level people, they can directly start a new company in the same industry. Generally speaking, few bosses go to business contacts in person, and most of them are middle-level and high-level people.
so
Most customers actually know the middle and senior management rather than the boss.
Therefore, the biggest hidden danger after mid-level and senior management changes jobs is taking away the company's original customers. This is a kind of problem.
Another type is commercial espionage. Don’t think it doesn’t exist. It has always existed. It is similar to the movie Infernal Affairs and they penetrate each other.
This is not an unusual thing in business, it is similar to a certain car brand arranging for someone to steal the car software technology of a certain technology company.
Now there is a mole in the live broadcast company who worked with the live broadcast company. Hao Ren and Brother Xiaosha deployed two operation plans, but they were leaked and were used for nothing.
The other party is very smart. Instead of using a specific company to do this, they use multiple private accounts to do it. If you sue them, most people will say that the creativity overlaps. This thing involves creativity, and it is difficult to say anything. The other party only needs to modify it.
Content can be circumvented.
In addition to having an insider, you also need to prevent the other party from instigating other people to change jobs. For example, the insider recommends to him and whoever is useful in this live broadcast company can be poached at a high price.
It's best for you two to separate your work for the time being. It's best not to tell each other what you want to do. One is responsible for the indoor live broadcast and the other is responsible for the outdoor live broadcast. Lead two groups of people. Hao Ren, you can lend a group of people and go directly to 3 Ya.
Let’s start with the outdoor ones. Brother Xiaosha, you can create an indoor sitcom here.
You send a group of people to Mu Tong for a week of closed training. During this period, you can narrow the scope of the investigation. Of course, you still pretend not to have discovered it. I will assign this assignment, and then you will take responsibility.
They pushed it to me, saying that I was a rich second generation, messing around every day, not knowing how to manage a company, and just thinking about it.
Said the dashing brother who sings red and white faces.
Yes, it's best for you and Hao Ren to make love and make trouble, and don't seem to deal with it. It's only reasonable to separate. Reorganize all the recruitment resumes. It shouldn't be difficult for us to find people.
I have done it. If I check the background of this group of people, I will be able to find out.
We need to find the person within two weeks. I estimate that the other party will not give up easily after they have tasted the traffic brought by our operation plan. There have been a few spam marketing campaigns recently. When we find someone to do other things, it is best to do it in front of all employees.
Bring the mole to justice and let the police officers take him away, so that it can be a deterrent.
After we find him, we are not in a hurry to find this person. We can give him some leverage, give him a mention, give him some real power, find someone to give him gifts, charge him with more crimes, and he can be imprisoned for ten years. We
We can't let him be imprisoned for three years. This is also a wake-up call to other families.
Isn't it a bit too serious? Hao Ren said.
It's not serious. If I don't be cruel to them, these people will dare to kill us. This must be done without negotiation. Not only do I have to deal with the mole, but I also have to deal with the company that arranged for the mole to come. I want them to
If this industry cannot survive, I will make them pay back ten times as much as they eat, otherwise no one will dare to deal with our live broadcast company in the future. Zhao Mingyang said firmly.
Brother Xiaosha and Hao Ren didn't speak. Zhao Mingyang's murderous intent was very strong now, which was indeed very different from before.
But Zhao Mingyang did this to better protect them, and they did not refute again.
How did you find out about the tractor driver? Zhao Mingyang said.
The information found on two people is completely consistent. One of them is closer to the person you are looking for. He is in the area at the junction of Suzhou City and Shanghai City. He is 61 years old this year. He used to work as a tractor driver in a fertilizer factory.
, specializes in pulling chemical fertilizers.
The other one is a tractor driver from a supply and marketing cooperative, but his age is a bit inappropriate. He is only fifty now. At that time, he was working in a supply and marketing cooperative. He most likely could drive a tractor, but he rarely traveled far. He was probably here to get gifts or something.
, or want to gain some honor.
In fact, there should be one more, but he passed away, just a few years ago. He was over sixty years old when he died. He used to drive a tractor to help the paper mill to collect straw in various villages, but he is no longer there.
Give me the address and phone number, and I will check. One more thing, please help me check this person. I want to know his information. Zhao Mingyang opened his phone and handed it to Hao Ren and Brother Xiaosha to look at a person.
Hao Ren and Brother Xiaosha looked at each other, then looked at Zhao Mingyang and asked:
Who is this person?
Her name is Xia Zhiqiu, a teacher in the dance department of Shanghai Theater Academy. I want to know some specific information about her. Zhao Mingyang said.
Is there anything suspicious about her? Is she the mastermind behind stealing our company's operating copy? Hao Ren looked at Xia Zhiqiu and said.
That's not the case. This person wants to play 1v1 basketball with me. I don't want to play with her. The main reason is that I don't think her skills are good, and I'm more afraid that she will use dirty tricks when playing. It will be bad if she hurts me. Zhao Mingyang
said.
I don't understand what you said, but I always feel that it's not a good thing. How can I check this? Hao Ren asked.
Ask around in the entertainment industry, ask around in entertainment reporters, conduct a thorough search in the information database, in short, give me a thorough rundown, I want detailed information. Zhao Mingyang said.
Are you in a hurry? Brother Xiaosa said.
I'm extremely anxious. The other party may be investigating me now, or even checking my social circle. I don't want her to stare at me all day long. I want to put an end to her. Zhao Mingyang said, because he found out that Xia Zhiqiu was actually investigating him.
Xia Zhiqiu was very smart and went directly to the principal to ask for some information about Zhao Mingyang.