They got off the subway and were still some distance away from the client's company.
The two walked over.
When passing a newsstand, Jiang Yang stopped and saw a fashion magazine with a photo of his wife on the cover.
He bought it.
Zhou Hao stood beside him: "Master Jiang, please give me a bottle of water."
Jiang Yang: "I asked you to take the subway, but you shouldn't buy water."
"Originally I was going to drive."
Jiang Yang: "Don't worry. When you get to the customer, are you still worried that you won't have any drinks?"
When Zhou Hao thought it made sense, he really had to empty his stomach.
They were already at the North Fifth Ring Road. They were either off or off. After making many twists and turns, they finally saw the client's sign across the road. The client's office building was an inconspicuous three-story gray building.
They were doing business facing the street, and it seemed that the whole building belonged to customers. The two of them stood across the road. Zhou Hao asked, "Do you think the customer has money or no money?"
Jiang Yang: "I really can't figure it out."
Zhou Hao put on his sunglasses: "Let's go."
Jiang Yang: "Why are you still wearing sunglasses?"
Zhou Hao: "Let the customer mistakenly think that we drove here. Otherwise, take the subway? Isn't it embarrassing? I even got a luxury car key."
Zhou Hao held the key in his hand, "This is called packaging, which shows strength and gives customers confidence."
Jiang Yang gave a thumbs up.
This capitalist has so many ideas. No wonder people often say that capitalists even sell ropes for hanging street lamps.
Zhou Hao: "Where are your sunglasses?"
Jiang Yang: "I don't have to. I came by car. I have a driver."
Zhou Hao: "Shameless."
The two were planning to cross the road. The traffic lights were far away and there was only one crosswalk. Jiang Yang didn't like crossing the road because he didn't know whether the driver would stop, and he wasn't sure about the speed of the car either.
, Zhou Hao had already started, Jiang Yang was still calculating whether to go there, and then missed one after another.
Fortunately, Jiang Yang is used to it.
He waited until he was confident enough to cross the road before crossing the road calmly.
Zhou Hao is also used to it.
When they entered the company, the front desk had been waiting for them for a long time and welcomed them in eagerly. When they got to the third floor, there was a quarrel in the corridor: "This is my dream, I like to do this, I am willing to
Do this!"
"Dreams are nothing, let your dreams buy you pedals!"
"Okay, you wait!"
boom!
The door opens and slams shut.
A very artistic young man walked out angrily. When he ran into the receptionist who was leading the way, he didn't move away. On the contrary, the receptionist staggered out of the way. Zhou Hao and Jiang Yang got out of the way. The artistic young man looked at them as they passed by.
Jiang Yang glanced at it, was slightly stunned, and went downstairs in a daze.
At this time, the front desk had already knocked on the door, "Boss, Mr. Zhou and the others are here."
The middle-aged man who had just had a bad dream, who was originally worried, put a smile on his face when he heard this, and stood up quickly: "Please!"
He also asked the front desk to call their landlady over.
The middle-aged man was very polite and asked Jiang Yang and others to sit down and pour them tea in person. Zhou Hao hurriedly refused: "No, no, let's - let's inspect our products first."
"Oh, right."
The middle-aged man took out a few bottles of drinks from the cabinet next to him. The drinks were about the same as the Arctic Ocean. He just played with his hands a few times, and the bottle caps were opened. After handing them to Jiang Yang and the others, the boss made another drink for himself.
, clinking glasses to the two of them: "I wish us a happy cooperation in advance."
Jiang Yang touched the bottle.
Then, his task was to drink silently, while Zhou Hao was responsible for contacting him.
The middle-aged man is the owner of the beverage brand.
To be honest, it was a surprise to the boss that Zhou Hao and others could cooperate with their brand.
At that time, they wanted to make a breakthrough in advertising. The middle-aged man thought that Zhou Hao's company's advertising was really good, so he gave it a try to see if he could cooperate. Who knew that Zhou Hao actually cooperated with them. Although the advertising fee was quite high,
Still within their budget.
"We are now struggling to survive."
The boss said that their drinks cannot be compared with big brands like Coke.
Big brands are highly industrialized and keep their costs low. But if they can't, they can't lower their costs. The current low prices are just to expand the market. If they can't increase the scale, then they will have no choice but to raise prices.
This advertisement is their last effort.
Zhou Hao nodded and asked the customer to see their plan. "In view of our quotation, the plan is a relatively simple one." Zhou Hao gave them a vaccination in advance.
This is indeed true. Compared to past commercials that were often short films, this commercial is quite short.
The middle-aged boss also knows that their budget is not high and the advertising should be simple.
What he actually values more is the identity of the silent handsome guy next to him, the husband of the big devil. His commercials almost have the communication gene in their genes.
Of course, there is also the fact that the devil’s husband is really awesome and writes really good advertisements.
He really likes to watch.
Just now, before his son came to him to ask for money to buy a pedal, he watched the latest commercial "Late Puppy Love" that the Big Devil liked. It was really well shot. Others valued the story, but what he watched was this one.
The fit of the advertisement to the brand - when the advertisement story spanned youth and adulthood, someone posted a barrage saying: "This supermarket has not closed down yet."
This is the significance of Bailian Supermarket’s 40th anniversary advertisement.
This is much better than telling others at the top of your lungs that Bailian Supermarket is celebrating its 40th anniversary.
More importantly, for a supermarket, forty years is indeed a bit old.
Many brands may disappear tomorrow, and even if they are still around, they will give young people the stereotype of "old". But this advertisement, almost at the time of promoting Bailian's 40th anniversary, also injected youth and sweet first love into the brand
of genes.
real!
The middle-aged boss felt that if this advertisement did not win an award, there must be something shady about it.
Of course, their budget is not comparable to that of Bailian, so it is normal for their ads to be simple.
The boss looked at the plan with this in mind.
Then--
The boss was stunned. The plan was quite simple.
But it really works well in simple scenes.
Their orange soda is now on the market, targeting small restaurants, convenience stores and small supermarkets.
They want to enter large supermarkets. To be honest, entering one or two is fine. If they want to expand on a large scale, let alone entrance fees, barcode fees, stacking fees and other messy things. They can't stand just delayed payment.
, so now small stores are their main battlefield.
And this plan really hits this point.
In a busy small restaurant, the landlady asked who ordered a drink, and then the boss who was cooking raised his hand: "I ordered it, here you order it." It was really like——
"Okay, okay!"
The boss repeatedly praised it. Not only was the advertisement effective, but the meaning was also very good. Although the love between a couple in a restaurant was not as beautiful as "Late First Love", it still made people feel warm after watching it.
Also, his company is also a husband-and-wife company. No matter how hard it is, his wife has survived with him, but he has never done anything to express his love. He is worse than the owner of a small restaurant. Just think about it.
Ashamed.
"This ad is good."
The boss even felt that the advertising fee was insufficient.
He raised his head and glanced at Zhou Hao and Zhou Hao. The two of them were drinking orange soda. The soda had already bottomed out.
The boss was busy and opened a few more bottles, and was about to speak——
Snapped!
The door opened.
A middle-aged woman with a wide body and a fat body walked in, "Fourth! What's wrong with buying your son a pedal? Don't be a stumbling block to our son's success!"
Jiang Yang and Zhou Hao looked at each other and saw that this family was so quick at slamming the door.
One chapter first, the next chapter will be posted soon.