typeface
large
in
Small
Turn off the lights
Previous bookshelf directory Bookmark Next

Chapter 548: Word of mouth fermentation

It was like a dream, I was still very moved even after I woke up for a long time.

Watching Jiang Yuan, Arimura Haruka and others leave the theater, the audience felt roughly the same.

No one expected that even though they didn't get the road show, they still met Jiang Yuan and Arimura Haruka up close.

I even watched the same movie without knowing it. Compared to the longer interactive road show, it seemed to be a bit more random luck.

"When did you come in?"

"It's actually been behind you all this time!"

"I never discovered it. If I had known about it in advance, I would definitely not have been able to watch the movie."

"So handsome and beautiful..."

The audience in the theater was still in a state of excitement, and Jiang Yuan, Arimura Haruka and others also moved to the road show hall.

The distance between movie theaters is very close, so it didn't take long.

When Jiang Yuan and Arimura Haruka entered the theater together for the last time, the loudest cheers suddenly erupted in the theater.

Those who came to the road show were basically fans of Jiang Yuan and Arimura Haruka, so at first glance, the male-female ratio seemed quite balanced.

"Hello everyone, I am Jiang Yuan, and I am also in the movie..."

Jiang Yuan and others introduced themselves again and started the first road show.

Although it was a road show in the name of a movie, the first audience was basically fans.

Therefore, except for the part where Jiang Yuan and others took the initiative to share, the subsequent interactive sessions were basically dominated by Jiang Yuan and Arimura Haruka.

In about ten minutes, Jiang Yuan and others ended the first road show and left the theater, heading to the theater for the next road show.

From this time on, Jiang Yuan and others also officially entered road show mode, not as leisurely as before.

While Jiang Yuan and others were concentrating on the road show, the reputation of "Your Name" slowly began to ferment on the Internet, and the box office was also growing bit by bit.

【How about "Your Name"? Is it good? 】

You can also see many such question posts on Sakura’s online platform.

After all, the promotion of "Your Name" is not to say overwhelming, but it is still quite eye-catching among the new movies.

Especially the beautiful pictures, the pleasant OST, and the dubbing performances of Jiang Yuan and Arimura Haruka.

After this type of interactive question post was posted and viewed by viewers who had watched the movie, it quickly received many comments and replies.

[Although I am a fan, I still say it responsibly, it is unexpectedly good-looking! 】

[The picture is great, more attractive than the trailer. It’s my favorite movie I’ve seen this year.]

[This is a movie that you will regret if you don’t go to the cinema to see it. After the originally great music is paired with the plot, it is so perfect. 】

【I cried when I watched it at the end, I will always shed tears for such a beautiful love. 】

【Already added to the life movie list!】

——

Xiao Gongzheng is the owner of this post. Not long after I posted the question, I received so many replies, and most of them were positive comments.

This also made Xiaogongzheng, who was already somewhat interested in movies, decide to buy a movie ticket and go to the theater to check it out.

"It's not a bad idea to go to the theater to listen to Haruka-chan's dubbing and OST." With this thought in mind, Komiya walked into the theater.

More than two hours later...

Xiaogongzheng's social media account updated a post again.

[After watching it, "Your Name" is a perfect match...]

There are many word-of-mouth feedbacks on the Internet that can be called personal experience.

In a short period of time, it basically formed a reputation on the Sakura network. Everyone who has seen it said it well.

Thanks to the good word-of-mouth effect, Jiang Yuan and Arimura Haruka also had good popularity with passers-by, and they immediately succeeded in attracting more viewers into the theater.

The release period itself was Friday, and the attendance of some prime-time movies suddenly soared.

Because the film schedule itself was not that large, "Your Name" also became the movie with the highest attendance that day.

When they learned the news, Jiang Yuan and others had just finished their meal and were about to start the night road show.

After several road shows in a row, Jiang Yuan felt more like he was attending a fan meeting. The audience and fans at the scene were very warm and friendly.

Some of them were really moved by the movie, so the results of the several road shows were actually very good, and Jiang Yuan and others didn't feel tired for the time being.

"I wonder how much first-day box office I can get today?" Fang Yiliang also changed his previous nervous mood and looked very motivated.

On the one hand, he felt that the effect of the movie was great, and on the other hand, there was good feedback from offline and online. This greatly increased Fang Yiliang's confidence, and he felt that the box office was starting to have hope.

"It shouldn't be too bad, it ranks first in terms of attendance." Jiang Yuan wasn't sure, but he took it for granted as he looked at the ranking of attendance.

After dinner, everyone rested for a while and then rushed to the new theater again for the road show.

On the first day of release, it basically went to several well-known theaters in Tokyo.

As the popularity of the movie began to grow, more fans began to follow Jiang Yuan and Arimura Haruka's itinerary.

Basically every time I go to a theater, there will be many fans outside the theater to support me.

Even among them, Jiang Yuan's number of fans is not less than Haruka Arimura, which also gave Jiang Yuan a little surprise.

Feeling his popularity intuitively made Jiang Yuan devote himself to the film's road show with a better mood.

In China, fans are simultaneously receiving photos of Jiang Yuan's participation in road shows. Every once in a while, there will be feedback on a new road show on Yuan Universe, causing heated discussions.

【Okay, okay, today’s look is completely ridiculous!】

[Are there so many fans at the road show? It’s so popular!]

[It is indeed popular. After all, the sales volume of Japanese specialties in Sakura are real money, and the fighting power of Sakura fans is still very strong.]

[More, when will it be released in China? Sakura fans met offline again today and there is a new movie.]

[How is the performance of the movie? I heard that the film schedule is not very good?]

[Don’t worry, although the film schedule is average, the attendance rate is already No. 1. The film’s reputation has exploded and the domestic marketing account has begun to move. It will be on the hot search later. Please remember to promote it!]

——

Not long after the discussion in Yuan Universe, real-time feedback on the release of "Your Name" successfully became a hot search topic.

The domestic media is still paying close attention to Jiang Yuan’s activities.

After all, for media marketing accounts, the performance of "Your Name" can trigger certain discussions whether it is a hit or a hit.

As long as Jiang Yuan's name is mentioned, the popularity of new hot searches will start to soar.

Although it is not released simultaneously, it does not hinder everyone's discussion.

The good reputation of the movie and the popularity of the road show are enough to attract the attention of netizens.

[When will it be released in China!]

[Bullfrog, your reputation has exploded, right?]

[Is Jiang Yuan so popular in Sakura? 】

["Log" has been on the charts for a while, and some people still ask about Jiang Yuan's Sakura popularity? You must have seen too many fake comparisons in domestic entertainment.]

[After watching the trailer, I thought it was very good. Jiang Yuan’s dubbing is also very standard. What is the name of this movie? 】

【your name.】

【Why are you asking for my name...】

Amidst the heated discussion, your name meme was successfully born on the Internet, which is inevitable.

It has also successfully become a feature in hot search discussions.

Also at this relatively popular time, the official blog of "Your Name" also officially announced the release date of the movie.

It will be released simultaneously one week later than Sakura.

To a certain extent, it can be regarded as a kind of export to domestic sales.

Originally, in China, the popularity of "Your Name" has not yet taken off, and the number of people who want to watch the movie is not too high among recent movies. It can only be said to be a bit popular.

If it were to be released in this situation, the chances of getting a film schedule would not be too high.

But it was different after the movie was released first in Sakura and gained good reputation. The first step in word-of-mouth was regarded as a kind of free publicity.

Many foreign films have also gained attention due to word-of-mouth reputation after being released abroad first.

And this is only the first day of release, and there will be a longer period of nearly a week to wait for the film's reputation and box office to further develop.

——

"Can I listen to the two singing the ending song of the movie live?"

At a Sakura road show, which happened to be the last road show of the day, a fan made this suggestion to Jiang Yuan during the interaction.

In today's road show, in response to fans' requests, Jiang Yuan and Arimura Haruka have tried a lot of interactions.

It also included asking the two to perform a plot from the movie. In comparison, singing was already very easy.

"Yes, but there is no accompaniment, so I can only sing a short section a cappella." Jiang Yuan agreed decisively, holding up the microphone.

Then he turned to look at Arimura Haruka and said, "Let's sing the chorus together."

The ending song of "Your Name" is "No Big Deal" that the two sang together not long ago, and it is still a familiar song.

After Haruka Arimura nodded, Jiang Yuan started to sing.

"We are time travelers, climbing the ladder of time..."

The two sang the chorus of the song acapella, and the audience in the theater listened quietly to their singing.

I watched the broadcast of "World Songs" before, or listened to the sound source in the album. Although everyone also liked this song very much.

But after watching "Your Name", the added effect even directly played a sublimation role.

So much so that when everyone listened to Jiang Yuan's singing, they felt that the song sounded much better. After a short section of singing, the audience burst into thunderous applause.

Jiang Yuan thought that if the follow-up movie really became popular, these OSTs might stay on the charts for a while.

When Jiang Yuan was thinking about this, he didn't know that the ranking of the music source had begun to rise.

"I want to ask Yuanjun a question that is not so related to the movie..." The last opportunity to ask a question was given to a fan.

"Maybe it's a tour issue?" Before the other party finished asking the question, Jiang Yuan had predicted it in advance.

"Yeah." The fan nodded excitedly.

It's not surprising that this question can be predicted. Fans seem to have made an appointment. Fans ask Jiang Yuan this question in almost every show.

It seems that if he asks too many questions, Jiang Yuan will definitely start the tour to Sakura.

"Many fans have asked this question today. Let me give you a positive answer."

"The chapter's tour map will definitely have a cherry blossom station." Jiang Yuan replied affirmatively. This was the tour plan.

After hearing Jiang Yuan's affirmative answer, the fans at the scene immediately cheered.

"And..." Jiang Yuan said and glanced at Fang Yiliang.

This is a new plan that everyone discussed during the road show just now.

After hearing Jiang Yuan say the word "and", the scene suddenly became quiet and listened carefully.

"If there is a chance, our next meeting may be earlier than expected."

"Here we make a box office agreement. If the box office of "Your Name" can exceed 5 billion yen, we will hold a theme concert." Jiang Yuan said the box office agreement.

5 billion yen, which is about 200 million when converted into RMB.

In fact, when Jiang Yuan expressed this expectation, Fang Yiliang didn't dare to think about it.

After all, judging from the film schedule on the first day of release, the box office is indeed a bit far behind.

But for Jiang Yuan, he knew that in his previous life, "Your Name" had a box office of more than 25 billion yen in Sakura, and this was in an era when the box office did not expand.

Although the situation cannot be completely compared, the real-time feedback of the movie still gave Jiang Yuan a lot of confidence, and he even felt that the box office of the convention was set too low.

Although many people think that 5 billion is too far away, it definitely does not include the live audience. After all, they are all fans.

As soon as Jiang Yuan finished speaking, he immediately gave Jiang Yuan a strong response.

Listening to the affirmative response from the scene, Fang Yiliang suddenly had the illusion that 5 billion was a small goal.

After answering this question, Jiang Yuan and others took a group photo with the fans and ended the last road show of the day.

After receiving as many letters and signatures from fans as possible, Jiang Yuan and others left the theater.

After a whole day of roadshows, the bag Jiang Yuan brought out was successfully filled with letters.

"More films will be scheduled from theaters tomorrow..." After getting on the bus, Fang Yiliang shared with Jiang Yuan and others with some surprise.

In most cases, the market has the final say in film arrangement.

The movie has a high attendance rate and you can make money by arranging it, so you would be a fool not to schedule it.

"Your Name"'s first-day attendance and word-of-mouth success successfully achieved this effect.

"Look forward to it." Jiang Yuan smiled.

After the first day of screening, Jiang Yuan did not return to China immediately. The next day, Sakura had road shows in other cities to attend.

After returning to the hotel, Jiang Yuan tidied up, quickly washed up and collapsed on the bed.

Kaiyuan Universe interacted with fans on a daily basis and shared the situation of today's road show, and spent twelve o'clock like this.

The movie's first-day box office success is now a foregone conclusion.

Before Jiang Yuan could check it himself, Fang Yiliang sent many messages in succession.


This chapter has been completed!
Previous Bookshelf directory Bookmark Next