The brand made such a big move and officially announced two new endorsements, both of which have the highest titles ever.
As soon as it was officially announced, it attracted a lot of attention around the world.
Thanks to the huge traffic brought by Jiang Yuan's recent fall, no one thought it was inappropriate to directly give Keya the highest title.
Even the traffic of advertising videos is increasing slowly, and the number of views is soaring very quickly.
Regarding Keya's advertisements, Jiang Yuan actually shot a lot of them at once, but only part of them were released in advance during the official announcement.
First, there is a set of official posters with Jiang Yuan wearing a black suit. The suit was specially tailored for Jiang Yuan. It fits perfectly on the body and the texture of the poster is also great.
The first public advertising video directly adopted the concept of a show. Jiang Yuan wore one set of clothes like a catwalk model, walking in various scenes in the city to complete a relatively mini show.
's catwalk.
The filming of this commercial was also done during the break when the brand brought clothes and recorded "World Song" with Jiang Yuan.
Once the advertisement goes online, it has a wide influence.
In addition to the rapid spread of advertising resources, the fighting power of Jiang Yuan's fans is also not bad at all.
Jiang Yuan wore several sets of clothes in the commercials, all of which were considered to be Jiang Yuan's first new brand styles.
After the official announcement, these same links were put on the shelves one after another, and were bundled with Jiang Yuan's advertising posts. Clicking on them can jump to the special link called the brand spokesperson.
By placing an order through a dedicated chain, you can generally obtain additional peripheral materials related to the spokesperson. At the same time, the sales volume will be calculated on the spokesperson to judge the artist's ability to bring goods, which is the so-called commercial value.
As Jiang Yuan's first official clothing endorsement in nearly two years, although the price is indeed luxurious, it cannot stand up to Jiang Yuan's large number of fans, and the proportion of fans of rich women is indeed no longer a minority.
Jiang Yuan's upper body clothes are basically unisex styles that can be worn by men and women, so within a short period of time after the official announcement, many styles and sizes were sold out at lightning speed.
Even the sales in offline stores are very hot, and we have received many inquiries from member customers.
This official announcement once again allowed the fan circle to witness Jiang Yuan's ability to carry goods, causing many shopkeepers to sigh, wondering how much sales they could generate on the first day of the official announcement.
Half an hour after Keya officially announced Jiang Yuan, Ye Xuanqi's highest title was announced again, successfully attracting more traffic.
The gimmicks and popularity were immediately filled up.
There was even a hot search term with a proper headline - #江苑叶萱奇 officially announced that she has become a global spokesperson#
The entire entry looks fine at first glance, but only part of the entry words can be seen before clicking on the hot search interface list.
The first thing many people see is #江元叶萱奇official announcement...#
So much so that some CP fans couldn't help but be shocked when they just opened the social platform.
While wondering if the progress might be too fast, I excitedly entered the entry.
Although after clicking on it, I guessed that it was simultaneously officially announced as the top spokesperson of the brand, which was a bit different from the imported entry prefix, but the overall mood of CP fans was still relatively high.
Even this misleading term has attracted a lot of attention and has become the number one topic on the hot search list.
[Tsk, tsk, tsk, you can achieve such a big success just by getting an endorsement, the traffic is really high!]
[As soon as we came up, Keya was directly parachuted into the world as a global brand spokesperson, which has never been seen before, awesome! 】
[How do I feel that the brand knows how to consume CP? It has become the world’s top male and female spokesperson at the same time, and it can even be used for business!]
[If there is a CP co-branded product, I will buy it directly!]
[Look at the advertisement carefully, I can only say that Keya really knows how to make candy. 】
The effect of the two spokespersons' official announcement was great, and even the commercials, which may not have received much attention in the past, have received a lot of attention and have been studied intensively by many CP fans.
In fact, just as CP fans have said, the commercials for Jiang Yuan and Ye Xuanqi were shot at different times and locations.
But the filming team is all the same, and the planning concept is roughly symmetrical.
It can be said that the brand had already planned this double-shot, but they did not expect that the chemical reaction would be as good as this.
At the same time, in the hotel where Jiang Yuan was staying, the program team of "Living Alone" was filming Jiang Yuan's preparations before going to the show.
Keya's new season ready-to-wear show is the only schedule Jiang Yuan will attend today.
After this trip is over, we will prepare to return to China, and the footage before departure is almost the last material that the "Living Alone" program team can shoot.
After all, the show is also broadcast live, and it is difficult for the program team to follow the show for filming.
"We will start broadcasting this special episode next week." While Jiang Yuan was putting on makeup, He Fang also came over to chat.
After the trip to watch the show is over, Jiang Yuan will leave directly for the airport.
"The movements in the later stage were quite fast." Jiang Yuan raised his eyebrows upon hearing this, but was quickly suppressed by the makeup artist to indicate that he should manage his expression.
"After all, you have to chase the heat." He Fang also nodded with emotion.
It has been almost a week since Jiang Yuan made a mistake, and the entire program team is also planning to release the first issue of the special episode in the second week.
The trailer has been released for a while, and when the special series was officially launched, He Fang felt that it was her turn to have this incredible wealth, and she noticed the response to Jiang Yuan's new endorsement.
For a few days, the entire post-production team of the show was focused on the production of Jiang Yuan's special episode.
Especially when a lot of content is shot, sometimes the editing of the clips becomes a difficulty in post-production.
This chapter is not finished yet, please click the next page to continue reading the exciting content! After a while, the styling team completed Jiang Yuan’s makeup for today. The facial makeup was simply modified to make it look superior.
The facial features look more profound and three-dimensional.
The look for the show was also chosen by the stylist after careful communication with the brand side of Keya.
After all, the styling of today's show is also very important. I don't know how many photos I have to take from the outside of the show to inside.
"This outfit can be compared to the red carpet uniform." The stylist muttered as he put a coat on Jiang Yuan.
Not only the red carpet, but also a show-watching occasion is sometimes an occasion for artists to compete in style.
It’s not just domestic artists, there are also many foreign artists and singers.
It just so happens that this is the day when Jiang Yuan is officially announced as the spokesperson for the highest title. She must also be particular about her styling, so as not to let others overwhelm her.
Although Jiang Yuan had been asked to try it on earlier and knew that this outfit was very suitable, when Jiang Yuan finished styling and put on this outfit, the scene was still stunned.
“So handsome!”
“Quite stylish!”
"This must not attract the attention of the entire audience!"
The stylists and make-up artists started the compliment mode. Every time Jiang Yuan attended a large event, he would hear such compliments, but he was somewhat immune to them.
"It's almost time!" Jiang Yuan raised his hand and looked at his watch. Sometimes a watch is the best piece of jewelry.
The watch is a limited edition recently purchased by Jiang Yuan. It has a gray meteorite dial, numeral strips and hands that are very delicately polished. The wheelbase is just right and the elegant case is just thick enough to be hidden in the sleeves, but it is inadvertently
When the exposed cuffs are illuminated by the light, they immediately reflect the shining feeling of swords and swords.
Even when Jiang Yuan wore it on the first day, the stylist thought Jiang Yuan had paired it with some jewelry such as bracelets and gemstones.
"Let's go." The team members also quickly packed up their things and prepared to leave for the show.
Before setting off, Jiang Yuan also sent a message to Ye Xuanqi and learned that the other party was also setting off at about the same time.
Considering that their hotels are only a few hundred meters apart, it is very likely that they will arrive at the same time if nothing unexpected happens.
After getting into the nanny car, the car started slowly, and the assistant also contacted the brand.
Keya's show was set up in a large library in order to match the theme of the new season. At this time, the outside of the show was also extremely lively.
Fans, media, artists, celebrities, models, practitioners, etc. made the whole scene lively.
In the fan viewing area, many fans of Jiang Yuan also came to the scene, holding light signs and cheering lights to occupy the most conspicuous position in the entire scene.
Artists and media coming and going can see a purple ocean at a glance, which looks particularly shining.
Most of the people present were fans who attended Jiang Yuan's handshake party a few days ago. Today they also spontaneously rented light signs and came to the scene to support Jiang Yuan.
When many artists pass by, they will stop for a moment and look in this direction.
Before entering the venue, the invited artist guests will usually receive a short interview outside the venue before re-entering the venue.
There were many reporters on the scene eagerly awaiting Jiang Yuan's arrival, and they had prepared many questions to interview Jiang Yuan. After all, Jiang Yuan had only given exclusive interviews in London after his fall.
Jiang Yuan was somewhat expecting the scene to be hot, but he didn't expect it to be so hot.
As soon as he got off the bus, he heard shouts of support from his fans, and Jiang Yuan was a little surprised when he saw the number of people present.
After waving to greet the fans, the brand director soon appeared in front of Jiang Yuan to greet him.
The other party expressed a warm welcome and pulled Jiang Yuan to greet him politely. Jiang Yuan also shook hands with the other party politely.
The reporters kept flashing their lights, and what appeared on the video was the scene of Jiang Yuan chatting and laughing with the brand director.
"There should be many reporters who want to interview you. I'll come back later." After walking side by side with Jiang Yuan for a while, the director said.
"Okay." Jiang Yuan nodded, confidently.
As soon as Jiang Yuan walked to his position and stood still, the reporters quickly surrounded him. They first slapped Jiang Yuan fiercely, and Jiang Yuan also posed to match.
It's just for a show, so Jiang Yuan's whole look is somewhere between casual and formal, with nine-point trousers paired with Chelsea boots, a beige jacquard shirt paired with an oatmeal-colored windbreaker, worn cross-body
The royal blue leather bag makes the whole outfit more eye-catching.
Of course, the best addition to your outfit is your face.
Jiang Yuan calmly faced the camera for a while and then began to answer questions.
The director who had just picked up Jiang Yuan took advantage of this time to pick up Ye Xuanqi, who arrived at the scene later.
Reporters from different media lined up directly in front of Jiang Yuan. This was an interview before the show, and there would probably be more interviews after the show.
"Today I officially become the global spokesperson of Keya. Can you share your thoughts and some views on the brand concept?"
The first media outlet raised a question, and Jiang Yuan seriously suspected that the other media outlet might be a reporter recruited by the brand in advance.
However, Jiang Yuan was obviously well-prepared for this type of question. After thinking about it for a moment, he immediately said, "First of all..."
After answering the question in a stereotypical way, the next media outlet immediately came over and changed the microphone in Jiang Yuan's hand.
"Hello, we all know that you have just officially announced your identity as Omega. I would like to know if you have a different style compared to your identity as an artist if you want to distinguish it by your outfit?"
Jiang Yuan looked at it and saw a magazine brand that he had worked with before.
After thinking for a while, I sorted out my thoughts a little before I started to answer.
If it were based on Jiang Yuan's true thoughts, he would definitely answer directly and say there is no difference.
After all, even when I play Omega, I wear normal clothes, and there is no such thing as a cosplay method.
But this question was asked at the entrance of the show, so I couldn’t answer it casually.
After thinking for a few seconds, Jiang Yuan slightly distinguished the two identities based on his understanding of the stage and daily life.
"For example, when I appear on stage, because of the need for performance, I might try Keya's... series of items that look a little more exaggerated."
"As for the identity of Omega, it may be more about daily dressing style. I like a more low-key style, but there are some echoes in accessories and other places, such as... series
Items...”
Jiang Yuan started from a different perspective and also advertised several different series of single products for the brand. He is a very competent new spokesperson.
After interviewing reporters for a while, Jiang Yuancai said hello to Ye Xuanqi, then waved to the fans before walking into the venue.
At the same time, the live broadcast of the show also started early.
Although the show hasn't started yet, the live broadcast room is already lively enough.
After entering the arena, Jiang Yuan and Ye Xuanqi were placed together, in the C position.
Before the two of them could sit down, someone else soon appeared in front of them and started talking.
It wasn't until the catwalk started that Jiang Yuan and Ye Xuanqi were able to sit down.
When all the seats were almost full, it was time for the official show to begin.
