Advertisements for performances rotating on the big screen in Times Square.
Soon, the offline advertisements started to slowly spread online, and more and more fans became aware of Jiang Yuan's new album performance.
In conjunction with the official pre-sale announcement, Jiang Yuan's first English album has created a good momentum.
[I have a hunch that this should be a very great album!]
[In terms of the singles that have been released, this album is already the best of the year in my mind.]
【The wait is finally here, this performance will definitely be there.】
[I just want to know that there should be a place to stand in the square by then, right? I’m ready to book a flight!]
[Don’t just perform, please bring a concert as well. I haven’t been able to get out since the last music festival...]
[I haven’t bought a physical album for a long time, and it’s not just a CD plus lyrics book.]
At a time when the Internet is paying more attention to the upcoming release and performance of Jiang Yuan's new album, fans are paying more attention to the physical album version and configuration diagram that have been released.
Although it is a completely public preview in the form of a question mark, the configuration of each version of the album has also been listed in text for fans.
Like the previous album jointly released with Shang Yanna, this time the physical album is divided into global version and domestic special version.
As the name suggests, the global version will be sold worldwide, and will be the version mainly sold in Europe and the United States. In addition, products such as Sakura Peninsula will also be distributed with this version.
The domestic special edition is actually the regular version in the past, but it will only be sold domestically. For example, if you want to buy it in other countries, you need to purchase it through channels or direct mail on Yuan Universe.
Because the markets where they are sold are different, there will be certain differences in the design language of different versions.
For example, there are two versions of the global version, but the overall size is the size of a CD, which makes it easier to carry.
But at the same time, in this relatively small package, Jiang Yuan's new album not only comes with the basic configuration of CD and lyrics book.
First of all, some more flexible settings have been made in the lyrics book. For example, the lyrics pages of the seventeen songs in the lyrics book are accompanied by a corresponding small card, which is a design that can be torn off directly from the lyrics page.
In addition, equipment such as stickers, posters, and even Polaroids and bookmarks are all packed into such a small package.
So even though the price of the album is the same as the deluxe edition CDs of some foreign mainstream singers, after reading the description of the contents, everyone does not feel that it is expensive at all, but feels that it is worth the money.
Mainly because of this configuration list, there are seventeen small cards corresponding to different songs. The two versions are equal to two sets of cards, and there is also an undisclosed pre-order surprise. For fans, they can’t wait to buy it directly after reading it.
Placed the order.
The official announcement of the domestic special edition album configuration is even more important.
First of all, the settings of the version are basically the same as those of previous albums, such as size and size.
It can be regarded as a kind of obsessive-compulsive disorder that Jiang Yuan has. Basically every album can be placed neatly together.
In addition to the regular configuration of small card postcards, the previous generation albums also had some special contents.
This time is obviously no exception, it is an adjustable size ring designed based on the concept of life's album.
The rings are even designed in three random styles, and internationally renowned designers are invited to design them.
Although the materials used are not too expensive due to cost constraints, the price of the album is inevitably much more expensive than before.
However, the designer who designed the ring is indeed very well-known and has designed many big-name works.
This set of works specially designed for Jiang Yuan's new album is equivalent to a joint event.
This is also the first public cooperation information after the pre-order started.
Not to mention other undisclosed pre-order surprises, the configuration of the ring alone became a killer after being revealed.
[Oh my god, if you buy the album, you’ll get a ring as a gift, so why not just buy it all?]
[In the domestic limited edition, you will get a ring, so don’t be too spoiled for your fans, I say.]
[No matter what, if you buy the album and round it off, you can treat it as a proposal to me. 】
[Oh my god, are the peripherals given to the album even co-branded in such a big way? I heard that this designer is very expensive, and the sisters who are not star-chasing around me are ready to buy the album after seeing the news. 】
[There are also three types of rings. I really cried to death.]
[This is the first time I have received free jewelry when I buy an album, and the design is very simple, so it can really be used as an accessory!]
Even though the previous album already had a surprise threshold, fans were still pleasantly surprised.
Especially on the same day the pre-sale date was announced, the designer's official account released the design drawings and related concepts of these three rings.
The design concept is taken from the life concept of the album. I hope that fans who buy the album can also feel some of the life concepts contained in the album while listening to the album. There will also be some tiny sparkles in the most ordinary life.
The three rings are all silver-plated designs. They are low-key in style but have a sense of design when you look closely. They are accessories designed with the hope that they can become interesting embellishments in the lives of fans.
Just from this joint official announcement, the word "buy" instantly popped up in fans' minds, making it difficult to resist.
Many passer-by fans even paid attention to the pre-order opening time after seeing this configuration, and prepared to buy a copy then.
Topics like #BUYRINGS FREE ALBUM quickly became a hot search topic.
It's to the point where many artists and singers feel a little numb.
Fancy configurations like this are actually often made by artists whose works are not that good in quality in order to boost album sales.
This chapter is not over yet, please click on the next page to continue reading! But not to mention that Jiang Yuan got involved in this track early, the key is that the song is still good, so it is a dimensionality reduction blow.
And this seemingly awesome collaboration is something that other idols cannot imitate.
But this is just the beginning for Jiang Yuan’s new album.
Until Jiang Yuan's new album opens for pre-order, new news is announced basically every day, adding added value to Jiang Yuan's new album.
For example, several versions of the album cover use prints specially designed by well-known painters according to their own understanding after listening to the album and seeing the photos taken by Jiang Yuan.
The final customized covers were selected by Jiang Yuan from a number of outstanding works.
Since the covers of Jiang Yuan's previous three albums "Le" also used paintings, domestic fans are more receptive to this design and feel that Jiang Yuan's album covers are just as high quality as ever.
But foreign fans and fans have been hit harder.
[Sometimes I often wonder if I am just buying an album.]
[A complete work of art, right? I mean everything about this album.]
【Oh my god!!! I want to buy every version and collect it.】
[Few singers are willing to pay so much attention to physical design.]
[Completely Dafa, this is the first time I have seen such a well-designed album. Do you even think you can buy this album at this price? 】
The warm-up of the physical album alone has successfully led to a wave of topics abroad.
Even Aaron and some music critics have publicly stated on social platforms that they are willing to buy many such albums for collection.
But there are far more surprises announced before pre-orders begin. Even the visual shooting of the album is a surprise to fans.
The visuals for this physical album, which are mainly photo shoots, basically took a year to shoot.
Ever since Jiang Yuan participated in "World Song", he would set aside time to shoot a set of photos every once in a while.
More importantly, the theme of the current performance of "World Song" is mainly used to express the sense of atmosphere.
Just this span of time has made fans look forward to it even more.
The subsequent announcement about the photographer of these photos shocked the entire circle.
This album photoshoot is also the first time Jiang Yuan used different photographers to shoot.
In addition to the photography team that we have worked with on previous albums, we also directly invited many well-known portrait photographers at home and abroad to conduct specialized shooting.
The entire production team can only be described as luxurious.
In addition to Jiang Yuan's own desire to strive for excellence, this is also inseparable from the operation of Jiang Yuan's studio.
At the same time, these photographers also wanted to photograph Jiang Yuan's relationship, so the cooperation went very smoothly.
After all, putting aside everything else, the three elements of a portrait are just like the completeness of the outfit, except for the face.
Therefore, photographers who take portraits basically agree very quickly as soon as they receive the invitation from the studio.
So, until pre-orders officially started, judging from the information that has been made public, Jiang Yuan's new album has been successfully dubbed "the ultimate work of art."
Although it may seem a bit exaggerated at first glance, even some passers-by basically recognized this statement and saw nothing wrong with it after reading the public information.
Even music critic Aaron wrote an article specifically for Jiang Yuan's physical album in his weekly column.
The title is even directly titled "If you like CDs, you must buy a physical album"
Aaron wrote a very long article, and in the beginning he expressed his thoughts on physical albums.
With the popularity of streaming media, ordinary people will indeed buy less physical albums.
Even for Blue Star, which is quite popular in entertainment, not many people who pursue a sense of ritual have devices that can play CDs in their homes.
After describing his views on the physical album, Aaron once again played through the already released tracks of Jiang Yuan's album.
And directly define it as high-quality pop music that can be a staple in every song.
Aaron's analysis of this point is indeed very accurate. After all, this special album of Jiang Yuan is indeed full of exciting information.
After analyzing the music part, Aaron finally entered the topic of the article, which is the introduction of Jiang Yuan's physical album.
In the introduction, Aaron directly defined this album to the level of a collection.
It is indeed difficult to find an album with more care than this on the market, both in terms of artistic attributes and commercial attributes.
In fact, this is not the case in terms of actual cost. In essence, the added value given is too high.
The music is part of it, the design is part of it, and then there are the various collaborations, which directly put the message that this physical album was made with great care on the surface.
At the end of the article, Aaron directly stated that he would be very happy if he got the physical copy of this album.
Even music critics like Aaron, who receives albums as gifts from record companies all the year round, gave such a high evaluation.
So, with this momentum, Jiang Yuan's new album has officially started pre-orders.
When pre-orders officially started, Yuan Universe had a slight crash.
The main reason is that although the average daily activity of the app is maintained at one million levels on weekdays, when pre-orders actually started, the number of people online was still much higher than usual.
Attracted by this configuration, even some fans who don't spend much money are determined to bite the bullet and buy one.
Under this circumstance, the sales volume directly refreshed Jiang Yuan's personal highest sales record on the day the album pre-orders were opened.
It is sold out at home and abroad, especially the domestic limited edition.
Although it is only available for purchase in China through market channels, Yuan Universe still provides some benefits for its fans to purchase directly on the app.
So the whole thing was sold out immediately.
In the end, what prevented Jiang Yuan's sales from going any further was that album shipments couldn't keep up.
In terms of the production of physical albums, the company has already made a big deal, directly preparing a quantity of one million copies.
Blue Star, which has exploded in entertainment, has a total sales volume of some relatively popular singers at this level.
Some of the top players in the world can get tens of millions of copies.
However, it is relatively rare for sales to be so crazy on the first day of pre-order. The domestic limited edition has been sold out many times.
In the end, we opened pre-orders for later shipment batches in advance to capture the increase in pre-order sales on the first day.
One million copies were pre-ordered on the first day, and this was not just sales that just exceeded one million, but it also successfully shocked the global market.
Many records, big and small, were broken.
And this is just the beginning of album pre-orders. During the pre-order period, sales still maintained a relatively stable rate and continued to grow.
During this process, data and records are constantly being refreshed.
In this way, the time came to the countdown to the end of the pre-order period, which happened to be the day before the official start of the Times Square performance.