I sneered and said: "Brother Gu, we all started from small businesses. If I let you go at this time, wouldn't it be like what Gu Lisa said, and I, Chen Feng, would always have a reputation of being ungrateful?
"
Gu Dawei sighed heavily: "Hey, Lisa, this girl, Mr. Chen, I didn't expect that she would go to the group to find you. If I had known, I would have stopped her."
"Brother Gu, don't blame Lisa. I think she did the right thing by coming to me and making me realize that I had made a principled mistake."
Gu Dawei looked at me with bright eyes and said in a very loud voice: "Okay, now that Mr. Chen has decided, as long as my old bones can still move for one day, I will fight for the group for one day. For our national cause.
, for our own brand”
At this time, Gulisa suddenly opened the ward door and walked in.
As soon as she entered the ward, she said to Gu Dawei: "Dad, I don't allow you to work anymore. Your body is already like this. I tell you to have a good rest. You can't work anymore."
Gu Dawei raised his hand and said, "What's the point? It's not like I have cancer. My body has recovered and I can still work."
"Dad, you must listen to me on this matter." Gulisa said very firmly.
I also echoed: "Brother Gu, I think you have to listen to your daughter on this matter. Your health is important."
"But"
Gulisa took over and said, "Dad, no matter what you say, I won't allow you to work anyway."
After saying that, she looked at me again, her eyes suddenly became friendlier, and her tone of voice became softer.
"I heard everything you just talked about. If Mr. Chen keeps his word, I will take over my father's factory from now on."
I glanced at Gu Dawei, nodded and said, "I think it's okay, Brother Gu, what do you think?"
"Lisa, you can't do this alone."
Gulisa hummed and said: "Don't worry, Dad, I was wrong before. I shouldn't think that foreign countries are good in everything. After returning to China this year, I finally understood that our country is better."
As she said that, she looked at me and said: "If Mr. Chen keeps your word and does not cancel our small businesses, then I, Gu Lisa, am willing to continue to cooperate with you, and I guarantee you that our Ruian Textile Factory will definitely create the world."
First-rate fabric quality.”
"Your words make me feel reassured. I promise you that I will not cancel your offer."
Gulisa added: "But the group's current focus is on the new energy industry. Can it still care about companies like us?"
I smiled and replied: "Since we are all companies under the group, we should all receive the same treatment."
After a slight pause, I added: "Although we focus on new energy, if a company wants to grow bigger, it cannot rely on a single industry for development and needs to diversify."
Gu Dawei continued what I said: "Mr. Chen is right. I also believe that now that Mr. Chen has returned to the group, he will definitely lead the group back on track."
I smiled and said, "That's wrong, Brother Gu. I'm not trying to get back on track, but I'm trying to go beyond what I was before."
Gu Dawei looked at me firmly, and I saw light in his eyes.
He nodded heavily and said, "Okay, that's great. I hope I can see that day in my lifetime."
"Yes, it will definitely happen." Gulisa and I said almost at the same time.
After finishing speaking, Gulisa and I looked at each other and smiled, as if all our previous misunderstandings were wiped out at this moment.
After continuing to chat with Gu Dawei for a while, I found out that he was hospitalized because of a cerebral hemorrhage. He also had severe high blood pressure and high blood lipids, and he would have to rest in rest in the future.
Fortunately, the tiger father has no sons, and his daughter is also a capable person.
After leaving the ward, Gulisa sent me downstairs to the inpatient department.
She said to me, "Mr. Chen, the words I said to you today were a bit unpleasant. I apologize to you."
I smiled and said, "It's okay. I'm glad you came to tell me this. Otherwise, I wouldn't even know it and would have made a principled mistake."
"Anyway, I hope you can do what you say, and I am willing to cooperate with you to build our own brand."
"Yes, this will also become the focus of Yuanfeng Group's next work. I will hold a meeting to discuss this matter when I get back."
"Well, let's go slowly, Mr. Chen."
After returning to the company, I summoned several senior leaders of the company to hold a simple meeting on this matter.
When I mentioned this matter, I was rejected by most people. They all felt that this was not a wise choice.
Yes, I thought so just before I saw Gu Dawei and Gu Lina today, and I even proposed to rectify the group's business.
However, in the past two days, I have personally rejected this decision. Naturally, some people disagree.
But I am not discussing this matter with them. I have already decided to do this. I do not want those companies that have contributed to the group to be abandoned at this time.
Although this is what a leader should choose, I don't want to be a person without conscience. Everything I do must be worthy of my conscience.
Of course, not all companies were retained, but some companies that had contributed to the group and had development prospects were selected.
For example, Gu Dawei's Ruian Textile Factory, China's textile technology has always been world-class, and Ruian Textile is among the top domestic textile factories.
If we abandon them, it will be a loss for us.
After the meeting, Gao Sheng stayed in my office and said to me: "Boss, I advise you to think again. For example, Ruian Textile Factory. Although they are the top textile factory in the country, they do not have a reliable brand.
I can’t hold it up.”
“Don’t we have our own brand?”
Gao Sheng smiled bitterly and said: "Pull it down! Our brand has long been regarded as wholesale of small commodities."
"What's going on?"
"If you think about it, Ruian Textile Factory has been cooperating with big foreign brands for its fabric technology before. Now it cooperates with us. Although it seems that we are making a profit, in fact our domestic sales are not good at all."
After thinking for a moment, I said, "I understand what you mean. The fabrics are of the highest quality, but our brand is not, so no one knows what kind of fabrics we use. Is that what you mean?"
"That's right! So, no matter how good the fabric is, it won't help. It's all about brand effect."
Gao Sheng is right, it is indeed the brand effect.
Take some big foreign brands as an example. In fact, most of their materials are sourced from our country, but the price when they come out of other factories has more than doubled.
This is a common problem among all domestic brands, and it is still difficult for anyone to break it.
It is easy to create a brand, but it takes hundreds of years to build a reputation for this brand. It is impossible for us to do it in just a few years.
At this point, I suddenly had a bold idea, and I said to Gao Sheng: "Do you think this is possible?"
"What?"
"If you don't sell it under our Yuanfeng brand, we will use Ruian's trademark."