With Xie Jin joining the Spring Festival Gala's preparatory team, Qiao Yicheng felt much more comfortable. After all, although he was the leader of the preparatory team, he was always considered to be talkative and unreliable, so the members of the preparatory team were not seen.
You should respect yourself more as a team leader.
Director Xie Jin is different. He is a famous director in China. His recent film "The Wrangler" has just been released, and he has really become the rock of the Spring Festival Gala preparation team.
Director Xie Jin is now in charge of setting up the stage and screening the programs, and Qiao Yicheng can finally go and solicit sponsorship.
We collected almost some well-known companies across the country and sent invitation letters to them. However, most of these companies received mediocre response and thought it was CCTV trying to impress them again.
Looking at the few companies that came to participate in the advertising bidding conference, Qiao Yicheng really lamented the short-sightedness of some people.
After Qiao Yicheng's somewhat embarrassing opening remarks, the following companies also responded mediocrely, and finally Qiao Yicheng started advertising bidding.
Because of the special era, the advertising was not refined to a specific time in later generations. Instead, CCTV arranged the specific advertising matters based on the bidding price of each enterprise.
The quotations on the underground were very cold, most of them were several thousand yuan, and four or five companies seemed to have discussed it in advance and directly quoted a super low price of two thousand, which almost made Qiao Yicheng angry to death. It seemed that these people
I really treat CCTV as a beggar.
Suppressing the anger in his heart, Qiao Yicheng looked at the business owner below and raised his voice again, "Is there anyone else who wants to bid?"
"I'll pay you two hundred thousand!"
"Wow..." Everyone in the venue looked at the person who made the sound.
"Sir, are you sure you want to pay two hundred thousand?
You know, joking with CCTV is also troublesome!" Qiao Yicheng had to remind the other party.
"Team leader Qiao, I am Wei Donghe, the director of Hebei Agricultural Machinery Factory.
Our agricultural machinery factory invested 200,000 yuan to bid for the Spring Festival Gala advertisement."
"Haha, okay! Is there anyone else bidding below?"
After hearing Qiao Yicheng's words, the business representatives below were still whispering to each other. Then Qiao Yicheng did not continue, leaving Wei Donghe and Director Wu of the Shanghai Garment Factory behind, and announced that the advertising bidding was over.
.
"Hey! Team Leader Qiao, this is wrong!
Our bicycle factory also invested two thousand yuan!
Why are we not qualified to advertise!”
"Haha, Director Qu, the two thousand yuan for your factory is too much.
Our CCTV can’t handle it! It’s a pity!”
"Haha..." Hearing Qiao Yicheng's ridicule to Director Qu of the bicycle factory, the others also laughed.
"You...Team Leader Qiao, you must be responsible for what you said today!
I will definitely complain to your superior!"
"Please!"
"Director Wei, you will definitely feel lucky for your two hundred thousand today!" After seeing everyone else leave, Qiao Yicheng assured Wei Donghe who was standing aside.
"Haha, I have always had confidence in CCTV!"
"Haha, thank you Director Wei for your trust!
I just hope Director Wei can get the funds as soon as possible so that we can produce advertisements earlier."
"Definitely! Definitely! I'll pay you soon!"
"Director Wu, although your Shanghai garment factory only paid 20,000 yuan, as long as your factory produces performance costumes according to our requirements, you will be exempted from the 20,000 yuan!"
"Ah? Are you serious about what Team Leader Qiao said?" Director Wu was a little surprised. After all, 20,000 yuan is not a small amount of money.
"Haha, Director Wu, there is no need for me to lie to you!
Come with me to the office to look at the costume design draft first!"
Director Wu followed Qiao Yicheng to the office, and then took the costume design draft from Qiao Yicheng. At first, his eyes lit up in shock, and then he suddenly figured out what was going on and his face became a little ugly.
“Team Leader Qiao, it costs a lot to make these costumes!
A few of them cost around 100,000 yuan!”
"Director Wu, I always think that people in Shanghai have seen the world!
You know, input and output are directly proportional!”
"this......"
"Director Wu, you may not believe anything I say now!
You can think about it for yourself, if the Spring Festival Gala is broadcast, how many families in China will watch it?
I don’t need to explain the advertising effect it caused!”
"Team Leader Qiao, I know everything you said!
However, this investment is too big, can CCTV pay another 30,000 yuan!"
When Qiao Yicheng heard what Director Wu said, he didn't have any answer. He took back the clothing design drawings he had made and said with a smile, "Director Wu, it seems that we can't cooperate this time!
I hope there will be opportunities for us to cooperate in the future!”
"this......"
Director Wu was also very surprised when he saw Qiao Yicheng who refused to take any action. Feeling that his hands were empty, he turned around and left Qiao Yicheng's office feeling a little disappointed.
To be honest, Qiao Yicheng is also very disappointed. They are all guys who don't see rabbits and don't let go of hawks. They don't have the courage they should have. This time the August 3rd Spring Festival Gala is a success, it will definitely form a strong advertising effect. The next August 4th Spring Festival Gala will be a success.
The advertising prices for the Spring Festival Gala this year will be different.
"Team Leader Qiao, the station leader wants you to go to his office."
"Oh! Got it!"
Qiao Yicheng went directly to the station director's office with those costume design drafts, and then walked into the station director's office under the strange eyes of other colleagues.
"Director, do you have a problem with me?"
"Well! Just now several factory managers came to me to complain about you!
Yicheng, what on earth is going on?"
"Haha, they treated the Spring Festival Gala preparation team like beggars, so I immediately disqualified them from bidding!"
"I heard they said they were willing to spend two thousand yuan to sponsor the Spring Festival Gala. I felt it was a lot!"
"Director, Hebei Agricultural Machinery Factory is willing to sponsor 200,000 yuan!
From such a comparison, you can see how unreasonable some factory managers are!"
"This...this factory in Hebei is so courageous!"
“Director, our CCTV’s brand is very bright!
The 1983 Spring Festival Gala will definitely create a ratings miracle, with hundreds of millions of people watching across the country, and the advertising effect it will achieve is terrifying!"
"So that's it! No wonder you disqualified them."
"Director, in fact, many foreign businesses have heard about CCTV's Spring Festival Gala in the past few days, and have contacted us to advertise.
But I rejected them all, I still think we should serve our own factories and enterprises."
"Yeah! Yicheng, you did the right thing!"
"Director, that's what I think!
Since others are not optimistic about the advertising effect of our CCTV, we might as well only do advertisements for Hebei Agricultural Machinery Company in this Spring Festival Gala.
When the billboards are erected, they will be begging us CCTV next year!"
"Also, Director, please take a look at these costume designs."
"Oh? Let me see Yicheng's masterpiece!" The director showed a surprised expression. He had also heard that Qiao Yicheng was very accomplished in calligraphy and painting.
As the director read through it, the expressions on his face became richer and richer. After finally putting down the drawings, he looked at the young and outrageous Qiao Yicheng in front of him and was filled with emotion.
"Yicheng, I didn't expect you to be so talented!
If you have any plans, just go ahead and do it boldly!
I support you!"
"Thank you, Director, for your support!
Director Wu of the Shanghai Garment Factory just sponsored the Spring Festival Gala for 20,000 yuan. I originally planned to let their garment factory produce these clothes and exempt their factory from 20,000 yuan in advertising fees.
But Director Wu did some calculations and found that making these costumes would cost around 100,000 yuan at least, so he asked us to pay another 30,000 yuan, but I refused!"
"Well! Yicheng, what are you thinking about next!"
"Director, now we have 200,000 yuan in advertising fees, plus the funds approved by our superiors, I think it is almost enough!
We might as well order directly from the Beijing Garment Factory. Although CCTV will incur some expenses, it cannot have the logo of their garment factory."
"Haha, Yi Cheng, you still have a temper that doesn't want to suffer!
That’s fine! Just do what you want!
Since they don’t think favorably of us, let’s wait until they do, and then let them beg us, CCTV!”
"Haha, Director, that's what I mean!"
The director was really very satisfied with Qiao Yicheng. Although he was very young, he did everything right. He not only made detailed plans in advance, but also personally invited director Xie Jin to take charge.
This shocked the station director, because he was also a big boss in the media, and the station director knew Director Xie Jin very well. Not only was he outstanding in ability, but he was also very difficult to get along with. I really didn’t expect that the young Qiao Yicheng would be invited.
This great god.
With the support of superior leaders, it was extremely easy to do things. Soon Qiao Yicheng contacted the Beijing Garment Factory, and finally negotiated the price from 90,000 to 70,000.
"Team Leader Qiao, your ability to negotiate prices is amazing!
I’m almost catching up with my wife!”
"Haha, if Director Liu has confidence in your wife.
Then when we cooperate next time, let your wife talk to me!"
"Haha, definitely next time!"
"Team Leader Qiao, can you put the logo of our Beijing Garment Factory on these clothes?"
"Why?" Qiao Yicheng deliberately pretended to be confused and looked at the cunning old man in front of him.
"Haha, we also want to take the opportunity to advertise!"
"This is not okay! Our leader gave special instructions!
This batch of clothing cannot have any markings.
If your garment factory really wants to advertise, just pay 200,000 like Hebei Agricultural Machinery Factory.
We can specially shoot an advertisement for you and broadcast it during the prime time before the Spring Festival Gala."
"Ah? Two hundred thousand? Forget it!
Even if you break my old bones into pieces, you still won't do so much!" Director Liu's eyes widened in horror.
After successfully teasing Director Liu of the Beijing Garment Factory, Qiao Yicheng's depression for the past few days was swept away and he devoted himself to work again.
...
Director Xie Jin has been screening programs during this period, and Qiao Yicheng also took the time to look at the program list. Most of them were programs from the August 3rd Spring Festival Gala in the original time and space.
Seeing that there was a riddle-guessing program on it, Qiao Yicheng took it off directly, then picked up the phone on the table, and without shying away from director Xie Jin, called the Nanjing Military Region Art Troupe directly.
"Captain Zhou, I am Qiao Yicheng!"
"Hello! Classmate Qiao Yicheng!"
"Hello! Captain Zhou, how is the Thousand-Armed Guanyin that I asked your art troupe to rehearse last time?"
"It has been rehearsed a long time ago! The tacit understanding between them has also been formed!"
"That's good! I'm currently preparing for the first Spring Festival Gala at CCTV in Beijing. Can you lead a delegation to come and support me?"
"Oh? Of course, no problem! I will lead a delegation to the capital tomorrow."
"Haha, then thank you, Captain Zhou!"
Seeing Qiao Yicheng hang up the phone, Director Xie Jin showed a surprised expression, "Yicheng, you are actually related to the Nanjing Military Region Art Troupe?"
"Oh! I have two younger sisters who learn to dance in the Military Region Art Troupe!
So you’ll get familiar with it after going back and forth!”
Although Qiao Yicheng said it very lightly, Director Xie Jin still felt that the relationship between Qiao Yicheng and the Military Region Art Troupe must be very unusual, and he felt deeply that the young man in front of him had a profound background.
The reason why Qiao Yicheng contacted the Military Region Art Troupe was because he wanted to take advantage of himself as the leader of the Spring Festival Gala preparation team to have his two younger sisters, Sanli and Simei, perform at the Spring Festival Gala.
Sure enough, Captain Zhou of the Nanjing Military Region Art Troupe was also a smart man. He didn't need any instructions from Qiao Yicheng in advance. When he led the delegation to the capital, he brought Qiao Yicheng's two younger sisters, Sanli and Simei.
Because Sanli and Simei have been learning dance since they were young, their bodies are very graceful, and they are excellent dancers at first glance.
"Brother, we miss you so much!" As soon as Sanli and Simei saw Qiao Yicheng, they rushed over excitedly.
The members of the art troupe had long been surprised, while the staff of CCTV, including Director Xie Jin and the station director, all showed surprised expressions.
In order to dispel the doubts of Director Xie Jin and other CCTV staff, Qiao Yicheng directly asked the Nanjing Military Region Art Troupe to perform a Thousand-Hand Guanyin, which completely shocked everyone present.
"Yicheng, you kid can do it!
They actually rehearsed such an excellent group dance without making a sound!"
"Haha, director, I rehearsed this when I was in Nanjing!"
"Well! This show is good!
Just add it to the Spring Festival Gala program!”
"Director, Director Xie, I also have a singing program here. It's just a good time for everyone to watch it together!"
"That's fine!" The director and Director Xie looked at each other funny, then nodded in agreement.
"Sanli, Simei, sing the song "Devotion of Love" I taught you!"
"Yes! Brother!"
After years of training by Qiao Yicheng, Sanli and Simei no longer had the timidity they had in the original play, and they walked directly to the stage and started singing a cappella.
【This is the call of the heart】
[This is a dedication of love]
【This is the spring breeze in the world】
【This is the source of life】
【No more love in the desert】
【Even the God of Death is far away】
【Ah, as long as everyone gives a little love】
【The world will become a beautiful world】
...
The original song "Devotion of Love" was sung by Wei Wei at the 1989 Spring Festival Gala. Although Sanli and Simei did not have Wei Wei's distinctive voice, they still sang the soul of this song.
Everyone present stared blankly at Sanli and Simei on the stage. Even the head of the Nanjing Military Region Art Troupe, Zhou, heard this song for the first time. It took a long time for everyone to wake up and clap hard.
own palms.
The stage director and Director Xie both looked at Qiao Yicheng and Sanli and Simei on the stage with complicated expressions. The stage director raised his voice and announced, "Now I announce that the group dance "Thousand-Hand Guanyin" and the song "
"Devotion of Love" became the established program of the first Spring Festival Gala."
After hearing the station director's words, all those present showed shocked expressions, and they could deeply understand the importance the station director held for Qiao Yicheng.
No matter how excellent "Avalokitesvara" and "Devotion of Love" are, if the outside world knows about the brother-sister relationship between Qiao Yicheng and Sanli and Simei, there will be bad reviews.
In order to put this kind of criticism away, the director directly announced that it was all his decision, directly protecting the young Qiao Yicheng.
After figuring out the joints inside, everyone present looked at Qiao Yicheng with envy and jealousy.