Chapter 701 An Unprecedented, Refreshing Way to Make Money
Chapter 701 An unprecedented and refreshing way to make money (please subscribe and vote)
In the afternoon, Cheng Chubi left the Imperial Medical Office and went straight to Prince Wu's residence. Fortunately, the bad prince did not wander out today.
Instead, he was squatting in the mansion. When he heard that Brother Chu Bi was visiting, he couldn't help but feel a little nervous. Could it be that Brother Chu Bi was here to collect debts?
When he came to the front hall, he saw Cheng Chubi sitting there, urging the maid with a dark face to fill him with Tremella and Lotus Seed Soup.
Seeing Li Ke walking into the hall, Cheng Chubi raised his neck again and drained the bowl in one gulp, smashing his mouth and saying happily.
"Come on, come on, dear brother, come and sit down. Brother Fool, I'm looking for you today because I have a business that makes a lot of money."
"Make a lot of money?" After hearing this, Li Ke's eyes suddenly lit up when he felt that he was almost too poor to take the blame these days, and could hardly even buy a few pieces of serious art.
"Brother, you should tell me carefully about this lucrative business."
"Of course it's about our Jinyang Printing House." Cheng Chubi let the pretty young lady fill himself up with another bowl of Tremella Fungus and Lotus Seed Soup, and then glanced at Li Ke.
Soon, everyone in the hall retreated, and Cheng Chubi took a sip of the delicious soup and carefully explained the idea of making a fortune that he had worked hard on all afternoon.
This unprecedented and refreshing way to make money also made Li Ke's eyes light up.
"Brother Chu Bi, you are really smart. You can even think of such a method."
"This is not my own idea, but our Jinyang Bookstore now has so many workshops and so many machines just sitting around. It is really a waste."
"It would be better to use it to publish such a newspaper. Firstly, it can keep Jinyang Bookstore from running out of food. Secondly, it can also make a fortune."
"The earnings shouldn't be much. According to what you mean, Brother Chubi, a newspaper like the one you mentioned costs about three to five sheets to the penny.
But your selling price is only two cents, so even if you print 30,000 to 50,000 copies, you won’t make much money, right?"
Cheng Chubi couldn't help but feel happy, and his sense of intellectual superiority naturally emerged.
"Brother Xian, your mind is too inflexible. Do you think that this newspaper only makes money by selling the price?"
"What, how can you make money by running this newspaper?"
"Of course it's advertising. The so-called advertising means spreading it widely. For example, our old Cheng's Cheng's Restaurant is of high quality and cheap but tastes great.
But after eating here and there, although most of them are repeat customers, there are actually not many new customers through word of mouth.
If we put an advertisement on the tens of thousands of newspapers that print out the advantages of Cheng's Restaurant, as well as its signature dishes..."
"My dear, doesn't that mean tens of thousands of people are praising your old Cheng family?"
Li Ke took a deep breath and looked at Brother Chu Bi with straight eyes.
"???" Cheng Chubi looked at the bad prince with a dark look on his face. Why do you see things from such a strange angle?
"Brother Xian, there is some ambiguity in what you said. Do you think our old Cheng family is bad or something?"
Seeing Brother Chu Bi's darkened face, Li Ke immediately complied.
"Absolutely not. What I mean, little brother, is that tens of thousands of people will praise your old Cheng family's restaurant. If this happens, won't your family's business become bigger and bigger?"
"That's natural, so for the first issue of the newspaper, our old Cheng family will customize a quarter of the entire newspaper for advertising.
Our old Cheng family was the first to go out. We, the Cheng family, paid 100 yuan for advertising, which can be regarded as setting an example for those who come after us.
In the future, if any businessman wants to place an advertisement of this length in our newspaper, at least the price cannot be lower than this."
After hearing what Cheng Chubi said, Li Ke, who was a smart person and had a flexible mind, immediately realized the benefits that this kind of advertising could bring.
"Brother Chu Bi, I also have a few shops, can you advertise here too?"
"Of course it can be used. Just calculate the money according to the area. One-quarter is one hundred guan, and one-eighth percent is 50 guan.
If it's an advertisement the size of a tofu cube, it's not impossible to consider it, but still, the advertising effect will definitely not be very eye-catching."
Li Ke smacked his lips, his eyes were shining, and he started to raise his fingers and mutter.
"Our city of Chang'an is so big and has so many scholars, it would be inappropriate not to print thirty or fifty thousand copies.
If three copies cost one penny, and we sell one copy for one penny, how much will the cost be if we get 30,000 copies?
In addition to the advertising fees, oh, if we can print every three or five days this month, our brothers..."
"My dear brother, please don't be too optimistic. In the beginning, take your time. In the early stage, we will press the upper, middle and lower 30s, and report every 10th..."
From time to time, the wild and hilarious laughter of the brothers who were beheading chicken heads and burning yellow paper could be heard from the hall, and the maids outside the room looked sideways at each other inside.
The pretty young lady who was often regarded as a waiter by Cheng Chubi put down the soup pot in her hand and said unhappily while rubbing her sore hands.
"It's really weird. Every time that Cheng Sanlang comes to stay with our prince, he always seems to be up to no good."
The lady next to me, who had seen His Highness almost being raped by Cheng Sanlangxi in the study room, and saved His Highness in time, also agreed unhappily.
"It's just that our prince is such a good person, but he has such a good relationship with Cheng Sanlang. It's really..."
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The two agreed to wait until tomorrow to discuss with His Highness the Crown Prince. Only then did Cheng Chubi get up and leave with satisfaction.
The next day, after the small court meeting in the East Palace, Li Ke came over in time and joined Cheng Chubi to speak to Li Chengqian about the benefits of running a newspaper.
Li Chengqian looked at his third brother Li Ke who looked more excited in front of him, nodded slightly and said, "After hearing what you said, I think it's feasible."
"It's just that you two have thought about it. Don't forget that the largest shareholder is staying in the palace. Do you think you can convince him?"
Cheng Chubi and Li Ke couldn't help but be stunned. They almost forgot about the largest shareholder again. What a risk. If that little cutie Li Mingda knew that doing big things had nothing to do with her, tsk tsk tsk...
Cheng Chubi suspected that even if he made a hundred kilograms of anhydrous honey chicken cake, he might not be able to appease the royal heartthrob.
"Thank you for the reminder, Your Highness. Since Your Highness also thinks it is feasible, how about we take some time to enter the palace?"
Li Ke's face couldn't help but turn gloomy. "It would be better if I didn't meet my father. I'm afraid my father would think that we are too philistine..."
"What happened to the philistines? Without philistines, where would we get the money to make up for the shortfall?"
Cheng Chubi glared at Li Ke unhappily. This guy was not someone who wanted to do big things. He was always afraid of the wolf in front of him and the tiger in the back.
"Brother Chu Bi is right, but we have no way of knowing when Jin Yang will not be with our father, so we are afraid..."