In mid-January, the filming funds for "My Love from the Star" were almost complete.
The current capital is about 26 million, accounting for a total of 55% of the investment share, and the remaining 45% belongs to Blue Whale.
In addition, the crew also secured free sponsorship and advertising placement from Sina, Fetion, Mercedes-Benz, Holiland, Dior, Versace, Sony and other brands.
Sina and Fetion were the most generous, with a 3 million + Weibo campaign plan and a 2 million plan.
Others are more reluctant, ranging from several hundred thousand to one or two hundred thousand, and the scattered ones add up to about 3 million.
But even so, a TV series' advertising placement can attract 8 million dollars, which is definitely a big deal in today's TV series field.
And the reason why "My Love from the Star" has such appeal is because
On the one hand, Fan Xiaopang, on the other hand, Wei Yang is no longer an unknown person.
The two dramas "The Best of Us" and "Orange in Huainan" have been rebroadcast nearly 20 times on national TV stations. Their online broadcast data are excellent and they are very popular among young people. They are even known as "campus youth idol dramas".
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The advertising effect of such a project is much higher than that of ordinary TV series, so brands will also favor Wei Yang's new work accordingly.
In addition, another key point is that Wei Yang found the sponsor well. He took the initiative to contact Sina and China Mobile who needed promotion and exposure, and impressed the relevant persons in charge of these two companies with detailed and accurate advertising implantation plans.
Sina is not stingy in spending money to promote Weibo.
Not to mention moving, even if it doesn't work, this little money is just water for them.
Due to the pre-established contract, this commercial placement does not count as profit, but is included in the shooting costs in the name of Blue Whale, plus a fixed share of the lead production, so Blue Whale can finally get 45% of the share.
36 million in filming + publicity costs!
Wei Yang had never been so wealthy in his entire life, and Xia Cong next to him almost burst out laughing.
He has participated in projects with more production costs, but at that time he was just one of the people in charge of Tinghe, and now he is the serious chief producer and second-in-command of the crew.
The top leader is naturally Wei Yang, who holds many positions including producer, producer, screenwriter, and starring role.
blue whale company,meeting room
Wei Yang was sitting in the main seat, with Xia Cong and Liu Junjie on his left and right hands. The leaders of Blue Whale were sitting below them. The atmosphere was very harmonious.
Although Blue Whale's future is still uncertain, with a large project worth tens of millions, the company's people at least don't have to worry about being kicked out by the landlord one day.
"Quiet for a minute, let's have a meeting."
Wei Yang knocked on the table, and the conference room immediately fell silent. This was something that Wei Yang definitely did not have when he took over Blue Whale a few months ago.
Although he participated in the production of the two dramas "The Best of Us" and has a certain reputation within Blue Whale Company, everyone more recognizes his talent.
Talent is talent, managing a company is another matter.
Wei Yang, a young man who has not yet graduated, and more than 90% of the employees in the company are older than him, suddenly became the boss of the company. It is normal for everyone to have doubts.
But soon Wei Yang used his actual performance to break everyone's doubts about him.
It started with the promotion of "Orange in Huainan". Almost under the noses of all Blue Whale employees, Zhao Ji, a rising star, was picked up and successfully signed.
After "Orange in Huainan" became popular, most people in Blue Whale have recognized Wei Yang as the boss.
But I didn't expect that Boss Wei really showed his strength after he started the project "My Love from the Star".
He rushed to the capital and had a "free prostitution" with Fan Xiaopang, a popular girl!
He practiced hard and raised 20 million+ funds!
With superb methods, the advertising placement attracted 8 million in revenue, and successfully maintained Blue Whale’s dominant position and revenue ratio!
The Blue Whale employees were dazzled by what they saw, and then were deeply impressed. Boss Wei's prestige within the company has soared, and he has already crushed Lao Xia.
However, although Wei Yang's prestige is high, his popularity among employees is still slightly lower than that of his former boss Lao Zheng, mainly because he did not arrange for everyone to wash their feet and sing karaoke.
But Boss Wei also said before that Blue Whale [excellent corporate culture] cannot be lost.
Work now, and when the company comes back and makes a lot of money, you can sing karaoke, have your feet pinched, and even go to the company on the third floor to consider reimbursement...
After looking at the quiet venue with satisfaction, Wei Yang looked at Liu Junjie next to him.
"Director Liu, after the new year, all aspects of the production team will start to coordinate. If you need money, give money, and if you need people, give it to others."
"no problem."
Liu Junjie nodded. During the previous changes in Blue Whale, although Lao Liu did not run away, he had been in a wait-and-see period.
Until the project "My Love from the Star" was formed, Liu Junjie began to be active in the company again.
Wei Yang didn't look for trouble either. The future of the company was unclear, and it was human nature to wait and see.
Liu Junjie also had some support for Wei Yang before, and Wei Yang always kept it in mind. As long as he comes back, he will still be the contracted director + artistic director of Blue Whale.
"You should pay attention to the location, especially the room of the male and female protagonists. More than half of the scenes are filmed here. The aesthetics should be high-end, reflecting luxury and refinement. It is best to find a high-rise building close to the Huangpu River so that you can shoot the river view..."
With abundant funds, Wei Yang's requirements have also increased. It doesn't matter even if he spends a little more money, the key is quality.
Wei Yang also gave instructions on clothing and styling, and put forward a lot of requirements. The last sentence of the summary made the relevant person in charge even more stressed.
"We will not only make My Love from the Star the benchmark for mainland idol dramas, but also set the trend."
Wei Yang also knew that this request was a bit excessive, so he said that he would also participate in clothing and styling design, and the relevant person in charge couldn't help but breathe a sigh of relief.
Finally, we talked about casting. In fact, there are not many main roles.
The female protagonist Fan Qianqian has been decided, and the male protagonist Gu Xi, a professor of psychology at Jiaotong University, is set to be an alien who lived 500 years from the Zhengde period of the Ming Dynasty.
This character's ability to attract fans is even better than that of the heroine. The original version of "Professor Do" became very popular in Asia, and the actor Kim Soo-hyun rose to the top in Asia.
Although due to the channel, Wei Yang does not necessarily guarantee whether "My Love from the Star" will be as popular in Asia as the original version, he still has a certain degree of confidence in China.
Therefore, this role was played by himself.
The most pessimistic scenario is that even if the show fails, Wei Yang will have a chance to make a comeback in the future if he accumulates more popularity.
In fact, the setting of the male protagonist in "My Love from the Star" is actually a bit infatuated, which somewhat disrupted Wei Yang's idea of preventing stereotypes and changing the direction of the play. However, for the sake of the company's great cause, personal career choices can be put aside.
Moreover, this character can be regarded as a dull and sullen character. Even though he is both infatuated, his character expression is different from that of Lu Xinghe and Zhang Wansen, so he can still produce some different feelings.
In addition to the male and female protagonists, the important roles are the antagonist, the second male lead and the second female lead.
The reverse setting is that of the heir to the Hongsha Group, who has a surly personality and cruel methods, and his name is Xia Sheng.
There is a little easter egg here. Hongsha looks very similar to Xia, but in fact Xia is the same as shark. Hongsha refers to blue whale. The word "Wei" is too dramatic, so I put Lao Xia in the place.
This reaction was a bit crazy, so Wei Yang chose his own opera actor Wang Yang to play the role.
Wang Yang is a 98-level student. He debuted very early, but has always been tepid. Later, he became a late bloomer with dramas such as "Celebrating More Than Years", "Rebel" and "Human World".
Wei Yang admires this senior brother very much. He has outstanding temperament, superb acting skills, and good looks. He is very suitable for those elite roles, and he is not as aggressive as Jin Dong.
As for the second male lead, in the plot setting, he is the opposite brother and a second-generation rich man. The female lead is a dog-licker, and he plays the part of an infatuated male supporting actor. The character design is still very likable and he can win fans.
Wei Yang has never thought about who to play the role, and it must be a handsome guy.
He is not worried at all about finding a handsome guy to steal his limelight. Boss Wei is more confident in his face than his talent.
Even considering the ratings, Wei Yang intends to give the audience a gorgeous feast, and is considering finding another actor, Yan Kuan, or Qiao Zhenyu.
These two are handsome enough, and they are relatively cheap and easy to hire. Zhong Hanliang, Huo Jianhua, and Hu Ge are too expensive, and they may not be available.
There is also a second female lead, who is set up to be good friends with the female lead, but is secretly jealous of the female lead and has a crush on the male lead, so she does a lot of things against the female lead.
She looks like a vicious female supporting character, but she also has some shining points. She is half good and half bad, and the final ending is not bad.
Wei Yang originally wanted Zhao Ji to play the role, since he was his own artist after all, but Zhao Ji had previously accepted a TV movie and couldn't move it around.
Moreover, director Liu Junjie felt that Zhao Ji's gentle temperament did not match the role, and his image was also a bit darker and thinner.
Therefore, Wei Yang sent invitations to several female artists he was familiar with. They were friends after all, and the money would not go to outsiders.
However, Yang Rong and Liu Shishi had schedule conflicts with "My Love from the Star".
Xiao Zhao's position is too low, and he took over the company's first drama. Wei Yang was not easy to directly promote it, and planned to go back to Huayi to handle it and then provide resources.
Only Tang Yan and Qi Wei have time, and the price is not expensive.
Wei Yang thought about it and chose Tang Yan.
It's not that I have a better relationship with her, but I'm waiting for "My Love from the Star" to be aired, "Twinkle Twinkle Star" and "Legend of Sword and Fairy 3" to be aired as well.
Qi Wei's role is limited and not particularly outstanding, while Tang Yan's Zixuan is also the Three Beauties of the Immortal Sword. Comparing the two, it is naturally not difficult to choose.
To a certain extent, "My Love from the Star" can be regarded as a double-cross.
Wang Yang doesn't have a big problem, he's not very famous, and he wouldn't refuse if he could participate in "My Love from the Star".
Yan Kuan and Qiao Zhenyu still have to talk. After all, these two are not unknown people. It is hard to say whether they are willing to take the second male lead. Wei Yang has also made a backup choice.
This kind of role is not like a heroine. Without Fan Xiaopang, the effect of the others would be much worse.
There is no shortage of actors like this in the industry who are infatuated and handsome supporting actors. Anyone who is similar can play the role. It is not impossible for Li Jiahang to take over if he is in a hurry.
After all, a certain eighth school girl also played the role of Er Kang in his previous life.
If Zhang Wei wasn't so impressive, he might have taken the idol niche route.
As for Tang Yan, she was very happy to accept the offer. After a phone call, she accepted the offer without even asking about her salary.
Although Wei Yang knew very well that Tang Yan did not have the confidence of Damimi and Liu Shishi, and her resources were much lower than those of the two. It was a good thing that she could be paired with Fan Xiaopang's new drama.
But having said that, when Wei Yang called, when Tang Yan heard that it was Wei Yang's drama, she directly answered it without asking anything, and her attitude made people feel comfortable.
Especially compared to a certain Da Mi Mi, Wei Yang's affection for Tang Yan gradually increased...