207. The brand operation of superheroes is perfect
"Which company's movie is it and what's the name of the movie?"
To be on the safe side, Russell decided to ask a few more questions.
"It's a movie produced by Twentieth Century Fox. The movie's name is Rise of the Apes."
Kara replied quickly.
"Rise of the Apes? What kind of movie is this?"
"No, I remember wrongly, it's Rise of the Planet of the Apes, a science fiction movie about chimpanzees whose intelligence has reached human levels."
Kara finally said the correct movie title.
After hearing the name War for the Planet of the Apes, Russell knew what the movie was about.
He has seen this movie.
To be precise, he watched this movie before traveling to this world.
"What role does the Hulk play in this? The green gorilla?"
Russell then asked.
"Of course not! Oops, it's a bit troublesome to explain, and there's a confidentiality agreement."
"If you want to know, just go there in person. The director and people from the film company really want to meet you."
Kara said excitedly.
"It doesn't matter if we meet, as long as Hulk doesn't play a villain."
Russell doesn't mind Hulk using other means to increase his popularity.
As Hulk's popularity increases, Zhenglian's popularity will also increase, and as the person in charge of Zhenglian, he will also become more widely known.
"Don't worry, I'm definitely not a villain. I'm not as stupid as you think, I'm very smart!"
Kara's arrogant voice came from the other end of the phone.
"Yes, yes, you are the smartest!"
"That's it, come back early after filming the movie!"
Russell said helplessly.
"Uh-huh!"
After saying that, Kara hung up the phone.
In the moment before the phone hung up, Russell heard what sounded like the Hulk speaking his lines loudly.
After putting down the phone, he planned to play the new series of Berserker's Creed.
However, the moment he picked up the game controller, he suddenly thought of something.
"No. 3, search which movie companies and game companies are currently in poor operating conditions, and calculate the funds required for acquisitions."
"Okay, sir!"
No. 3 replied immediately.
After giving instructions to No. 3, Russell did not start the game immediately, but started thinking over and over again.
After the establishment of Zhenglian, although he often let the media positively promote Zhenglian, Gwen Hulk and others, the publicity methods he used have always been too single.
In addition to some self-media on the Internet, he basically asked some offline media to print newspapers or do some headline news reports.
Although Kara and Hulk were dragged to make a movie, it was not in his plan, but it gave him an inspiration.
Now that ordinary people can become A-list stars by making movies, they can expand their popularity to a global scale.
So can superheroes!
And it’s not just movies, but other cultural channels as well.
For example, anime games and so on.
After thinking of this, he quickly thought of the promotional packaging of Vought's various superheroes in the world of Black Robe Pickets.
That is all-round superhero image development and economic value development.
Although this is not the world of black-robed pickets, this does not prevent him from learning from the practices of Watt Company.
More importantly, if he learns from Vought's approach, he won't worry about his superheroes not cooperating or even rebelling against the company.
Because he is the strongest superhero in Zhenglian!
Not counting Diana!
But having said that, Diana has not yet joined the Zhenglian as Wonder Woman.
So strictly speaking, he is now the strongest superhero in Zhenglian.
Movies, advertisements, endorsements, games...
As long as other movie stars can do it, superheroes can do it too, and they can do it better.
After having this idea, Russell stopped thinking about playing games and began to seriously think about learning about Watt Company.
Although Vought is not a good company, it cannot be denied that it is a company that has successfully commercialized superheroes.
No. 3 quickly completed the investigation and holographically projected the results in front of Russell.
Looking at the names of movie companies and game companies displayed on the holographic screen, Russell said to No. 3: "Send people from the top five movie companies and game companies on the list to talk to them about acquisitions."
"In addition, set up a subsidiary company specifically responsible for superhero brand operations, recruit some professionals from other advertising companies and brand operation companies, and let them expand the popularity and economic value of Zhenglian members from different perspectives."
"Okay, sir!"
No. 3 replied immediately.
After giving orders to No. 3, Russell checked the time and contacted Grendel who was in the Atlantic Ocean Temple.
After briefly telling Grendel about the Emperor's organization, he ordered Grendel to split a second-generation symbiote.
Now that he has reached a preliminary cooperation agreement with Norman Osborn, he will certainly not forget to give Norman Osborn a second-generation symbiote.
After telling Grendel about the Emperor Organization and the second-generation symbiote, he stood up and came to the huge floor-to-ceiling window.
After the floor-to-ceiling window opened like a sensor door, he flew out and began to return to the apartment.
time flies.
In the blink of an eye.
A week has passed.
Although there were no particularly urgent matters to deal with this week, Russell still did not go to see the Supreme Mage Ancient One.
It's not that he doesn't want to see Gu Yi, but he hasn't figured out how to face Gu Yi yet.
Even though Gu Yi is acting very polite now and doesn't seem to be malicious at all, no one knows what Gu Yi is thinking until they actually meet.
For safety reasons, he decided to bask in the sun for a few more days before going there.
After playing in Los Angeles for half a month, Kara and Hulk finally returned to New York.
When they came back, Russell did not let them continue their heroic work outside, but handed them over to the newly established Octopus Media Company.
Not only that, he also applied for image copyright patents for Kara, Hulk, and Gwen.
He also applied for image copyright patents for the Endosymbiotic Unit 1 and the red Unit 2.
What's even more outrageous is that he directly applied for the copyright of Iron Man.
Although Tony built the Mark 3 early on, he may have even begun to study new elements according to the model left by Howard to solve his own palladium poisoning problem.
Tony has indeed created the Mark series of Iron Suits, but due to the lack of corresponding crisis events, he has not become the well-known superhero Iron Man.
Although there is a high probability that Tony will become Iron Man in the future, this does not prevent Russell from occupying the copyright patent of Iron Man in advance.
The image patent of the endosymbiosis armor, plus the name patent of Iron Man.
Russell plans to kill Tony, the fat sheep!
Please remember the first domain name of this book: ._