There are dozens of MiKe electrical stores in Donghai and Beijing...
More and more people were buying Guangyao TVs, and in the end, they were even out of stock.
Powerful, beautiful, and cheap!
The combination of these factors has already made it a best-seller, not to mention the new brand Guangyao endorsed by MiKe Electronics.
The light of the rice shell, the light of the rice shell!
Three hours after the sale started, almost all Guangyao's cooperative manufacturers received notices from MiKe Electronics to speed up production.
Five hours after the sales started, some shopping malls began to have a hard time finding the goods.
Although MiKe Logistics is constantly adjusting goods, some places are still out of stock.
When six o'clock in the afternoon came, a sales figure came out.
On the first day that MiKe Guangyao TVs went on sale, a total of 100,000 units were sold in all major stores.
This number makes many people feel incredible when they hear it.
This is not a small appliance, this is 100,000 color TVs!
Although MiKe Guangyao is suddenly thousands of yuan cheaper than other brands such as C-Light, the sales volume of 100,000 color TVs is still a shocking figure.
The first one to get the news was Jiale Electric, who had been paying attention to the news about MiKe Electronics.
Bai Mingfu looked at the report in his hand, his face full of gloom and his mood complicated.
MiKe Guangyao’s daily sales volume has reached 100,000 units!
Although one of the factors is that because it has just gone on sale, many people have already been ready to buy it, but such a large sales volume is enough to illustrate a problem.
That is the infinite trust that customers have in Mi Ke Guangyao!
This is what makes Bai Mingfu feel sour the most! Consumers are so loyal to MiKe. It can be seen that MiKe is very pervasive in this regard and has put in a lot of effort. These loyal customers are very loyal to MiKe.
As far as MiKe Electronics is concerned, it is simply a cornucopia.
If it were not based on the trust of consumers, it would not be possible to sell it for so much money just because it is cheap.
In front of Bai Mingfu, there was a TV set with a shiny rice shell.
When MiKe Electronics went on sale, he couldn't wait to send someone to buy one. As the saying goes, only by knowing yourself and the enemy can you win every battle.
In addition to taking a look at the basic conditions of this MiKe Guangyao TV, he also wanted to find out some problems from his professional perspective.
After all, nothing is perfect in this world.
However, what greatly disappointed him was that this brilliant TV set had outstanding advantages, but the shortcomings he was looking for seemed to be common to other TV sets.
For example, bulky, such as...
Looking at the report in front of him, Bai Mingfu rubbed his head and said, "Do you think the sales bill given by Mi Ke is exaggerated?"
I don’t know if it was intentional, but Bai Mingfu used the word exaggerated.
Those who were summoned from Jiale Electric were all middle-level and above managers, and each of them could understand Bai Mingfu's thoughts.
I also know the competitive relationship between Jiale Electrical Appliances and Mike Electrical Appliances Mall.
Although their cooperation with Coptic and other manufacturers now gives them some advantages, this advantage feels shaky at this time.
After all, the release of the MiKe Guangyao brand seems to have reduced the shortcomings of MiKe Electronics.
At this time, they already had the answer to Bai Mingfu's question in their minds, but sometimes, they didn't already have the answer in their mind and were able to speak it out at will.
After all, Bai Mingfu is not a good-tempered person.
There is a classic principle of life that says well, an important sign of maturity is not that you have learned how to express, but that you have learned how to swallow appropriately when you should shut up.
To be able to become a person in charge of the middle level or above of Jiale Electrical Appliances, you still have some discernment.
Looking at his subordinates who kept silent, Bai Mingfu looked a little ugly. He turned to Sun Kang and said, "Brother Sun, please tell me."
Sun Kang didn't want to be the first to speak, but at this time he was ordered to speak, so he had to speak.
After pondering for a moment, he said in a deep voice: "Mr. Bai, I think there is no need for MiKe Electronics to lie about this matter."
"After all, this kind of thing is easy to investigate."
"Moreover, MiKe Guangyao's TVs are very popular. It is normal for so many customers to buy them when they are launched. After all, Kungfu is more than poetry. MiKe Electronics has made great achievements in customer loyalty in recent years.
, and a lot of effort has been put into it.”
Sun Kang spoke very cautiously, but he did not miss anything that should be said and said everything.
After Sun Kang finished speaking, Bai Mingfu asked the subordinates around him: "Do you have anything else to say?"
Many subordinates looked at each other a few times, but still no one spoke.
After all, at this time, talking too much is likely to cause Bai Mingfu's dissatisfaction. In that case, it is better to say nothing honestly. At most, Bai Mingfu will think that he is a fool.
Bai Mingfu snorted coldly and said: "Since it's hard for you to say, then go back and write for me."
"After returning home, everyone will write me an analysis report on the success of the Guangyao brand."
"By the way, in addition to this analysis report, please analyze again what countermeasures Jiale Electric should take next."
Having said this, Bai Mingfu waved his hand feebly.
When everyone dispersed, Bai Mingfu stopped Sun Kang who was about to leave and said, "Brother Sun, what do you think we should do about this matter?"
Sun Kang knew that Bai Mingfu was asking about countermeasures. He pondered for a moment and said: "Mr. Bai, now we can only cope with the changes by staying the same."
"After all, at this time, we can't act too anxious."
"I think it's Inocuang and other manufacturers that should be worried."
"The strong rise of MiKe Guangyao has taken away their market share. In this case, they should be the first to worry."
"I think we should hold tight and wait for them to take action."
"In this way, we can take the initiative."
Bai Mingfu thought about Sun Kang's proposal in his mind and had to admit that it was a good idea.
But this way of coping made him feel uncomfortable.
He hesitated for a moment and said to Sun Kang: 'Brother Sun, what do you think the effect will be if we hold a big price reduction promotion at this time?'
Sun Kang said: "Mr. Bai, of course we can also conduct promotions, but if we want to reduce the price of products such as televisions by a thousand yuan, we must have the consent of the manufacturer.
"After all, we can't just lose money ourselves."
Sun Kang's words made Bai Mingfu become more rational. He knew that Sun Kang was right.
If Jiale Electric just loses money, he will suffer too much.
But……
Just as Sun Kang thought, the first one to be put under pressure was still the Inch Optoelectronics Factory.
In Mr. Zhuo's conference room, there is also a brilliant TV, and the TV is still playing programs.
Mr. Zhuo, who was sitting on the boss's chair, glanced at the subordinates around him, and then said: "Mi Ke's Guangyao, a small brand, now sells 100,000 units a day."
"Although it is a small order, we should have enough sense of crisis."
"Now everyone, let's talk about this Guangyao, how should we deal with it?"
Mr. Zhuo sticks to his word in the factory, and basically no one objects to his decision.
His angry look at this time made most people choose to be ostriches.
After no one responded, Mr. Zhuo asked the production section chief: "Production section chief, can you tell us whether our production costs can be reduced?"
"For example, can several TV sets that are the same as MiKe Guangyao be reduced to the same price?"
The production section chief was in charge of production. When he heard that Mr. Zhuo was the first to point the question at him, he immediately panicked.
After hesitating for a moment, he said: "Mr. Zhuo, the reduction of production costs mainly depends on technology."
"We...we are in the production business and cannot be responsible for this."