After a week-long trip to London and another dozen hours of flying, Shinichi Iwahashi and his party finally returned to Tokyo.
I met up with the staff who were waiting to be picked up. I didn’t go back to the company. I sent the three members of the band home directly. They took two days off to rest and recuperate before reporting to the company.
After a long day of driving, even Miwa-chan, who has her own energy-gathering ring, has almost run out of power, and she just wants to go back to retreat to recuperate.
Iwahashi Shinichi really wanted to take a week off to recuperate, but the reality is cruel. After leaving Tokyo for a week, he didn't know how many things he had suppressed and were waiting for him to deal with. In fact, he couldn't even take a day.
Without a complete rest, I started working as usual the next day.
The first thing is to confirm that nothing happened during the week in Tokyo, and then complete all the pressing tasks.
In the morning, I first went to Yoyogi's recording studio. Before going out, I rolled up the T-shirt with "ilovelondon" printed on it that I brought back all the way from London and put it directly in the recording studio.
"If anyone wants to wear it, just take it, no need to be polite." Shinichi Iwahashi said. Such perfunctory words are quite suitable for this perfunctory gift.
…
Come out of the recording studio and go to Kawasaki's office.
The clerk brought him the backlog of letters and documents from this week. Don't rush to read the letters. The documents have been arranged according to the degree of urgency. Shinichi Iwahashi went through them roughly, picked up the phone, and called Chisato Moritaka, the executive producer.
People call.
As soon as the phone call came through, the executive producer's voice sounded twice as eager as usual. After a few words, we made an appointment to meet at two o'clock in the afternoon.
I hung up on this call, and the next call was to Watanabe Wan Yumi, and they agreed to have dinner together in the evening and talk about anything. The next call was to Tokyo Music Industry Club, and then the next call...
After being on the phone for more than an hour, I put down the phone, and then I took a snack and looked through the backlog of letters. I flipped through each letter one after another, and when I saw the letter from Akina Nakamori, I paused and took it out.
When I opened it, I saw that Taopusida's handwriting was still as random as before. Seeing such words, Iwahashi Shin's conditioned reflex made him think that the content of the letter was probably also wild and unconstrained.
After I really started watching it, I realized that it was indeed the case.
After Iwahashi Shinichi replied to the "Tasting Thoughts" she sent, I didn't expect that Nakamori Akina would write again. However, although I didn't expect that she would write again, I have now received her letter again.
, but I don’t find it strange or surprising.
"Thank you for writing me a reply," she wrote in the letter. "I wrote a lot in my 'Tasting Thoughts' to you before. After I sent it, I felt a little embarrassed when I thought about it. It seems that I can't be like you.
, use words accurately to express.”
Akina Nakamori said in the letter that the outfit she wore for her new single this time was also a mini skirt, "...Actually, I don't think I am suitable for mini skirts. If you were a producer for me, you would never think of letting mini skirts become mine."
's sign."
Iwahashi Shinichi didn't watch her singing performance, and he didn't know what Taopusida looked like in a mini skirt, but what she wrote in the letter made him very interesting, and he was also curious about whether she didn't like what she wrote herself.
Suitable for wearing mini skirts.
When you have free time, just watch TV and find out more... Since the single was released not long ago, with her exposure rate, you can probably see her singing on TV from time to time.
Having said that, there are so many music groups on TV, and it is true that the publicity is high, but when you turn on the TV, you can easily listen to the songs you want to listen to, and you don’t have to wait to buy a song.
, I got tired of listening to it on TV first. For those who are not very keen on music, they may choose not to buy it. This may not be conducive to the sales of records.
The current sluggish record market and the impact of a large number of music groups emerging one after another should also be one of the reasons. Music should always have a sense of mystery.
While thinking about it, he read the letter. Nakamori Akina also wrote this in the letter, "I also refused something that my past self would never have thought of refusing."
Nakamori Akina's letter was vague, she just mentioned it in this way, so it's not possible to know what this matter was that she didn't regret even after being rejected.
Iwahashi Shinichi was a little curious, but he didn't have the interest to pry. Just seeing such a monologue, for some reason, he felt like she was telling him something.
Iwahashi Shinichi finished reading the letter, put it back in the envelope and put it in the drawer. He was not in a hurry to reply, thinking that he would at least wait until he saw Nakamori Akina wearing a mini skirt on TV.
…
In the afternoon, I went to Warner Pioneer to meet with the executive producer of Chisato Moritaka, mainly to communicate about the next single. When we met, the executive producer opened his mouth and the first thing he talked about was "17 Years Old".
"Iwahashi-san, your strategy is a great success!" The executive producer smiled broadly and showed him Chisato Moritaka's sales data.
After Kawahata Kichiichiro's article was published, Chisato Moritaka's attention increased greatly. Because of Warner Pioneer's deliberate control of shipments, she shined on the cable broadcast charts last week and won the top spot on the on-demand charts that week.
No. 6, setting a record since debut.
The number of on-demand views skyrocketed and the promotion was promoted to the second stage. When the buzz brought by Kawahata Kiichiro began to fade, it slowly transformed into a brainwashing bombing caused by repeated on-demand views.
.
"The timing is almost ready. The company has already started a large-scale replenishment, and this time it has replenished 100,000 copies in one go." The executive producer reported a somewhat strong number.
One hundred thousand copies, plus the first batch of 50,000 shipped, 150,000 copies are already the treatment of a popular idol.
Of course, for Shinichi Iwahashi, the replenishment of 100,000 copies means that the production share of another 100,000 copies will be transferred to Genzo's account. This time, he really made a lot of money with this "17 Years Old"
One stroke.
Secondly, becoming famous Sentaka Senri means that Genzo finally has a business card that he can use.
"The effect of broadcast promotion is outstanding, and now is the time to seize the opportunity." The executive producer told Shinichi Iwahashi about the strategy formulated by Warner Pioneer.
After being bombarded by radio and gaining fame and attention, large-scale replenishment of singles can turn the buzz and expectations brought about by previous promotions into real sales.
"After the large-scale distribution, the company reached an agreement with record stores and hung Sengao's posters in the stores to inform the public that the stock is sufficient. According to the current feedback, the sales situation is very good, and there is a high hope that it will enter the list.
top ten."
While the executive producer was talking, Shinichi Iwahashi was looking at the sales data he showed him. The sales of this single were indeed good. It might not be able to hit the top ten of the sales list as the executive producer said.
name.
Once you can break into the top ten of the list, the situation will become very different, which means that Chisato Moritaka will get more exposure opportunities, and may appear on a prime-time song show and be watched by more people.
Got to see her true face.
In this day and age, there is probably no propaganda that has wider coverage and is more powerful than television propaganda.
And these opportunities will later be converted into real attention to her, and they will complement each other.
While the publicity strategy proposed by Shinichi Iwahashi was a great success, Warner Pioneer did not miss the mark at all, showing their mature publicity strategy, linking each link, clearly arranged, and no link was wasted.
.
"It's quite an exquisite arrangement." After hearing this, Iwahashi Shinichi gave the executive producer a high hat.
Hearing what he said, the executive producer looked a little proud.
Although I admire Shinichi Iwahashi's unexpected strategy in my heart, on the other hand, I don't want to be outdone by being led by him.
Iwahashi Shinichi could guess what the executive producer was thinking. However, it would be better if everyone working together could use their brains better than if he was the only one who could use his brain. At this time, he would not hesitate to give a compliment.
In any case, if Warner Pioneer puts more effort into it, Sentaka Senri will become more and more popular. For Shinichi Iwahashi, it will be a sure profit without loss, and he is happy to see the results.
…
After talking about the situation of the single "17 Years Old", the two parties communicated about the new single. Before three o'clock, Chisato Moritaka came to the record company accompanied by her manager Kawashima, and came over to talk to two
Producer says hello.
No need to ask, just by looking at her face, you can tell that Chisato Moritaka has been working a lot these days. Even though she is a flowery young girl without makeup, she looks a little tired. Even so, she is in good spirits.
Chisato Moritaka's workload this week has almost doubled compared to before. Kawashima's pager is ringing every day, and the office has also received many invitations. When he needs to become famous, he wants to appear on all the programs.
superior.
Despite this, I am very happy with the hard work.
As long as you start from the bottom, there is no star who does not desire to become popular. The personality gap in the entertainment industry is huge and the contrast is tragic. Although there is such a rule as "younger and younger", what determines your position is whether you can become popular.
Without fame and popularity, she doesn’t even have the chance to be a “has-been old woman”. Before she gets old, she will be kicked out of the entertainment industry.
Accompanied by Kawashima, Chisato Moritaka chatted with his music producer and executive producer about the new single. The idol himself may not have much say in the production of music, but his opinions still need to be referenced.
For a rising idol like Chisato Moritaka, it depends more on the arrangements of the record company and the agency. The "main path" set by the company can ensure that she continues to rise. However, by referring to her own opinions, we can provide a guide for this person.
