The new single is on sale in a hurry. Compared to the unknown singer group last week, which made people unable to guess what their routines were, this time, two popular female idols and an enka singer are involved. Such a group, before you even hear the song, there are many
More or less, first outline a shadow in your mind.
Just idol songs.
Idols who are on the decline have already used all kinds of tricks, and it is difficult to bring anything new to the public. When the public looks at the members of the group, they have a good idea of what they can innovate.
Although this idol single in the second week has the expected increase after its great success the previous week, the sales in the first two days after it went on sale, instead of improving to a higher level compared to the previous week, were slightly smaller.
There is a pullback.
The public has lost interest in idols, and this is clearly reflected in this bit of "reason".
However, when the three girls began to appear on singing shows and the commercials for their singles were broadcast on TV, this rationality gradually began to loosen.
This trio doesn't have any great new tricks hidden away - they just have great songs. ZARD's team has provided them with a good song that is definitely worthy of being featured.
Of the three girls, it goes without saying that Sakamoto Fuyumi's singing skills are not good enough to be an enka singer. Although Asaka Yui and Minamino Yoko are not the kind of talented singers with outstanding singing skills, they have their own characteristics. Such three people form a team
, when providing music to them, there is no need to take too much care of their singing skills, and it will be easier for the ZARD people to perform.
In addition to singing well, when participating in music programs, these three girls did not sing the entire song no matter which program they went to. If they wanted to hear the full version, they would buy the single.
The trick of not singing the whole song has been used by DREAMSCOMETRUE before when they participated in music programs. This time, it was the idols, and under Shinichi Iwahashi's request, they would never sing the whole song.
It's a nice song, but I can't hear the whole song, which makes me feel itchy.
After the first live TV broadcast, the number of people who made a special trip to the record store for this single began to increase the next day. Of course, the public is rational. They are rational when watching idol songs. If they think the song is good, they should buy a copy.
It is also rational.
In the bubble era of wealth and luxury, all kinds of crazy consumption were endless, but these 480 yen were calculated carefully...
That's not what it said.
People who are addicted to consumption, no matter day or night, there are many cool places to go to and happy programs. They will not sit at home and watch TV. After hearing a good song, they will buy it the next day.
A single.
No matter what time it is, ordinary people support the sales of records. But there are always more ordinary people in the world, so if you get their support, you will win. In this week, give three
The girl arranged four music programs, intensive exposure, and a publicity strategy of not singing the entire song, which successfully aroused the audience's appetite.
After relying on the quality of the songs to attract the audience to the record store, this project can be said to be stable.
There is a saying about the ratings of TV series, "The first episode depends on the charisma of the lead actor, and the second episode depends on the plot of the TV series." When a popular fried chicken stars in a TV series, and the public watches based on his name, they will judge the ratings of the first episode.
Pull up.
But if it is a boring TV series that the audience is not willing to watch, it will be abandoned in one episode and the ratings will decrease.
The first week starts with the enthusiasm of the early publicity, and the second week must be stabilized by quality. Because of this, we can neither continue to let unknown newcomers take over, nor can we expand our recruitment to let popular sales monsters come out.
It's just right to put an idol that the public is tired of now but has not completely lost interest in in the second week.
The stable sales volume means that "the planned songs are all good songs" is deeply rooted in the hearts of the audience.
…
During this week, Minamino Yoko and the two girls saw each other on TV almost every day. Minami Yoko's appearance on the show was not negatively affected at all, and even seemed to be in better condition. Mizukura Junichi saw it in his eyes and couldn't help but feel...
Get angry.
You actually let this ungrateful guy escape!
Not only that, she also acted as if nothing had happened, hanging around on TV every day. Moreover, the single she participated in was said to be selling well, and even boosted the popularity of Minamino Yoko.
Junichi Mizukura and Minamino Yoko broke up with each other, and all he wanted was that she would never be able to make a comeback. Now, seeing her swaying around on TV with that project, her disgust towards the project could not be greater.
How could there be such a boring and nonsense plan?
However, the first part of the project reached the top 100 in the annual list within one week, and the second part is now also extremely popular. Junichi Mizukura was able to say this before, but now it is just nonsense.
However, he then thought about it, Minamino Yoko was only proud for a while. When the project was over and the project album no longer protected her, it would be time for the Music Association to help.
On TV, the expressions on the singers from the Music Association's affiliated offices who were on the same stage with her when she spoke were thought-provoking.
Junichi Mizukura thought this, and his tone became a little smoother...
As soon as things went smoothly, I received a call from the president of SUNMUSIC, Hideaki Aizawa.
The two of them had similar experiences. They were both stabbed by their most powerful female idol this year. Although Shunichi Mizukura himself knew that he was no better than Hidesaki Aizawa.
If SUNMUSIC loses Seiko Matsuda, it will do as it should. But without Yoko Minamino, it will be nothing but an empty shell.
In the past, there was not much contact between the two parties, but recently, for the independence of female idols, they have moved more frequently. Matsuda Seiko has Sony's support behind her, so SUNMUSIC should not go too far, and Aizawa Hidesaki had to pinch his nose to recognize it.
So, it was agreed that we should concentrate our firepower on Minano Yoko.
Mizukura Shunichi was in a rage and wanted to tell Aizawa Hidesaki about banning Minamino Yoko. As a result, when he picked up the phone, Aizawa Hidesaki said -
"A firm has taken over Minamino Yoko, does Mizukura-san know about it?"
Mizukura Jun was stunned for a moment, unexpectedly, "There is actually a firm that accepts Nanye?"
"Not only that." Aizawa Hidesaki revealed the news to him, "Nanino has also changed her record company. Meldac Records will take her over."
"...!!" Junichi Mizukura was speechless.
He paused and calmed down, "Even if there is a firm that wants to accept her, it is asking for trouble. As long as everyone in the Music Association unites, no matter who accepts Nanye, they will regret it later——"
"I also hope to have the opportunity to teach female idols a lesson." Aizawa Hideaki interrupted, "But that doesn't seem to be the case."
Although everyone in the same industry has the title of "president", it is clear that President Aizawa Hideaki of SUNMUSIC has more weight and is more informed.
Mizukura Junichi was like a fool who was led by the nose, silently listening to Aizawa Hidesaki's words.
"I heard that TV Asahi was the one who helped introduce the firm. Nanno now has a backer."
Junichi Mizukura felt his blood begin to rise and his head swelled, "TV Asahi has become Minano's backer..." After he finished speaking, his sanity was still there, and he immediately thought: "There is someone behind Minano."
Her backer is not TV Asahi, but a specific person.
Aizawa Hidesaki didn't answer the question, and just kept thinking, "If you can't block Nanye, Matsuda will have no choice but to say nothing."
Even if Seiko Matsuda had Sony behind her, she couldn't get through this incident unscathed.
Mizukura Junichi was displeased with being plotted against, so he suppressed his anger and asked, "Aizawa-san, which firm accepted Nanno?"
"ALPHAAGENCY." Aizawa Hidesaki was distracted and replied.
…
"I feel a little bit plotted by you." Watanabe Manyumi half-joked.
At this moment, Iwahashi Shinichi and her were sitting and chatting in the small reception room of his president's office. Hearing what she said, Iwahashi Shinichi made an expression as if he had been hit by something, "Where are you talking?"
"You kept the Minano-san matter secret until the last minute." She didn't expect Iwahashi Shinichi to stretch out his hand so long.
Shinichi Iwahashi denied, "We just followed the trend. Let Minano-san transfer to Meldac Records and exchange the band's copyright back, so that we will not suffer any losses from the beginning to the end."
Using Minamino Yoko in exchange for the copyright, Shinichi Iwahashi seemed to be doing a favor and managed Meldac records. If they were to fight for the copyright face to face, GENZO would definitely be slaughtered.
"But it was true until the end." Watanabe Wan Yumi said reluctantly.
Iwahashi Shinichi smiled and spoke vaguely, "Before this matter is settled, no news can be leaked." No one in this process can tolerate changes, and the smaller the noise, the better.
Of course Watanabe Manyumi knew what she was saying, and her reluctance was not necessarily because she was kept in the dark. Therefore, she didn't really intend to take advantage of this and not let him go. She changed the subject and said, "The record company has booked Meldac.
Where is the office?"
"ALPHAAGENCY." Shinichi Iwahashi said to her.
Watanabe Manyumi searched for information about this agency in her mind. But it was Iwahashi Shinichi who said first, "The actors and actresses that ALPHAAGENCY is currently favoring are Ogiwara Sage and Wakui Eimi."
This agency has only been established for five years. It is mainly engaged in the acting business and has not accepted any singers.
"The producer from TV Asahi helped introduce me. I don't know much about the agency in the entertainment industry." Shinichi Iwahashi explained to her, "The president of the agency has some friendship with the producer there, and he is willing to accept the offer.
Go to Nanye Mulberry."
"I see." Watanabe Manyumi nodded.
"However, I am very busy." Shinichi Iwahashi said, "Minamino-san gave me the record production rights for the next three years."
Watanabe Wan Yumi didn't listen to him and said with a smile: "Congratulations."
With this look on his face, he was about to say "there is another production fee coming in". Shinichi Iwahashi got the advantage and turned to ask her, "Has Wan Yumi-san decided on THE BLUE HEARTS's office?"
The person who suggested signing the band out was Shinichi Iwahashi, but as he said, he didn’t understand the agencies in the entertainment industry, so he was handing the cards to Watanabe Manyumi and letting her sell the band at a good price.
.
Because of this, Watanabe Wan Yumi felt uncomfortable when she learned that Iwahashi Shinichi had taken advantage of Minamino Yoko to make a planned album.
It wasn't until he said that Minamino Yoko's office was introduced by people from TV Asahi that the knot was resolved.
As for the operation of exchanging the copyright of THEBLUEHEARTS with Minamino Yoko, Watanabe Manyumi really admired him after hearing what he said.
This is what Iwahashi Shinichi is best at borrowing.
He exchanged Minamino Yoko for the copyright of THEBLUEHEARTS, and he even named himself as a music producer and got a benefit from it. Watanabe Manyumi never imagined that he could come up with such an idea. After thinking about it in his heart, he thought that if it was a coincidence,
It was too much of a coincidence, and I couldn't help but suspect that this was something he had planned in advance.
Preparations for now began as early as some time ago.
Iwahashi Shinichi asked her which agency she had booked for the band. Watanabe Manyumi was not in a hurry to answer, but looked at his face first. Iwahashi Shinichi took his time and let her take a look.
Have you planned it in advance?
Watanabe Wan Yumei's words came to his lips, and he forgot about it. Anyway, even if he asked him, he would only get some ambiguous answers. Besides, it doesn't matter what the answer is.
The copyright of THEBLUEHEARTS was taken back, and TV Asahi introduced the agency to Minamino Yoko. This result is enough.
"Before, my mother once advised me to maintain a good relationship with BURNING." When Watanabe Manyumi opened her mouth, this was what she said.
Iwahashi Shinichi listened and asked, "How about I go and show my respects to Shu Fang-san?"
"BURNING's Shu Fang-san has a huge influence on the TV station. If you want to be an actor, you can't go around this mountain." Watanabe Manyumi explained.
The second young lady of the Watanabe producer would certainly not be the retainer of Ikuo Shubo.
Including Ikuo Subo himself, he could secretly use some shady means to give Watanabe Wan Yumi a warning, but in the open, with Misa Watanabe around, Ikuo Subo was a generation shorter than Misa Watanabe.
Previously, Shubo Ikuo was dissatisfied that the band Heaven produced by Watanabe Manyumi was too generous and avoided him, almost causing DREAMSCOMETRUE to suffer a big loss.
After Shinichi Iwahashi and Manyumi Watanabe quit the band Tenkoku, and Ikuo Suho entered the show, the show's ratings began to drop starting in June this year, but it still managed to survive the change in October.
Of course, the drop in ratings cannot all be attributed to the change of team.
If you really want to say it, there are many aspects, including the audience's aesthetic fatigue and the fact that record companies have begun to consciously cultivate their own bands. These are all reasons for the decline in ratings.
For Shinichi Iwahashi and Manyumi Watanabe, if the program is always in their hands, they will find ways to continue to improve it. But now, what they have to do is that if this program is cut in half one day, as record company operators,
How to deal with the closure of a channel that supplies bands to the industry, and the changes that may result.
For now, that's something to talk about later.
But for practitioners, you should never buy an umbrella when it rains.
"Right now, of course we can't be enemies with Zhou Fang-san." Iwahashi Shinichi said, "At least not on the surface."
Watanabe Wan Yumi looked at him.
"President Misao's idea of making good friends with Zhou Fang-san is not wrong. However, among all the methods, appointing the band's manager to BURNING is the most undesirable."
After Iwahashi Shinichi finished speaking, he looked at Watanabe Wan Yumi.
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