Although some people say that Jiafeng Electronics will go bankrupt every year, whether it is from the market or its own financial situation, Jiafeng Electronics is strengthening every year.
Now it is impossible for Jiafeng Electronics to collapse overnight. Even if the communication company is not going well and bank debts are being borrowed on a large scale, relying on the market share of VCD and TV sets, Jiafeng Electronics is a company that cannot be underestimated.
In the past, when there was such news, Zhu Lidong came to Lu Feng with panic on his face, but now he was not panic at all, and was replaced by Du Guoying.
"Don't panic!" Lu Feng calmly lit a cigarette and said to Du Guoying: "This is all a small scene. Since you are already the person in charge of an important subsidiary company of the company, don't join our company in a hurry.
You have to embrace an exciting life. Let alone if it is fake, even if it is really bankrupt, what big problem will it have?"
"ah?"
Du Guoying has never seen such a calm boss. So what if it goes bankrupt?
"Kevin has read this report. It contains a lot of detailed data. He analyzed it from all aspects and said that we really can't survive." Du Guoying was still a little scared because Jiaxun Communications' corporate legal person changed a few days ago.
After becoming him, he is not stupid, and he is very clear about the responsibilities he has to bear.
This report does have a nose and an eye, and some of the data written in it are also true. If we only deduce it from the numbers, it is indeed easy to draw a conclusion: Jiafeng Electronics is going to go bankrupt.
Kevin was very excited after reading this article carefully. It would be better for a company like this to close down as soon as possible. He really couldn't afford it. If Lu Feng spent a year and a half here, he wouldn't even go out to find a job.
It's easy to find, because there is a gap in the middle of the resume.
So after reading it, he excitedly found Du Guoying and told him that Jiafeng was about to close down. To put it bluntly, he just wanted Du Guoying to come to Lu Feng to test it out.
No matter how smart Du Guoying was, he couldn't bear to be so frightened. He immediately ran over to Lu Feng and asked if he couldn't do it anymore. What if the company went bankrupt tomorrow and the company owed money and Lu Feng went abroad?
Sit on the bottom of the prison.
Lu Feng persuaded Du Guoying for a while, telling him not to think too much, to do his work with peace of mind, to keep his thoughts in line with himself, and to develop the ability to remain calm even if the sky fell and the earth fell in the next second.
"But Mr. Lu, one thing I don't quite understand is why... you let me be the legal person?" Du Guoying muttered in a low voice.
"Look, you are overthinking it. Actually, this is a tradition of our company. The legal person of the group company is Mr. Wei, and the subordinate companies are also responsible persons. Zhu Lidong also serves as the secretary of the board of directors!" Lu Feng looked at
His tone softened and he said: "Actually, I want you to treat the company as your own. Who created the company? Who can the company be today because of you? It's because of you, I count.
What?"
Du Guoying was shocked when he heard this and looked at Lu Feng in disbelief. Aren't all private enterprises owned by their bosses?
"The enterprise is your enterprise. It is you who are creating, working hard, and struggling. Why should I decentralize 30% of the shares and dilute it as incentive equity? That is 30%. Even if it is a foreign company, it is given to entrepreneurs.
Team, at most 10%, because I know that I am very small. You have followed me during this period and you have also seen that I treat the people below me very gently. I don’t have the problem of those bosses scolding people, right?" Lu Feng said with a sincere face.
asked looking at him.
Du Guoying had no objection to this and nodded in agreement.
Just as Lu Feng was about to continue talking, a clerk suddenly opened the door and walked in. Lu Feng yelled at the door: "You don't even know how to knock on the door? Get out!"
The female clerk was startled, hurriedly closed the door, knocked, put a document on the table and hurried out.
"Don't think too much, let me give you an example. Before, I started a food company called Jiamei Food. The general manager at that time was Gao Zhiwei. Now he has full control of the company. In a word,
Letting you take responsibility is a kind of experience and expectation for you." Lu Feng said to him: "What do you think?"
Du Guoying thought about it and felt that what he said was right. She suddenly became excited and nodded repeatedly: "Mr. Lu, don't worry, I will definitely do a good job!"
"You should pay more attention to the sales channels and communicate more with Mr. Liu recently." Lu Feng said as he opened the folder just delivered to him. This is a trial production plan for pagers from the R&D company, as well as
The Dongguan factory's application for trial production has already been approved by Wei Yandan.
Lu Feng looked through it, made sure it was OK, and signed his name. He still had to have a meeting about the production ratio of the two factories.
"Collect some trends in the market and make a simple market analysis for offline people and pass it to me." Lu Feng stood up and said, "I have a meeting, you go about your business first."
"Okay, please do your business first." Du Guoying felt like she had been given a shot of blood at this moment, and there was only one thought left in her mind, that is, I am fighting for myself.
Lu Feng patted his shoulder affectionately and walked out of the office.
Bird's expansion is very fast. The free franchise stores are essentially a kind of fraud. This era is a blank sheet of paper. All kinds of evil tricks will be put on the stage. There is a lot to say about the lack of hesitation laws and supervision.
Talents can make great use of business rules.
Since 1990, the myth of getting rich overnight by doing business has been happening basically every day. Countless people have been attracted, not to mention opening factories, but also buying seafood, shoes and hats, air switches, and even some buttons with nice patterns from the south.
Everyone can make money.
When a person's world is surrounded by the myth of getting rich overnight, no one can sit still. This is a very anxious era, even more anxious than the young people more than 20 years later, because it gives people a feeling
, that is the illusion that as long as you take the money and rush south, as long as you are brave enough, you can make money.
Under this kind of impact, not to mention ordinary people, many leaders of government agencies and units could not bear to go to the sea, and their positions were not low. The whole 1990s gave people the feeling that the bold ones were starved to death and the timid ones were starved to death.
Bird now goes to second-tier cities and gathers a bunch of people to promote its franchise stores. It costs no money and does not require a big investment. If it sells, it’s yours. If it doesn’t, it’s mine. You can make a sure profit, but at most you’ll lose.
It's just a counter fee.
Everyone knows that investment is risky, but if one day the risk drops to a very low level and the profit prospects are very rich, then a bunch of people will rush forward.
For Bird, things have completely deviated from history until now. They don't have enough time to develop their own offline channels, and the current franchise model is at least better than wholesale.
In a short period of time, Bird's stores were in full bloom, and each store was equipped with a large billboard. This is the roadside advertising model.
After discussion, they proposed a three-in-one strategy: franchise stores, billboard promotions, and store marketing. Franchise stores cost no money, but purchasing goods requires money. In the short term, they will not face the market impact of Jiafeng Electronics and Motorola.
It was destroyed in one wave.
These franchise stores are the buffer zone. When their funds are handed over to the company, a capital pool will be formed. If a franchise store goes bankrupt and returns the products, they are not afraid because there are still people rushing in. This will form a turnover pool of funds for them.
Provide at least one year of room for counterattack.
The door numbers of franchise stores must be uniform and the requirements must be large. These brands are advertising and they save a lot of money.
The third is store marketing. They give stores a larger profit margin, and each area can conduct marketing activities independently and flexibly. In this way, even if a certain city market is occupied by Motorola or Jiafeng Electronics, the franchise stores can still
You can do activities to survive.
Taken together, this is a commercial guerrilla war!
After reducing large-scale external wholesale, the number of short-term franchise stores has exceeded 1,000. Given a little time, their sales channels can catch up with Jiafeng Electronics.
At the same time, Motorola's offline store opening speed has also increased. With the broadcast of advertisements, market demand has been stimulated again. As the goods arrive at stores, Motorola pagers have doubled from 4,000 units per day a year ago.
Double.
You must know that it is the off-season now, and the Bird pagers are out of stock, with sales of only 50,000 units a month. When this data came out, it was a surprise to many people!
On March 7, Liu Run, general manager of Motorola Branch, accepted an interview with reporters and stated that they would make strategic investment in the mainland. They would take the initiative to reduce prices on Women's Day, from the original price of 4,200.
Ninety-nine, reduced to 3,999 yuan, and Big Brother dropped from the original 28,000 yuan to 25,000 yuan.
The headline published in the evening newspaper was: Motorola will dominate the market starting tomorrow, whether it is waveguide or difficult news, stop now!
As soon as the news came out, Xu Lihua immediately called his three brothers to share the news and inquire about the progress of the franchise store.
"The time has come for life and death. No one knows whether the franchise stores can withstand this wave of impact. Now we can only hope that the market is not a one-size-fits-all situation, but that users are differentiated by price. We will make a price difference with them, otherwise we will
No need to wait for Jiafeng Electronics' offensive." Xu Lihua's voice did not fluctuate much, but there was a bit of sadness in his heart.
A few of his friends had just started a small company, and killing it in such a big way was really a disaster at the city gate. He also knew very well that he was not qualified to do this, and Motorola was here for Jiafeng Electronics.
In the office, Lu Feng looked at the news and said he was not worried that it was false. If Big Brother’s behemoth came over, no private company in the country could withstand it. As long as they faced the mainland market with a little increase in their global strategy,
A little force.
These companies will be crushed like ants.
"Mr. Lu, they are a bit bullying. The sales volume in a single day exceeds 8,000 units, and they have to lower the price. It is obvious that supply exceeds demand, but they do this, which is a bit..." Du Guoying couldn't say any more.
"Why are you panicking?" Lu Feng stood up and said, "Go out for a walk. There is a saying that without investigation, you have no right to speak!"