North Gate of Jinghai University, Xinglu Internet Cafe.
“Welcome! There is an event for recharging today. Recharge 300 and get 100. There are also exclusive benefits for “In My Eyes” and “Ordinary Life”!
"Yes, there is a VR experience area, just walk inside.
"welcome!"
Lu Mingyuan was busy greeting customers outside the store and handing out small gifts.
His bald hairline was covered with beads of sweat, but his face was filled with a smile, and even his folds were about to bloom.
Have you ever seen such a scene?
Let alone our own Internet cafe, any store on this street has never held such a big battle before.
After the official release of "Ordinary Life", the traffic of Internet cafes skyrocketed, and the originally sparse Internet cafes became crowded. This was of course inseparable from the series of offline activities arranged by Lu Zhixing himself.
He spent money to purchase more than a dozen VR game helmets and divided several private rooms on the first floor of the Internet cafe into VR game experience areas, so that players can experience "Ordinary Life" here.
Of course, he currently has limited funds on hand, so he cannot purchase VR helmets on a large scale. However, the current quantity is enough for experience purposes only.
All the computers in the Internet cafe have "In My Eyes on You" installed, and the large TV at the entrance of the Internet cafe plays promotional videos of these two games in a loop.
As long as players come to the Internet cafe, regardless of whether they have experienced the game or not, they can get an activation code. With this activation code, they can exchange for an exclusive T-shirt in the "Ordinary Life" game.
And if players experience "Ordinary Life" in an Internet cafe, they can get double rewards when they go to work in the Xinglu Internet Cafe in the game.
In addition, there are also some regular promotions, such as recharging at an Internet cafe to get free game time, and you can also participate in a lottery. The top prize is a fifth-generation VR game helmet and the game "Ordinary Life".
This time, Studio 404 also joined forces. Lu Zhixing brought Liu Bo, Lu Yixiao and Zhao Haoyan to the Internet cafe to help.
Now these three are celebrities, especially Liu Bo. After he became famous inexplicably, people often asked him for autographs when he walked in the school.
Many people come to Internet cafes because of the reputation of the "Three Idiots of the New Year Party" or, oh no, the "Four Heavenly Kings of 404".
In addition, there are also many people who just want to come to Xinglu Internet Cafe to check in.
Although this Internet cafe is not well-known in reality, it is very famous in "Ordinary Life" because it is the only Internet cafe in the entire game!
As an important place to work and an important place for entertainment activities, Xinglu Internet Cafe plays a very important role in the game. Many players in Jinghai naturally want to visit the real Xinglu Internet Cafe.
The combination of various factors caused the customer flow of Xinglu Internet Cafe to skyrocket, and its popularity completely overwhelmed the surrounding shops!
Lu Mingyuan couldn't help but sigh: My brother is so awesome!
Recalling that not long ago, he was so worried about the management problems of the Internet cafe that he could not sleep all night. He found several game companies but could not negotiate cooperation, and was at a loss.
Unexpectedly, Lu Zhixing personally made two games, which instantly revitalized the Internet cafe!
How else to put it, knowledge changes destiny?
…
On the other side, Duan Lin, the owner of a chain of Internet cafes, formed a sharp contrast with Lu Mingyuan.
His expression can only be described in two words, that is stiff!
So far, the activities of "High School Show" have started early, but except for some die-hard fans of the "High School Show" who came to collect some benefits and left, the popularity cannot be compared with that of Xinglu Internet Cafe!
Originally, Duan Lin thought he was sure of winning, but in order to coordinate with the "College Show" activities, he spent a lot of money, hiring college students to distribute flyers, and preparing various small gifts.
As a result, a lot of wool was collected, but the passenger flow did not increase significantly.
It’s so unacceptable to be scooped up!
Currently, "High School Show" ranks first in sales in the official special feature, and its reviews are "mostly positive." The performance of the game itself is not a big problem.
The "High School Show" variety show is also very popular now. The shortlist of the top 20 contestants and the number of votes were just announced yesterday. It has also generated several hot searches, and it is the most popular on the Internet.
But offline activities just can’t be held, where can I explain this!
Duan Lin looked at Wei Qicheng with some resentment: "Mr. Wei, it is absolutely impossible for Lu Zhixing to participate in this special event as promised..."
In fact, if Xinglu Internet Cafe did not have these activities arranged by Lu Zhixing, it would not be possible to steal so much customer traffic, and the offline activities of "High School Show" would not be so miserable.
Wei Qicheng originally wanted to make a time difference and take advantage of Lu Zhixing's game before he could participate in the event, so he could grab all the attention first, but he never expected that he would be hit by a gun!
Moreover, Lu Zhixing's "Ordinary Life" is so popular!
Although as a buyout game, the sales volume of "Ordinary Life" is temporarily not as good as the krypton gold card draw. "High School Show", which has fans' impulse purchases, can be evaluated and surpassed in popularity.
Wei Qicheng's face was sullen, and he was a little worried about his face at this time.
Yes, Lu Zhixing, as promised, would not be able to attend this event in time...
As a game developer, he is well aware of the size of the game and the corresponding development progress.
Wei Qicheng was also puzzled. How did Lu Zhixing develop such a huge game in such a short period of time? Or did he use the latest technology? Could it be that the second research team provided him with something unknown to the outside world? help?
Who is this kid? He can't be Team Leader Zhou's long-lost son, right?
But no matter what, the offline activities of "High School Show" have encountered a huge crisis. If nothing is done and the current trend continues, "Ordinary Life" will inevitably become more and more popular, and sooner or later it will completely crush " College Show"!
By then, Wei Qicheng's life will be difficult.
Capital is very interested in returns, and will do whatever it takes to get traffic and popularity. Why do some popular movies insist on staying at the top of the box office even if they spend money to boost the box office?
It is because they cannot compete with truly high-quality films in any other aspect, so they must use this first place to maintain their false prosperity on the surface. Once the bubble is burst, they will be ruthlessly abandoned by capital.
Although "High School Show" is a program under Changteng Entertainment, it cannot escape this curse.
But compared to Duan Lin, Wei Qicheng is a person who has seen the world after all.
"Why are you panicking? Do you think I don't have an emergency plan?"
Duan Lin seemed to have grabbed a life-saving straw instantly: "Is there an emergency plan? Mr. Wei, tell me quickly! What should we do?"
Wei Qicheng lowered his voice: "At this point, it's useless to talk more. We can only tear our faces apart and fight to the death!
"Let's cooperate and be prepared!
"You are offline, engaging in a price war with Xinglu Internet Cafe, lowering prices to attract people!"
Duan Lin wondered: "A price war? What's the use of this? The root of the problem lies in the game!"
Wei Qicheng explained in a low voice: "Your offline activities are mainly to distract the attention of the Xinglu Internet Cafe, do you understand? If they focus on you, they won't notice me.
"I immediately went to the company to fight for resources and buy a navy team! This guy, our show was scolded a lot during "Undercover Trainer" before, and we haven't settled old scores with him yet!"
Duan Lin was shocked: "Mr. Wei, this is not good!
"That kid is now a member of the second research team. Didn't you see that Mr. Wang was polite to him before? Is there any danger if we ask the navy to attack him?"
Wei Qicheng chuckled: "Danger? What danger can there be?
"Our trolls are professional. Who knew it was us? Is there any evidence? Don't worry, this is not the first time our column team has done this kind of thing.
"Although the official research group has a high status in the gaming circle, it is a relatively loose organization after all. They are good at conducting research, but they are powerless and unable to use it against the navy.
"Before, I thought the research team could help, so I was polite to them. But if we were on the opposite side, I wouldn't necessarily be afraid of them!
"Anyway, I have a lot of experience in dealing with this kind of thing. You just have to fight the price war and leave the rest to me!"
Seeing Wei Qicheng's confident look, Duan Lin had no choice but to nod: "Okay, then I'll prepare for the price reduction event..."
Duan Lin vaguely felt that there was a risk in this matter, but he couldn't tell what the specific risk was.
Wei Qicheng is right. This is not the first time Changteng Entertainment has done this kind of thing. It is true that no company can catch them.
So what if many netizens can see it? After all, there is no evidence.
What's more, Duan Lin has no other choice. All the previous investment in organizing activities has become a sunk cost, and he is really unwilling to find a way to recover it.
If "High School Show" really fails, what will happen to his Internet cafe?
When he decided to embrace the "High School Show", the interests of both parties were deeply tied, and now there is only one way to go.
